Today, Thursday, November 8th, Reebok will release the highly anticipated Sole Fury, a daring new performance-driven silhouette that seamlessly unites a fashion-forward aesthetic with street-level clout. To bring to life the defiant design, Reebok has enlisted a coalition of global trailblazers who embody the shoe’s unconventional spirit as part of its launch campaign, #SplitFrom. Partners include rapper Lil […]
In continued anticipation of the launch of the new Sole Fury silhouette, Reebok announced the new #SplitFrom campaign. Sole Fury and the #SplitFrom campaign is inspired by the creation of “Split Cushioning,” an innovation developed in the 90’s that radically split from conventional design by removing a piece of a shoe’s midsole. It was a […]
In continued anticipation of the launch of the new Sole Fury silhouette, Reebok announced the new #SplitFrom campaign. Sole Fury and the #SplitFrom campaign is inspired by the creation of “Split Cushioning,” an innovation developed in the 90’s that radically split from conventional design by removing a piece of a shoe’s midsole. It was a calculated innovation with […]
