Posts tagged with "ford"

Hyundai Invests in New Technology

Hyundai CRADLE, Hyundai Motor Company’s corporate venturing and open innovation business announced today its strategic investment in allegro.ai, a leading technology company specializing in deep learning (DL) – based computer vision. This partnership with allegro.ai will allow to speed up deployment of AI technology in many business areas. This will improve the quality of Hyundai’s products, thereby increasing customer satisfaction while creating a safer driving environment.

Founded in 2016, allegro.ai offers the first end-to-end DL lifecycle management solution focused on deep learning as it applies to computer vision. The company’s platform simplifies the process of developing and managing deep learning-powered solutions – such as autonomous vehicles, drones, security, logistics and others.

“Deep learning computer vision is one of the core technologies that can be applied to autonomous driving to navigate roads and make quick decisions in real-time – and allegro.ai is clearly an innovation leader in that field,” said Ruby Chen, Head of Investment at Hyundai CRADLE Tel Aviv. He added, “Our investment in allegro.ai is a further step in enhancing our presence in the Israeli market, a global leader of technological innovation in the fields of automation, artificial intelligence and deep learning. This is our fifth investment in an Israeli company and our activities will continue to grow the coming year”.

“We are proud to partner with Hyundai and share Hyundai’s belief that AI empowers the industry to provide greater road safety, autonomy, to better understand customers’ needs and to help broaden their experiences,” said Nir Bar-lev CEO and Co-founder of allegro.ai. “Whether a company is developing autonomous vehicles, drones, security, or other types of applications, allegro.ai makes it easy for them to manage their data-sets and build deep learning-based solutions while guaranteeing complete and confidential control of their data.

Check out their website HERE

Lexus UX, Vaughn Lowery, 360 MAGAZINE, Amazon headquarters, Seattle

LEXUS UX

By Alexandria Baiz × Vaughn Lowery

As of late, 360 Magazine had the opportunity to join Lexus in Seattle for an intimate ride and drive of their wholly-new UX SUV at the newly reimagined luxurious Loews Hotel 1000. This seaport city is home to both tech giants Microsoft and Amazon. With Lexus’s innovative track record for having unparalleled technology within their cabin, it was befitting that they brought us to the home of the Space Needle. Subsequently, this town is known to think outside of the box.

The 2019 Lexus UX takes a step into the future of modern luxury with its two most affordable and compact SUVs – the UX 200 and UX 250h. UX stands for urban crossover (x-over). The UX 200 will be released in December 2018 starting at $32,000 and the UX 250h will be released in January 2019 for around $34,000. Gearing towards an opulent compact car with an exterior design so specific, the UX has a signature three-dimensional shape that makes it different from its siblings.

The front has brow-shaped LED lights with optional ultra-small 3-projector LED units. Across the back of the boot, are an innovative wrap of three-dimensional LED lights which help with stability on the highways – a standout design element on the UX. The structure is built to mold into an everyday vehicle that is stable, perfect for urban use because it’s small and easy to park. We had no problem squeezing to the front of the Bainbridge ferry.

The 18″ 5-spoke aluminum alloy dark gray metallic wheels are proportional to the overall aesthetics of the vehicle. Available in a variety of twelve exterior colors, two of which are exclusive to the UX F Sport – Cadmium Orange and Nori Green. The Cadmium Orange includes a cherry base with yellow lowlights, making it appear vivid and adding tons of depth. Nori Green possesses bright highlights and dark contrast alongside of calm shades, drawing the color brilliant. Both of these colors are newfangled and daring for the Lexus brand.

The F Sport package is available in both the UX 200 and UX 250h model as well as has enhanced features and style which contributes to its name. This option comes in the two colors – Ultra White and Ultrasonic Blue Mica 2.0. The F Sport performance is exceptional, transforming the UX into a bespoke-like designer car with front sports seats, grille design, and jet-black trim.

The concept of UX stems from the versatility and adaptability this vehicle offers. With a seamless interior coupled with the Japanese concept of engawa offers a richer field of vision. Executed with a high-strength structure, placement of sound absorbing and insulating materials throughout, one can enjoy an extremely quiet ride.

