Posts tagged with "JG Black Book"

BEYOND YOUR BUCKET LIST × SOUTH AFRICA

Go Beyond Your Bucket List in South Africa

With United Airlines’ new direct flight launching from Newark to Cape Town this December, South Africa is becoming more accessible than ever before. As an increasing number of travelers move beyond typical bucket list trips and seek out meaningful, unique experiences, they will find South Africa has everything they’re looking for. The South African Tourism Board has launched the #MeetSouthAfricaMondays campaign to introduce travelers to some of the country’s lesser-known but most compelling experiences, curated by long-term citizens and lovers of South Africa.

• Accessible Art in Woodstock

• Rediscover Durban

• Johannesburg’s Revitalized Art Scene

• Marine Life of the South African Coast

• Adventures in Drakensburg

• Panoramic Views on the Panorama Route

• World-Class Winelands

• Tastes of a Township: 4Roomed eKasi Culture

The Urban: Arts and Culture Redefined

Accessible Art in Woodstock
All across Woodstock, a suburb of Cape Town, buildings are covered in colorful art, painted by local and international artists. “The movement was founded by a longstanding group of artists that were painting in Woodstock but who wanted to take their art from the studios into the streets,” says Juma Mkwela, a tour guide who leads visitors on street art walking tours of the area. “We wanted to inspire, we wanted to educate, and we wanted to tell stories that hadn’t been told. Today, we have more than 100 pieces here by local and international artists.” High-end restaurants like The Test Kitchen and bustling, artsy watering holes like Casa Woodstock Bar populate the neighborhood, creating a vibrancy to match that of Woodstock’s colorful painted buildings. 

Rediscover Durban

Undergoing its second wave of urban revitalisation, Durban has elements that appeal to every kind of tourist — everything from beautiful beaches and perfect weather to high-caliber musicians, fusion food, and world-class distilleries can be found along the city’s streets. According to Jonas Barausse, urban storyteller and Durban local, “Durban really appeals to someone who wants to discover, who wants to peel back the layers of a city. Entrepreneurs are doing some really amazing stuff.” Florida Road, one of Durban’s main strips, is full of life, energy, and color, embodying the city’s spirit. The road is lined with local coffee places and Durban dining staples for travelers who love the bustling atmosphere of city life. Durban’s proximity to coastline, mountains, and some of the world’s best game parks and wildlife make it a perfect stop on a South African vacation.

Johannesburg’s Revitalized Art Scene

One of South Africa’s more well-visited areas, Jo’burg is known for its social life, spirit, and history. Maboneng is the modern center of the art scene in Johannesburg, populated by galleries, boutiques, bars, and restaurants. For a lesser known side of Jo’burg, Charles Nbube suggests visiting his home township of Soweto. “Despite past struggles, it’s a very progressive township, full of historical sights and activities and reignited life,” Charles says. “There’s bungee jumping and quad biking at the Soweto Towers; cycling and tuk tuk tours from Leto’s Backpackers. And there’s Hector Pieterson Memorial, where you can learn about the 1976 Soweto Uprising. The wounds are the scars of the past are still open in this township, but nobody’s crying here.”

The Wild Side: Pursuing Natural Splendors Beyond the Safari

Marine Life of the South African Coast

Take a safari path less traveled by hopping on a boat. Voyage around the Dyer Island system in Gansbaai to spot the Marine Big Five: the great white shark, African penguin, southern right whale, cape fur seal and dolphins. “I challenge anyone to find another place on Earth that can offer such diversity so close to shore,” says Alison Towner, marine expert and guide with Marine Dynamics. For the ultimate shark cage diving experience, try to visit from May to September when they’re in the highest density. Also according to Alison, “peak season for southern right whale watching is October and November.”

