Wine Enthusiast Companies Pledges Donation To The National Restaurant Association Educational Foundation’s Restaurant Employee Relief Fund
On May 5th and 6th, Wine Enthusiast will donate 10% of retail sales to assist restaurant workers financially impacted by the Covid-19 crisis
Wine Enthusiast – the authority on all things wine – has partnered with the National Restaurant Association Educational Foundation’s (NRAEF) Restaurant Employee Relief Fund to assist restaurant employees facing financial hardship due to the Covid-19 crisis. On May 5th and 6th, Wine Enthusiast has pledged that 10 percent of all sales made on WineEnthusiast.com or through Wine Enthusiast’s call center will go directly to the Fund.
“Wine and food are inextricably linked, and we are committed to supporting the restaurant workers who are amongst some of the hardest hit,” says Sybil Strum, Co-founder and Chief Brand Officer of Wine Enthusiast Companies. “This fund gets money into their hands quickly and efficiently and helps build for the industry’s future.”
The Restaurant Employee Relief Fund (RERF) was created with renowned chef, restaurateur, author and Emmy Award-Winning Television Host, Guy Fieri, to aid restaurant industry employees experiencing extraordinary hardship in the wake of the Covid-19 outbreak. Through RERF, grants will be made to restaurant workers who have seen a decrease in wages or loss of employment.
“With the support of Wine Enthusiast, we can help thousands of restaurant workers by offering financial aid during this incredibly difficult time,” said Rob Gifford, President of the NRAEF. “Wine Enthusiast’s commitment to the Restaurant Employee Relief Fund demonstrates their compassion for restaurant workers everywhere and the industry.”
Further, in its commitment to keeping its audience and readers updated throughout this ever-evolving pandemic, Wine Enthusiast Media has created a dedicated landing page showcasing daily COVID-19 coverage, linked here.
Information on the National Restaurant Employee Relief Fund
Additional details on Wine Enthusiast Media
About Wine Enthusiast:
Founded in 1979 by Adam and Sybil Strum and comprised of Wine Enthusiast Catalog and Wine Enthusiast Media, Wine Enthusiast Companies is the ultimate source of innovation and information around wine. With custom products reaching millions of consumers globally via direct mail, a thriving e-commerce site and a business-to-business division, Wine Enthusiast Catalog provides everything wine lovers need to enjoy wine to the fullest in their homes. Wine Enthusiast magazine is an award-winning print publication and online resource that showcases wine and food trends, ecotravel, and over 25,000 ratings and reviews annually. Together, Wine Enthusiast Companies is the indisputable hub for everything wine.
About the NRAEF:
About the National Restaurant Association Educational Foundation (NRAEF): As the philanthropic foundation of the National Restaurant Association, the National Restaurant Association Educational Foundation’s mission of service to the public is dedicated to enhancing the industry’s training and education, career development and community engagement efforts. The NRAEF and its programs work to Attract, Empower and Advance today’s and tomorrow’s restaurant and foodservice workforce. NRAEF programs include: ProStart® – a high-school career and technical education program; Restaurant Ready – partnering with community-based organizations to provide opportunity youth and justice-involved individuals with skills training and job opportunities; Military – helping military servicemen and women transition their skills to restaurant and foodservice careers; Scholarships – financial assistance for students pursuing restaurant, foodservice and hospitality degrees; and the Hospitality Sector Registered Apprenticeship project – a partnership with the American Hotel & Lodging Association providing a hospitality apprenticeship program for the industry.
For more information on the NRAEF