The connection between driver and the vehicle is apparent with the “seat-in-control” concept. Entering and exiting is made easy with hip-point bottom cushions. 8-way power driver seats (including lunbar) allows the driver to operate with a comfortable yet natural posture.

All UX models are fabricated to ensure safety while driving. The Pre-Collision System alerts drivers of pedestrians, cyclists and other vehicles with a forward-facing camera and radar system. The LSS+ 2.0 system enhances this with specific light detection for different hours of the day. If the Pre-Collision System detects a high possibility of collision, an audio and visual alert will prompt the driver to take action. If the driver does not break at that point, the system may automatically apply brakes to help mitigate impacts. Dynamic Radar Cruise Control maintains a preset distance and operates between 0 to 110 mph. The Lane Departure Alert is extremely helpful with the Multi-Information Display (MID) the system can use forward-facing cameras to detect colored land marking illustrations. If the driver deviates from a visibly marked lane, the system alerts the driver with an audio and visual alert. In addition, the UX has an Electric Power Steering and Steering Assist. The Road Sign Assist can read a variety of traffic signs and will display them on the vehicle’s MID. Furthermore, Parking Support Brake uses braking control and visual warnings to reduce possible contact with moving objects while parking.

This Lexus is extraordinary with its high definition, intuitive technology, and overall performance. The UX includes a standard 7″ TFT (thin-film-transistor) LCD control panel while the UX F Sport features an 8″ TFT LCD panel design with a movable meter ring. By pressing a switch on the steering wheel, it moves to the right, enlarging the multi-information display. With the Lexus Remote Touch Interface, the 2019 UX feels as familiar as a smartphone. The most impressive tech feature is Amazon’s “Alexa” – which immediately connects you to play music; find directions; open your garage door on a rainy day; lock/unlock from a smart device and amongst other things control the lights in your home. The Lincoln Navigator is the only other vehicle in Northern America which offers Alexa. Moreover, additional driver connectivity features include Apple CarPlay, 4GB Wi-Fi Hotspot, Voice recognition for commands and the SiriusXM. The heads-up display allows drivers to focus more on the road and less on the infotainment unit.

The UX complies with the global trend of efficient gas mileage vehicles – UX 200 at 33 mpg (2.0- liter inline four-cylinder engine, similar to competitors but with less under-hood heat and lower weight for better vehicle balance). The UX 250h at 39 mpg, making it the wave of their next generation of hybrids. With 181 hp, the UX 250h is the fuel-efficient leader with the best-combined mpg of any CUV and/or SUV without a plugin NA.

In short, the Lexus UX 200 and UX 250h is a shoo-in for a ‘xennial’ buyer – a person who grew up in an analog environment and can easily adapt to present-day’s digital society. Just think of all of your friends and family members with a recent graduate degree or higher residing in a metropolis. Most likely they have a high appreciation for the arts and take local trips within their surrounding area with one or more cronies and a small lap dog in tow.

J.D. Power × Multimedia × Satisfaction Study

In-Car Multimedia Technology Still Vexes Vehicle Owners, but Some Automakers Showing Strong Improvement, J.D. Power Finds

In-car multimedia technology, perennially the leading source of complaints among new-vehicle owners, is still a sore spot for customer satisfaction, but is improving. According to the J.D. Power 2018 Multimedia Quality and Satisfaction Study,SM the number of reported problems with in-car audio, communication, entertainment and navigation (ACEN) technologies has decreased for a third consecutive year, with several technology standouts emerging among manufacturers.

The study measures the experiences and opinions of vehicle owners regarding the quality, design and features of their ACEN system in the first 90 days of ownership. Multimedia system quality is determined by the number of problems experienced per 100 vehicles (PP100), with a lower score reflecting higher quality.