Adventures in Drakensberg

South African topography is much more than its famed safari plains. The mountains and valleys of the Drakensberg contain the largest concentration of hiking trails in South Africa, as well as around 300 species of plants that aren’t found anywhere else in the world. Beyond hiking, the mountains are the perfect host for adventure activities such as rock climbing, ziplining, horseback riding, paragliding, whitewater rafting, hot air ballooning, and abseiling. According to James Seymour, a South African mountaineering guide, the mountains’ most “unmissable” activity is a helicopter trip over the Drakensberg. Unique flora and fauna, dense population of antelopes, and ancient rock art hidden in stunning vistas make the Drakensberg one of only 20 places in the world that have been recognized twice by the UNESCO World Heritage Committee.

Panoramic Views on the Panorama Route

The most scenic and diverse geographical features of South Africa can be found along the Panorama Route, an aptly named 1,242 miles of road in the often-overlooked province of Mpumalanga. The road passes around the Blyde River Canyon, the third largest canyon in the world and provides access to unique geographical features such as Lisbon Falls, Graskop Gorge, and Bourke’s Luck Potholes. From God’s Window, a viewpoint 2,297 feet above the lush forest below, it is said that on a clear day you can see to the ocean in Mozambique. Beyond natural marvels, the Panorama Route allows a glimpse of local culture outside of urban centers. “Support the local community by buying their arts and crafts that they sell at sights along The Panorama Route,” suggests David Quihampton, who has been a Mpumalanga tour guide for fifteen years.

The Gourmet: Wine and Food

World-Class Winelands

Less than an hour’s drive from Cape Town, South Africa’s Cape Winelands are “the best wine destination in the world,” according to Andre Morgenthal, who has worked in the wine industry for nearly thirty years. Within a three-hour radius visitors can easily see ten different wine regions, from Constantia to Stellenbosch, each with their own specialty varietals. Like other wine power-houses of the world, the Winelands have a long history of excellence. In recent decades, however, the Winelands have redefined themselves, bringing together European influence with their own country’s flair. “Pinotage is our national grape,” says Andre, claiming the grape as the region’s flag bearer for red wine. “It’s producing beautiful, world-acclaimed wines.”

Tastes of a Township

For authentic South African cuisine, visit the Cape Town restaurant 4Roomed eKasi Culture. The restaurant’s founder, Abigail Mbalo, a contestant on Master Chef South Africa, named her restaurant in  honor of the standard four-roomed homes found in townships across the country. “With our cuisine, we want to tell stories about growing up in a township. We want to evoke nostalgia and pride,” Abigail says. Her restaurant revamps traditional recipes with fresh ideas and fresh ingredients from the backyard garden. Guests enjoy offerings such as a pumpkin and pap dish called umqa, to which Abigail adds butternut, nutmeg, and truffle oil, or the dessert, amkhekhe, based on a popular scone and made modern with citrus, chocolate, and a yuzu syrup. Surrounded by fast food and frantic lifestyles, the restaurant allows guests to slow down and get a delicious taste of South Africa’s history and culture.   

TAILOR-MADE TRIPS FOR DADS

Sports and Resorts: Tailor-Made Trips for Dads

For outdoorsy dads, there’s no better Father’s Day gift than a vacation designed to get outside and get moving, making memories with the whole family along for the adventure. At these hotels and resorts, dads can kick back in comfort by night and hit the links, the waves, or the trails every day on a vacation that’s tailor-made for them.  

Tee Off Mountainside in Vail, Colorado at Sonnenalp Hotel

Take to the greens in Vail, Colorado, at the Sonnenalp Hotel’s semi-private, 7,100-yard championship links style golf course. Take the whole family for 18 holes that cater to golfers of every skill level.  Add in some extra time to take in the breathtaking Rocky Mountain views, as the Sonnenalp Club is oriented to allow dramatic morning and afternoon sun to highlight the mountains’ natural radiance. Back at the Sonnenalp Hotel enjoy an exquisite spa experience, relaxing indoor and outdoor whirlpools with views of Gore Creek, and luxury lodging that perfectly captures the rustic charm of the Sonnenalp’s surroundings.

