Posts tagged with "technology"

Examining Concussions In Youth Sports

A recent article by Time Magazine cited that children who have been diagnosed with depression are more likely to suffer a concussion while playing youth sports. This correlation flips a common belief that athletes of all ages are more likely to experience symptoms of depression during and after suffering the effects of a concussion.

The article is just the latest in a string of new discoveries regarding brain injuries in American sports. Researchers from across the nation are looking at different angles in order to keep American athletes safer in the future. Consider that Philly.com reported that between 1.1 million and 1.9 million children and teens are treated for concussions caused by organized sports.

These numbers don’t tell the whole story as one of the links between depression and concussions is the fact that students who have suffered from depression are more in tune with their bodies. They are more likely to document the injury and speak up about an issue.

Not reporting a concussion can come from a fear of missing a game, school or after work job. It can also come from simply not understanding what is happening to a person’s body.  Concussion awareness is just as important as the equipment being used in the prevention and proper medical care after a concussion.

The Concussion Legacy Foundation has determined that at least 1 in 5 sports-related concussions are the result of a head impact with the playing field surface. The turf is the common culprit in all sports.

It’s why GreenPlay is helping athletes at all levels become safer through synthetic turfgrass technology. Turfgrass is the term used to describe engineered natural turf on playing fields. Pristine turfgrass is proven to be the benchmark for safety and performance. Compared to synthetic turf, turfgrass has shown to produce exceptional results under impact tests to access head injuries.

Owner of GreenPlay, Domenic Carapella, explains the impact pristine Turfgrass is making for athletes across the country saying, “Turfgrass helps lessen the harsh blows to the head and body that often happen during sports activities at all levels. When it comes to what we can control, the playing surface should be just as important as the equipment being worn.”

According to Greenplay Organics:

  • It’s important to discuss the issue of concussions in American youth sports in order to help drive change for the children of our country.
  • Pristine Turfgrass is the benchmark for the safest, high-performance playing surface.
  • Turfgrass is firm to run on, provides ideal traction and is resilient under bodily and head impacts.

11 Facts on CES 2019

11 Facts On The Backstage of CES 2019 Innovation Awards
 
The final list of the CES 2019 Innovation Awards Honorees has been revealed. And “Competition has been especially tough this year”, says one jury member. Here are ten surprising facts that can be deduced from the public data released by CES this year – via Pixminds: 
 
[1] Over 6,000 companies applied – less than 300 made it to the honoree bracket. 
 
[2] As opposed to last year, the CES jury decided to give each product no more than one innovation Award. 
 
[3] 270 honorees out of 300 were awarded one Innovation Award only. Some point out that they are one-shot startup stories that will not make it to the next CES edition, but their award can also highlight their star product promoting a wider range.
 
[4] Companies had to apply for one of the 29 product categories, some tougher than others: the “Computer Peripherals” category awarded 18 products, while only nine made it to the “Computer Accessories” honorees. 
 
[5] Industry leaders got stronger than ever this year, each of them releasing up to 17 award-winning products (see the industry leaderboard at the end of this note). 
 
[6] The industry leaderboard surprisingly misses big, ageless manufacturers (HP) as well as all of the software giants attempting to jump into the hardware field such as Google and Amazon. 
 
[7] Instead, the industry leaderboard is ruled by the usual South Korean and American giants such as Samsung (1st) and Motorola (5th), but Germany stays strong with their champion Bosch (4th).
 
[8] France jumped in the leaderboard above Germany and US with Pixminds (3rd). 
 
[9] Even though their electronics industries are amongst the strongest in the world, China, Japan and Israel did not make it to the leaderboard. 
 
[10] While every other company in the leaderboard has 10,000+ employees, surprisingly Pixminds only got 50. This is one more signal to the industry that innovation tends to come from small companies more than ever.

 
*** [11] With 17 awards, Samsung is the CES 2019 World Champion. The silver medal goes to MSI (12 awards). Finally, the third place goes to Pixminds (France) with 6 innovation awards.
 
ABOUT PIXMINDS
Pixminds is French group working in multimedia, specialized in human – machine interactions, and all their business applications. At Pixminds, we stand for innovation as we believe it is the seed of progress. The projects we develop are tightly linked to augmented reality and gaming. Because we come from gaming, we are convinced that comfort of use is essential for those who use daily digital tools such as computer peripherals, or gaming accessories. We work hard on improving the interface between the man and the machine. Through this point of view, innovation takes place both in the product (hardware and / or software) and in users’ behavior. Once one gets there, they need to step back from the hardware and understand what people truly need to make their day-to-day life a little more comfortable. 

