Posts tagged with "Volvo"

Lexus UX, Vaughn Lowery, 360 MAGAZINE, Amazon headquarters, Seattle

LEXUS UX

By Alexandria Baiz × Vaughn Lowery

As of late, 360 Magazine had the opportunity to join Lexus in Seattle for an intimate ride and drive of their wholly-new UX SUV at the newly reimagined luxurious Loews Hotel 1000. This seaport city is home to both tech giants Microsoft and Amazon. With Lexus’s innovative track record for having unparalleled technology within their cabin, it was befitting that they brought us to the home of the Space Needle. Subsequently, this town is known to think outside of the box.

The 2019 Lexus UX takes a step into the future of modern luxury with its two most affordable and compact SUVs – the UX 200 and UX 250h. UX stands for urban crossover (x-over). The UX 200 will be released in December 2018 starting at $32,000 and the UX 250h will be released in January 2019 for around $34,000. Gearing towards an opulent compact car with an exterior design so specific, the UX has a signature three-dimensional shape that makes it different from its siblings.

The front has brow-shaped LED lights with optional ultra-small 3-projector LED units. Across the back of the boot, are an innovative wrap of three-dimensional LED lights which help with stability on the highways – a standout design element on the UX. The structure is built to mold into an everyday vehicle that is stable, perfect for urban use because it’s small and easy to park. We had no problem squeezing to the front of the Bainbridge ferry.

The 18″ 5-spoke aluminum alloy dark gray metallic wheels are proportional to the overall aesthetics of the vehicle. Available in a variety of twelve exterior colors, two of which are exclusive to the UX F Sport – Cadmium Orange and Nori Green. The Cadmium Orange includes a cherry base with yellow lowlights, making it appear vivid and adding tons of depth. Nori Green possesses bright highlights and dark contrast alongside of calm shades, drawing the color brilliant. Both of these colors are newfangled and daring for the Lexus brand.

The F Sport package is available in both the UX 200 and UX 250h model as well as has enhanced features and style which contributes to its name. This option comes in the two colors – Ultra White and Ultrasonic Blue Mica 2.0. The F Sport performance is exceptional, transforming the UX into a bespoke-like designer car with front sports seats, grille design, and jet-black trim.

The concept of UX stems from the versatility and adaptability this vehicle offers. With a seamless interior coupled with the Japanese concept of engawa offers a richer field of vision. Executed with a high-strength structure, placement of sound absorbing and insulating materials throughout, one can enjoy an extremely quiet ride.

The connection between driver and the vehicle is apparent with the “seat-in-control” concept. Entering and exiting is made easy with hip-point bottom cushions. 8-way power driver seats (including lunbar) allows the driver to operate with a comfortable yet natural posture.

All UX models are fabricated to ensure safety while driving. The Pre-Collision System alerts drivers of pedestrians, cyclists and other vehicles with a forward-facing camera and radar system. The LSS+ 2.0 system enhances this with specific light detection for different hours of the day. If the Pre-Collision System detects a high possibility of collision, an audio and visual alert will prompt the driver to take action. If the driver does not break at that point, the system may automatically apply brakes to help mitigate impacts. Dynamic Radar Cruise Control maintains a preset distance and operates between 0 to 110 mph. The Lane Departure Alert is extremely helpful with the Multi-Information Display (MID) the system can use forward-facing cameras to detect colored land marking illustrations. If the driver deviates from a visibly marked lane, the system alerts the driver with an audio and visual alert. In addition, the UX has an Electric Power Steering and Steering Assist. The Road Sign Assist can read a variety of traffic signs and will display them on the vehicle’s MID. Furthermore, Parking Support Brake uses braking control and visual warnings to reduce possible contact with moving objects while parking.