Top-performing vehicles in each segment are as follows:

• Small Mass Market: Kia Rio

• Compact Mass Market: Kia Forte

• Midsize Mass Market: Ford Mustang

• Large Mass Market: Ford Taurus

• Small Premium: BMW 2 Series

• Compact Premium: Porsche 718

• Midsize Premium: Lincoln Continental

• Large Premium: BMW 7 Series

“In-car multimedia has been a problematic category for automakers for several years, as ever-more elaborate navigation, voice recognition and entertainment systems have proliferated in vehicles of every type,” said Brent Gruber, Senior Director, Automotive Quality Practice, J.D. Power. “While the area is still the leading cause of new-vehicle complaints—with voice recognition technology continuing to lead the way as the number one complaint for a sixth consecutive year—we are seeing some serious improvement across the board, with some manufacturers really raising the bar on delivering quality multimedia technology experiences for their customers.”

Data for the annual Multimedia Quality and Satisfaction Study is derived from each year’s J.D. Power Vehicle Quality Survey (VQS). The data is augmented with supplier sourcing information where available, which affords multimedia suppliers with a comprehensive view of the overall multimedia industry, as well as the performance of individual products and systems, and problems that owners experience.

J.D. Power is a global leader in consumer insights, advisory services and data and analytics. These capabilities enable J.D. Power to help its clients drive customer satisfaction, growth and profitability. Established in 1968, J.D. Power is headquartered in Costa Mesa, Calif., and has offices serving North/South America, Asia Pacific and Europe. J.D. Power is a portfolio company of XIO Group, a global alternative investments and private equity firm headquartered in London, and is led by its four founders: Athene Li, Joseph Pacini, Murphy Qiao and Carsten Geyer.

BUICK: A CLASSIC REBORN

By Krishan Narsinghani x Vaughn Lowery

360 Magazine was recently invited to test-drive the redesigned 2018 Buick Enclave Avenir FWD 1 SP in Carmel, California. The model type avenir derives from a concept car introduced in 2017. Avenir translates to “future” in French and the modern aesthetics do not disappoint. Buick has since mirrored those design elements on multiple vehicles.

Walking up to the luxury three row crossover, drivers can start their engine with a new remote start key. The Enclave introduces sharper lines and athletic curves. The headlights and taillights are slimmer to create a skinnier look when in fact the vehicle is larger. Speaking of size, family trips just became easier with a spacey seven seater inside and roomy trunk. Buick reaped the benefits of high strength steel shaving roughly 400 pounds off the previous model.

This lifestyle voyager sets the stage featuring a bespoke-like interior with a two tone color pattern making the Enclave an executive family car perfect for a trip or a late-night urban outing. Avenir has not only set the bar with design but also in technology as a revolutionary rear view mirror transforms into a screen bleeding to the edges of the mirror for a second back-up camera that faces an eye level view. This camera travels faster than five mph to give a real-time view of moving surroundings. Apple CarPlay is also a new feature for iPhone users to drive safely. Located under the tail, drivers can kick a foot activated swivel to open the trunk. Finding the hands free lever becomes easier with a ghost lit Buick emblem highlighting the lever area.

Reduce carbon footprint through carpooling while the crossover adjusts fuel efficiency at 18 miles per gallon on city roads, 26 miles per gallon on the highway and 21 miles per gallon with mixed driving.

The team alongside Buick explored Carmel-by-the-sea and the fairytale land the city has to offer. The team joined Carmel Valley Ranch to see the daily life of a professional beekeeper. 360 handled the bees, watched honey come to life and even found the queen bee do her thing. While driving around the beach-city on California’s Monterey Peninsula, Buick stopped at the harbor for a kayaking expedition.  In-between adventures, the team had a chance to get acquainted with the smooth feel and driving style of the vehicle.

The Enclave packs a 3.6L V6 with 310 HP and also includes stop/start technology. Peak horsepower comes in at 6,800 RPM thanks to a nine speed automatic transmission. As one of the top luxury models, quiet cabins are enforced with QuietTuning. The weight saving translates to nimble handling and ride is soft while the body leans in the corners. The Buick Enclave Avenir’s base price is set at $53,500. Additional information can be found on their website.