Make Memories Naturally with Discover Outdoors

The best gifts are memories that will last a lifetime. For a dad who can’t get enough of nature’s splendors, gift a trip with adventure guide company Discover Outdoors. For dads who don’t like surprises, gift cards are also available so they can choose their own adventure. Discover Outdoors’ goal is to connect people to the outdoors, to their community and to themselves through guided adventures in North America and around the world. Some of this summer’s most spectacular trips include:

• 7 day hiking trip on the Mount Ranier Wonderland Trail

• 6 days backpacking through 3 national parks of the Canadian Rockies

• Day trip hiking the strenuous Devil’s Path trail in the Catskills

• Day trip summitting 14 scenic peaks in the Hudson River Valley

Hit the Swiss Road with the Giardino Group

For a man who likes to get behind the wheel, Giardino Group has planned the perfect driving routes for a scenic journey through the Swiss Alps, on which dads can easily discover some of the most beautiful corners of Switzerland. These thrilling drives take you past majestic mountain passes, breathtaking valleys, and the shimmering waters of Swiss lakes. The Giardino hotels in Zurich, St. Moritz, Ascona and Locarno are the starting points and destinations for each route. In between the hotels, the routes allow you to experience up close the majestic panoramic views and the breathtaking natural scenery of the Alps. At the day’s end, Dad and the family can enjoy personalized Ayurveda spa treatments and Michelin starred dining at Ecco, Giardino’s coveted gourmet hot spot with locations in Zurich, St. Moritz, and Ascona. 

Golf in the Algarve with Martinhal Sagres 

For a golf aficionado, Portugal’s Algarve region is a bucket-list destination. The Algarve contains more than thirty golf courses, four of which are within 20-40 minutes of the Martinhal Sagres resort — a perfectly centralized, family-friendly home base for dad’s vacation. Only 30 minutes from the resort, the Palmares course commands magnificent views of both the bay of Lagos and the Monchique hills in the distance. The closest course, 20 minutes away, is Boavista, a Championship golf course designed by Howard Swan. If you venture an hour out of the resort, the two stunning championship courses of Amendoeiras spread across the Algarve, both designed by legendary golf names Sir Nick Faldo and Christy O’Connor Junior. Beyond golf, Martinhal Sagres offers sporty travelers adventure opportunities through amenities such as a water sports center on the beach, tennis courts, five swimming pools, and a bike station.

Spend Summertime in Belize at San Ignacio Resort Hotel

San Ignacio Resort Hotel in Belize has an adventure for every kind of dad. For the nature-lover, cave tours take guests into caverns used by ancient Mayans. The caves of Actun Tunichil Muknal, for one, feature burial chambers, artifacts, and calcified human remains. Guests can even climb cave waterfalls with rappel ropes and dive into their invigorating cascades. San Ignacio Resort Hotel’s in-house tour guides lead guests on jungle tours, horseback riding expeditions, and bird-watching excursions, to name a few opportunities to explore the outdoors in one of the most beautiful countries in the world. For dads enthralled by cultural experiences, tours of Mayan ruins, medicinal plant tours, and trips into San Ignacio and the surrounding Mayan villages are available. Through the end of June, take advantage of San Ignacio Resort Hotel’s unmissable Dads and Grads Special.

Luxury Links in the UAE at Al Bait Sharjah

Swing into the spirit of the modern-day Middle East, where golfers can play at the championship greens of the Dubai Creek Golf & Yacht Club. Guests of Al Bait Sharjah, a luxury hotel composed of a collection of converted historic manor houses, can train at the nearby Club with a certified coach who specializes in the latest sports psychology strategies to improve their game. Dads can truly relax in style at The Library at Al Bait Sharjah, with its extensive book collection, as well as in the sophisticated Cigar Lounge or restaurants with mocktails and unique dining offerings inspired by Middle Eastern and Far Eastern cuisines. For a dad in need of pampering, Al Bait Sharjah offers a full menu of men-only spa services such as men’s facials, nurturing envelopment rituals, and therapeutic massages. 

