July 24, 2018 – Pirelli has joined forces with IXOOST, an Italian firm from Modena that specializes in high-end car audio, to create a new sound experience inspired by motorsport. The result is an exclusive hi-fi system that includes a cutting-edge Bluetooth™ speaker within a replica Wind Tunnel Tire: made by Pirelli for Formula 1™ […]
Pirelli has underlined its status as the preferred brand for premium and prestige car makers, proven by over 500 homologations for Run Flat tires. This is technology that allows drivers to keep going even with a puncture, so that they can reach their nearest tire dealer to change the tire. In total, there are 516 […]
Oktoberfest is BMW Car Club of America’s annual celebration and for its 49th edition taking place in Pittsburgh, PA, Pirelli could not miss it as this year’s Oktoberfest also marks a special anniversary for the German car manufacturer which is celebrating 50 years of the beloved BMW 2002 model. The 2002 holds special significance in […]
PIRELLI CELEBRATES THE 63RD ANNUAL PORSCHE PARADE AND ITS LONG STANDING COMMITMENT TO PORSCHE CLUB OF AMERICA Pirelli is proud to continue supporting the Porsche Club of America following the PCA Werks Reunion in Amelia Island earlier this year. Now, Pirelli has headed to the historic Porsche Parade in Lake of the Ozarks, Missouri. As […]
PIRELLI CELEBRATES RECORDS AND VICTORIES ON BOTH FOUR AND TWO WHEELS AT 2018 PIKES PEAK INTERNATIONAL HILL CLIMB New Acura and Bentley records and the third best time in history by Simone Faggioli all achieved with Pirelli tires June 28th2018–ThePikes Peak International Hill Climb is one of the most esteemed motorsports events of the year. […]
Pirelli celebrated the “Festa della Repubblica Italiana”, Italy’s National Day, with a special “Tri-color” edition of its colored tires, produced specifically for the event. The tire was donated yesterday by Pirelli to the Italian Ambassador in the US, Mr. Armando Varricchio. In a number of countries across the world, Pirelli has marked the celebration of […]
PIRELLI JOINS PORSCHE CLUB OF AMERICA TO SPONSOR WERKS REUNION AMELIA ISLAND Amplifying Its Prestige Sector Leadership, Pirelli Supplies Original Equipment for Porsche’s Past and Present Models Following on from last year’s success, Pirelli is once more the title sponsor of the PCA Werks Reunion event at Amelia Island in Florida. This is one of […]
PIRELLI PRESENTS CYBER CAR IN GENEVA New Original Equipment Sensor System Enabling Interaction Between Tire & Car New Technology Currently In Testing On Major Electric and Traditional Car Platforms Cyber Car Enables a Safer Drive and Improved Performance Via Transmitting Tire Functionality to On-Board Intelligence to Adapt ABS and Stability Control Systems PIRELLI EQUIPS NEW […]
PIRELLI TO EQUIP THE NEW LAMBORGHINI URUS WITH SIX TIRES: – P ZERO FOR MAXIMUM PERFORMANCE; – P ZERO CORSA FOR A SPORTY DRIVE; – SCORPION FOR GREAT CONTROL ON AND OFF ROAD TIRE SIZES FROM 21 TO 23 INCHES IN SUMMER, WINTER AND ALL-SEASON VERSIONS Pirelli will provide six tires for the new […]
PIRELLI TAILORS ITS P ZERO FOR THE NEW BMW M5 The powerful all-new BMW M5 model fuses an elegant business sedan with a high-performance sports car. The innovative all-wheel drive system named M xDrive, and 600 hp engine equips the driver with incredible power, precision and agility. The BMW M5 comes equipped with specially engineered […]
