Posts tagged with "gym shoes"

NASA, Kids Foot Locker, 360 MAGAZINE

SUPER HEROIC × NASA

Children’s footwear and apparel brand, Super Heroic, launched its first social impact campaign in collaboration with NASA. With this partnership they hope to encourage, and make accessible to inner city youth the reality of space exploration and STEAM career opportunities as a whole! 

Apart from finding the collection on the Super Heroic site, the NASA gear will be available nationwide via Kids Foot Locker on December 3rd, 2019!

Alongside the new NASA sneakers and apparel, Super Heroic is offering 4 child Heroes the chance to win an all-expenses-paid trip to Space Camp. The brand aims to teach young Heroes about NASA, about the work it does and the opportunities available they provide. Particularly young girls who might not think a career in space or science is for them.✊ 

Check out context details HERE.

Reebok, 360 MAGAZINE

Reebok x Cottweiler FW19 launch

Reebok has unveiled details and photos of the DMX Trail Shadow OG, Trail and Future packs.
 
An electric mix of technical textures and bold prints, the silhouettes are the pinnacle of Reebok’s latest in contemporary offerings. Futuristic and fashion-forward yet familiar, its design marks the next chapter of Reebok design, where contemporary running and training meets high-end style.
 
The upper features a modern interpretation of Reebok’s premier running shoes, while the tooling provides a modern version of our iconic trail products. The DMX  Shadow packs introduce us to a new world order where functionality has become synonymous with fashion, and high-tech fabrics are king.
 
Product will be available on Reebok.com on a rolling basis from now until December 2019.

Reebok wondagurl, 360 MAGAZINE

Reebok × WondaGurl

Reebok announces its partnership with famed music producer, WondaGurl, as part of its ‘It’s A Man’s World’ campaign. WondaGurl is the second female icon the brand has joined forces with for this campaign (after Jazarei-Allen Lord’s custom club c drop). 
  
After breaking into the music scene at 16, Ebony Naomi Oshunrinde, AKA WondaGurl, continues to make a name for herself, working with the likes of Big Sean, Travis Scott, Jay Z, Drake, SZA and Rihanna.
 
A woman who is defying convention every day, WondaGurl embodies the ‘It’s A Man’s World’ message through her relentless drive to break barriers in the music world. Bringing her personal story with ‘It’s A Man’s World’ to life, WondaGurl worked with Reebok to update the classic Aztrek 96 sneaker.

WondaGurl’s Shoe Design, Inspiration & Quotes:

  • On the surface, WondaGurl’s shoe has a simple all-black aesthetic composed of 3M.
  • “I just knew I wanted the shoe black. I’m just simple. I don’t really like to show myself off.”
  • When exposed to a camera flash, the 3M material unveils unique graphics such as audio waves and a USB symbol representing WondaGurl’s wrist tattoo.
  • “The USB is literally the most important thing to me. Literally everything I need goes through the USB.”
  • The shoe features a smiley face patch on the heel as a nod to WondaGurl’s “Enjoy Life” motto.
  • “It’s my motto really. It’s funny how it started. My bro walked out of the studio and I said “alright, enjoy life!” That was literally the first time I ever said it, and I was like “wow, this is kind of cool.””
  • WondaGurl used the inside of the shoe to share the most meaningful aspects of her life.
  • “It’s the things that make me happy: My family. My good friends. Love. Food. The studio. The process. Achieving my goals. Being healthy. Being free.”

Arriving in inclusive men’s and women’s size ranges, the Reebok Classic x WondaGurl ‘It’s A Man’s World’ Aztrek 96 will be available on November 5th at www.Reebok.com/IAMW

Native Shoes & Zappos for Good

Native Shoes & Zappos for Good Partner to Turn Recycled Shoes into Playgrounds

Project aims to collect 10,000 shoes by the end of 2018

Native Shoes is excited to announce it’s joining forces with Zappos for Good, the community outreach arm of Zappos.com, the customer service company that just happens to sell shoes, clothing and more, to collect well-loved Native Shoes to be recycled and made into playground matting. The initiative, called The Remix Project, is one of Native Shoes’ programs that aims to have each and every pair of their shoes 100 percent life cycle managed by 2023. Consumers can help build playgrounds by visiting Zappos for Good, requesting a free shipping label, and sending all styles of well-loved Native Shoes to be recycled. The project’s goal is to receive 10,000 recycled shoes by December 31, 2018 and build its first playground in 2019.