TV ONE SPONSORS NAACP IMAGE AWARDS

TV One is joining forces with a distinguished team of sponsors supporting the 49th NAACP Image Awards: Red Carpet Live! pre-show on Monday, Jan. 15 at 8.00 p.m. ET/7:00 p.m. CT. and the subsequent live telecast of the 49th NAACP Image Awards onTV One at 9 p.m. ET8 p.m. CT. Sponsors include Ford Motor Company, AT&T, American Family Insurance, Black Radiance, Curls, Disney Pictures, McDonald’s, Walmart and Toyota.

 

“As we recognize black achievement on a day as auspicious as the Martin Luther King, Jr. holiday, TV One is proud to partner with a dynamic group of companies which understand the importance of representing the dream within their communities and across the nation,” says Rahsan-Rahsan Lindsay, TV One EVP of Ad Sales and Marketing.

For the fifth consecutive year, TV One is the television home for the nation’s oldest and largest civil rights organization’s award show, the 49th NAACP Image Awards hosted by Golden Globe-nominated actor Anthony Anderson.

Additionally, actor and TV personality Terrence J (Think Like A Man) will return to host and serve as one of the producers for the 1-hour live TV One Red Carpet Special with correspondent Tanika Ray (Extra) and chat with the stars as they grace the carpet at the Pasadena Civic Auditorium.  The telecast will feature the latest, fully loaded Toyota Camry on the carpet. Toyota will also present the digital red carpet promotional category on HelloBeautiful.com. Following the arrivals, special guests will indulge on festive fair in the Walmart VIP Gold Room, complete with food, drinks and photographs to capture the occasion.

Ford Motor Company returns as the lead telecast sponsor to present the Backstage Pass, hosted by celebrity influencer Tai Beauchamp and comedian/actor/producer Chris Spencer. The in-show segments offer exclusive interviews with award presenters and winners throughout the night. Ford will also sponsor the Entertainer of the Year Award category, which boasts a tight field of nominees including Chadwick Boseman, Ava DuVernay, Bruno Mars, Issa Rae, Chance The Rapper and Jay-Z.

McDonald’s has signed on as sponsor of the newly created “Music Makes A Difference Honor,” which recognizes exceptional individuals whose work and foundations strive to create a force of development, change and inspiration in the lives of our communities.   The recipient is to be announced. Also, McDonald’s will sponsor the digital music recording promotional category as featured on HelloBeautiful.com.

AT&T’s sponsorship of the Countdown Clock during the red carpet special will help build anticipation leading up to the live broadcast of the Awards show, while their support of the TV One after party with show participants, winners and other special guests will help continue the celebration after the last trophy is awarded.

American Family Insurance and Black Radiance Curls will sponsor the first-ever NAACP Image Awards Red Carpet Fan Zone, where 100 lucky fans can watch their favorite stars walk the red carpet as well as experience all the glitz and glamour of the celebrity arrivals. Disney Pictures will build excitement for their new films A Wrinkle In Time and Black Panther with exclusive content from the upcoming releases during the telecast.  Beauty brand Black Radiance Curls will also sponsor activations on-site during the Red Carpet Live! pre-show.

The NAACP Image Awards honors individuals or groups who promote social justice through creative endeavors and celebrates the accomplishments of people of color in the fields of television, music, literature and film.  For the first time in its award show history, the public was invited to vote for their favorite nominees in 36 categories, which is certain to make for an even more meaningful win for this year’s honorees.

“For the first time in our history, voting for the 49th NAACP Image Awards was open to the public,” said Derrick Johnson, NAACP President and CEO. “Through our Hollywood Bureau, the NAACP fights for diversity and inclusivity in front of and behind the lens. Engaging the public in the selection of the Image Awards winners is a natural extension of that mission. I am thrilled but not surprised that more than a million individual votes were cast for nominees in 36 categories. We look forward to celebrating the winners they selected on January 15th.”