BAWAH RESERVE

Bawah Reserve appoints JG Black Book for PR & Trade Services

JG Black Book, a leading full-service consulting firm specializing in integrated PR, sales, marketing, and branding services to clients in the luxury travel sector, announces the addition of one of 2018’s most exciting openings – Bawah Reserve – a pristine archipelago of six private islands located in Indonesia’s Riau Islands, to their expanding portfolio. JG Black Book will handle the brand’s media and trade relations in North America.

“We are thrilled to represent the new Bawah Reserve off the coast of Singapore and leverage our industry expertise in Southeast Asia and private islands,” shares Alexandra Avila, President of JG Black Book. “We are excited to have the opportunity to unveil this spectacular property and share its unparalleled offerings with sustainably-minded travelers of the world.”

Located 150 miles northeast of Singapore on the Anambas Archipelago in Indonesia, Bawah Reserve is a remote paradise of six private islands where explorers can be immersed in a rare ecosystem and enjoy true barefoot luxury. Covered in lush jungle canopy, the private islands feature three crystal-clear blue lagoons and 13 powder-white beaches, offering access to world-class adventure and diverse wildlife in an intimate setting. Bawah Reserve’s pristine waters and unspoiled terrain allow avid travelers to enjoy adventurous island experiences, such as marine-based activities and treks through the jungle, while also indulge in downtime at the Bawah’s beachfront infinity pool and holistic wellness center.

Accommodating up to 70 guests, Bawah Reserve consists of 35 private suites thoughtfully designed to coexist with the surrounding jungle canopy and offer superior style, comfort and privacy. Adorned with luxury wooden interiors and expansive verandahs, the resort offers 11 overwater bungalows overlooking the aquamarine lagoons, 21 safari-like tented beachfront suites and three garden suites nestled amidst the island’s lush green flora.  The canvas and bamboo interiors of the suites create a contemporary and tropical setting that is in perfect harmony with the surrounding landscape.

Bawah Reserve is a passion project designed to integrate people with nature and share the wonders of a diverse ecosystem within an untouched archipelago. With a strong commitment to environmental sustainability and ocean conservation, the recently launched Bawah Anambas Foundation has been established with the mission to preserve and protect marine life, indigenous flora & fauna and local communities living within the surrounding 200 islands.

Commenting on the appointment, Marketing Manager of Bawah Reserve Georgina Bullworthy shares, “We are thrilled to appoint JG Black Book as we launch integrated efforts to introduce Bawah Reserve in North America – one of our most important and growing markets. We look forward to working together to raise awareness of our unique setting and guest offering, in the heart of the South China Sea”.

Bawah Reserve’s amphibious private seaplane takes guests on a 75-minute journey from Batam and lands directly in the clear blue waters of the luxurious outpost. The all-inclusive nightly rate (based on two sharing) starts at US $1,780 for a Garden Suite and includes full round-trip transfers from Singapore, villa accommodation, daily meals, laundry, soft drinks, access to treatments and classes at the wellness center, surface water sports and snorkeling equipment.

For more information on Bawah Reserve, please visit www.bawahisland.com

SWITZERLAND × JG BLACK BOOK

Giardino Group in Switzerland appoints JG Black Book

JG Black Book, a leading full-service consulting firm specializing in integrated public relations, sales, marketing, and branding services to clients in the luxury travel sector, announces the addition of Giardino Group – four luxury properties across Switzerland, to their collection. The agency will handle Giardino Group’s public relations, sales representation and marketing in a drive to grow the brand’s presence in the US market.

“Giardino Group is one of Switzerland’s most recognized names in hospitality so we are excited to build on its strong brand reputation and bring its unique lifestyle to the US media and travel advisors,” shares Alexandra Avila, President of JG Black Book.

