Posts tagged with "italian"

BEST CITIES TO VISIT IN 2019

From cities that may be closer to home to exciting overseas destinations, these are some of the top places to visit in 2019.

Auckland, New Zealand

The vibrant capital city of New Zealand recently became one of just 31 cities that are part of the UNESCO Creative Cities network for music. This trending travel destination is home to many of the nation’s renowned artists and institutions. No matter when you visit you can expect to find fabulous live tunes and there’s likely to be a music festival or special event to enjoy too. Visitors can also look forward to the famous panoramic vistas from the iconic Sky Tower and exploring countless museums like the Auckland Art Gallery, the largest art institution in the country featuring more than 15,000 works of historic, modern and contemporary art.

Chicago, Illinois

The Windy City has been popping up on lists of top travel destinations everywhere in recent years, and for good reason. It’s one of America’s top foodie cities, with high quality dishes served at all price points from deep dish pizza to hot dogs and fine dining at the two Michelin-starred Acadia. Chicago is also home to one of the world’s greatest museums, the Art Institute of Chicago and five pro sports teams: the MLB’s White Sox and Cubs, the NFL’s Bears, the NHL’s Blackhawks and the NBA’s Chicago Bulls making it easy to catch a game just about anytime of the year. There’s so much to do in this midwestern city you might just find yourself browsing through Chicago real estate looking for your next new home.

Buenos Aires, Argentina

Buenos Aires is a place everyone should visit at least once and 2019 may be one of the best times to check this Argentinian city off your travel bucket list. Airfares are lower than ever thanks to low-cost carriers and emerging airlines, and the dollar is incredible strong against the Argentinian peso too, making that famously tasty Malbec more affordable than ever. Look forward to walking through the delightful pedestrian areas and watching tango dances in the streets as you explore the wealth of wine bars, cafes and steakhouses.

Berlin, Germany

There are two important anniversaries in Berlin that will be marked in 2019, including the 30-year anniversary of the fall of the Berlin Wall and the centenary of the Bauhaus, with its festival held from January 16 to January 24. Stroll through Berlin Mitte, the historical heart of the city. and you’ll be able to check out many of its top sites like the Brandenburg Gate, the iconic symbol of Berlin that symbolizes the reunification of the West and East. If you visit in September, the weather is not only likely to be ideal, but you can attend the Lollapalooza Berlin, hosted on September 8 and 9 in 2019. It’s sure to bring plenty of big-name artists – last year’s lineup included headliners like Imagine Dragons and Liam Gallagher. It also features an open-air art gallery, street theater, wine bars and a festival for kids.

Fiat, 360 MAGAZINE

FIAT TRACK DAY

By Anthony Sovinsky × Vaughn Lowery

The Fiat has a voluminous history of performance and style dating back over 50 years. This Italian gem was first introduced to North America in March 2011 and featured the Fiat 500c, 500 Abarth, 500e, 500L and the 500x. And for 2018-2019 they are reintroducing the Fiat 124 Spider for the current generation, featuring modern styling, engineering science and enhanced performance with traces of the original Italian roadster design.

The 2019 124 Spider is an Italian coupe/convertible roadster powered by a 1.4L Turbo Motor 6-speed manual/auto transmission, making it the most powerful 4-cylinder turbo in its category. Producing up to 164hp and 184 lb-ft of torque in the Abarth edition, it is uniquely responsive. Our test Abarth had added racing and performance characteristics that include upgraded aggressive racing facia, branded floor mats, Record Monza exhaust tuning kit and Recaro racing seats.

The other test vehicle was Fiat Abarth 500c – a stout, preppy looking vehicle upon first glance, really reminiscent of its predecessors that were designed to navigate the narrow roadways of Italy. But with closer inspection of the Abarth 500, you will notice subtle performance enhancements: 16-inch hyper black wheels; red brake calipers; Abarth bashing; performance spoiler; turbo boost gauge and dual bright exhaust tips. This affords it a rather large presence in a metropolis like Los Angeles, where the typically more car is better, but the fiat begs to differ.

At first glimpse, you wouldn’t think much of these vehicles from a performance standpoint. Withal, 360 Magazine was cordially invited to Willow Springs Raceway by Fiat Chrysler North America. And education was provided by Skip Barber Racing School to help us take full advantage of the performance capabilities introduced for the upcoming year.

