If your car has been standing for a while, it is worth checking the tires to make sure you can get going again safely. There are some checks you can carry out by yourself, but others are best done by a tire specialist. Pirelli’s experts recommend in particular: 1. Checking tires visually to see if […]
PIRELLI CANCELS PLANNED 2021 PIRELLI CALENDAR 100,000 EURO DONATED TO INITIATIVES AGAINST CORONAVIRUS Pirelli, in light of the present Covid-19 emergency, has decided to cancel the production and launch of the 2021 Pirelli Calendar. In the context of other initiatives already undertaken by the company, “The Cal” project will donate 100,000 euros to the fight […]
Roger Dubuis – Hitting the Slopes of Aspen Daring and duality are an integral part of everything Roger Dubuis does. Tradition with a contemporary twist is embedded in its DNA, along with excess to the point of extravagance. In parallel, Roger Dubuis timepieces are the ultimate embodiment of exclusive production expressing a seldom seen level […]
Pirelli’s new tire development stimulator reducing lead times by 30% and enhancing sustainability Pirelli’s new tire simulator, recently introduced at the company’s renowned research and development division in Milan, will reduce development time, as well as the number of physical prototypes needed to create a finished product. The advances achieved by this simulator will further […]
PIRELLI INTRODUCES THE CINTURATO P7 ALL SEASON PLUS II THE NEXT GENERATION OF TIRES SPECIFICALLY DESIGNED FOR THE NORTH AMERICAN TOURING MARKET NEW TREAD COMPOUND AND AN OPTIMIZED FOOTPRINT HELP TO IMPROVE OVERALL WET PERFORMANCE Pirelli today announced an update to their range of All Season tires designed for the North American touring market with […]
Sports company PUMA unleashes the Replicat-X 1.8 Pirelli, a new sneaker with a quick lacing system which is inspired by one of the most iconic turbo engines in motorsport shistory to take the track to the street. The Replicat-X 1.8 Pirelli takes on the ferocity and form of a modern supercar, inspired by motorsports heritage, […]
PIRELLI SELECTED AS EXCLUSIVE TIRE SUPPLIER FOR THE BRAND-NEW ASTON MARTIN DBX P ZERO FOR THE TRACK, SCORPION ZERO FOR OFF-ROAD, SCORPION WINTER FOR ICE AND SNOW Nearly three years of hard work in close collaboration with Aston Martin’s engineers have resulted in three different tires to showcase the capabilities of the new DBX. This […]
PIRELLI: DEVELOPS WORLD’S FIRST TIRES THAT INTERACT WITH THE 5G NETWORK CYBER TIRE DETECTS AND TRANSMITS INFORMATION RELATED TO LESS THAN OPTIMAL ROAD SURFACE CONDITIONS TO THE VEHICLE AND OTHERS NEARBY THROUGH THE NETWORK Pirelli is the first tire company in the world to transmit information detected by intelligent tires regarding the road surface via […]
FOR THE LATEST FERRARI 488 CHALLENGE EVO At the Finali Mondiali in Mugello, the new GT car for Ferrari’s one-make challenge will be presented on Pirelli tires that have been especially made for it. This opens yet another fascinating chapter in the exciting 27-year history that unites these two iconic Italian companies Pirelli has presented […]
Pirelli and the BMW Group continue in their long-standing successful cooperation. The most recent project being the custom-made variations of Pirelli’s ultra-high-performance P Zero tire for the new BMW M8. This individual version of the P Zero was the result of the close cooperation between the development and testing departments of Pirelli and the BMW […]