“Our customers are always showing us how to keep it lite and have fun when they wear Native Shoes. It seemed like a perfect fit to turn them into something useful, on a playground where communities gather to have fun and play,” said Kyle Housman, President, Native Shoes. “We’re excited to be working with Zappos for Good on this project, what a great opportunity to team up and bring fun to communities.”

“As an advocate for environmental sustainability, joining forces with Native Shoes is an amazing opportunity to help communities do more with less by encouraging an environmental best practice in the retail industry that simultaneously creates a fun space for kids¬–and their imaginations–to run wild,” said Steven Bautista, Head of Zappos for Good at Zappos. “With our overarching goal of delivering happiness, this project’s sustainability efforts allow us to spread smiles on both a national and local level.”

How to Participate in The Remix Project

Recycling Native Shoes is easy:

●Visit the Zappos for Good website

●Select Recycle with Native Shoes – The Remix Project and box up your well-loved Native Shoes (all styles are welcome) in any shipping box

●Login or create a new Zappos.com account and print your special prepaid shipping label

●Attach the label and drop off your box at any UPS Store in the continental United States

To contribute a pair of well-loved Native Shoes today, visit https://zapposforgood.org/recycle/native

For more information or to learn more about The Remix Project, please visit nativeshoes.com

Reebok x ComplexCon

Today, Reebok unveiled the first sneaker in their highly anticipated limited edition, R58 capsule collection with the release of the Aztrek R58, which was available only at ComplexCon.

The series, which encompasses three of Reebok’s key sneakers, nods to the brand’s heritage as well as the grit and attitude of their co-founders — encouraging wearers to be unafraid and push the limits beyond the conventional. The Aztrek R58 ($120) also nods to the brand’s 90s heritage as the original off-road runner and features shades of black, yellow and red with all three Reebok logos artfully placed throughout.

To celebrate the shoe’s debut, Swae Lee (Rae Sremmurd) stopped by the Reebok booth and got a custom tattoo from artist Miryam. Brand partner Trevor Andrew also stopped by.

In partnership with basketball legend Allen Iverson, Reebok also debuted the long-awaited follow-up to the Answer XIV, the Iverson Legacy. Featuring an entirely new design, the sneaker is the first collaboration between the two in four years and pays tribute to Iverson’s life and career. Championing his legacy both on and off the courts, the Legacy features design elements from his first five Reebok models and reinterprets them for today. Fans of Iverson will recognize details like the ghillie lacing system, iconic I3 jewel logo and woven heel tab from the Question, Answer I, Answer II, Answer III, Answer IV.

Officially launching November 17 on Reebok.com for $160, Allen Iverson made an appearance at the Reebok booth to officially unveil the sneaker. Along with the black/white colorway, a custom version from sneakerhead and former Complex editor, Russ Bengtson was offered as an exclusive for ComplexCon attendees. Bengtson’s shoe, which nod’s to Iverson’s unprecedented legacy, is inspired by classic Iverson models as well as his various tattoos — featuring a bold, red and camo pattern throughout. The red leather nods to the Question and Answer I, while the multiple patches bring in a lot of other Iverson-themed graphics, an easy way to let people personalize their own pairs.

​Leaux$teeze

Leaux$teeze is an up-and-coming streetwear collection. As an emerging brand, they possess an insatiable desire to bring uniqueness and originality back to fashion – one composition at a time. Most of their pieces will have a limited run and will only be offered for a short timeframe.

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