This Lexus is extraordinary with its high definition, intuitive technology, and overall performance. The UX includes a standard 7″ TFT (thin-film-transistor) LCD control panel while the UX F Sport features an 8″ TFT LCD panel design with a movable meter ring. By pressing a switch on the steering wheel, it moves to the right, enlarging the multi-information display. With the Lexus Remote Touch Interface, the 2019 UX feels as familiar as a smartphone. The most impressive tech feature is Amazon’s “Alexa” – which immediately connects you to play music; find directions; open your garage door on a rainy day; lock/unlock from a smart device and amongst other things control the lights in your home. The Lincoln Navigator is the only other vehicle in Northern America which offers Alexa. Moreover, additional driver connectivity features include Apple CarPlay, 4GB Wi-Fi Hotspot, Voice recognition for commands and the SiriusXM. The heads-up display allows drivers to focus more on the road and less on the infotainment unit.

The UX complies with the global trend of efficient gas mileage vehicles – UX 200 at 33 mpg (2.0- liter inline four-cylinder engine, similar to competitors but with less under-hood heat and lower weight for better vehicle balance). The UX 250h at 39 mpg, making it the wave of their next generation of hybrids. With 181 hp, the UX 250h is the fuel-efficient leader with the best-combined mpg of any CUV and/or SUV without a plugin NA.

In short, the Lexus UX 200 and UX 250h is a shoo-in for a ‘xennial’ buyer – a person who grew up in an analog environment and can easily adapt to present-day’s digital society. Just think of all of your friends and family members with a recent graduate degree or higher residing in a metropolis. Most likely they have a high appreciation for the arts and take local trips within their surrounding area with one or more cronies and a small lap dog in tow.

Doron Levin weighing in on President Trump’s comments

SiriusXM host Doron Levin weighing in on President Trump’s comments – during his State of the Union address – on Detroit and the auto industry.

AUDIO: https://soundcloud.com/siriusxm-news-issues/doron-talks-sotu

“…State of the Union message from President Donald Trump and he did take the time to make a shout out to Detroit and to the auto industry.

I think we should talk about it because he did say in his speech that because of him the country was building and expanding auto plants, something that we haven’t seen in decades. That was one of his assertions.

He also said that very soon auto plants were going to be opening all over because of him.

With the President you always have to fact-check what he said. Afterwards he said that this was the biggest audience that had ever heard a State of the Union address and, of course, that wasn’t true but, we have to fact-check this stuff about the auto industry too. It turns out that while he does want to take credit for this there’s some good and there’s some bad.

The good is that it is true that we have had a big boom in the stock market and in personal wealth since he came into office. I don’t how much that can hang on him but it’s going to be that we can buy more cars, probably.

And that people are feeling optimistic and that’s going to be very good for the car makers. And I love it when the car makers are doing well because it means they can invest more in new models and we can get more features. And the whole mobility scene gets better because people are feeling confident and buying new vehicles so, that’s very good news.

As far as the assertion, that we’re now going to have a bunch of new car plants because of him let’s look at that.

In the last 20 years, and this is mostly when he’s not been President, global car makers have actually invested 75 billion dollars in the United States. What we need to understand is that the United States is a very good place to not only to build vehicles but also to export vehicles that’s because this is a very profitable market, it’s because we have very favorable trade agreements and I hope that doesn’t get messed up with the North American Free Trade Agreement being renegotiated in a way that isn’t advantageous to us. President Trump has said that he’s going to re-negotiate that and that has to be done carefully because that has worked out for us.

We have a new Volvo plant coming soon to South Carolina; a new Mercedes Benz plant in Alabama; we have additions coming to the BMW plant in South Carolina; Toyota and Mazda are going to build a new plant in Alabama; and even Chrysler is going to bring back some of its truck production from Mexico to Michigan, which is good news for the UAW and good news for the Michigan economy.

So, yes, the place is great for building vehicles and I think the Presdient was right to highlight that stuff but, we can’t say that it’s basically because of him. It’s been happening, actually a trend, a long-term trend, long before he even announced he was going to run for President so, let’s put that in some kind of perspective.

The important thing about this truck deal that Chrysler has now in Michigan is that it’s really being done as a hedge against the possibility that trade agreements that made it advantageous to build trucks in Mexico and bring them back to the United States may change. And if that changes then Chrysler needs to be building those trucks in the United States and it’s important for the administration not to mess up trade rules.