The track day started off at the the rallycross. The rallycross is designed to highlight the braking and handling capabilities of the nimble go kart-like Fiats. With quick turns and short straight always you can feel exactly how balanced and responsive these vehicles are. With the 124’s front and rear Blistein sport suspension, mechanical limited slip differential and front strut tower bar paired with a Brembo braking system it allows the vehicle to perform as desired, a true one with the car experience.

Side by side, we were shuttled to the skid pad. Here, we were able to identify how the Fiat handles on slippery terrain in a tight circle. This course was created to heighten our connection to the throttle, steering wheel and our eyes. As we continued to increase in acceleration the Spider would start to lose grip as we tried to keep a tight radius, but thanks to accurate feedback from the steering rack, throttle and Brembo braking systems you are able to keep the vehicle in complete control.

Then it’s off to the track. This is where the real fun began. Both the 500 and 124 Spider performed astoundingly. A Dodge Hellcat was our pace car as a line of us followed in tandem around the streets of Willow Springs Raceway. It was an unbelievable experience to be able to push these vehicles to their limits, highlighting just how well these vehicles are engineered.

The 2019 Fiat 124 Spider starts standard at $24,995 or $27,795 for the Classica which adds some cosmetic upgrades and some convenience options. $29,290 for the Lusso which comes with the Abarth performance package. A big bang for the buck for a sporty iconic Italian vehicle.

The 2019 500c comes standard at $16,245 and the Abarth package coming in at $21,995. Apart from the aforementioned performance upgrades on the Abarth, it comes with a track experience! Yes, you can stretch your Fiat’s legs on the track like we did just so you can come to appreciate the unique design and performance capabilities that this vehicle was intended to express.

Watch Our Experience

Pre-order Abarth

AUTOMOBILI PININFARINA

AUTOMOBILI PININFARINA ANNOUNCE MAJOR DEAL IN BID TO BECOME WORLD’S MOST SUSTAINABLE LUXURY EV CAR BRAND

The world’s newest car brand confirms new HQin Munich and senior management line up, as well as a €50M partnership deal with Rimac

Automobili Pininfarina has today made a series of major announcements from its new headquarters that will see it strengthen its management team, secure cutting-edge, world-beating electric powertrain technology, and put Formula 1 and Formula E experience in the PF0 hypercar driving seat.

Automobili Pininfarina was announced in Rome in April 2018 as the world’s newest car brand, with an ambition to sustainably develop and produce fully-electric, ultra-luxury cars at the pinnacle of design and desirability. 

The company will offer a range of cars designed and hand-crafted by legendary Italian automotive styling house Pininfarina SpA. The first, an ultra-exclusive, luxury electric hypercar codenamed PF0, will be launched at the Geneva Motor Show in 2019, with production beginning in 2020. 

Munich has been confirmed as the company’s corporate and operational headquarters, providing access to expertise and engineering networks in arguably the world’s most successful and technologically advanced car market. Munich’sproximity to northern Italy, the home of Pininfarina SpA – who will design and build the PF0 under contract – was also key to CEO Michael Perschke’sselection of it for the global headquarters. 

At a press conference today, CEO Michael Perschkeand special guest Dr. Pawan Goenka, Mahindra & Mahindra Managing Director, also introduced an impressive line up of partners and collaborators –including a unique technical partnership with RimacAutomobili to provide battery and drivetrain expertise, software, and hardware, in a contract worth up to €50m.

As well as the partnership with Rimac, AutomobiliPininfarina also announced Nick Heidfeld as their new Development Driver. With nearly 20 years of top-level motor racing experience to call upon, Nick will be responsible for honing the PF0 vehicle dynamics programme from the beginning of 2019, with a clear personal ambition: to help develop the most enjoyable electric performance car in the world.

Perschke said: “Today marks a significant step for the launch of a range of Pininfarina-branded cars and for PF0, which will be the most powerful Italian-built sports car in history – and the first luxury hypercar to be conceived in Germany. We have developed a sophisticated brief to deliver a ground-breaking all-electric hyper GT car to clients from 2020, and now we are curating the partners and suppliers to deliver this dream. The results will be electrifying for owners of Automobili Pininfarina cars in the future!”

Pirelli Shines at Monterey Car Week

From August 18, Monterey County became America’s capital of automotive culture. The Monterey Car Week, which ends on August 26, has attracted thousands of enthusiasts, with Pirelli – a vital partner of the world’s most exclusive car manufacturers – playing a starring role.

