Posts tagged with "Harley-Davidson"

Harley-Davidson Museum®: Wild Ones Weekend

Harley-Davidson Museum® brings vintage style, family friendly fun and classic bikes to 6th & Canal during Wild Ones Weekend

Hot on the heels of the opening for “Daredevils: A Century of Spine-Tingling Spectacles” (open through Sept. 8), the Harley-Davidson Museum will keep the thrills coming in July. Milwaukee’s favorite “Send Me Back” Saturday returns when Wild Ones: Vintage Motorcycle Rally takes over campus on Saturday, July 13. The Victor McLaglen Motor Corps will bring their act all the way from Southern California to show off why they are a part of the “Daredevils” exhibit. Read below to see how you can get a taste of their show on Friday, July 12. But there’s so much more in July happening at the crossroads of 6th & Canal, including the return of the Division BMX Stunt Team. And don’t forget about the specials at MOTOR® Bar & Restaurant this month, including some new menu items that offer up fresh tastes of the season.

EXHIBIT
“Daredevils: A Century of Spine-Tingling Spectacles” (through Sept. 8)
Step right up and behold amazing displays of danger and derring-do! Daredevils have thrilled audiences for centuries. What began with horse trick riders in circuses inspired new generations of entertainers on bicycles, motorcycles, cars – even flying sofa chairs. From touring thrill shows to Hollywood movie stunt work, “Daredevils” celebrates the exciting history of these death-defying entertainers who spend countless hours perfecting their exploits. Witness how incredible feats from long ago inspire modern-day risk-takers. The H-D Museum cordially invites one and all, children big and small to behold how daredevils are born! Please note: Select photos from the exhibit can be found at this page.

BIKE NIGHTS
Thursdays, 5-9 p.m.
All bikes unite every Thursday at the Harley-Davidson Museum. Grab your bike (or whatever wheels you favor). Join your fellow riders (and non-riders) forfree live music from some of Milwaukee’s favorite bands, fun and drool-worthy rolling sculptures. Enjoy food and drink specials inside and outside MOTOR Bar & Restaurant, including the Budweiser® Bike Night Koozie Special all-season long (koozies available at The Shop on the Museum campus) and Bulleit ® Bourbon Signature Cocktails.
Sign up for the H-D Museum Bike Night Loyalty Program, to receive a chance to win exclusive experiences, tours and more at the end of the season (for more details and the full entertainment lineup, visit H-DMuseum.com).
July 11 – (Wild Ones Bike Night) – Road Crew
July 18 – Altered Five Blues Band
July 25 – JT & The Gunslingers
Aug 1 – Zac Matthews Band

COFFEE WITH THE MORNING CREW
Friday, July 12, 8-10 a.m.
Hey Milwaukee! Come and drink some free coffee with the WISN 12 News This Morning team on Friday, July 12th. WISN 12 is teaming up with 99.1 The Mix and the Harley-Davidson Museum® to host you for a morning of fun, prizes, and FREE coffee from MOTOR Bar & Restaurant. Enter on site for your chance to win a prize pack! Three (3) Winners will receive: one (1) Harley-Davidson Museum® Prize Pack which includes the following: $50 Harley-Davidson Museum® campus gift card / H-D Museum Hat and T-Shirt / Coffee Mug / $50 Visa gift card / A family 4-pack of general admission tickets to the Wisconsin State Fair. Official Sweepstakes rules can be found here. Plus, member of the Victor McLaglen Motor Corps will offer up a sneak peek of their Wild Ones show (see below).

WILD ONES: VINTAGE MOTORCYCLE RALLY
Saturday, July 13, 9 a.m.-4 p.m.
Come celebrate Harley-Davidson’s unrivaled motorcycle heritage with a vintage 1940s-style motorcycle rally at the H-D Museum. The daylong activities include the 17th Annual Knucklehead Company Reunion antique motorcycle ride-in show and the AMCA Badger Heritage Chapter authentic motorcycle field games (slow race, plank ride, barrel race, T-ball, ball on cone and weenie bite), with proceeds benefiting Make-A-Wish Foundation of Wisconsin. Plus, the Victor McLaglen Motor Corps – a motorcycle stunt and drill team featured in the H-D Museum’s special summer exhibit, “Daredevils: A Century of Spine-Tingling Spectacles” – will bring its bag of tricks all the way from Southern California. Food & Beverages available all day at MOTOR® Bar & Restaurant, CAN ROOM and Outdoor Concessions featuring Budweiser, King of Beers.

Antique Motorcycle Ride-In Show Classes: Stock Knucklehead / Custom Knucklehead / Sidevalve / Panhead / Shovelhead / Other Pre-1970 American-Made models. Entry is just $20 per bike with all proceeds benefiting the Make-A-Wish® Wisconsin.

Easy Rider returns to theatres July 14
The classic 1969 motorcycle film Easy Rider is returning to local Marcus Theatres July 14 to celebrate its 50th anniversary! Show your Easy Rider ticket stub or Magical Movie Rewards membership card to receive BOGO* adult admission to the Harley-Davidson Museum from July 14 to Sept. 2!

GALLERY NIGHT
Friday, July 19, 5-9 p.m.
Take a spin through the H-D Museum’s special summer exhibit, “Daredevils: A Century of Spine-Tingling Spectacles.” From touring thrill shows to Hollywood movie stunt work, this exhibit celebrates the exciting history of these death-defying performers. Enjoy free gallery talks at 6, 7 and 8pm.

DIVISION BMX STUNT SHOW
Saturday, July 20, 1-4 p.m.
In partnership with the Harley-Davidson Museum and its special summer exhibit, “Daredevils: A Century of Spine-Tingling Spectacles,” the Division BMX Stunt Team will bring their squad of elite BMX riders to 6th & Canal to wow audiences visiting the H-D Museum campus. Headed by Micah Kranz, a Wisconsinite who is featured in the “Daredevils” exhibit, the Division BMX riders have been keeping spectators on the edge of their seats for more than 15 years. Watch in awe as riders perform tricks that take them to dizzying heights. Their brand of high-flying, death-defying entertainment brings a high-energy atmosphere to every performance. All shows will be followed by an autograph session where you can ask, “How’d you do that?!”

