Posts tagged with "North america"

Pininfarina Battista Electric Hypercar

Pininfarina Battista Electric Hypercar Debuts in North America

The Battista represents a new reality for electric car desirability in cities, in suburbs and on circuits

Automobili Pininfarina launched its stunning pure-electric 1,900hp Battista hypercar in North America – just one year after the company was introduced at the 2018 Rome Formula E race. Shown in the days leading up to the New York Auto Show, the production-ready model was debuted during an exclusive, invite-only event at Studio 525 in Chelsea by Michael Perschke, CEO and Luca Borgogno, Design Director.

During the event, one of only 150 Battistas, painted in a stunning Grigio Luserna satin-grey carbon with Blu Iconica design accents, was on display. The world-first car was revealed to an excited audience of car collectors, supercar owners, business leaders, automotive influencers and members of the media.

To celebrate its arrival in the world’s biggest market for both supercars and electric cars, a new film of the Battista in action, driving through the streets of New York has been released.

“The Battista’s arrival in New York is a proud moment for the entire Automobili Pininfarina team, as we can finally begin to bring the next generation of hypercars to discerning customers throughout North America” said Perschke. “We’re quite confident that this is the car that makes the United States fall in love with ultra-high-performance electric vehicles.”

Pulling from traditions of Italian design and European engineering, alongside the latest in cutting- edge technology, the company is entering a previously unoccupied market segment with great potential. The new demand for high performance zero-emission vehicles, driven by the increasing emissions regulations in the urban centers of major global cities, puts the Pininfarina Battista at the forefront of a growing trend in the ultra-luxury automobile market.

The Battista’s showing in New York coincides with the beginning of Pininfarina’s search for strategic partners to execute the next phase of its development plans. Following the enthusiastic reception of the Battista, Pininfarina plans to launch a full range of high-end, zero emissions SUVs, broadening its consumer reach in the luxury electric vehicle market.

Deliveries of the Battista to North American clients begin in late 2020, with over half the allocation already reserved.

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Drew Brees Addresses Notorious NFC Championship Call

Today, UNTUCKit, one of the fastest growing retail brands in North America, is releasing their first-ever advertisement starring New Orleans Saints’ quarterback Drew Brees.

In the ad, Brees, an investor and brand ambassador for UNTUCKit calls out the blown call from the end of this past season’s NFC Championship Game. Passing by someone wearing an UNTUCKit shirt, Brees says “At least someone made the right call.”

This represents the first time that Brees has publicly referenced the blown call, which not only cost his team a chance at the big game, but prompted new rule changes this offseason.

The ad debuts today and will appear on TV and online advertising throughout the spring. The full spot featuring Drew Brees can be viewed HERE

UNTUCKit × MLB

UNTUCKit, one of the fastest-growing retail brands in North America, announced today its first-ever product collaboration with Major League Baseball.

The UNTUCKit MLB Signature Series features the logo of one of eight individual MLB teams stitched into the sail of a classic UNTUCKit best-selling, wrinkle-free shirt. Team logos available include the New York Yankees, New York Mets, Boston Red Sox, Los Angeles Dodgers, San Francisco Giants, Chicago Cubs, St. Louis Cardinals, and Atlanta Braves.

Beginning on Opening Day, baseball fans can support their favorite team in style when they pick up an MLB Signature Series shirt from UNTUCKit’s stores or website, on MLBShop.com or select team club houses.

The partnership is another step towards UNTUCKit’s growing presence in the sports industry. Last year, New Orleans Saints Quarterback Drew Brees, hockey legend Wayne Gretzky and NASCAR driver Chase Elliott were each introduced as athlete ambassadors and investors in the brand. In addition to building their roster of athletes, UNTUCKit has strategically increased marketing and advertising across sports television, radio and arenas across the country.

“We’re excited about this partnership with the MLB, our first with a major sports league, given the natural affinity between our customers and the sports industry. We’ve taken a few of our best-selling shirt styles and added a fun, exclusive element we know customers will be excited about—an ode to their favorite baseball teams—to wear at the next game,” says UNTUCKit co-Founder and CEO Aaron Sanandres.