The Italian firm is sponsor of ‘The Quail, A Motorsports Gathering’, which is one of the key events of the Californian car week, with more than 5000 visitors and 250 cars. Now celebrating its 16th anniversary, this event is synonymous with exclusivity. Starting from the venue: the Quail Lodge & Golf Club in Carmel, an oasis of green set against the backdrop of the imposing Santa Lucia mountains in California.

The brands present among the 250 acres of The Quail are just as impressive. Among them are Pagani, McLaren and Lamborghini – all of whom use Pirelli tires exclusively as original equipment – which have chosen The Quail as the venue to exhibit some of the most important models in their range.

Pirelli is also showcasing some of its most iconic products. First and foremost is the P Zero, the ultra high performance tire chosen by some of the world’s most powerful supercars, many of which are present at the Quail.

The Collezione range also takes pride of place: a family of tires developed by Pirelli for classic cars that combine modern technology with vintage looks. These use cutting edge compounds to offer maximum grip and water evacuation, in order to guarantee the highest standards of safety and dependability without compromising on looks.

As a result, Collezione tires are on many of the classic cars at The Quail, which is just as much about timeless classics as it is about modern cars. Among there are a number of examples of the Lamborghini Espada and Lamborghini Islero, which celebrate their 50th birthdays, not to mention the iconic Porsche 356, which first saw the light of day exactly 70 years ago.

It’s this blend of the past and future, as well as enthusiasm for cars and the finer things in life, which make The Quail one of the jewels in the crown of Monterey Car week. It’s a unique event, where car manufacturers share the space with six gourmet pavilions – including one dedicated to Italian food, which is also sponsored by Pirelli. It all adds up to an unforgettable and uniquely refined atmosphere.

Pirelli and Pagani 10 years of technical partnership at The Quail

The 2018 Quail also marked an important landmark: 10 years of technical partnership between Pirelli and Pagani. Back in 2008, Horacio Pagani first decided to entrust Pirelli with the task of making tires for his increasingly powerful and exclusive hypercars built in Modena.

It was an Italian marriage that got off the best possible start when, only a few months later, a Pagani Zonda equipped with P Zero, set a new record at the Nürburgring. Since then the partnership has gone from strength to strength. Every Pagani car now leaves the factory on made to measure Pirelli tires. This tailor-made approach, a cornerstone of Pirelli’s philosophy, has ensured the highest standards of performance and safety for Pagani since 2008. It’s a genuine partnership, with Pirelli’s engineers working hand in hand with their counterparts at Pagani throughout all the phases of research and development, coming up with compounds and processes that are specifically suited to the characteristics of each model.

Pirelli Design Launches Audio Speaker

July 24, 2018 – Pirelli has joined forces with IXOOST, an Italian firm from Modena that specializes in high-end car audio, to create a new sound experience inspired by motorsport. The result is an exclusive hi-fi system that includes a cutting-edge Bluetooth™ speaker within a replica Wind Tunnel Tire: made by Pirelli for Formula 1™ Teams to conduct aerodynamic testing.

The wind tunnel is a vital tool for Formula 1™ Teams to study every aspect of air flow, in their unending search for optimal performance – where the tires play a vital role as well.

And from the scale-model F1™ Wind Tunnel tire, PIRELLI P ZERO™ sound by IXOOST was born. This is a mini tire that sets new standards of design and technology, traveling its own road when it comes to music.

The acoustic system includes a powerful amplifier with a 100-watt digital signal processor and is equipped with a 100-millimeter midwoofer as well as a 25-millimeter silk tweeter.  The whole system is made entirely in Italy by IXOOST, featuring hand-crafted unique touches and attention to detail.

With the most advanced 4.0 Bluetooth™ APTX technology, PIRELLI P ZERO™ sound can connect wirelessly to smartphones and other compatible devices, enhancing the audio signal in wireless mode and ensuring the best possible playback.

PIRELLI P ZERO™ Sound is available in nine different colors that reflect those used to distinguish the different racing compounds. Thanks to its appealing shape and extremely compact dimensions (330 millimeters diameter and maximum depth of 200 millimeters), this inspiring design piece will fit in anywhere, lending a unique and original touch to its surroundings.

The new speaker was previewed at the FORMULA 1 PIRELLI GRAND PRIX DE FRANCE 2018. PIRELLI P ZERO™ sound will be seen in the F1 Pirelli Hot Laps garage during other Grand Prixs this year.