SATURDAY H-D MUSEUM DEMO RIDES
9 a.m.-4 p.m., through Sept. 28
Demo Rides are now available at the world’s only Harley-Davidson Museum! Visit the Museum campus Saturdays* from 9 a.m.-4 p.m. and throw a leg over a 2019 motorcycle to experience the fun and freedom that only a Harley-Davidson can deliver. Visitors with their motorcycle license will be able to choose from more than a dozen of the latest and greatest #FreedomMachines from Harley-Davidson, including Touring, Softail, Sportster and Street models. A pre-determined scenic route through the Menomonee Valley will give riders the chance to explore the Museum’s surrounding neighborhoods.
• Demo Rides will run Saturdays from 9 a.m. – 4 p.m., weather dependent.
• Motorcycles available on a first-come, first-serve basis.
• Riders and passengers must be at least 18 years of age.
• Riders must hold a valid license with a motorcycle endorsement.
• All riders and passengers must wear a helmet, eye protection, shirt, long pants and closed toe shoes with heel strap. A limited selection of helmets, chaps and jackets will be available on site.
*Demo Rides will not be available on Saturday August 31, 2019.

TOUR OFFERINGS
Saturday 3 Pub Cruise (Saturdays, through Sept. 28)
Enjoy an afternoon pub cruise by boat and sample food and drinks from three great riverside locations on one of our captained vessels, either the Brew City Queen II (Red Boat) or Milwaukee Maiden II (Orange Boat). Our new Saturday stops include The Twisted FishermanMOTOR® Bar & Restaurant at the Harley-Davidson Museum® and Riverfront Pizzeria Bar & Grill. Price includes boat cruise between all three locations and drink and appetizer tickets at each location.

Inside H-D: All-Day Experiences (July 31, August 2, August 14, Sept. 6 and Sept. 11)
The Inside H-D: All-Day Experience is an in-depth immersion into the world of Harley-Davidson. This guided tour kicks off in front of The Shed on the Harley-Davidson Museum® campus, where you’ll learn about the humble beginnings of the world’s most iconic motorcycle brand. Then it’s time to go inside the Harley-Davidson Museum for an exclusive guided tour featuring new exhibit content and conversation with the Curatorial, Archives or Conservation professionals who are behind the engaging stories on display and behind-the-scenes at the Museum. After the tour, the group will head over to Harley-Davidson Corporate Headquarters located on Juneau Avenue – which is listed on the National Register of Historic Places. Lunch is served while employees from HDMC and the Harley-Davidson University will swap stories and provide a glimpse of the inner workings of H-D. Upon returning to the Museum, tour participants are invited to enjoy a special discount for The Shop at the H-D Museum™, where you’ll find unique clothes and merchandise found nowhere else. The day concludes with happy hour at MOTOR® Bar & Restaurant.

Bikes Brats & Beer Tour (Thursdays at 3 p.m. and Sundays at 10 a.m., through August 29)
Get an authentic taste of American history and culture on Harley-Davidson Museum’s Bikes Brats & Beer Tour, offered in partnership with Milwaukee Food & City Tours®.
The 3 1/2-hour excursion begins with a guided H-D Museum tour, highlighting Harley-Davidson’s journey from backyard shed start-up to iconic global brand. Next, you’ll board the tour bus for a close-up look at Milwaukee’s legendary beer- and sausage-making heritage, traveling through the Menomonee and Miller Valleys and downtown Milwaukee.

Highlights Tour (Saturdays and Sundays at 11 a.m. and 2 p.m.)
Our Visitor Experience Associates offer an engaging guided tour, “Journey through the History of Harley-Davidson.” This tour is available on Saturdays and Sundays at 11 a.m. and 2 p.m. and lasts approximately 45 minutes and is sure to get your gears turning. For groups of 12 or more, please call 414-287-2799 or email groups@h-dmuseum.com for more information or to book your Highlights Tour. Learn more about our Group Tours offerings by visitinghttps://www.harley-davidson.com/us/en/museum/visit/group-tours.html.

SAVE THE DATES:
Rally Weekend, Aug 29-Sept. 1

About the Harley-Davidson Museum
A walk through the Harley-Davidson Museum® is a walk through the history of America. With an unrivaled collection of Harley-Davidson® motorcycles and memorabilia, a 20-acre, park-like campus, and a calendar full of activities, the H-D Museum™ is one of Milwaukee’s top tourist destinations for visitors from around the globe. A visit to the H-D Museum™ is an experience that will stay with you for a lifetime. Make your plans to visit the Harley-Davidson Museum® at H-DMuseum.com.

Contact:
Tim McCormick
Tim.McCormick@Harley-Davidson.com
414-534-6180

MOTOR® Bar & Restaurant is bringing some new items to the menu that highlight the season of sun-splashed patios and ice-cold refreshment. New summer sides, a sundae to end all sundaes and fresh monthly specials will make MOTOR your destination for brunch, lunch, cocktail hours and dinner. Book your reservation now.

NEW MENU ITEMS
Big Bore Belly Buster Bucket Sundae ($49.95, serves 8-12)
Grab your crew and indulge in this unbelievable giant sundae with a cake bottom, piled high with loads of ice cream, Twinkies®, Ho Hos®, M&Ms®, chocolate and caramel sauces, whipped cream and cherries. All of this served in a Harley-Davidson souvenir bucket that you get to keep!