About UNTUCKit

Created in 2011, UNTUCKit has given men a seamless way to look sharp and feel casual by creating shirts designed specifically to be worn untucked. UNTUCKit solves the problem millions of men struggle with every day with their perfectly contoured hemlines and more than 50 tailored fit options. Through the last 8 years, the brand has expanded to offering 13 product categories—ranging from T-shirts and polos to sports jackets and pants—in addition to a wide selection of shirts, dresses and blazers for women. UNTUCKit is dedicated to creating an unmatched shopping experience, with more than 50 physical retail locations across the U.S. and Canada. For more information visit UNTUCKit.com.

BLACKPINK 2019 World Tour

Goldenvoice and Powerhouse proudly bring one of the hottest K-pop groups in the world, BLACKPINK, to North America for the first time as a part of the BLACKPINK 2019 WORLD TOUR with KIA [IN YOUR AREA] presented by YG Entertainment. 

Tickets will go on-sale at 4pm locally on Wednesday, February 20, 2019. Limited VIP tickets with additional benefits will also be available.  More info at YG Entertainment’s Official BLACKPINK Tour Page here.

BLACKPINK will perform six North American concerts, one each in Los Angeles, Chicago, 

Dallas/Ft. Worth, Atlanta, Newark, and Hamilton, Ontario Canada, in addition to their two appearances at the Coachella Valley Music and Arts Festival this April.  

 Los Angeles           

The Forum                        April 17

Chicago                  

Allstate Arena                   April 24

Hamilton, Ontario   

FirstOntario Centre           April 27

Newark                   

Prudential Center              May 1

Atlanta                    

Infinite Energy Arena        May 5

Dallas/Ft. Worth      

Ft. Worth CC Arena          May 8

 On February 9th, BLACKPINK successfully performed at the Universal Music Group’s Grammy Artist Showcase in Los Angeles as the representative of Interscope Records.  The Grammy Artist Showcase of the Universal Music Group is held on the week of the Grammy Awards, the most recognized music awards ceremony in America.  In attendance were Universal Music Group’s Chariman/CEO Lucian Grainge (newly named #1 on Billboard’s Power 100 List), top music industry executives, as well as major national & international media outlets.  

Tonight, the group will perform on CBS’s ‘The Late Show with Stephen Colbert’ and on Tuesday, February 12, they will perform on ‘Good Morning America’ on ABC. 

 

Who Will Win The Grammys

In light of the music industry gathering Sunday for the 61st annual Grammy Awards, a new Morning Consult/The Hollywood Reporter survey reveals Americans expect film soundtracks to win big at this year’s ceremony.

The survey, conducted among 2,000 U.S. adults, asked consumers who they think should win some of the most popular categories, including Best New Artist and Best Rap Song.

INTERACTIVE REPORT

Key Highlights:

Americans expect Kendrick Lamar, Lady Gaga to win big at the Grammys: Respondents could play each nominated song, or each nominated album or artist’s most popular song, before voting in the poll. Americans were most likely to predict Kendrick Lamar and Lady Gaga as winners in the album, record, and song of the year categories. Full list:

  • Album Of The Year: Various Artists (Kendrick Lamar) ‘Black Panther: The Album’
  • Record Of The Year: Lady Gaga & Bradley Cooper ‘Shallow’
  • Song of The Year: Lady Gaga & Bradley Cooper ‘Shallow’
  • Best New Artist: Luke Combs
  • Best Rap Song: Drake ‘God’s Plan,’
  • Best R&B Song: Toni Braxton ‘Long As I Live’
  • Best Rock Song: Greta Van Fleet ‘Black Smoke Rising’
  • Best Country Song: Blake Shelton ‘I Lived It’

Meanwhile, younger consumers think differently: Young adults (18-29) were more likely to predict Cardi B and Childish Gambino as winners in the major categories. Full list:

  • Album Of The Year: Cardi B ‘Invasion of Privacy’
  • Record Of The Year: Cardi B ‘I Like It’
  • Song Of The Year: Childish Gambino ‘This Is America’
  • Best New Artist: Dua Lipa
  • Best Rap Song: Drake ‘God’s Plan’
  • Best R&B Song: Ella Mai ‘Boo’d Up’
  • Best Rock Song: Twenty One Pilots ‘Jumpsuit’
  • Best Country Song: Dan + Shay ‘Tequila’

Media contact: T. Anthony Patterson, anthony@morningconsult.com, 347-422-3105

Methodology

This poll was conducted from Dec. 7-9, 2018 among a national sample of 2,201 U.S. adults. The interviews were conducted online and the data were weighted to approximate a target sample based on age, race/ethnicity, gender, educational attainment, and region. Results from the survey have a margin of error of +/- 2 percentage points.