ISCHIA FILM FESTIVAL 2018

The XVI edition of the Campania island festival opens with Gabriele Salvatores and his diptych of the invisible boy. But it will only be the beginning.

Oscar winner Gabriele Salvatores will open the XVI Ischia Film Festival. A great start for the event that sees a very rich program unravel from June 30th to July 7th. The Mediterranean director is the Italian author who has most explored the genres of cinematography, and will tell the audience of Ischia his constant desire to change. He will do this by presenting The Invisible Boy and The Invisible Boy – Second Generation, his diptych dedicated to the adventures of a young superhero.

Diversity, courage, even sound unconsciousness. These are some of the key words that characterize this Ischia Film Festival 2018, built magnificently by the artistic directors Michelangelo Messina and Boris Sollazzo and that will develop through the one hundred and thirteen selected films, including thirty-three previews, including eight world titles. Important numbers, as are the thirty countries that these works represent, from Burkina Faso to the Dominican Republic, passing through Iran, Turkey and Italy. Many of these works will compete for the prizes of the five official competitions: feature films, short films, documentaries, Location Negata and Scenari Campani, the latter promoted to a competitive section thanks to the support of BPER Banca. Others will be the Best Of this year and this edition, and will be accompanied by directors and actors who have made this year of Italian cinema very special. The list of guests who will parade on the red carpet of the Aragonese Castle is very long. Beyond Salvatores, Alessandro Aronadio and Edoardo Leo, director and interpreter of Io c’è, are expected for the opening night of 30 June. Leonardo Di Costanzo, who with his L’intrusa is a fresh winner of the Golden Globe. Anna Valle, who will accompany the imperfect age. And then Manetti Bros, Fabio De Luigi, Roberta Torre, Guglielmo Poggi, Renato Carpentieri, Fabrizio Gifuni, Claudia Gerini, Giulia Michelini, Vinicio Marchioni, Nicola Giuliano, Alessandro Rak, Federico Buffa, Sandra Milo, Carlo Delle Piane, Caterina Murino, Caterina Shulha, Lillo Petrollo, The Jackal, Laura Bispuri, Massimiliano Gallo, Nicola Nocella, Bruno Oliviero, Berardo Carboni, Matilda De Angelis, Concita De Gregorio, Antonello Piroso, Fabio De Caro, Gigione, Milena Mancini, Daniele Vicari, Nicola Guaglianone, Pippo Mezzapesa, Yvonne Sciò, Michela Andreozzi, Massimiliano Vado, Giancarlo Fontana, Giuseppe G. Stasi.
And then great authors who will receive the right tribute. Gabriele Muccino, Carlo Verdone, Peter Greenaway and, for his seventy years of career, Carlo Delle Piane, extraordinary actor in our history of cinema.

They will all meet at the Terrace which will host the aperitifs with the stars, before the evening’s program on the five screens of the festival. Programming enriched with two great Italian premieres. On July 1st I, God and Bin Laden, crazy comedy with Nicolas Cage directed by Larry Charles, the man behind Borat (in Italian cinemas from July 27th distributed by Koch Media). July 4th will be the turn of Gringo, who will arrive in Italy with the title Cannabis: budding scammers (Vision Distribution), black comedy with Charlize Theron. Speaking of charm and talent, there is plenty of it in Ocean’s 8, scheduled for July 3 for the second Italian screening. And this year there will be the international convention on Cineturismo, Friday 6 July, in the presence of the Director-General Cinema Nicola Borrelli. An appointment now traditional, strongly desired by the founder of the festival Michelangelo Messina, to take stock of a sector that is now a central reality in our cinema system.

As already stated, Oscar winner Gabriele Salvatores will open the XVI Ischia Film Festival. The director of the Mediterranean will present The Invisible Boy and The Invisible Boy – Second Generation, his diptych dedicated to the adventures of a young superhero. In perfect contemporaneity, at 8:45 pm, Alessandro Aronadio will tell the public the genesis of Io c’è, a mystical and earthly comedy, a return to Ischia for the winner of the best director award last year. The program of the Cathedral of the Assumption is completed with the doc in competition Eu Sunt Hercules, a curious trip to the most popular spa resort in Romania. Also at 8:45 pm, Leonardo Di Costanzo will present at La casa del sole The intruder, fresh winner of the Golden Globe for best film. Following the Israeli doc in competition The Island, set in the French hospital in East Jerusalem St. Louis. At the Bourbon Prison we will find Anna Valle who will introduce the film that opens the feature film competition, L’imperfetta age, followed by Revenir, a story of migrants that inaugurates the Location Negata section.