GENERATION OF AUTOMATION: IS YOUR JOB IN DANGER?

Humanity has made great strides in the technical world and, as of late, those strides have begun affecting the livelihood of people directly. Technology, (specifically A.I.) has seen vast advancements in recent years, so much so that for some industries the threat of redundancy is becoming ever more real.

According to original research from MoneySuperMarket, driverless vehicles are growing in capability and becoming more popular among firms that traditionally employ large numbers of drivers. Such a transition could trigger large-scale redundancies by as early as 2020. But, which jobs are in danger of being automated first?

Is Your Job At Risk?

To date in the UK, many motoring jobs have already fallen victim to automation – and as many as 1.2 million face a 67% or higher probability of their jobs being automated – representing up to £23.9 billion in annual salaries.

Among professional drivers, only driving instructors have little to fear, with the 29,000 employed in the UK having only a 13% chance of replacement with a machine. However, there are many other driving oriented jobs that could be in danger of being automated such as:
1. Food delivery drivers – The takeaway delivery industry is likely to see replacements across the board, with a 98% chance of automation.
2. Waste disposal workers – Waste collectors face a 93% likelihood of having their roles replaced by a machine. Volvo showcased a prototype bin lorry that uses drones to identify nearby bins, although this wouldn’t completely replace the need for human workers.
3. Taxi drivers – As with bus drivers, there have been moves to automate private transport services. Notably, Addison Lee has stated that the company intends to have automated vehicles deployed in London by 2021. In Tokyo, meanwhile, an autonomous taxi service began operation in August, transporting passengers along a set route.
Even though, driverless technology advances with each passing year, there are some jobs in emergency services, that aren’t at high risk of being fully automated. Services such as, ambulances, police and the fire department are at less risk of being fully replaced due to requiring additional skills.

Tom Flack, Editor-in-Chief at MoneySuperMarket, commented:

“Automation will bring massive changes across the whole of society and those who drive for a living may be among the first to feel its effects. Tests of driverless vehicles are well-advanced and are soon to be on the roads – with future positions in commercial usage already identified.
“If businesses see an opportunity to save money by making drivers redundant, they are likely to grab it – that’s the nature of competition. We can only hope that automation brings with it fresh employment opportunities for those whose existing roles disappear.”

Mob Museum Debuts Tech at the Museum

The Mob Museum, The National Museum of Organized Crime and Law Enforcement located in downtown Las Vegas, this year launched “Organized Crime Today,” a technology-driven exhibition dedicated to present-day topics. Featuring artifacts as well as fully interactive, 17-foot-long touch screen wall, the exhibition enables Museum guests to take a deep dive into the Global Networks of organized crime operating around the world in the 21st century. This elaborate exhibition launched in February of 2018, along with three other brand-new permanent exhibitions the award-winning, American Alliance of Museums-accredited institution debuted this year.

While most of the Museum covers the intriguing history of organized crime and its battle with law enforcement through decades, Organized Crime Today addresses contemporary iterations of this illegal activity. The Global Networks touchscreen wall elaborates on contemporary crime rackets—illegal enterprises that span the globe and profit off everything from drug and human trafficking to product counterfeiting, money laundering and cybercrime. The exhibit addresses the most prominent organized crime groups active in the world today and explores the complexities of organized crime with up-to-the-minute developments pulled from the day’s headlines.

For example, a recent addition to the Global Networks interactive wall spotlights the wildlife smuggling trade in Cambodia, where customs officials recently confiscated 3.5 tons of African elephant ivory—the largest cache of the smuggled contraband ever found in the country. Smugglers have been using Cambodia as a transit hub to feed the demand for ivory in China—which banned ivory sales in 2018—and Vietnam, where it is used in carved artwork, chopsticks and jewelry.

In addition, the screen offers the ability for experts around the world to videoconference into the Museum remotely and offer their analysis and insights into organized crime around the world. These programs are included in the price of general admission and offer Museum visitors the opportunity not only to hear from these experts, but also the chance to ask questions.

Museum visitors encounter other technology-enabled, interactive experiences as well. A Use of Force Training experience uses airsoft versions of police-style handguns and responsive video scenarios to demonstrate the training law enforcement officers receive regarding the use of deadly force. Meanwhile, in the Museum’s Crime Lab, visitors can learn about cause of death investigation with the assistance of life-sized, digitally generated subjects viewed on an interactive, touch-screen “autopsy table.”

Media attending CES 2019 who wish to visit the Museum should send their request tochristina@thevoxagency.com. For more information about the Museum and its Organized Crime Today – Global Networks exhibition, click here.

