Posts tagged with "Rocky Mountains"

PIRELLI AT 2018 PIKES PEAK INTERNATIONAL HILL CLIMB

PIRELLI CELEBRATES RECORDS AND VICTORIES ON BOTH FOUR AND TWO WHEELS

AT 2018 PIKES PEAK INTERNATIONAL HILL CLIMB

New Acura and Bentley records and the third best time in history by Simone Faggioli all achieved with Pirelli tires

June 28th2018ThePikes Peak International Hill Climb is one of the most esteemed motorsports events of the year. And as a leader in motorsports on both two and four wheels, Pirelli was of course present at this year’s event over the weekend, achieving success in both fields in the unique race up Pikes Peak hill in Colorado, which is the highest summit in the Southern front of the Rocky Mountains.

Rhys Millen(Bentley) set a new Pikes Peak SUV record time of 10:49.902 in the 2018 Bentley Bentayga, equipped withPirelli P Zero™road tires.

On Pirelli P Zero slick tiresAcuraachieved three new course records and three podium finishes as follows:

·PPC-Pikes Peak Open Class CourseRecordby Peter Cunningham in a 2018 Acura TLX GT: 9:27.352

·Hybrid Powertrain Course Recordby James Robinson in a 2017 Acura NSX: 10:02.448

·Front Wheel Drive Course Recordby Nick Robinson in a 2018 Acura TLX A-Spec: 10:48.094

The same P Zero slicks were used bySimone Faggiolito set a time of 8:37.230 in a 2018 Norma M20 SF PKP: this was the third best time ever with a combustion engine recorded in the history of the Pikes Peak event, which has been running since 1916. And this was the top overall time with a combustion engine at this year’s event.

Pikes Peak, the second oldest annual motorsports race in the United States, was also the occasion for Pirelli to present its completely renovatedPirelli Hillclimbrubber range. It includes a wet tire, a Cinturato, and three slick tires: Ultrasoft, Supersoft and Soft. And this really was the ultimate combination used by drivers utilizing Pirelli to take home their respective successes at Pikes Peak.

Also known as the ‘The Race to the Clouds’, Pikes Peak represents a very important technical challenge for the tires above all.

“The biggest challenge tires face is from the vast temperature changes participants experience during the course of the race at different elevations. At the start of the race, the average temperature is 77 degrees Fahrenheit, while at the top of the hillclimb it can be 32 degrees Fahrenheit or it can snow at the highest point (14,110 feet), like it did for the race on Sunday. Another difficulty comes from the bumpy asphalt, in part due to the tracks created from clearing the snow which can ruin it. Therefore it is necessary to develop a tire which guarantees grip both in high temperatures at the start and in lower temperatures as the drivers ascend the hill; as well as maximum driveability on uneven asphalt. And, considering the new records and success this year, this is exactly what Pirelli tires have done,” said Terenzio Testoni, Pirelli Off road Activity Manager.

Moving onto two wheels, Pirelli also attained the following results: a clean sweep of the Heavyweight Class on Pirelli tires, withCarlin Dunne(Ducati) in first place, thenRennie Scaysbrook(KTM) andCodie Vahsholtz(Ducati) in second and third on the podium respectively; plus a new Middleweight Class record by Chris Fillmore (KTM), who smashed the record by more than 30 seconds with a time of 10:04.38 to take the title on the iconicPirelli DIABLO™ SUPERBIKE(SC1 front, SC0 rear) tires.

About Pirelli

Pirelli was founded in 1872 and has its headquarters in Milan, Italy. Pirelli focuses its business on the high end, premium product segment where it is a world leader. Pirelli has a commercial presence in over 160 countries and 19 factories in 13 countries. Successfully competing in motorsports since 1907, Pirelli is currently the exclusive supplier of the Formula 1 championship, the Superbike world championship, and many other championships around the world.

Pirelli Tire North America (PTNA) includes the Modular Integrated Robotized System (MIRS) facility and research and development center at its Rome, Georgia headquarters, a state-of-the-art manufacturing plant in Silao, Mexico, sales and marketing offices in New York City, Los Angeles, Detroit, Montreal and Mexico City, and a prestige flagship store in Los Angeles. The company manufactures, distributes and markets original equipment and replacement tires for export and domestic car/motorcycle applications.For more information regarding Pirelli, please visitwww.pirelli.com

AMAZON’S THE GRAND TOUR

Has a show or movie ever energized you to seek adventure beyond the screen? The Grand Tour, a Prime Original that follows three intrepid former car journalists on their high speed escapades around the world, has attracted fans ready to hit the road for their own adrenaline fueled adventures. Amazon uncovered a few fun facts about Prime members who have streamed The Grand Tour, and we’re spreading the word on where to get inspiration for your next trip to the great outdoors. These trends were obtained by comparing the purchase behavior of a sample of 100K Grand Tour viewers on Amazon to that of 100K Non-Grand Tour viewers.

Amazon learned Grand Tour viewers are more likely to seek extreme outdoor hobbies and live in areas known for adventure in the great outdoors than those Prime members who haven’t streamed the show yet. In 2017, Grand Tour viewers spent 24% more in Amazon’s Sports & Outdoor store than an average non-Grand Tour viewer. And these Grand Tour viewers are not just novices of the outdoors; they purchased more brands for top outdoor athletes and serious outdoor enthusiasts including GoPro, Black Diamond, Osprey, Patagonia and Thule than did non-Grand Tour viewers. The largest percentage differences in spend on outdoor equipment between Grand Tour viewers and non-Grand Tour viewers were on cycling gear (53%), rock climbing gear (45%) and skiing and snowboarding gear (44%).

It is no surprise Grand Tour viewers in the US are living in places that are known as gateways to adventure. Washington – home of Mt. Rainier, Olympic National Park and neighbor to the Pacific Ocean, andColorado – land of the Rocky Mountains and Mesa Verde National Park, had the highest number of Grand Tour season two viewers per capita in the US. These states have an abundance of activities for those seeking an outdoor and adventurous lifestyle.

Grand Tour viewers are more likely to drive cars that are compact and adventure-ready and steer clear of the family cars. When purchasing automobile parts in Amazon’s Automotive store, customers can add information about their current car to the Amazon Garage for shopping parts and accessories designed specifically for that vehicle. The Subaru Impreza was the top car model that was more likely to be added to a Grand Tour viewer’s garage than a Non-Grand Tour viewer’s in 2017.

If you have been looking for motivation to dust off your bike, climb a new route, wax your skis or take the family camping, check out The Grand Tour for some adventure inspiration and see you in the great outdoors!