About Morning Consult

Named one of the fastest growing technology companies in North America by Deloitte, Morning Consult is revolutionizing ways to collect, organize, and share survey research data to transform how global leaders in business and government make decisions.

Morning Consult provides research, news, and brand-tracking technology for over 200 of the world’s biggest companies and industry associations. Additionally, Morning Consult conducts regular surveys for major media organizations including POLITICO, The Hollywood Reporter, Bloomberg, and The New York Times.

NBA All-Star Series

NEW ERA CAP CELEBRATES THE CITY OF CHARLOTTE WITH 2019 NBA ALL-STAR GAME COLLECTION

The New Era NBA Authentics: NBA All-Star Series is available now

Today, New Era Cap Co., Inc., the authentic cap of the National Basketball Association (NBA), announces the New Era NBA Authentics: NBA All-Star Series, a special headwear collection designed for this year’s game in Charlotte, North Carolina.

“Each year, we work to celebrate NBA All-Star Game by using the host city as the design inspiration for the New Era NBA Authentics: All-Star Series,” said John Connors, Director of Arena Sports for New Era Cap. “This year, Charlotte offered us the opportunity to do something truly different leveraging the Hornets’ unique color palate and honeycomb pattern.”

This year’s New Era NBA Authentics: All-Star Series features unique designs with a mix of silhouettes including 59FIFTY, 9FIFTY and 9TWENTY. Each cap features a unique design utilizing the Charlotte Hornets’ color palate, teal, white and purple as well as the honeycomb pattern displayed on the Hornets’ court.                       

The New Era NBA Authentics: NBA All-Star Game Series is available in the following styles:


New Era NBA Authentics: NBA All-Star Tie Dye:  Adding an element of style to the collection, this teal, white and purple tie dye graphic print cap features the primary Charlotte NBA All-Star 2019 logo embroidered on the crown. Available in a 9FIFTY, the cap also comes in a black and white colorway with a 59FIFTY version available exclusively here.


New Era NBA Authentics: NBA All-Star Pri Star: Available in a 9FIFTY and 9TWENTY, this cap features the Charlotte NBA All-Star logo man on the crown and an oversized NBA All-Star 2019 wordmark embroidered on the side. This cap is available in a black and white colorway with a 59FIFTY version available exclusively here.


New Era NBA Authentics: NBA All-Star Oversized Star: Show your excitement for the 2019 NBA All-Star Game with this 9FIFTY cap featuring an embroidered oversized Charlotte NBA All-Star logo man on the crown and a second NBA All-Star logo man on the rear. Additionally, this cap has a honeycomb pattern on the visor and snapback enclosure. A 59FIFTY version is available exclusively here.


New Era NBA Authentics: NBA All-Star Suede: Available in a 9FIFTY and 9TWENTY, this stylish black monochromatic cap combines faux suede with a Charlotte 2019 tonal wordmark embroidered on the crown.

The New Era NBA Authentics: NBA All-Star Series is available here as well as select headwear retailers with retail prices of $28-$38 USD.

ABOUT NEW ERA CAP
New Era Cap Co., Inc. is an international lifestyle brand with an authentic sports heritage that dates back over 90 years. Best known for being the official on-field cap for Major League Baseball and the National Football League, New Era Cap is the brand of choice not only for its headwear collection, but also for its accessories and apparel lines for men, women and youth. The brand is worn as a symbol of self-expression by athletes, artists and some of the most interesting people around the globe. New Era Cap encourages people to truly express their personal style and individuality through its products. The Company is headquartered in Buffalo, NY and operates facilities in Canada, Europe, Brazil, Japan, and Hong Kong. For more information, visit our website.

Hakkasan 2019 Pool Season

HAKKASAN GROUP REVEALS 2019 POOL SEASON OPENING DATES

World-Renown Hospitality Company to Launch Famed Pool Parties at Top Daylife Destinations

Global hospitality company Hakkasan Group heats up the Las Vegas daylife landscape with the announcement of its highly anticipated 2019 pool season opening date of Friday, March 8. Highlights of Vegas’ summer season is signaled by epic pool parties played by award-winning DJs including Calvin Harris, Tiësto, Zedd, Steve Aoki, Martin Garrix and more at the internationally recognized destinations WET REPUBLIC Ultra Pool at MGM Grand Hotel & Casino and LIQUID Pool Lounge at ARIA Resort & Casino.

