High Line’s Return of the Boom Boom Halloween Party
Last night Halloween took over The Standard, High Line with the return of the long-loved Boom Boom Halloween Party. Capping off a trifecta of fetes in the iconic “Boom,” preceded by the now legendary Madonna Pride Party and the annual Met Gala After Party hosted by Kacey Musgraves, The Standard’s loyal tribe of creatives, designers, influencers, artists and friends returned to enjoy the cherished tradition once again in the usual parade of over-the-top costumes.
The night kicked off with music by the evening’s DJ, Mazurbate, who set the soundtrack for Boom in a dedication to New York City and the dying essence of glamour to bring back what he would imagine a modern Studio 54 would sound and feel like for one night while a stream of guests including musicians Lorde, Anitta and Ava Max, model Anok Yai, designers Prabal Gurung, Maisie Willen and Laquan Smith, Ru Paul’s Drag Race Season 10 and 11 Winners Aquaria and Yvie Oddly and Whitney Peak and all dressed in their Halloween’s best costumes and gathered on the dance floor to toast the return of the property’s famed party.
In true Boom Boom Halloween fashion the party would not be complete without a twist and this year not one, but two surprise performances by 90’s superstars CeCe Peniston and Robin S made the night one to remember. Taking to the DJ booth, the artists performed live and graced the crowd with their iconic hit songs including Finally and We Got a Love Thang (CeCe Peniston) and Show Me Love (Robin S).
About Standard International (The Standard Hotels):
Created in 1999, The Standard hotels are known for their taste-making clientele, their pioneering design, and their unrelenting un-standard-ness. With 7 hotels in New York, Los Angeles, Miami, most recently London and the Maldives, and the upcoming The Standard, Hua Hin and the Asia flagship, The Standard, Bangkok Mahanakhon slated to open in early 2022, the goal of every Standard project—be it a hotel, a rooftop discothèque, or a magazine—is to defy conventions, up the aesthetic stakes, and deliver an experience that can only be had at The Standard. The Standard’s irreverent and playful sensibility, combined with a careful consideration of design, detail and service, have established its reputation as a pioneer of hospitality, travel, dining, nightlife, and beyond.