Kale Salad ($13.95)
Fresh kale with beer-braised red quinoa, toasted pine nuts, Kalamata olives and goat cheese. Tossed in homemade honey vinaigrette

Beet Salad ($13.95)
Spring mix and arugula tossed in shallot chardonnay vinaigrette topped with roasted beets, red onion, shaved fennel, goat cheese and toasted pine nuts

Summer Sides
* Baked Beans – Homemade baked beans with peppers, onions and brown sugar
* Broccoli Salad – Fresh broccoli with chopped bacon, red onion and craisins
* Cheddar Bacon Potato Salad – Shredded cheddar and chopped bacon

JULY SPECIALS
MAC DADDY BURGER
An 8-oz., hand-packed beef patty with lettuce, tomato, onion and bacon. Topped with cheese sauce and deep-fried mac and cheese. Served on a brioche bun ($15.95).

ASIAN SESAME WINGS
One pound of chicken wings smothered in a sweet and savory sauce with a little kick ($12.95).

BLT SALAD
Spring mix, arugula and cherry tomatoes tossed in a homemade balsamic vinaigrette. Topped with smoked pork belly and finished with crumbled Boursin cheese. Served with ciabatta toast points ($14.95).

BLACKBERRY SPIKED ICED TEA
Nothing is more perfect than a sweet iced tea while sitting in the sunshine! Our fresh brewed tea, spiked with vodka, blackberries and a hint of citrus and mint cut from our garden compliments the cool breeze while sitting on the patio ($7).

Brewery of the month: Cigar City Brewing, featuring Jai Alai (IPA), Maduro (brown ale) and Florida Cracker (Belgian-style white ale)

Mac Mondays
Build-your-own Mac ’n Cheese all day, every Monday. Mondays are best spent with a bowl of MOTOR’s delicious homemade Mac ’n Cheese. Create your own custom Mac with special toppings!

Bike Night Thursdays (5-9 p.m.)
Enjoy free live music and $3 koozie beer specials as Bike Nights return to the great outdoors all summer long. Exclusive giveaways and specials from 5-9 p.m. make this a weekly must-do! Plus, in May, select drafts from Milwaukee Brewing Co. are just $4.

Friday Night Fish Fry
What’s a Friday night in Wisconsin without a fish fry? At MOTOR, the all-you-can-eat Wisconsin Fish Fry is available open to close and features golden fried cod, crispy French fries, fresh jicama coleslaw, homemade southern-style cornbread and tartar sauce for only $14.95.

BBQ & Blues
Every Saturday, take in live performances from a rotating lineup of blues musicians, plus all-you-can-eat, hickory-smoked BBQ chicken, pulled pork, smoked brisket and grilled sausage links for $29.99. Add an order of Memphis-style, dry-rubbed ribs for just $5 more. All platters come with French fries, jicama coleslaw, BBQ baked beans and made-from-scratch cornbread.

About MOTOR® Bar & Restaurant
The only Harley-Davidson Museum® restaurant, MOTOR® Bar & Restaurant offers guests riverfront dining and Midwest camaraderie with a dose of genuine Harley-Davidson® attitude. MOTOR™ takes diners on a culinary road trip of great American food and drink from its location in downtown Milwaukee. Guests can enjoy burgers, BBQ, seasonal favorites and a whole lot more. For more information and to learn about the latest menu, visitmotorrestaurant.com or call 414-287-2778.

Harley-Davidson Motorcyle Exhibit

Harley-Davidson and the Motorcycle Arts Foundation Announce the Opening of Electric Revolution, the World’s First Museum Exhibit Exclusively Featuring Electric Motorcycles, opening April 6, 2019 at Petersen Automotive Museum in Los Angeles

The Motorcycle Arts Foundation (MAF) and Harley-Davidson announced today the opening of Electric Revolution, the world’s first museum exhibition exclusively featuring electric motorcycles. This exhibit, which is supported by Harley-Davidson, will open at the Richard Varner Family Gallery at the Petersen Automotive Museum in Los Angeles, California on April 6, 2019. Curated by MAF co-founder Paul d’Orléans, the exhibit will explore the history and current state of the electric motorcycle and e-bike industry with 21 examples of 2-wheeled electric vehicles from both custom builders and established manufacturers.

Zero-emission vehicles have become a prominent part of the transportation landscape, and electric motorcycles and e-bikes are one of the fastest growing sectors in this quickly evolving market. The exhibit assembles a dynamic mix of production, racing, prototype and custom electric motorcycles from world renowned manufacturers and builders in the EV space including Harley-Davidson, CAKE, Specialized Bicycle Components, Roland Sands Design, Curtiss Motorcycles, Alta Motors, Joey Ruiter, and Noel Connolly. Harley-Davidson is the lead sponsor for this exhibit and has provided three recent prototypes from their electric portfolio, including the 2020 LiveWire, which will be available to the public in Fall 2019. “We are creating history with the world’s first exhibition of any type to feature two-wheeled electric vehicles exclusively,” states curator Paul d’Orléans. “The electric motorcycle industry is exploding with new players investing in an electric future, and this exhibit will showcase contemporary manufacturers as the trail blazers of the industry and pay homage to electric pioneers.”

“We are thrilled to support the Motorcycle Arts Foundation and participate in the Electric Revolution exhibition at the Petersen Automotive Museum,” states Harley-Davidson Senior Vice President of Marketing and Brand Heather Malenshek. “Harley-Davidson is at the forefront of the changing consumer landscape within motorcycles and we are excited to showcase our halo product, LiveWire, within the powerful narrative this exhibit presents to the public.” The MAF is a 501(c)(3) nonprofit dedicated to the preservation and distribution of motorcycle arts. Electric Revolution will be the second major public project for the foundation. Their first exhibition project, Custom Revolution, just ended its year-long run at the Petersen Museum, and was one of the most important cultural events for motorcycles in the last 25 years. Electric Revolution is produced by the Motorcycle Arts Foundation and Sasha Tcherevkoff.