Giardino Group is a collection of retreats and resorts that offer an unexpectedly fresh interpretation of luxury hotels, combining creative cuisine, wellness and spectacular locations that offer something for everyone – whether that’s relaxing in sunny Ticino with its sophisticated Mediterranean flair, taking in the airy heights of the Swiss Alps or enjoying a stylish urban oasis. The properties include Atlantis by Giardino in Zurich, Giardino Mountain in Champfèr near St. Moritz, Giardino Ascona and Giardino Lago, both at Lake Maggiore. Offering two Michelin-starred restaurants and bespoke “Ayurveda by Giardino” programmes and facilities at their own branded dipiù Spas, the retreats are destinations in themselves and cater to both the leisure and business traveler who are looking for laid-back luxury and lifestyle.

Philippe Frutiger, CEO of Giardino Group, comments on the appointment, “We look forward to our collaboration with JG Black Book as they represent our brand and bring attention to the pillars we are most dedicated to, including our outstanding service and cuisine, our focus on wellness and not to mention our carefully chosen locations in some of Switzerland’s finest destinations, where we look forward to welcoming the US traveler who has yet to discover this special part of Europe”.

ABOUT GIARDINO GROUP:

Giardino Group launched in 2008 under the direction of Daniela and Philippe Frutiger. It is a boutique collection of four properties in Switzerland including Atlantis by Giardino in Zurich, Giardino Mountain in Champfèr near St. Moritz, Giardino Ascona and Giardino Lago on Lake Maggiore. “Giardino”, which translates from Italian as garden, represents the ethos behind the brand – places of regeneration which are full of individuality and where every detail deserves its very own moment. The properties define themselves with a casual atmosphere, understated, yet upscale service, characterful design and Mediterranean joie de vivre, and just like a garden, offer guests a surprisingly fresh interpretation of luxury hotels with creative dining. Giardino combines the most attractive facets of Switzerland with a healthy portion of sunny hospitality. For more information on Giardino Group, please visit www.giardino.ch.

ABOUT JG BLACK BOOK:

JG Black Book’s purpose is simple – to give destinations a voice. We are a full-service consulting firm that offers integrated Public Relations, Trade Relations, Marketing, and Branding services to clients in the travel and travel lifestyle sector. We help destinations gain exposure, build brands, establish networks and increase sales in North America, Latin America, the U.K. and Europe, and Australia. The JG Black Book team of industry veterans, unique service model, and powerful connections have built the firm’s reputation as a trusted advisor for more than 130 of the world’s most celebrated travel brands including Azura Retreats, Leeu Collection, Andronis Luxury Suites, Volcanoes Safaris, Ansova Travel, The Ultimate Traveling Camp, Elewana Collection, GHM, the British Virgin Islands Tourist Board and the country of Belize. For more information on JG Black Book, please visit www.jgblackbook.com or call 212-967-5895.

JG BLACK BOOK’S NEW PRESIDENT!!

Alexandra Avila appointed President of JG Black Book.

JG Black Book, one of the world’s leading luxury travel industry consulting firm, announced yesterday that Vice President of Industry and Media Relations, Alexandra Avila, will assume the role of President of JG Black Book, effective May 1, 2018. Current Founder, President and CEO, Jena Gardner, remains as CEO, increasing her involvement with the growth and diversification of the agency’s parent brand, JG Worldwide.

Alexandra started working with Jena Gardner, Founder of JG Black Book, in 2009, returning in 2014 as a client when she was the Director of Sales and Marketing for Le Soleil D’Or a luxury resort in the Caribbean. In 2015 she returned to her JG Black Book roots where for the past three years Alexandra has been instrumental in bridging the agency’s assets in sales, marketing, branding, social media and public relations, offering clients increased ROI and added value in an increasingly competitive market where brands need a unified voice.