Recognized around the world for its unmatchable pool scene, famed champagne showers and roster of high-caliber artists, WET REPUBLIC will welcome revelers to another legendary season launching its summer vision “A Pool Party Like No Other.” 

Coming off a successful 2018 season where WET REPUBLIC served endless amounts of champagne and was the go-to spot for bachelor and bachelorette parties, party-goers this year will experience why Vegas’ ultimate pool party is like no other as it welcomes its 12thseason and the most epic one yet.

Bathing suit-clad crowds are invited to bask poolside in two large pools and six private dipping pools. Guests can relax in spacious daybeds conveniently positioned to soak up the best rays throughout the day, escape with one of the 12 VIP luxurious Bungalows and ten deluxe Cabanas decked out with plush offerings including couches, giant flat screen TVs, ceiling fans, misters, personal model servers, premium bottle service, and more. DJs perform in close distance to the 4,100-square-foot sundeck, offering guests a perfect view from every angle.Complimentary Wi-Fi is also offered throughout WET REPUBLIC to capture all the Instagram-worthy moments.

Additionally, in true WET REPUBLIC fashion, guests can expect enhanced one-of-a-kind poolside bottle presentations hosted by a posse of model servers. Guests who order bottle service will be greeted with the fuss of a themed presentation paired with champagne showers and customized signage. To accompany the extensive mixology menu with signature cocktails like the Pool Bunny, Wet Splash and Rainstorm, guests can dine on sophisticated poolside menu offerings including Kobe Beef Sliders, Soft Tacos and Shrimp Cocktail, as well as shareable party platters ranging from Assorted Sushi Rolls to Buckets of Chicken Tenders and more.

Just down the iconic Strip, LIQUID, invites pool-goers to sun-soaked events all season long. Guests will enjoy VIP dipping pools, refreshing cocktails and an incredible talent lineup. Upon arrival, loungers can sink into one of LIQUID’s private cabanas, daybeds or deck tables surrounded by energetic sounds spun by highly-sought after DJs.

Hakkasan Group Pool Opening Weekend Schedule:

WET REPUBLIC Ultra Pool at MGM Grand Hotel & Casino

Friday, March 8

DJ Shift

Saturday, March 9

Fergie DJ

Sunday, March 10

Mark Eteson

LIQUID Pool Lounge at ARIA Resort & Casino

Friday, March 8

DJ Buza

Saturday, March 9

Cutswell

Sunday, March 10

DJ Paradize

For the full lineup and to purchase tickets, visit wet.re/buytickets .

ABOUT HAKKASAN GROUP

Hakkasan Group is a worldwide hospitality company with establishments across North America, Europe, Middle East, Asia and Africa. Its namesake is taken from its Michelin star restaurant that set the high-level standard for the group’s collection of diverse brands. Its ‘brand first’ philosophy builds restaurant, nightlife, daylife and soon-to-open hotels, resorts and residences into world-class hospitality brands, all with a focus on service, design, innovation and experience. Its restaurant portfolio includes Hakkasan, with 12 locations worldwide, Ling Ling, Yauatcha, Sake no Hana, Herringbone and Searsucker. Under the nightlife umbrella is Hakkasan, OMNIA, JEWEL and 1 OAK Nightclub; and daylife brands include WET REPUBLIC, LIQUID, and OMNIA. For more information, visit our website or connect with us on Facebook Twitter and Instagram @hakkasangroup.

 

Pirelli Motorsport Commitment in North America

Pirelli is involved in 10 major championships at the forefront of American motorsport, with 40 Pirelli personnel committed to a variety of races and rallies every weekend, supplying tens of thousands of tires.

This is the scale of Pirelli’s competition involvement this year in North America, with a motorsport history that stretches back from more than 110 years but has never been more relevant.

Motorsport in fact represents an essential part of the Italian firm’s research and development program, as an open-air testing laboratory. This is why Pirelli places such an emphasis on motorsport in every global territory, as it’s only by pushing the extremes of performance on track that the best Ultra High Performance tires are created for the road.