The opening night VIP and press reception will be held on April 4, 2019 from 6:30-10pm. The event will be attended by the world’s most talented builders, designers, and thought leaders in the electric vehicle industry. The evening will feature exclusive access to the new exhibition, music, food and drinks by the legendary Drago Ristorante, and a live “electrifying” panel discussion moderated by Paul d’Orléans.

Harley-Davidson Museum

The new year brings new reasons to visit the world’s only Harley-Davidson Museum. In addition to cutting-edge displays – such as the LiveWire prototype – the H-D Museum has you covered when it comes to fun and freedom with special events. From a celebration fit for “The King” to free admission on your special day plus the launch of the inaugural MKE Museum week, there’s no shortage of cabin fever cures to be found throughout the H-D Museum campus.

EVENTS / PROMOTIONS

$10 Tuesday are back!
Don’t forget: Museum admission on Tuesdays through April is just $10, no reservation required. Plus, a Hamilton gets you the juicy MOTOR Burger at MOTOR Bar & Restaurant.

Elvis’ Birthday Bash
Tuesday, Jan. 8, 10 a.m.-6 p.m.
Elvis loved his Harley-Davidson. To celebrate the King’s birth, we’re showcasing his beloved 1956 KH at the H-D Museum. While you’re here, stop in the Can Room where we’re serving up Banana Cream Pie in a jar topped with peanut butter drizzle and candied bacon. To truly personify the King, we’re giving out free Elvis glasses complete with sideburns to the first 100 H-D Museum visitors.

FREE Admission on Your Birthday
We’re not just celebrating Elvis’ birthday – we’re celebrating yours, too! New in 2019, you can explore the Museum for free on your special day.

#MuseumSelfie Day

Wednesday, Jan. 16, 10 a.m.-6 p.m.

Grab the selfie stick and put on a happy face because #MuseumSelfie Day returns to the Harley-Davidson Museum on Wednesday, Jan. 16. There’s no better backdrop for a selfie than the unrivaled collection at the H-D Museum. Visitors are encouraged to share their best pics on the Harley-Davidson Museum’s social pages. #HDMuseum @HDMuseum

Monster Jam Drivers Meet & Greet and Ticket Giveaway at the Harley-Davidson Museum®

Friday, Jan. 18, noon-1 p.m.
Get autographs and see a life-sized inflatable Monster Jam Truck up close. Plus, the first 100 folks to show up and donate to the MPS Mitten Drive will receive a free ticket voucher to Monster Jam Triple Threat Series and entrance into the Harley Davidson Museum® for Friday, Jan. 19.

Free Admission Friday

Friday, Jan. 18, 5-9 p.m.
Visit the H-D Museum for FREE on Friday, Jan. 18. Presented by the Historic Third Ward Association, Gallery Night & Day is the two-day premier art event in Milwaukee for both the experienced artist and beginning admirer. Tonight, be sure to check out “Taming the Road in Style,” a temporary exhibit that examines the pursuit of marrying styling and comfort. Free Friday night Museum admission from 5 – 9 p.m.; regular Museum admission applies on Saturday.

MKE Museum Week
Monday, Jan. 21-Sunday, Jan. 27
The Harley-Davidson Museum is proud to participate in the inaugural Milwaukee Museum Week January 21 – 27, 2019. This week-long celebration aims to highlight the meaningful ways that museums benefit Milwaukee community members, tourism, and the economy by showcasing Milwaukee’s broad and diverse cultural community.
All week long, the H-D Museum will offer a free activity sheet that will help visitors immerse themselves in the collection. Plus, on select days and times, your H-D Museum admission includes an optional curator-led tour that will shine a light on the connections between the Motor Company and Milwaukee during its 116-year history. Beginning with a 10-by-15-foot shed that was erected in the backyard of the Davidson family home on Milwaukee’s west side, the story of Harley-Davidson is one that could only happen in Milwaukee. Join our curatorial staff as they share stories of beneficial business partnerships, dedicated employees and fanatic customers that helped make Harley-Davidson a global icon.
These curator-led tours are free with your paid Museum admission. Visit H-DMuseum.com for times and more information.

NEW DISPLAYS

LiveWire™ 2015 Prototype
Hot on the heels of Harley-Davidson’s electric vehicle LiveWire unveiling at the Consumer Electronics Show in Las Vegas, the Harley-Davidson Museum is chronicling this piece of H-D history by displaying one of the original 80 demo bikes that Harley-Davidson took around the world for riders to try in 2015.
The LiveWire Project’s engineers and stylists were challenged not just to make an electric motorcycle, but to make a Harley-Davidson electric motorcycle. This prototype won praise for its power, quickness, and look, but it was still a work in progress.

The final version evolved after several years of gathering feedback from riders, data analysis, and redesign work. The result of an unprecedented development process, the 2020 LiveWire will be available in Harley-Davidson dealerships Fall 2019. See this landmark development in electric vehicle technology while it’s on display in the H-D Museum lobby.

Temporary Exhibit
Taming the Road in Style” (open now)
The earliest Harley-Davidson motorcycles had the same suspensions as bicycles of the time: none at all. The roads were a hodgepodge of dirt, stone, and other materials. Bumps were everywhere; suspension was needed. Comfort became a never-ending challenge for Harley-Davidson engineers. It was redefined by each new generation of rider and changing environments: over the decades, roads were paved, engine power and speed increased, and motorcyclists traveled faster over longer distances and craved smoother rides. In response, Harley improved the seats, redesigned many frames, or added new suspension systems. Sometimes these changes were small, sometimes dramatic. These tweaks and additions added up over the years. The first Harley-Davidsons resembled bicycles. Years later, bicycles and motorcycles looked nothing alike. The pursuit of comfort had transformed motorcycles.
The Harley-Davidson Museum’s newest exhibit, “Taming the Road in Style,” examines this history, drawing a line from the dawn of the bicycle to the launch of present-day Harley-Davidson Softail® models.

