Sneakerhead, audiophile, fashionista, gamer … these people are “all in” on their passions. In a new marketing campaign breaking today for the Lexus 2021 IS, the automaker celebrates its own obsession: an unapologetically pure sports sedan. Entitled “All In,” the new campaign engages an audience that’s just as unapologetic about pursuing their unique interests. It […]
For more than 50 years Hot Wheels® has captured the imaginations of kids and adults worldwide with incredible, boundless automotive design possibilities. MotorTrend is bringing the kid in all of us inside the remarkable world of Hot Wheels in the original short-form series LIFE SIZE, streaming now on the MotorTrend App, the only subscription streaming service dedicated entirely […]
2019 INFINITI QX50 By Vaughn Lowery × Anthony Sovinsky As of late, we had the opportunity to test drive a pre-production QX50 during a three-day press launch at West Hollywood’s newest boutique property, La Peer Hotel. The days are slowly fading, at least in the automotive industry, where bigger isn’t always better. The biggest engines, […]