Now, I know a lot of you tune in to this show to hear about cars but, part of hearing about cars is also hearing about how they’re built, where they’re built, why they’re exported to where they are, and why they’re imported to where they are and a lot of that has to do with the trade rules. So, we look forward to all of that being negotiated in a way that’s advantegous to us in the United States and I think that that’s going to happen.

I don’t foresee that the North American Free Trade Agreement or some of the other agreements that allow cars and trucks to be built in Canada, United States, and Mexico and parts built in those places that allow them to go across the borders more or less without tariff I don’t foresee that changing. One thing that might happen, that the administration may do, and this is why no one really wants to contradict the President on this and get him upset, is a rethinking of some of the stricter fuel-efficiency rules and that could mean that we could see, soon, a relaxation which the auto makers would like, because they don’t want to bring in electric vehicles more quickly than people actually want to drive them.”

SiriusXM’s “In The Driver’s Seat with Doron Levin” airs every Saturday at 12:00pm ET on SiriusXM Insight channel 121.

Bob Marley 

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Automotive Video Association Top Finalists

(Courtesy of Instagram— Mercedes-AMG)


THE AUTOMOTIVE VIDEO ASSOCIATION (AVA) ANNOUNCES TOP FINALISTS FOR THE AVA AWARDS – APPROPRIATELY TITLED: “THE MOUNTAIN RUN”



— Performance is the Theme for 2017 with 12 Vehicles Making the List —




The Automotive Video Association (AVA), which represents nearly 500 million unique viewers per year, today announced the list of finalists for the first-ever AVA Awards. The AVA award program will be hosted Saturday, September 23rd, 2017, and held at the Resort of the Mountain in Welches, Oregon. Titled “The Mountain Run,” the AVA selected High Performance as the vehicle category for 2017 pitting some of the world’s most incredible cars and SUV’s up against one another in an all-out battle for driving supremacy. The Finalists are:
Performance Car

 
Performance SUV

 
Awards competition programs are serious business in the auto industry and the AVA has developed a program that both tests out the cars capabilities, but also sets a tone of having fun while doing it. Consumers in the market place do care about horsepower numbers, but they also car about how a car will function as a daily driver. They care about how the Bluetooth works and whether the adaptive cruise control and lane departure warning actually help the driver operate the vehicle. The AVA Award program sets out to showcase all that is great about these top finalist vehicles, but also where they may be lacking in some areas. One vehicle will be crowned in each category, but the scores will be public knowledge on all vehicles.

The AVA was formed by video media outlets that span the country and this group represents the auto industry’s first-ever national media organization that focuses on video exclusively. 
The AVA was established to provide media outlets that specialize in video content the ability to promote their industry, which is the fastest growing segment within the spectrum of automotive media. The organization is made up of some of the most prominent and most followed automotive outlets in the country.

Over the past month, the AVA has been solicited by a handful of video media outlets to join this organization. The AVA looks forward to having more members join and to do this in a way that benefits all parties involved, the AVA is developing a solid foundation in 2017 and 2018 with its founding members. Once this association has been fully developed and two AVA Awards events have taken place, the group will gladly open its doors to new members.

The AVA has no boundaries and its content spans the globe. The new coalition helps promote the video aspect of covering the greater auto industry. The organization also isn’t limited to just card carrying journalists. The AVA has members that have a variety of backgrounds. The unifying nature is video and all video content is owned by its members.

The overarching goal of the AVA is to promote video as the primary outlet for content, but is also aimed at auto makers as well to showcase the power of video. Consumers today, look to video for their news. The combined bandwidth of the AVA is in the millions for monthly unique views. This is something no traditional media outlet can do.

Although we reported on the founding members in our last news release, the below is a quick reminder of these media groups are:

Nik Miles (OurAutoExpert.com) – Northwest

Roman Mica (The Fastlane Car) – Midwest

Alex Dykes (AlexOnAutos) – Northern Cal

Kyle Lindsey (Saabkyle04) – North Carolina

Sofyan Bey (Redline Reviews) – DC

Jason Fenske (Engineering Explained) – Idaho

Matt Maranowski (Matt Maran Motoring) – Pennsylvania

 
For more details and information on the Automotive Video Association, please contact DRIVEN360 at 310-374-6177 or officeadmin@godriven360.com.