Save the Dates

Mama Tried Bike Night, February 14, 5-9 p.m.

Daredevils: A century of spine-tingling spectacles, June 15-Sept. 8, 2019, special summer exhibit

EagleRider and Harley-Davidson Alliance

EagleRider, the world’s largest motorcycle rental and travel company, and Harley-Davidson continue to make major strides in the strategic alliance between the two brands – activating more than 120 Harley-Davidson® dealerships as rental locations throughout the United States.

“After rounding the corner of an incredible first year, we are thrilled that our partnership with Harley-Davidson continues to produce great results for our industry,” said Chris McIntyre, CEO and Co-founder of EagleRider. “Our companies have been consistently delivering exciting rides for consumers through the largest connected network of motorcycle rental locations in the U.S. We look forward to bringing more dealerships on-board as our network expands.” With the large scope of rental locations, riders can begin and end their two-wheeled adventures almost anywhere in the United States.  The 150+ new locations give riders from around the world additional access to America’s most popular tourist destinations and motorcycle routes like the iconic Route 66 and Pacific Coast Highway.

Both companies are committed to helping travelers explore America in the most authentic way possible, on an iconic Harley-Davidson® motorcycle. Every EagleRider/Harley-Davidson location can set riders up with guided tours, daily rentals and Club EagleRider membership opportunities.

rough the alliance, which was announced in May 2017, EagleRider exclusively offers current model year Harley-Davidson® motorcycles for its Touring and Large Cruiser motorcycle rental segments, equipped with Harley-Davidson® Genuine Motor Parts and Accessories. Harley-Davidson works exclusively with EagleRider to provide rental, travel and tour experiences from its U.S dealership network.

Additionally, EagleRider launched an all-new program earlier this year for qualified dealers to purchase pre-owned Harley-Davidson motorcycles from EagleRider’s expansive fleet. The EagleRider Dealer Exchange, known as ERDX, is a convenient and cost-effective way for dealerships to expand their pre-owned bike offerings from a trusted source. In June, EagleRider expanded its online platform by launching the mobile application so buyers of pre-owned bikes can purchase inventory from any place at any time directly from their mobile device at value pricing.

Harley-Davidson Museum

We’ve hit double digits! Since opening its doors on July 12, 2008, the Harley-Davidson Museum has welcomed hundreds of thousands of enthusiasts, riders and non-riders from around the globe to pay homage to the history and heritage of Harley-Davidson that comes to life at 6th & Canal.

Join the Harley-Davidson Museum July 12-15 as we celebrate a full decade of being one of Milwaukee’s top tourist destinations. Of course, the celebration begins with a bang at Bike Night.

Whether you visited during our inaugural year in 2008 or you rode down on your Harley-Davidson for the last Bike Night, the H-D Museum always has something new to see or do, including a few just-opened exhibits. Join us for more than a few surprises as we invite our neighbors in Milwaukee and our friends from the world over to help us mark this milestone in Harley-Davidson history.

Here are just a few of the activities planned for our Birthday weekend:

  • Enjoy $10 Museum admission all weekend long to celebrate 10 years of making memories in our hometown of Milwaukee, U.S.A.
  • Thursday kick-off with Bike Night featuring 10 years of Museum trivia, live music by the Radio Wranglers and fireworks around 8:50 p.m.
  • Friday, join WISN-TV and 99.1 The Mix forCoffee with the Morning Crew. Enjoy a complimentary cup of Joe and enter to win terrific prizes, including a Harley-Davidson 115th Anniversary Chrome Rally pack.
  • Start out your Saturday watching the police-escorted Panhead 70th AnniversaryPandemonium Ride at 10 a.m. then stay for the antique motorcycle show and field games. It’s all a part of the Wild Ones: Vintage Motorcycle Rally.
  • All weekend long, enjoy the Wall of Death Stunt Show (by Ives Brothers) for free.
  • All weekend long, MOTOR® Bar & Restaurant will feature special menu items including the Original Cafe Racer Footlong Hot Dog, Birthday Cupcakes and a Bloody Mary Bar!
  • All weekend long, The Shop will stock special Museum birthday swag like special-edition T-shirts, patches, pins and $10 featured bundles.

Thursday, July 12

Bike Night, 5-9 p.m.

Thursday, kickstart the party with Bike Night where we’ll feature 10 years of Museum trivia, live music by The Radio Wranglers, a Milwaukee Fire Department Fire Boat Show at 7 p.m. before we end with a bang when the fireworks show begins at 8:50 p.m.

Future Bike Nights:

July 19 – Classic Rock Bike Night (featuring a pop-up performance from the city’s preeminent dancers)

July 26 – German Fest Bike Night (featuring an unique demonstration from STIHL® TIMBERSPORTS athletes)

Saturday, July 14

Wild Ones: Vintage Motorcycle Rally

9 a.m.-4 p.m.

Celebrating the 70th Anniversary of the Harley-Davidson Panhead Engine

Featuring the 16th Annual Knucklehead Company Reunion

Marking the Museum’s 10th Birthday

Come celebrate Harley-Davidson’s unrivaled motorcycle heritage with a vintage 1940s-style motorcycle rally at the H-D Museum.™ In partnership with the Antique Motorcycle Club of America (AMCA), the H-D Museum™ will host a 70th Anniversary celebration of the legendary Panhead Engine, featuring a timeline of these historic motorcycles dating back to 1948 and running through 1965. Panhead fans from the world over are invited to Milwaukee to show off – or admire – these iconic rolling sculptures.

Additionally, the 16th Annual Knucklehead Company Reunion features an antique motorcycle ride-in show and the AMCA Badger Heritage Chapter hosts authentic motorcycle field games (slow race, plank ride, barrel race, T-ball, ball on cone and weenie bite), with proceeds benefiting Make-A-Wish Foundation of Wisconsin.