VALEO x CES 2019

At CES in Las Vegas for the sixth consecutive year, Valeo is unveiling its latest technological innovations at the epicenter of the revolutions shaping mobility, i.e., the advent of autonomous vehicles, powertrain electrification and digital mobility. These three disruptions transforming the automotive industry are also driving profound change in society.

Valeo develops new technologies to make this transformation a reality. One example that can be seen and tested in the streets of Las Vegas during CES 2019 is Valeo Drive4U®, the Group’s first autonomous car, which is unique in that it can perform all operations using only Valeo sensors that are already series-produced (ultrasound, cameras, lasers, radars and LiDARS) and artificial intelligence. The vehicle is essentially equipped with a full-fledged digital brain that can process the inputs and learn from the scenarios it encounters in the city.

One of the key challenges in autonomous driving is safety. Road accidents are a global epidemic and most often the result of human error. Valeo’s goal is for its systems to significantly reduce accidents, setting the target of less than one major incident for every billion kilometers driven, which would represent a higher level of safety than in the aeronautics industry. To achieve this result, Valeo is presenting two major innovations in Las Vegas: Valeo Drive4U® Remote to operate autonomous vehicles remotely when assistance is required or even vital, and Valeo Voyage XR, which is able to simulate the virtual presence of a person – based in a fixed location – on board the autonomous vehicle during the journey. This means that the car could potentially be controlled externally by somebody who is aware of what is happening within the vehicle. Based on this innovation, Valeo has designed a new form of communication that allows a “stationary” passenger wearing a virtual reality headset to teleport into a moving vehicle.

Also with a view to increasing safety, Valeo will be showcasing Valeo XtraVue Trailer and Valeo PictureBeam Monolithic. The first of these two innovations causes a trailer or caravan to appear invisible in the rearview mirror of the vehicle towing it, making all maneuvers easier and safer for the driver. The second is a high definition lighting system developed in partnership with CREE, the US market leader in the manufacture of LEDs. The solution generates a high definition beam of light on the road without ever blinding other road users and projects information and images onto the pavement.

Lastly, since usage patterns are changing, with digital tools giving access to new ways of getting around, Valeo is developing technologies to promote their widespread take-up. Examples include the Valeo Clean Road app, which generates customized routes to avoid peak pollution areas, and Valeo Oxy’Zen, which can be used to activate air purification systems inside the vehicle cabin.

With these innovations, Valeo is once again demonstrating its capacity to imagine, design and develop technologies conducive to new forms of mobility that are widely accessible yet adapted to individual needs.

Autotalks X CES 2019

Autotalks, a world leader in V2X (Vehicle-to-Everything) communications solutions, was selected by HARMAN International, a wholly-owned subsidiary of Samsung Electronics Co. Ltd., focused on connected technologies for automotive, consumer and enterprise markets, to provide the V2X chipset for its Telematics platform which will be showcased at CES® 2019. Autotalks’ second generation chipsets, which were selected, are mass-market ready and support both DSRC and C-V2X direct communications (PC5 protocol).

HARMAN will showcase an impressive connectivity display of its Telematics platform with C-V2X capabilities. The live demonstration will show a vehicle communicating with a motorcycle using C-V2X direct communications, where the Autotalks chipset is used in both. Harman’s solution consists of a modular TCU (Telematics Control Unit) accommodating a cellular NAD (Network Access Device) side by side Autotalks’ second generation chipset providing C-V2X capabilities. Autotalks C-V2X capabilities consist of a 3GPP compliant PC5 modem, with dual antenna and diversity for both transmission and reception, as well as an optimized closed-loop remote antenna solution for the highest radio performance. 

“Autotalks is proud to work with HARMAN on their TCU with our secure and deployment ready C-V2X solution,” said Hagai Zyss, CEO of Autotalks. “We are excited to have our chipset inside HARMAN’s Telematics platform and to demonstrate the flexibility and maturity of our global V2X solution which has been chosen for series production by leading automakers.”

“Together with HARMAN, we will achieve deployment readiness before the mass-commercialization of C-V2X in China and elsewhere.” added Zyss.

“We are pleased to showcase Autotalks’ C-V2X capabilities in our Telematics platform at CES 2019,” said Mike Peters, President, Connected Car division at HARMAN. “The Autotalks chipset provides us with the flexibility, security and performance needed in today’s worldwide market for telematics and V2X.”

Autotalks’ V2X chipset is currently available for customer and partner demonstrations.