Alexandra has a strong background in the new integrated world of trade and public relations with experience that has combined partnership development, digital marketing and social media to maximize trade and consumer exposure. Her years of proven success has seen her implement creative marketing solutions to support brands within the travel, fashion and publishing industries, such as Travel + Leisure Magazine, the Guggenheim Museums, Ideeli and the Tod’s Group.

In her most recent position as Vice President of Industry and Media Relations, Alexandra led JG Black Book’s PR and Sales Representation departments, managing a team of 15, finding synergies between the services to identify efficiencies for clients which include some of the world’s leading properties, tour operators and tourism boards around the globe. Under her direction, revenue continued to increase and new partners include Delfin Amazon Cruises, Condor Travel, Al Bait Sharjah, Sheldon Chalet, The Giardino Group, Elewana, Global Community, Principal Hotel Company and The Stafford London.

As president, Alexandra will work closely with the executive team as the company continues to evolve as a fully integrated one-stop sales and marketing agency. The focus will be on growing new business, attracting fresh talent and maintaining superior client service, while building on the agency’s expertise and A-list contacts within the luxury hospitality industry in North America, Latin America and the United Kingdom.

Commenting on the announcement, Jena Gardner says “Alexandra is widely recognized for her creative business-minded approach which is essential to the success of our partners as well as ours” said Gardner. “She is committed to achieving operational excellence and innovation and I’m excited for the future of JG Black Book as she takes a lead on integrating our operations further”.

Alexandra Avila added, “I’m excited to build on the highly reputable foundation we have established. We have a strong, passionate team with top connections in the industry and media place, and are focused on achieving only the best results for our clients. We now have even more tools to work with and opportunities to deliver consolidated campaigns in a sector that is rapidly changing and needs to be more dynamic than ever before”.

Founded in 2002 by travel industry veteran Jena Gardner, JG Black Book’s mission is to champion independent travel brands to tell their stories, build new networks and increase sales. Over the last 15 years, the highly successful consulting firm has helped over 150 of the world’s most extraordinary travel providers increase their share of voice in a constantly changing marketplace.

This appointment announcement comes soon after Gardner’s recent acquisition of MERCURYcsc – a leading creative, advertising and digital agency which expands JG Worldwide’s portfolio of services to now include full brand development, content creation, digital and social campaigns, advertising and media planning.

This perfectly complements the robust trade representation, public relations, marketing and strategic consulting services that JG Black Book and sister agency W!T are already known for.

ABOUT JG BLACK BOOK:
JG Black Book’s purpose is simple – to give destinations a voice. We are a full-service consulting firm that offers integrated Public Relations, Trade Relations, Marketing, and Branding services to clients in the travel and travel lifestyle sector. We help destinations gain exposure, build brands, establish networks and increase sales in North America, Latin America, and the U.K. The JG Black Book team of industry veterans, unique service model, and powerful connections have built the firm’s reputation as a trusted advisor for more than 130 of the world’s most celebrated travel brands including British Virgin Islands Tourist Board, Belize Tourism Board, Micato Safaris, Grace Bay Resorts, Leeu Collection, Andronis Luxury Suites, Volcanoes Safaris, Stafford London, Sonnenalp Hotel, Elewana Collection, GHM, the British Virgin Islands Tourist Board and the country of Belize. For more information on JG Black Book, please visit www.jgblackbook.com or call 212-967-5895.

Discover Our PR Portfolio:

Al Bait
Sharjah
Global
CommUnity
Islas Secas
Reserve & Lodge
Revealed
America
Volcanoes Safaris
Bwindi Lodge
Volcanoes Safaris
Virunga Lodge
Eastern
Safaris
Heritage
Tours
Leeu
Collection
Sheldon
Chalet
Volcanoes Safaris
Kyambura Gorge Lodge
British Virgin
Islands
Inca
Rail
Martinhal Family
Hotels and Resorts
Sonnenalp
Hotel
Volcanoes Safaris Mount Gahinga Lodge

Facebook;

Instagram;

Twitter;

Pinterest;

Book Collection