Plus, enter for your chance to win a customized Harley-Davidson motorcycle, inspired by the art of Norman “Sailor Jerry” Collins, father of the old-school American Tattoo. Click here for more details.

Exhibits and Displays

“Taming the Road in Style”
Comfort, redefined by each new generation of riders, plays a significant role in Harley-Davidson’s ongoing story of combining cutting-edge innovation with timeless styling cues. The Harley-Davidson Museum’s newest exhibit, “Taming the Road in Style,” examines this history, drawing a line from the dawn of the bicycle to the launch of present-day Harley-Davidson Softail® models
.

“Panorama”
Among the tens of thousands of pieces of original photographic material in the Harley-Davidson Archives, a number of panoramic images can be found in the collection. These large-scale photos provide a detailed visual record of motorcycle clubs, organized rides and outings, and formal portraits of military and police groups. “Panorama” includes framed original prints, as well as modern prints from negatives or digital scans
.

The Engine Wall
The H-D Museum is proud to announce its all-new Engine Wall is currently on display. Designed for performance and styled for appearance, engines are at the center of Harley-Davidson’s identity. It is, after all, the Harley-Davidson Motor Company. The H-D Museum’s new Engine Wall artfully displays 24 examples from the major engine families that Harley-Davidson has engineered over its 115-year history alongside impressive interactive displays that let visitors dive deep into the motor’s workings and supplies the H-D enthusiast with tidbits and trivia related to the Motor Company’s legendary story.

Lobby display

1948, FL

OHV V-TWIN

In 1948, rider Jim Kobe purchased this motorcycle new for $965. In 1998, he donated it to Harley-Davidson. Kobe modified his bike over the 50 years that he owned it to enhance its performance. For example, he converted it to a 12-volt electrical system and upgraded from chain to belt drive. Kobe racked up more than 100,000 miles, earning the last few miles on his trip to Milwaukee to hand off the bike at Harley-Davidson’s 95th anniversary celebration.

Experiences and Other Events

Gallery Night Free Admission

July 20, 5-9 p.m.

The Museum offers free admission Friday evening only as part of the Historic Third Ward Association’s Gallery Night. Check out our new displays, get reacquainted with some of your favorites and prep for that party 115 years in the making coming to town over Labor Day weekend.

Demo Rides
Demo Rides are now available at the world’s only Harley-Davidson Museum! Visit the Museum campus Saturdays* from 9 a.m.-5 p.m. and throw a leg over a 2018 motorcycle to experience the fun and freedom that only a Harley-Davidson can deliver.
Visitors with their motorcycle endorsement will be able to choose from more than a dozen of the latest and greatest #FreedomMachines from Harley-Davidson, including Touring, Softail, Sportster and Street models. A pre-determined scenic route through the Menomonee Valley will give riders the chance to explore the Museum’s surrounding neighborhoods.

• Demo Rides will run 9 a.m. – 5 p.m. weather dependent.
• Sign-up is on a first come first service basis.
• Riders and passengers must be at least 18 years of age. Riders must hold a valid license with a motorcycle endorsement.
• All riders and passengers must wear a helmet, eye protection, shirt, long pants and closed toe shoes with heal strap. A limited selection of helmets, chaps and jackets will be available on site.
*Demo Rides will not be available on Saturday July 14th or Saturday September 1st

Jumpstart
Don’t have a motorcycle endorsement? No problem. You can still experience the thrill that only comes from being on a Harley-Davidson® motorcycle. The Harley-Davidson® JUMPSTART™ Rider Experience combines a Harley-Davidson motorcycle and a specially-designed, stationary support stand. That means no previous motorcycle experience is necessary. The motorcycle will not tip over. You’ll mount the bike, set your boots on the foot pegs and fire up the engine under the watchful eye of trained personnel. Give the throttle a twist and hear that unforgettable Harley sound. Sitting comfortably on the bike, you’ll continue to shift through the gears – all securely attached to the JUMPSTART™ platform. Visit the H-D Museum today and try it out.

TOURS

Inside H-D: All-Day Experience
Offered the first Friday of the month (through October). Also available for private group bookings. (12-person minimum).
The Inside H-D: All-Day Experience is an in-depth immersion into the world of Harley-Davidson. This guided tour kicks off in front of The Shed on the Harley-Davidson Museum® campus, where you’ll learn about the humble beginnings of the world’s most iconic motorcycle brand. Then it’s time to go inside the Harley-Davidson Museum for an exclusive guided tour featuring new exhibit content and conversation with the Curatorial, Archives or Conservation professionals who are behind the engaging stories on display and behind-the-scenes at the Museum. After the tour, the group will head over to Harley-Davidson Corporate Headquarters located on Juneau Avenue – which is listed on the National Register of Historic Places. Lunch is served while employees from HDMC and the Harley-Davidson University will swap stories and provide a glimpse of the inner workings of H-D. Upon returning to the Museum, tour participants are invited to enjoy a special discount for The Shop at the H-D Museum™, where you’ll find unique clothes and merchandise found nowhere else. The day concludes with happy hour at MOTOR® Bar & Restaurant. Transportation to and from Corporate Headquarters is included.

For more information or to book your tour, call 414-287-2799 or email groups@h-dmuseum.

Bikes Brats & Beer Tour
Thursdays @ 3 p.m. and Sundays @ 10 a.m. (through August)
Get an authentic taste of American history and culture on Harley-Davidson Museum’s Bikes Brats & Beer Tour, offered in partnership with Milwaukee Food & City Tours®. The 3 1/2-hour excursion begins with a guided H-D Museum tour, highlighting Harley-Davidson’s journey from garage start-up to iconic global brand. Next, you’ll board the tour bus for a close-up look at Milwaukee’s legendary beer- and sausage-making heritage, traveling through the Menomonee and Miller Valleys and downtown Milwaukee. Narrated points of interest include Miller Park, Miller Brewing Company, the family mansions of Milwaukee beer barons, Pabst Brewery Complex, Schlitz Park, and Usinger’s Famous Sausage Shop.