To watch Autotalks’ new video: https://youtu.be/_PJR0ZZjxGY

LEXUS UX

Lexus Designs First-Ever UX for the Modern Urban Explorer

National marketing campaign titled “The New Frontier” debuts dynamic, city-centric crossover

Today Lexus unveils a new marketing campaign to launch the first-ever 2019 UX, a luxury compact crossover. Originally released as a concept in 2016, the UX was deliberately designed and engineered for the city and the “modern urban explorer” — those seeking a fresh, contemporary and dynamic take on luxury driving; buyers with an imaginative lifestyle who explore, experiment and defy.

The campaign embodies the notion that cities are the new frontier of American culture — a canvas for experimentation and creativity in all corners, from new ideas in fashion, food and architecture to artistic expression. It’s a place where pioneering people and ideas create the inventive and visionary; where exploration of the city is an exploration of oneself.

“The spots highlight how our new crossover reflects the city from every angle and is made to conquer today’s frontiers,” said Cooper Ericksen, Lexus vice president of marketing. “Combining cutting-edge craftsmanship, seamless connectivity and bold design, the UX is the perfect intersection of form and function.”

 “Plant a Flag,” the hero TV spot, begins airing nationally today. The commercial features a modern city, a territory where progress, innovation and adventure await those who are brave enough to explore. Opening with a bold, orange crossover driving through a dark, mysterious metropolis, the camera changes perspectives and viewers realize the UX isn’t driving horizontally on the road. It’s driving vertically up the side of a skyscraper — revealing that the city around us is the new frontier, and the UX is the crossover crafted to conquer it. A second, complimentary TV spot, “A Different Frontier,” shows how the UX wasn’t just made for the city — it was made from the city. As the UX makes its way through city streets, the spot highlights how the architecture of urban environments uniquely shaped and inspired the design, technology and engineering of Lexus’ newest luxury utility vehicle.

Multicultural spots were also created for Black, Hispanic and LGBTQ audiences, all directed by renowned film and music video director Joseph Kahn. “The New Renaissance” will air on TV One and BET, with targeted Prime programming. “Mission: Possible” will run across top national Hispanic networks such as Univision, CNN en Español, Telemundo, Univision Deportes and Discovery en Español. The LGBTQ digital video, “One of a Kind,” will have presence on sites like OUT, Advocate, Passport, Revry, Gay Ad Network and Edge Media. Traditional and non-traditional media formats such as in-language digital, social, paid search and Connected TV will target Chinese, Korean and Asian Indian audiences, showcasing adaptations and translations of the general market creative.

The general market TV spots will air during prime time, cable, late night and sports programming, and during cultural milestones such as The Academy Awards and NFL Playoffs. Full-page color print ads will run in top-tier lifestyle, travel, wellness and auto publications, such as GQ, Food & Wine, AFAR, Real Simple, Car and Driver, and more. The UX will have strong digital presence through online videos and banners across all major social media platforms and popular sites like VICE, Bustle and Vox Media. Lexus will target on-the-go consumers with sponsored audio content on Spotify playlists and integrations within key NPR podcasts. Out-of-home placements will reach audiences in unexpected spaces such as movie theatres, airports, elevators and fitness centers in key markets.

To extend the reach of the campaign, Lexus is partnering with key media entities to produce custom content focused around the first-ever UX. Through a collaboration with Givewith and Beautify Earth, three local artists will help revamp an urban community with the development of engaging art murals around Los Angeles this January. Over the next six weeks, Bustle will release video content featuring seven women pioneers transforming their industries and cities — including Lexus UX Chief Engineer Chika Kako. A partnership with Vox Media’s “Explainer” series this January will examine the ever-changing nature of city streets through product-focused videos. Lexus and VICE will produce a documentary photo series, featuring people that have taken ideas originally conceived for the great outdoors and adapted them to work in the urban landscape, inherently drawing a connection to the UX. Additional content partnerships with National Geographic and Discovery Network will launch later this month.

The UX is on sale in dealerships now. Consumers have a choice between the UX 200 and hybrid UX 250h with all-wheel drive, both available in F SPORT. For more information on the first-ever UX, click here.

Lexus’ passion for brave design, imaginative technology, and exhilarating performance enables the luxury lifestyle brand to create amazing experiences for its customers. Lexus began its journey in 1989 with two luxury sedans and a commitment to pursue perfection. Since then, Lexus has developed its lineup to meet the needs of global luxury customers in more than 90 countries. In the United States, Lexus vehicles are sold through 241 dealers offering a full lineup of luxury vehicles. With six models incorporating Lexus Hybrid Drive, Lexus is the luxury hybrid leader. Lexus also offers eight F SPORT models and two F performance models. Lexus is committed to being a visionary brand that anticipates the future for luxury customers.