As announced recently, Pirelli USA has renewed its agreement with Porsche Club of America for the next three years, enhancing its backing further with the addition of the Werks Reunion Amelia Island, which Pirelli will support alongside the five national programs: PCA Club Racing, PCA High Performance Driver Education (HPDE), PCA Autocross, Porsche Parade, and PCA Treffen. Pirelli will not only supply tires, but also trackside support.

In a new venture with Porsche enthusiasts for 2019, Pirelli will now also support the Air-Cooled Cup USA for two years. This championship is for Porsche models from pre-1966 to 1998, and features seven rounds starting in April at Portland International Raceway in Oregon.

But there are also many long-standing associations that have been renewed. The Trans Am Series has been an iconic name in American motorsport since its inception in 1966 and Pirelli has been the headline sponsor since 2017. The 2019 season will mark the start of a five-year extension, taking the partnership through to 2025. There will be 12 races for the 2019 season, and Pirelli will once again be at the forefront of each event, providing tires and support.

Similarly, Pirelli has equipped the Intercontinental GT Challenge since 2014 and will continue to do so for the coming years. In this championship, Pirelli provides its renowned P Zero slick tires for a grid made of a variety of different high-performance prestige brands. The 2019 championship starts in February with the Liqui-Moly Bathurst 12 Hours in Australia and visits the United States one month later when it comes to the stunning Laguna Seca track in California, for the California 8 Hours.

Key parts of the Pirelli USA program are also the P Zero-equipped single-make championships from Ferrari (Ferrari Challenge) and Lamborghini (Lamborghini Super Trofeo), which have become iconic fixtures on the American motorsport calendar.

Pirelli’s motorsport activities in North America are centered beyond the USA. The Challenge Xtreme Elite series in Canada is a rally series that Pirelli has supported for three years and will continue to do so for another three: underlining Pirelli’s heritage in off-road motorsport as well as on circuits. The first event is in February in Quebec, where competitors will face heavy snow and subzero temperatures.

In Mexico, Pirelli is supporting the grass roots of motorsport with the Formula 4 series: designed as an introduction to single-seater racing cars for the champions of the future, running on P Zero tires.

These are just some of the championships that Pirelli will support in North America throughout 2019, setting new standards of performance, style and professionalism.

About Pirelli
Pirelli was founded in 1872 and has its headquarters in Milan, Italy. Pirelli focuses its business on the high end, premium product segment where it is a world leader. Pirelli has a commercial presence in over 160 countries, and 19 factories in 13 countries. Successfully competing in motorsports since 1907, Pirelli is currently the exclusive supplier to the Formula 1 championship, the Superbike World Championship, and many other championships around the world.

Pirelli Tire North America (PTNA) includes the Modular Integrated Robotized System (MIRS) facility and research and development center at its Rome, Georgia headquarters, a state-of-the-art manufacturing plant in Silao, Mexico, sales and marketing offices in New York City, Los Angeles, Detroit, Montreal and Mexico City, and a prestige flagship store in Los Angeles. The company manufactures, distributes and markets original equipment and replacement tires for export and domestic car and motorcycle applications. For more information regarding Pirelli, please visit www.pirelli.com

Petersen Automotive Museum Opens New “Legends of Los Angeles” Exhibit

On November 10, 2018, the Petersen Automotive Museum opened its latest exhibit, “Legends of Los Angeles: Southern California Race Cars and Their Builders,” in the Charles Nearburg Family Gallery presented by Lucas Oil. The display features 12 Los Angeles-built race cars powered by engineering masterminds such as Ed “The Old Master” Pink and Fred Offenhauser and piloted by legends such as Don “The Snake” Prudhomme, Parnelli Jones, Bill Stroppe and Dan Gurney.

“Legends of LA” is highlighted by a stunning180-degree panoramic video, which surrounds the collection of race cars and provides an immersive way to experience the fastest race cars ever built in Los Angeles as they are raced on the region’s famed tracks. Featuring vehicles from every major racing type including midgets, sprint cars, dragsters, off-road cars, IndyCars, land-speed cars and road-racing cars, the panoramic video works alongside the display to take viewers on a visual journey down historic tracks such as El Mirage, Willow Springs International Raceway and Perris Auto Speedway.