All film cards, complete with textures, can be found here.

Piazza D’Armi

• 8.45 pm “Let’s talk about cinema” with Gabriele Salvatores

• 9:15 pm The invisible boy by Gabriele Salvatores

• 10:55 pm The Invisible Boy – Second Generation by Gabriele Salvatores

Cathedral of the Assumption

• 8.45 pm “Let’s talk about cinema” with Alessandro Aronadio,

• 9:15 pm I have Alessandro Aronadio

• 10:55 pm Eu Sunt Hercules by Marius Iacob

Casa del Sole

• 8.45 pm “Let’s talk about cinema” with Leonardo Di Costanzo

• 9.00 pm The intruder of Leonardo Di Costanzo

• 10:30 pm The island of Adam Weingord *

Bourbon prison

• 8.45 pm “Let’s talk about cinema” with Ulysses Lendaro and Anna Valle

• 9.00 pm The imperfect age of Ulysses Lendaro

• 22:30 Revenir (to return) by David Fedele and Kumut Imesh

Terrace of Olives

• 9.00 pm Asciola by Edoardo Sandulli *

• 9.10 pm Alfredo Mazzara’s death *

• 9:20 pm “Let’s talk about Cinema” with Alessandro Varisco

• 9:30 pm So close, so far – Beyond the Bullying of Alessandro Varisco

• 10:40 pm Man proposes, God disposes by Daniel Lee

The Quail × A Motorsports Gathering

The premier automotive event will welcome four featured classes — “The Great Lancias,” “50th Anniversary of the Espada & Islero,” “70 Years of the Iconic Porsche 356” and “The Alois Ruf Reunion” — during its Monterey Car Week Event held at Quail Lodge & Golf Club on August 24, 2018

Today, The Quail, A Motorsports Gathering has officially announced four featured classes for its 16th-anniversary celebration on Friday, August 24, 2018. Recognizing Italian heritage and German innovation, the special selection will include “The Great Lancias,” “50th Anniversary of the Espada & Islero,” “70 Years of the Iconic Porsche 356” and “The Alois Ruf Reunion.”

“The Great Lancias” class will be highlighted by notable models that exemplify the Italian manufacturer’s strong rally heritage. Key vehicles will include a 1974 Stratos HF Group IV, a 1955 Aurelia B24S and a 1988 Delta Intergrale 8V.

Meanwhile, the “50th Anniversary of the Espada & Islero” class will pay tribute to two of Lamborghini’s most timeless V12-powered touring cars: the low-production Islero GT and the 2+2 Espada that became one of Sant’Agata’s best-selling models. Half a century after both models debuted at the Geneva Motor Show, 21 of these iconic vehicles will be on display.

The Quail will also celebrate German automotive history and legacy through the special “70 Years of the Iconic Porsche 356” class. The display will include noteworthy examples of the marque’s first production sports cars such as a 1951 356 Pre-A Split Window, a 1958 356 A Speedster, a 1965 356 C Coupe and other seminal vehicles from the legendary marque.

“The Alois Ruf Reunion” will focus on German innovation through a selection of sports cars from the legendary Pfaffenhausen manufacturer and tuner. Included in the class will be the 1988 CTR “Yellowbird” #001, freshly restored by RUF themselves. The car will be presented alongside the new 710 horsepower CTR, making its North American debut. Along with the old and new CTR, several other prominent RUF vehicles will grace the event — from the CTR2 to the RCT and many more.

“To amp up the anticipation surrounding The Quail, we are featuring four new classes for car enthusiasts from around the world to enjoy,” said Gordon McCall, Director of Motorsports for The Peninsula Signature Events. “Guests of the show will be delighted to see a remarkable selection of cars that represent the Italian and German perspectives of automotive excellence.”

Keeping with tradition, these featured classes will complement the familiar roster of pre- and post-war classes as they line the prestigious greens of Quail Lodge & Golf Club.

In addition to the world-class selection of vehicles, The Quail will offer an array of culinary pavilions, award-winning wines and spirits and a Fireside Chat Series in the elegant yet family- and pet-friendly environment. Guests will also be invited to attend the Bonhams Quail Lodge Auction taking place concurrently on the Quail Lodge Farm Field.