Land Rover Provides Behind the Scenes Look into Galactic Flight

Land Rover have revealed a special ‘behind the scenes’ peek into
Virgin Galactic’s operation, following its historic flight into space last week.
The space line travelled 51.4 miles above Earth, a feat it wouldn’t have achieved
without undergoing thorough testing and preparation over the last few months. Land
Rover have been a relied-upon figure in the operational process for Virgin Galactic,
with Land Rover’s fleet of vehicles becoming a part of daily life for the space team.
The partnership between Land Rover and Virgin Galactic was for formed back in 2014,
with both sharing visions of pioneering spirit, technological innovation and sense of
adventure. The togetherness illustrates the commitment that both brands share to
iconic design and engineering excellence, and a desire to push the boundaries of travel
for the next generation.

Check out the link below https://www.youtube.com/watch?v=-zsTXsXCJRM

Jaguar Electrifies Los Angeles With Test Drive Experience

The Jaguar Electrifies Experience, a multi-city national tour to bring the new all-electric Jaguar I-PACE SUV to life, will return to California, the nation’s largest electric vehicle market, December 13-16 in Los Angeles.

The Jaguar Electrifies Experience is designed to engage, entertain, and educate consumers on the full Jaguar vehicle lineup as well as the benefits of owning an electric vehicle (EV). The event series has hit key EV markets across the U.S., including San Francisco in October, a second stop in Miami last month, and following Los Angeles, will travel to the New York City metro area in spring 2019.

To highlight the Experience in Los Angeles, Jaguar has launched a local marketing and advertising campaign including a series of digital billboards and Volta EV charging station takeovers strategically placed throughout the city.

The brand is also working with local Los Angeles vendors to offer attendees at the Experience flavors of the city with a selection of food and beverage options from local favorites including gourmet ice cream sandwiches from Coolhaus, Santa Monica-based Dogtown Coffee, actor Danny Trejo’s delicious Trejo’s Tacos, and global-inspired picks from hip café Sqirl.

“Following successful stops in San Francisco and Miami, we are looking forward to electrifying Los Angeles with this unique experience featuring the Jaguar I-PACE,” said Kim McCullough, Vice President of Marketing, Jaguar Land Rover North America. “As one of the top markets for electric vehicle adoption, Los Angeles is the perfect city for the next stop on this tour.”

At the center of the Jaguar Electrifies Experience is the Jaguar I-PACE performance SUV, the brand’s first fully electric vehicle equipped with a 90kWh battery with an EPA estimated electric range of 234 miles2. The I-PACE is priced from $69,5001 in the US and consumer deliveries began this fall.

The Jaguar Electrifies Experience guides participants on a journey through the full lineup of 2019 model year Jaguar vehicles, then takes a deep dive into “The World of I-PACE” to learn about the brand’s first all-electric performance SUV through a series of interactive touchpoints. Along the way, participants will have the opportunity to get behind the wheel of several of the latest Jaguar vehicles, including the I-PACE, F-PACE, E-PACE and F-TYPE in a series of street drives. Guests will also be able to drive the Jaguar I-PACE on a timed and scored, closed-circuit SmartCone drive.

The Experience will conclude in “The Electric Lounge,” featuring some of the industry’s most cutting-edge products and technologies curated by media partner WIRED, including the Ubtech Cruzr robot that will engage with visitors when they walk within range, the Sony Aibo robotic dog, Meural digital picture frames, Weatherman Umbrellas, among other products. The lounge will also feature the Jaguar brand’s electric racing vehicles, including the Jaguar I-TYPE from the Formula E series and the Jaguar I-PACE eTROPHY from the world’s first all-electric spec racing series, a support race to the ABB FIA Formula E Championship in Season 5, beginning with the Formula E debut in the Middle East on December 15.

In addition, guests will be able to participate in various augmented and virtual reality activities, including the interactive Jaguar I-PACE Theater, which can be shared on social media. The Theater features the Jaguar I-PACE, and guests will be able to experience the latest in high-speed, 360 degree photo technology in a mirrored infinity room. Participants will receive their photos electronically before leaving and are encouraged to share these photos on social platforms using #JaguarElectrifies.

The Jaguar Electrifies Experience will be open to the public in Los Angeles at the Barker Hangar at the Santa Monica Airport from December 13-16.

EnergyDOT

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We’re all addicted, some more than others, to our tech, and we know it isn’t all that safe to constantly be around. The least we can for ourselves is decrease exposure and harmful effects. With 15 years of dedicated customers, energydots allow you to live life more safely.