Key vehicles on display include a 1963 Ol’Yaller Mark IX, which was one of the last race cars designed and built by Southern California hot rod legend Max Balchowsky; a 1964 Shelby Cobra 289 FIA, one of five FIA-spec factory team cars that competed in the 1964 World Championship and was raced by Dan Gurney in the Targa Florio; a 1967 Long 
“Shelby Super Snake” with an Ed Pink racing engine, which made history when driver Done Prudhomme accomplished four quarter-mile runs in the six-second range at the 1967 NHRA Spring Nationals; and Big Oly, a 1970 Ford Bronco which was raced to a back-to-back victories at the Baja 1000 in 1971 and 1972 by the legendary off-roading team of Parnelli Jones and Bill Stroppe.

“From the early years of auto racing to today, Los Angeles has played a key role in the development and growth of motorsports in North America,” said Executive Director Terry L. Karges. “Our new exhibit honors the region’s rich history through some of the finest examples of race car engineering and design, telling a comprehensive story about the legends that helped establish Los Angeles as the diverse racing destination that is today.”

Preceding the public opening, the Petersen hosted a formal cocktail reception and media preview on Thursday, November 8, 2018. The evening paid homage to LA-based racing icon and race car constructor Parnelli Jones, a motorsports legend known for his victories in nearly every major auto racing event in the United States. Jones, whose voice is featured in the gallery video was praised on stage while guests bid on his signed racing memorabilia during a silent auction.

“Legends of Los Angeles” will run through December 1, 2019. To learn more about the new exhibit or the Peterson Automotive Museum, please click here!

The Petersen Automotive Museum Foundation is a non-profit 501(c)(3) charity. The Museum is located at 6060 Wilshire Boulevard (at Fairfax) in Los Angeles, California, 90036. Admission prices are $16 for general admission adults, $13 for seniors and students with ID, $8 for children ages 3 to 12. Active military with ID, personal care attendants and children under three are admitted free. Museum hours are 10 a.m. to 6 p.m. For general information, call 323-930-CARS or visit here!

Pitbull Signs With UTA

UTA is proud to announce that musician, business entrepreneur, motivational speaker and education advocate Armando Christian Perez, aka Pitbull, has joined the agency across all areas worldwide.

The GRAMMY Award-winning global superstar completed his second co-headlining tour with Enrique Iglesias this year and supported Britney Spears on her European tour, along his celebrated “Time of Our Lives” Las Vegas residency at Planet Hollywood. He is also set to host his annual Worldwide NYE event at Bayfront Park in Miami this New Year’s Eve.

He has landed multiple #1 hits in over 15 countries, has over 10 billion Youtube/VEVO views and achieved 70 million single sales as well as six million album sales. Last year, he released his 10th full-length album “Climate Change” and first-ever “Greatest Hits” album.

Pitbull has signed on to the SXT UglyDolls franchise, based on the ubiquitous pop culture Uglydoll characters. He will write and perform an original song for the UglyDolls movie, slated for release in 2019, as well as lend his voice talent to one of the film’s key characters. Pitbull scored the film Gotti, starring John Travolta and the movie soundtrack includes the original Pitbull song, “Amore,” featuring Leona Lewis. He has also contributed songs for multiple movie soundtracks from franchises that include Fast and Furious, Hangover, and Pitch Perfect among others.

Pitbull’s expanding influence includes developing his own brands such as Voli 305 vodka, which has its own signature cocktails at multiple Sugar Factory American Brasserie locations, and the fragrance line “Pitbull” for men and women. Pitbull is currently gearing up to open iLove305, a new restaurant and nightlife concept on Miami’s famed Ocean Drive.

He is very active on the speaker’s circuit around the world, including in Singapore, London, Mexico City, and more. Pitbull shares his message through appearances with global figures such as Tony Robbins, Suzie Orman, Gary Vaynerchuk, and Daymond John. He also speaks annually at Emerge Americas, the Miami-based technology event that brings together influencers from North America, Latin America, and Europe.

Pitbull has been handpicked by Norwegian Cruise Line to be the “Godfather of Norwegian Escape” and he completed his second “Pitbull Cruise” this year. His commercial-free channel on SiriusXM (Ch. 13), “Globalization” has become one of the platform’s fastest-growing channels following its 2015 launch. In addition, Pitbull has served as brand ambassador for Bud Light, Pepsi, Dr. Pepper, Kodak, and Dodge. He also serves as ambassador to the Sports Leadership Arts and Management (SLAM!) charter schools he has helped to establish. Launched in the Little Havana section of Miami where he spent some of his youth, SLAM! has now expanded to Las Vegas and West Palm Beach, Florida.