The event is sold out; however, if an individual has missed the opportunity to purchase tickets, they may submit a waitlist request online. Other options for admission include The QuailHelicopter Ticket and The QuailCharitable Patron Ticket, which are still available for purchase. For more information about these ticket options, please click here. To learn more about the event, please visit the event website and follow the action on Facebook, Instagram, and Twitter.

About The Peninsula Signature Events

The Peninsula Signature Events is organized by The Peninsula Hotels, dedicated to creating world-class bespoke events at its properties in Hong Kong, Shanghai, Tokyo, Beijing, New York, Chicago, Beverly Hills, Bangkok, Manila and Paris – future openings, Yangon and London. Quail Lodge & Golf Club is home to the following Peninsula Signature Events: The Quail Ride, The Quail Motorcycle Gathering, The Quail Rally and The Quail, A Motorsports Gathering. http://signatureevents.peninsula.com.

WONTAG WATCHES

Q×A w/ Robert Navarro

What is the inspiration behind creating this project?

I sought out to create Wontag Watches because of my passion for timepieces and desire to one day possess my own brand. It’s frustrating when one pays hundreds of dollars for name brand watches, knowing they only cost a fraction of the price to fabricate. I have spent a lot of time (days and nights) preparing for this moment; and finally, I came up with an affordable, stylish looking collection which I know everyone will love.

Why is Wontag better than any other watch on the market?

Because you don’t want to pay for
branding, marketing, logos, designer
names, etc …. you want to pay for high quality material and craftsmanship. You want the value on your watch, you want a watch reflecting the money you spent on it. So when designing this watch collection, I made sure to include the following details:

1. A minimalist look that could be worn in a casual or professional
setting.

2. The highest quality materials.

3. Automatic movement watches at an affordable price.

ABOUT US

Founded in 2017,Wontag Watches was inspired by Venice, the Italian
coastal town from which we borrow a warm spirit and a minimalist
mindset.

We create watches, always driven by our guiding principle: good design for a better living. The key, as we see it, is simplicity—capturing only what’s truly essential in an uncomplicated, great-looking way. Our understated products look right any time of day, anywhere in the world, now or 10 years from now. Simplicity isn’t just beautiful. It’s versatile.

Kickstart Wontag

PIRELLI × PORSCHE CLUB

PIRELLI JOINS PORSCHE CLUB OF AMERICA TO SPONSOR WERKS REUNION AMELIA ISLAND

Amplifying Its Prestige Sector Leadership, Pirelli Supplies Original Equipment for Porsche’s Past and Present Models

Following on from last year’s success, Pirelli is once more the title sponsor of the PCA Werks Reunion event at Amelia Island in Florida.

This is one of the most eagerly-anticipated events for Porsche owners and fans throughout the United States, organized by the Porsche Club of America: the biggest Porsche club in the world. On March 9 at Fernandina Beach, enthusiasts will be able to admire more than 650 examples of Porsche’s finest cars on display, many of which will be on Pirelli tires.

As a world leader in the prestige sector, Pirelli develops bespoke tires for both classic and contemporary Porsches: from the ultra high performance P Zero and P Zero Trofeo Rtires, including the Color Edition, to the vintage tires that form part of the Pirelli Collezione range.

These tires will star on the Pirelli stand at Werks Reunion. Porsche drivers and fans will be able to rely on the support of Pirelli technicians, who will be on hand all day to supply in-depth advice and information about Pirelli products available in North America.

“Pirelli’s presence at PCA Werks Reunion is the perfect expression of our prestige brand strategy. In particular, it shows our long-standing collaboration with Porsche and mutual affinity for the classic car world and beyond, where we have had Porsche specific products from the beginning. In our latest Pirelli Collezione range, we actually produced five Porsche-homologated N-spec CN36 and P7 sizes to honor the air-cooled Porsche community,” said Rafael Navarro, Chief Marketing Officer for Pirelli Tire North America.

Pirelli will also sponsor the Porsche Judged Field prize, with 150 PCA member cars competing for awards in 20 different categories.

“We had a great result at our inaugural Werks Reunion Amelia Island event with Pirelli last year. We are hoping to build on this success even more and create a memorable experience both for the public and our valued PCA members,” said Vu Nguyen, Executive Director of Porsche Club of America.