Purchase tickets online or in person at the H-D Museum lobby.

SAVE THE DATES

115th Anniversary
Aug. 29–Sept. 2, 2018
Mark your calendars because, for our 115th Anniversary, we’re throwing parties for the people. Celebrations all about riding, racing, meeting new friends and connecting with people from all over the world who share a passion for the freedom of two wheels. The H-D Museum™ will be the Central Rally Point all week long, and riders will have a list of destination rides and bike shows from which to choose.

About the Harley-Davidson Museum
A walk through the Harley-Davidson Museum® is a walk through the history of America. With an unrivaled collection of Harley-Davidson® motorcycles and memorabilia, a 20-acre, park-like campus, and a calendar full of activities, the H-D Museum™ is one of Milwaukee’s top tourist destinations for visitors from around the globe. A visit to the H-D Museum™ is an experience that will stay with you for a lifetime. Make your plans to visit the Harley-Davidson Museum® at h-dmuseum.com.

HARLEY-DAVIDSON × LABOR DAY WEEKEND

Harley-Davidson Museum® Readies for the Party of the Year over Labor Day WeekendFree live music, high-wire thrill shows, Wall of Death performances and so much more make the Harley-Davidson Museum® the epicenter for this end-of-summer

That rumble growing in the distance can mean only one thing: Thousands of motorcycle enthusiasts are making their way to southeastern Wisconsin for the biggest party of the summer over Labor Day weekend. And beginning on Wednesday, Aug. 30, the H-D Museum™ campus will be rocking with free concerts from headliners like Kenny Wayne Shepherd, Jackyl and crowd favorites Hairball (among others).

But before the stage lights go up, the spotlight will shine on daily performances from Circus Una Motorcycle Thrill Show and Rhett Rotten’s Wall of Death. And while we will say goodbye to our special summer exhibit – “The Race of Gentlemen” – after Labor Day, the weekend’s activities will make sure this is one for the books.

Many of our friends and fans throughout the city, including the Wisconsin Center, the BMO Harris Bradley Center, the Corners of Brookfield, the Wisconsin DOT and more, will look to shine a welcoming light to all the riders as they turn their buildings and landmarks orange in support of Milwaukee’s most famous export. 

Some highlights include:

Free, live music on the H-D Museum™ campus, Wednesday through Sunday

  • Wednesday, Aug. 30 (7 p.m.): Déjà vu
  • Thursday, Sept. 1 (7 p.m.): Hairball with opener Shallow Side
  • Friday, Sept. 2 (7:30 p.m.): Kenny Wayne Shepherd Band with opener Wayland
  • Saturday, Sept. 3 (7:30 p.m.): Jackyl with opener The Dead Daises
  • Sunday, Sept. 4 (11 a.m.): Rachel Stacy with opener Mellencouger


Harley-Davidson New Product Trailer (all-weekend long)

  • Be among the first to throw a leg over Harley-Davidson’s new line of 2018 motorcycles, including the highly anticipated line of 115th Anniversary Models. This is the Motor Company’s largest-ever product launch, and this is a chance to be a part of history.

Demo rides at Harley-Davidson’s Powertrain Operations

  • If you’re itching to see what Harley-Davidson’s 2018 models can do on the road, head to the Powertrain Operations in Menomonee Falls for demo rides on a first-come, first-serve basis.
  • Open to the public Friday, Sept. 1 (9 a.m. – 5 p.m.); Saturday, Sept. 2 (9 a.m. – 5 p.m.) and Sunday (9 a.m. – 1 p.m.) 

Ride-in Custom Bike Show

  • Your bike is hot, show it off at the H-D Museum’s annual Custom Bike Show. Rolling sculptures will blanket the campus as builders compete for the coveted Willie G. Davidson Award.
  • (Sunday, Sept. 3. Registration: 8 – 10 a.m. Judging: 11 a.m. – 2 p.m. Awards show: 4 p.m.)

“The Race of Gentlemen”

  • This weekend marks your last chance to see the special summer exhibit, “The Race of Gentlemen,” before it heads back to the Jersey Shore. At the intersection of speed and style, The Race of Gentlemen has become a must-see and must-do automotive carnival. The H-D Museum™ is proud to bring together the vehicles, the artistry and the personalities that make up The Race of Gentlemen for its special exhibit. Regular Museum rates apply.

But that’s just the beginning. The Wall of Death and Motorcycle Thrill Show will keep the campus buzzing during the day, while MOTOR® Bar & Restaurant delivers the best in bold, American classics to your table. Miller High Life and Sailor Jerry will bring their world-famous beverages to ensure nobody goes home thirsty. The Shop will offer unique items available all weekend, including 115th Anniversary Rivets to commemorate the rider in your life and our new line of authentic archive reproductions with H-D Originals. And if some body work is the sort of customization you had in mind, Horseshoe Tattoo will again be on hand to spill a little ink.
Fans are invited to visit H-DMuseum.com to learn more about all the weekend’s activities. And for those looking for a second-helping of fun, be sure to visit the Big Gig BBQ on Sunday, Sept. 3 (noon – 7 p.m.) for the best BBQ in town on the lakefront at Henry Maier Festival Park.

About the Harley-Davidson Museum®

A walk through the Harley-Davidson Museum® is a walk through the history of America. With an unrivaled collection of Harley-Davidson® motorcycles and memorabilia, a 20-acre, park-like campus, and a calendar full of activities, the H-D Museum™ is one of Milwaukee’s top tourist destinations for visitors from around the globe. A visit to the H-D Museum™ is an experience that will stay with you for a lifetime. Make your plans to visit the Harley-Davidson Museum® at h-dmuseum.com.

