7 Different Styles of Trade Show Displays
Trade show displays are the most powerful visual presentation, and they come in varying styles, shapes, and functionalities. The displays make trade shows more interesting than digital marketing and online promos because of the creativity in them. They are easy to set up and attract attention to the available booths. Prices depend on the design and the display creator. The challenge that exhibitors experience is choosing the most appropriate designs. Any design can work as long as the company’s brand and services or products are presented well. Below are seven common styles.
Pop Up Displays
Easy to set up, pop up displays are portable, cheaper to make, and you can customize them according to your preferences. They are designed like a solid-looking wall, but you can add mural panels to make your display more appealing.
Pop ups are popular, and they can be used as graphic murals to send a specific message such as a newly launched product or slashed prices.
A panel exhibit is created from panels and turned into a solid looking wall. They look like pop up displays but have an addition on top to look like booths. Most of them are large enough to be used as the back wall.
They can be used for large exhibits such as backlighting, for product display, and serve as booths for your counters. Bigger panel exhibits are more expensive.
You can have your products printed on display and attached to a frame with metal fasteners or magnets on the top of a table. Table tops are usually about three-feet high.
When attached on top of the table, they can be about five-feet tall. They are among the easiest displays to set up. What’s more? Those tables are mostly provided by the trade show.
If you are looking for trade show exhibits that have a bigger room, island exhibits are a perfect choice. They are usually open and all four sides and measure 20’ x 20’.
The type of tradeshow determines how the structures will be hanged. The promotional units with varying size can be positioned on top of the island exhibit. Before selecting this trade show display, ensure that a professional has crafted your floor plan.
Graphic Tents and Canopies
You have probably seen this everywhere, especially during food exhibitions. The good thing about them is that you can modify a standard canopy tent into a graphic tent and save big.
Logo canopies are normally displayed in grocery stores, special events, festivals, or even trade shows. The benefits of using this kind of stand are that it’s easier to use and it encloses the space appropriately. It also displays your graphics on the back, top, and side walls. Most of these tents operate the same way.
Truss systems fit better with large booths. The systems help to provide structure and allow many designs. The shape of the truss can be customized to fit anything within the allocated space. You can also hang displays and other elements.
Truss exhibits are mostly used for stages, utilizing shelving, custom flooring, and other design features. You can be the center of attention with a truss display if you have large graphics.
Pipe and Drape
Pipe and drape are a bit complicated when it comes to setting up. To form a booth, you connect hollow metal tubes at the corner and support them with upright bases. The pipes are connected to create an outline of your booth space.
The fabric drape is then hanged along the pipe where exhibition visitors can visualize. Most trade show vendors usually set up their exhibition inside the booth and their graphic display is inside while others do the same but display graphics are hanged on the pipe or drapes.
You must be wondering right now what you should choose. Graphic tents and canopies serve all purposes and are more available, but you get to choose which suit your business. After you make a choice, hire a contractor to design your trade show display and transport it to your stand.