Pirelli’s presence at the PCA Werks Reunion underlines once more the close relationship it enjoys with Porsche. In 2013, Pirelli was recognized as a “Porsche Best Supplier”. At the heart of this historic collaboration are N-marked tires, which identify tires made specifically for Porsche: all developed and tested by Pirelli engineers working hand in hand with their Stuttgart counterparts.

These N-marked tires span P Zero, P Zero Corsa and Scorpion Verde, plus All Season variants; as well as bespoke Porsche Scorpion Winter, Winter Sottozero 3 and Series II winter tires. These tires exemplify Pirelli’s perfect fit strategy: tailor made tires for the world’s most powerful, exclusive cars.

In total, there are more than 250 Pirelli homologations for Porsche covering most of its car line-up, from the 718 Boxster and Cayman to the Panamera as well as classic Porsches, thanks to the Collezione range, which combines classic design with modern performance and technology.

For more information, please visit the Pirelli or Werks Reunion websites.

***

Hashtags:

#WerksReunionPirelli

#PirelliWerks2018

#WerksReunion

#PCANational

CSR2 Racing x Lamborghini

Zynga (Nasdaq:ZNGA), a leading social game developer, today announced the launch of the new Lamborghini Huracán Performante Spyder and Lamborghini Urus models in CSR Racing 2 (CSR2), the most popular Racing game on mobile. As the Huracán Performante Spyder and Urus make their international auto show debuts at the 2018 Geneva International Motor Show, CSR2 players will be able to interact with both vehicles in-game, giving them unparalleled, behind-the-scenes access to the world’s newest supercars.

“We are proud to partner with Lamborghini to bring the performance and cutting-edge design of the Huracán Performante Spyder and Urus to mobile players around the world,” said Julian Widdows, Vice President of Games, CSR2. “Working closely with the Lamborghini design team enabled us to capture every detail of both vehicles in stunning realism, bringing them to life for car lovers who are unable to see the unveiling in-person during the Geneva Motor Show. We are excited to take the experience a step further by giving our players the chance to take the Huracán Performante Spyder and Urus off the mobile screen and into their real-world driveway through a seamless integration with CSR2’s AR mode.”

Beginning today, CSR2 players will be able to experience the Huracán Performante Spyder and Urus in both in-game racing and real-world AR environments.Specifically:

  • The Lamborghini Huracán Performante Spyder, which debuted for the first time ever at the 2018 Geneva Auto Show, will feature a special golden cup March 9 – 12 in-game. Players will be able to collect one of 17 different configurations, including the Geneva unveiled vehicle, and take part in a special event ladder to earn rewards and upgrades.
  • The Lamborghini Urus, having made its North American debut in Detroit in January, will be the crew championship prize, with the top 10 crews getting to own the Geneva configuration of the vehicle. Lamborghini Urus season players that participate in a crew and achieve 20 million respect points will be guaranteed another Geneva configuration of the vehicle. The luxury SUV touts a cutting-edge, distinct and streamlined design, boasting Italian craftsmanship intersecting with state-of-the-art technology, making it an ultimate garage must-have for CSR2 players.

“The commitment that CSR2 takes in providing a true-to-life drag racing and vehicle ownership experience for their players aligns with the values, pride and excellence that the Lamborghini brand embodies,” said Mitja Borkert, Chief Designer, Lamborghini. “At Lamborghini, we are dedicated to creating a lifestyle experience through luxury design and outstanding performances, and it’s been a pleasure to work with CSR2 to digitally recreate both the Huracán Performante Spyder and Urus as they appear on the floor of the Geneva International Motor Show.”

Since debuting in June 2016, CSR2 has pioneered innovation in the mobile Racing category – delivering the most authentic vehicle and drag racing experience to car lovers around the world. Working closely with all manufacturers featured in-game, every vehicle in CSR2 has been meticulously recreated, with precise attention paid to every aspect of the customization experience, from paint colors and finishes to interior leather colors and trims. CSR2’s AR Mode is a next-generation car configurator experience that complements new in-game car models, allowing players to scale their vehicle to showroom specs, place and reposition their supercar in a real-world environment and share across their social channels.

Attendees of the 2018 Geneva International Motor Show can experience the Huracán Performante Spyder and Urus exclusively in CSR2’s AR mode by visiting the Lamborghini booth on the show floor March 7 – 11 for a hands-on demo.