UFC GYM® and UFC FIT® to Partner with NRG for a Product Collaboration and Complimentary 30-Day Membership
UFC GYM®, the first major brand extension of UFC®, has announced a partnership with NRG, one of the most successful professional gaming and entertainment companies in the world, for an exciting product collaboration including a complimentary 30-day membership at select UFC GYM® and UFC FIT® locations.
With each company having a broad reach into the e-sports and fitness industries, this unique collaboration between the two market leaders will provide a glimpse into both worlds of each brand. With the purchase of co-branded merchandise, NRG customers and UFC GYM members will receive a complimentary 30-day membership at select UFC GYM® and UFC FIT® locations across the country.
“We are very excited to partner with NRG and expand our reach into the gaming world. Gamers love fitness, and we are thrilled to welcome gaming enthusiasts to UFC GYM, where they can ‘train different’ with the best coaches and exercise equipment in the industry,” said Adam Sedlack, CEO of UFC GYM®.
“UFC GYM is the perfect first partner for collaboration with NRG! This merge brings together two great brands from different worlds. Our fans will love the fun, durable, high-quality merchandise represented in the capsule and will also get rewarded with a complimentary 30-day membership to check out the amazing facilities and programs at UFC GYM,” said Andy Miller, NRG Founder and CEO.
UFC GYM® was the first to unite the benefits of MMA with fitness. The brand’s TRAIN DIFFERENT® approach provides members with the ultimate fitness experience and programming that secures results for all ages and training levels. With 160 locations opened and 500 additional locations currently in development globally, UFC GYM® has revolutionized the fitness industry and positively impacted countless lives worldwide. For more information, please visit www.ufcgym.com or www.ufcfit.com.
ABOUT UFC GYM®
UFC GYM® is the first major brand extension of UFC®, the world’s premier MMA organization, created in alliance with New Evolution Ventures™ (NeV), developers of many of the world’s most successful fitness brands. As the first to unite the benefits of MMA with fitness, the brand is not what you expect, and more than you can imagine. UFC GYM’s TRAIN DIFFERENT® approach provides members with the ultimate fitness experience and programming that secures results for all ages and training levels. With 160 locations opened and 1,000 additional locations currently in development globally, UFC GYM has revolutionized the fitness industry and positively impacted countless lives worldwide. In addition to its corporate-owned clubs, UFC GYM offers the opportunity to own and operate a franchise domestically and internationally through the UFC GYM® or UFC FIT® model. For franchise information, contact franchiseinfo@ufcgym.com or visit UFCGYMfranchise.com. For more information, please visit UFCGYM.com or UFCFIT.com. Follow UFC GYM on Instagram and Twitter @UFCGYM, Facebook.com/UFCGYM, and youtube.com/UFCGYM.
About UFC®
UFC® is the world’s premier mixed martial arts organization (MMA), with more than 688 million fans and 207 million social media followers. The organization produces more than 40 live events annually in some of the most prestigious arenas around the world, while broadcasting to nearly 900 million TV households across more than 170 countries. UFC’s athlete roster features the world’s best MMA athletes representing more than 75 countries. The organization’s digital offerings include UFC FIGHT PASS®, one of the world’s leading streaming services for combat sports. UFC is owned by global entertainment, sports and content company Endeavor, and is headquartered in Las Vegas, Nevada. For more information, visit UFC.com and follow UFC at Facebook.com/UFC, Twitter, Snapchat, Instagram and TikTok: @UFC.
ABOUT NRG ®
NRG is a professional gaming and entertainment company headquartered in Los Angeles, California. Founded in 2016, NRG has embodied competitive esports excellence and the best of gaming culture over the last half-decade. Known for championship teams and innovative gaming lifestyle content, NRG is one of the most-watched organizations in the world on Twitch and YouTube, and the most watched org across platforms in North America for 2021.
NRG boasts the most-viewed and storied competitive Fortnite roster in the game, a World Championship Rocket League team, an Apex Legends squad with numerous national and international titles under its belt, and a top ranked fan favorite Valorant squad. Additionally, NRG is home to the San Francisco Shock, the org’s Overwatch League team, who is the winningest and most popular Overwatch team of all time, having won 2019, 2020 back-to-back Grand Finals.
NRG’s content channels span YouTube, TikTok, Instagram, Twitter, Facebook and multiple Snap Discover shows. NRG’s social gaming brand, Full Squad Gaming, has become an instant powerhouse amassing millions of followers on TikTok and YouTube in its first year since launch! Currently, NRG content channels reach over 60M uniques a month throwing off over 3 million views a day!