TV One will drive conversation around MLK Jr. Day and the 49th NAACP Image Awards by encouraging its social audience to share how they ‘REPRESENT’ Martin Luther King Jr.’s dream today. Nominees, celebrities, influencers, notable dignitaries and the social community will use the hash tag #RepresentTheDream to create an emotional and powerful campaign that will remind viewers of the power of “The Dream.” Viewers can find each thought-provoking #RepresentTheDream testimonial on www.TVOne.tv/ImageAwards or on Instagram during the Red Carpet Live! pre-show.

For all information and latest news, please visit the official 49th NAACP Image Awards website at http://www.naacpimageawards.net. Viewers can also join the conversation on TV One’supcoming live telecast of the 49th NAACP Image Awards by visiting www.tvone.tv/imageawards and connecting via social media on TwitterInstagram and Facebook (@tvonetv) using the hash tags #ImageAwards and #RepresentTheDream.

Ford – “Farm-To-Car”

A recent podcast from 360 Magazine’s culture editor, Thomas Wilmer, details Ford Motor Company’s environmental sustainability efforts. Tom spoke with Janice Tardiff, Elastomeric Materials Technical Expert, and Deborah Mielewski Ph.D. to learn more about Ford’s green initiatives. Tardiff and Mielewski took Tom and his listeners on a tour of Ford’s Research and Innovation center where he would learn about the sustainable materials that are being used to manufacture organic auto parts. Ford is using plants, such as dandelions and agave, and recycled materials to fashion functioning car components that are visually appealing in addition to being eco-friendly. Tom was able to take some photographs during his tour of the facility, one of which depicts a pair of car seats that had been created using recycled plastic bottles. Ford’s strides toward developing a vehicle from sustainable resources is notable and important, especially considering the current state of the Earth. To learn more about the project, listen to the full podcast HERE or on iTunes HERE.

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Seats made from recycled plastic bottles.

Cuba Cars

Check out Cuba Cars from publishers Delius Klasing. Cuba is worth a visit. Or, as the authors of this book discovered, several. Cuba is still associated with Tobacco and Cohiba, Rum and Mojito – and above all the old classic, American cars of the Fifties, still running.
 
This coffee-table book is a presentation of the unbelievable variety of classic car models against the backdrop what Columbus described as “the most beautiful land ever seen by human eyes.”


 Purchase HERE

The Third Industrial Revolution

VICE x Ford Host Los Angeles Premiere and Panel Discussion for The Third Industrial Revolution

On Wednesday, October 18, VICE and Ford Motor Company will premiere the acclaimed film The Third Industrial Revolution in Los Angeles. We invite you to join us at the following screening and panel discussion:

  • Date: Wednesday, October 18
  • Time: 6 p.m. PT
  • Location: ArcLight Hollywood (6360 Sunset Blvd)

Panel Participants:

  • Mike Tinskey, Ford’s Global Director, Connected Vehicle & Emerging Services
  • Eddy Moretti, Director of The Third Industrial Revolution, Chief Creative Officer, VICE

A compelling panel discussion among key thought leaders in sustainability, mobility and beyond will accompany the screening featuring Ford’s Global Director, Connected Vehicle & Emerging Services Mike Tinskey and Eddy Moretti, the film’s Director and VICE Chief Creative Officer, and more to be announced, to continue to ignite a conversation around the next era of sustainability and mobility solutions.

2017 FORD EXPLORER PLATINUM SERIES

photos × story: Vaughn Lowery

No one wants to recieve the dreaded call that a loved one has transitioned. As of late, I received that call. My father had passed and thus; I had to dessiminate the news to my 4 older siblings. Once funeral arrangements were planned, we all hurried down to Detroit to be reunited for his services.

Because our father drove and highly revered his 1983 scarlet red Ford Fairmont with matching interior, we resolved to reach out to Ford about possibly testing one of their models in his honor – the 2017 Ford Explorer Platinum Series

This variant of the Ford Explorer is arguably one of the most gorgeous in their lineup. Their engineers and designers, by using sustainable textiles and green manufacturing, have raised the bar. Ruby red enamel coats the exterior alongside a set of 20″ bright machine faced wheels. The grille appears to be refreshed, adorning LED foglamps and power folding side view mirrors. The overall look and feel of the vehicle is classy and a great deal more sophisticated than previous configurations. 

