BTS Generates Millions of Impressions for New Louis Vuitton Collection, K-Pop Stars Have Become Fashion’s Most Powerful Influencers Louis Vuitton’s new partnership with K-Pop superstars BTS proves the band has a monumental impact on every brand they touch. Louis Vuitton designer Virgil Ablog surprised the world this morning with the release of a spin-off fashion walk […]
Rihanna’s Fenty Beauty propels to #1 spot of America’s most loved brands Brand Love 2021 is dominated by brands that provided emotional reassurance or an opportunity to escape the reality of the pandemic. Rihanna’s beauty brand sends social media soaring at every turn – and Fenty’s ability to establish meaningful, authentic connections with fans have […]
The One Where They Blew Up Social Media Friends Reunion Generates 7.4 Billion Engagements, Talkwalker Says The Friends Reunion show, slated to start streaming on HBO Max, has generated 2.8 billion mentions and 7.4 billion engagements in the last week alone, according to international enterprise listening company Talkwalker. Ranking by mentions of Friends cast alongside the […]
With major league sports back in action – along with college football – sports fans have found themselves with a welcome commodity – choice. Social media is tracking what are proving to be the most effective and strategic ways to compete. According to international social media analytics firm Talkwalker, Anheuser Busch (AB InBev) has made the most noise with […]
Apple and Google announced plans to work together to provide tools that will help track the spread of coronavirus using apps that allow digital contact tracing and notification via Bluetooth. Social media reacted with tens of thousands of mentions of the collaboration within the first hour, according to international social media analytics firm Talkwalker. In just one hour after […]
SUPER BOWL LIV – Half Time Report – Social Media Says Shakira Stole the Show As the Super Bowl rolls on, here is a look at the first half (and halftime) updated social media results from international Social Media Analytics Firm Talkwalker. These numbers were updated at 8:45 p.m. Sunday. Shakira has 1.17 million mentions […]
Coachella wrapped up last weekend and social media buzzed for 30 days, with more than 8.3 million mentions and 49.8 million engagements (likes, retweets, shares) focused on the music festival, according to international social media analytics firm Talkwalker. Influencer John Charles had two of the top trending Coachella articles on news and social over the […]
