Toyota’s Hip Hop Auto Show

NEW YORK – On Saturday, March 31, 2018, Toyota will turn its focus from cars to stars at the New York International Auto Show as New York’s Legendary Hip-Hop Artists Doug E. Fresh and DJ Kid Capri will take center stage on the Toyota Live Stage together for a rare performance.  DJ Kid Capri – the most crowd-hyping entertainer – will kick-off the set bringing people to their feet with his high energy approach to spinning music.  Doug E. Fresh, the Original Human Beat Box, will join Kid and take the audience on a musical journey back to the 80’s with his note-perfect imitations of drum machines, effects, and samples of hip-hop classics.  Doug’s sound, like the Toyota brand, transcends language and culture moving people both young and old.

Doug E. Fresh, a native of Barbados, was raised in New York and feels a special bond to returning home to perform on opening day of the New York International Auto Show mixing Hip-Hop and cars.  Doug says, “Hip-Hop is supposed to uplift and create, to educate people on a larger level and to make a change.  And, we love to listen to music in our rides.  So why not turn up the volume live on stage with Toyota.”

When: Saturday, March 31, 2018 – Toyota Exhibit Area, Level 3, Toyota Live Stage

2:00 – 2:30 p.m. ET – DJ Kid Capri will open to hype-up the crowd

2:30 – 3:00 p.m. ET – Doug E. Fresh and Kid Capri Live Performance

3:00 – 3:30 p.m. ET – Doug and Kid Selfie Photo Session with select audience

Where: 2018 New York International Auto Show – Toyota Exhibit, Level 3, Toyota Live Stage

Jacob K. Javits Convention Center

655 West 34th Street

New York, New York 10014

Who: Doug E. Fresh, “The Original Human Beat Box,” was born in Barbados, but raised in Harlem, NY.  He isknown for his songs like “The Show/La Di, Da Di,” “All the Way to Heaven” and “Keep Risin’ to the Top.” His music has transcended through time and attracts consumers from all age groups. From the 80’s to 2017, Doug E. Fresh is still the best emcee of all time.  DJ Kid Capri, born in Bronx, NY, first hit the hip-hop scene on Russell Simmons Def Comedy Jam as the DJ.  Since then, he has toured with Sean Combs, LL Cool J, Busta Rhymes, Jay-Z, and Mary J. Blige just to name a few.

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