Underneath the hood is a 3.5L V6 twin turbo ecoboost powerplant – pushing 365hp with 350lb-ft torque. Drivetrain has a terrain selector for gravel, sand, snow and grass. Sport mode can be activated via pedal shifters behind the heated steering wheel or shifter box. Weighing in at around 5000lbs, this husky vehicle gets around 16mpg city, 22mpg highway and 18mpg combined – this came in handy as we chauffeured family members to and from the airport.

Inside the cabin is a step in the right direction for Ford: signature leather seats/floor mats, branded scuff plates, dual moonroof, second row middle console with bucket seats and third row power folding back seats (60/40 split). Furthermore, this car has loads of brains – keyless entry, remote start, cruise control, parallel park assist. The 8.2 inch display infotainment unit is powered by Sync 3 with larger icons/interface. It possesses Bluetooth capabilities, audio control, app screen, Apple CarPlay and Android Audio. 

Standout features which were reminiscent of a Range Rover – highly adaptive headlights and 180 degree front/back camera. This gave us additional comfort while we darted back and forth from downtown Detroit to Bloomfield Hills – some of the roads tend to be dark, wooded with limited street lamps. In addition, being able to load the vehicle with a simple foot swivel under the back tailgate easily allowed us to pack our dad’s ashes.

In short, the full-size six-passenger 2017 Ford Explorer Platinum Series lent excellent support to our family during an extremely tough time. And at a cost roughly $55,000 USD for all of the technology and innovation, it’s well worth every cent.

TRACK DAY WITH LIFERUSH ADVENTURES

By Anthony Sovinsky + Vaughn Lowery

Humans are unique in their ability to overcome the unimaginable. We are forced to explore the unknown –  to push our physical and mental limits. Brave people have taken chances and it has shaped our universe for the better. Whether we are attempting to climb the highest mountain or land our dream job, the thrill of doing something we haven’t done before creates a spark and meaning in our lives. For some of us this becomes a constant journey of discovering the next big thrill or adventure to add to the list of successes. Whether it be a bucket list item or just a childhood aspiration.

LifeRush Adventures is a society striving to deliver outdoor adventures that appeal to the adrenal glands. Recently, we received the pleasure of accompanying them on a trip to the world renowned Mazda Raceway Laguna Seca. This course has been in operation for over 40+ years and has hosted some of the greatest races of all time. In 2008, Mazda Raceway was home to the Redbull U.S. Grand Prix where Valentino Rossi (multiple MotoGP World Champion) overtakes Casey Stoner in The Corkscrew (one of the hardest turns in motor racing in which you hit a blind cress into a three-story drop with a unique left-right combination) to win the race. It was Rossi’s first win in America; and he kisses The Corkscrew in front of 150,000 spectators. 

LifeRush Adventures in collaboration with Fast Toys Club makes these spectacular track events possible. Every month they take a different track and list an exotic car to commission (Lamborghini Huracan, Porsche 911, Audi R8, etc.) for your driving pleasure. Or, if you own a sports car, you can track it at $359/day.  Moreover, they possess excellent team building/corporate packages, beginning at $3,000 (includes one supercar plus six laps around the track per person). 

At Mazda Raceway, we were offered a 2017 Corvette Z06. In the morning, we started out with an instructional meeting on how to navigate the track: how and when to pass vehicles; the distinction of flags used; additional safety measures and the proper way to ‘hit the apex.’

Moments after, we paired up with a coach (or ride along instructor), we strapped on our helmets and fastened our passenger seat belts. If you’re a confident driver just hop in the driver’s seat.

LifeRush Adventures also offers an array of spontaneous activities: helicopter tours, costal exotic car drives, paddle boarding and flyboarding.

For additional information on packages and services visit: LifeRushAdventures.com