Harley-Davidson announces special nationwide Gregg Allman events

GREGG ALLMAN AND SOUTHERN BLOOD

TO BE CELEBRATED BY HARLEY-DAVIDSON

WITH SPECIAL EVENTS ACROSS NORTH AMERICA

“THE MIDNIGHT RIDER’S RALLY” SLATED FOR SEPTEMBER 8TH

AT SELECT HARLEY-DAVIDSON LOCATIONS EVERYWHERE

LATE ROCK & ROLL HALL OF FAMER AND FAMED MOTORCYCLE ENTHUSIAST TO BE HONORED

WITH ALBUM PLAYBACKS, EXCLUSIVE RAFFLES, MUSICAL TRIBUTES AND MUCH MORE 

ALL REGISTRANTS RECEIVE DIGITAL DOWNLOAD OF SOUTHERN BLOOD

SOUTHERN BLOOD ARRIVES ON FRIDAY, SEPTEMBER 8TH

(New York, NY) Rounder Records and select Harley-Davison locations are uniting for “THE MIDNIGHT RIDER’S RALLY,” a very special event commemorating the final album from the legendary Gregg Allman. SOUTHERN BLOOD arrives everywhere on Friday, September 8th.

SOUTHERN BLOOD is available for pre-order now at digital music retailers and the Gregg Allman Official Store. A wide array of limited editions and special bundles are on offer, including digital download, Standard and Deluxe CD/DVD, and limited edition heavyweight vinyl and vinyl test presses. For complete pre-order details, please visit the Gregg Allman Official Store.

SOUTHERN BLOOD EXCLUSIVE PRE-ORDER BUNDLES AVAILABLE HERE

SOUTHERN BLOOD includes the new original song, “My Only True Friend,” written by Allman with Gregg Allman Band guitarist/musical director Scott Sharrard. The track – available now at all digital music retailers and streaming services – premiered earlier this summer exclusively via NPR Music, which raved, “From its stately introduction through a wrenching guitar solo at the close, the track exudes a surefooted classic-rock grandeur we don’t hear much anymore. Yet Allman keeps it on an intimate scale…Allman sings like he’s confiding to a friend, distilling hours of stock-taking and introspection. He’s plainspoken, like always, and his casual air adds disarming resonance to what is clearly a farewell statement.” “My Only True Friend” is joined by a powerfully moving official video, streaming now at Gregg Allman’s official YouTube channel after its exclusive premiere via Relix.

WATCH MY ONLY TRUE FRIEND

“THE MIDNIGHT RIDER’S RALLY” will take place Friday, September 8th at select Harley-Davidson locations across North America. Fans can register for their local rally via the Gregg Allman Official Store; a portion of the $20 registration benefits the Allman/Lehman Endowed Scholarship at Syracuse University, with all registrations also receiving a digital download of SOUTHERN BLOOD.

Well known as an avid Harley-Davidson enthusiast, Allman and his groundbreaking music will be celebrated at “THE MIDNIGHT RIDER’S RALLY” events, including release day premiere plays of SOUTHERN BLOOD as well as a wide range of local artists performing songs from the Allman canon. As if that weren’t enough, every rally will feature an exclusive raffle, with giveaways including CDs, DVDs, and vinyl LPs – among them, a limited edition 10″ vinyl picture disc featuring three live performances from 2014’s “All My Friends: Celebrating the Songs & Voice of Gregg Allman” tribute concert event. Select locations will see partnerships with local breweries while others will display classic Harley-Davison motorcycles from Allman’s own fabled collection. Fans attending “THE MIDNIGHT RIDER’S RALLY” will be invited to share their photos, videos, and memories using the hashtag #MidnightRidersRally; all submissions will then be displayed on www.greggallman.com.

“THE MIDNIGHT RIDER’S RALLY”

Friday, September 8th

@ Harley-Davidson Locations Across North America Including:

(*More locations to be announced soon) 

Macon, GA

Savannah, GA

New Orleans, LA

Santa Fe, NM

Daytona, FL

Pensacola, FL

Ft Myers, FL

Naples, FL

Nashville, TN

Knoxville, TN

Asheville, NC

Birmingham, AL

Toronto, ON

Los Angeles, CA

Woodstock, NY

www.greggallman.com

MISSION: THANK YOU

Harley-Davidson is riding into Sturgis, SD to surprise a lucky vet with a new bike as part of its nationwide MISSION: THANK YOU tour.

Harley-Davidson (H-D) has a special place in its heart for every military member (past and present) who has protected our nation’s freedom. This summer, they’ve teamed up with Adam Sandoval for a cross-country ride, to honor those have served and give away bikes to lucky vets.

Adam is an avid H-D rider, and he and his chihuahua Scooter have crossed the country in support of military vets. He understands that riding can be a relaxing, restorative hobby for vets, especially for those suffering from PTSD. His ScootinAmerica initiative has raised awareness for several veterans organizations, and he’s honored to partner with H-D to bring relief to more riders.

Adam and Scooter 2

Adam Sandoval & Scooter

Adam and Anoop Prakash, Director of US Marketing and Market Development for Harley-Davidson, are available for interviews to discuss the MISSION: THANK YOU Tour and their commitment to causes that benefit military veterans. Anoop has been with Harley-Davidson since 2009, previously serving as Managing Director of Harley-Davidson India and Harley-Davidson Canada.

In addition to its MISSION: THANK YOU tour, H-D supports vets throughout the year. Its Operation Personal Freedom campaign provides a number of benefits for current and former military personnel, including discounted new rider courses, bike storage and extended factory warranties.

Anyone can nominate an active military member or veteran to MISSION: THANK YOU by submitting their story of sacrifice, strength and courage to http://missionthankyou.com. Adam will be part of the group reviewing and selecting deserving patriots for the award.

Follow the mission on adamsandovalrides.com or follow Adam’s journey on Facebook or Twitter.