By Katie Lundin Whether you sell make-up, haircare, or skincare products, run a beauty salon, nail bar, barbershop, or spa… as a beauty industry insider, you know that looks are important. This is especially true when it comes to the way people judge websites. How a website looks is important. In fact, seventy-five percent of […]
Under the current, (very) uncertain financial conditions, the prospect of starting a business might not be the most appealing. With some experts predicting an economic downturn worse than anything we’ve seen since the Great Depression during the 1930s, cutting back on all non-essentials and saving as much money as possible seems the obvious & sensible […]
The fact that technology never stops evolving is a double-edged sword. Innovations have allowed ecommerce merchants to sell to consumers via mobile devices, personalize product recommendations, and accept a flexible variety of payment gateways—all of which help strengthen bottom lines. The flip side of this is the effort required to keep up with the latest […]
