Posts tagged with "fermentation"

Natural Light Seltzer, Anheuser-Busch, Nascar, 360 MAGAZINE

Natural Light Seltzer

Where fun is needed, Natural Light goes, and crashing the seltzer party is our next destination. Natty is ready to rock the seltzer world with thelaunch of Natural Light Seltzer, a new flavor-forward, 6% ABV beverage that is available in two irresistible blends of fruit flavors. Aloha Beaches combines mango and peach for a tropical feel, and Catalina Lime Mixer features black cherry and lime. This is the seltzer younever saw coming!

Natural Light Seltzer is rolling into stores nationwide in 12 packs, 24 packs, and a 25 oz. single serve can with packaging that will get you into full-on “beach mode” all year round. 

“The seltzer category is booming. It’s part of a larger shift in consumption across America and we believe it has tremendous staying power,” said Ricardo Marques, Vice President of Core and Value Brands at Anheuser-Busch. “We know plenty of Natty Light drinkers are also trying seltzer, so we want to meet that demand by bringing the fun of Natty into that space with an affordable price offering that fits their lifestyle.”

Hot off the heels of Naturdays, the number one beer innovation of 2019, Anheuser-Busch is continuing to anticipate consumer trends with a new take on what a hard seltzer can be.

Now that Natty has crashed the seltzer party, we want to crash your party too!  Tell us on social why your party needs more flavor and we may just deliver cases of Natural Light Seltzer right to your doorstep. Use the hashtags #NattySeltzer and #Sweepstakes on Twitter for a chance to win. 100 winners will win 10 cases* of Natural Light Seltzer to bring some fun to their fall parties. 

Whether you’re one of the lucky winners or buying Natty for your party, don’t forget to Enjoy Responsibly – hydrate between Natty’s and plan ahead for a safe ride.  To learn more, follow @naturallight on Twitter and Facebook, @naturallightbeer onInstagram, and visit www.NaturalLight.com.

Natty Seltzer Party Crash

No Purchase Necessary.  Open to US residents 21+.  Begins 8/13/19 & ends 9/8/19 (“Sweepstakes Period”).  To enter, tweet the hashtags #NattySeltzer & #Sweepstakes during the Sweepstakes Period.  See Official Rules at www.naturallight.com/nattyseltzersweeps.html for prizes & details.  Msg & data rates may apply.  Void where prohibited.  *Cash equivalent in certain states.

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About Natural Light

Natural Light was introduced in 1977 as Anheuser-Busch’s first reduced-calorie light beer. Currently the sixth best-selling beer in America, Natural Light is brewed with a blend of premium hops and a combination of malt and corn producing a clean flavor, light body and satisfying refreshment.

About Anheuser-Busch

For more than 165 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate 12 flagship breweries, 12 craft partners, 14 distributorships and 23 agricultural and packaging facilities, and have more than 18,000 employees across the United States. We are home to several of America’s most recognizable beer brands, including Budweiser, Bud Light, Michelob ULTRA and Stella Artois, as well as a number of regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. 

From responsible drinking programs and emergency drinking water donations to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home.

For more information, visit www.anheuser-busch.com or follow Anheuser-Busch on LinkedInTwitterFacebook and Instagram.  

Related Links

www.naturallight.com

FitVine Wine

FitVine Wine Expands Distribution with Whole Foods Markets in Texas and Louisiana

Lower in sugar, calories, sulfites and free of flavor additives, FitVine is now available in an additional 38 Whole Foods locations.

FitVine Wine, makers of clean tasting wines that are low in sugar, calories, carbohydrates and sulfites, as well as free of flavor additives, has expanded their in-store distribution with Whole Foods Markets in Texas and Louisiana. This expansion will make FitVine wines available in 33 Whole Foods locations in Texas and 7 locations in Louisiana.

FitVine Wine was born when friends made a pact to craft amazing wines that would compliment their active lifestyles rather than compromising their health and fitness goals. FitVine is currently available in 47 states, soon to be 49, and over 5,300 retail locations, with new stores being added monthly. This expansion highlights the strengthening of the FitVine brand and growing consumer demands for clean tasting wines with robust flavor profiles and 13-14% alcohol content.

“Online sales have traditionally dominated a large portion of our business, but over the past two years we have accelerated our growth into brick and mortar locations,” said­­­­­­ Mark Warren, Co-Founder of FitVine Wine. “We are extremely thankful for our loyal online customer base, but by expanding our in-store availability with retailers who celebrate clean and wholesome ingredients, like Whole Foods, we are positioned better to reach new customers and simplify shopping for those who already love FitVine Wine.”

FitVine varietals include: Pinot Noir, Cabernet, Rosé, Chardonnay, Pinot Grigio, and Sauvignon Blanc. The extended proprietary fermentation process sets FitVine apart. The results are wines that have no additives and less sugar, calories, carbohydrates and sulfites compared to competitors. The unique fermentation process also allows FitVine to craft rich and flavorful wines with the mouthfeel and alcohol content (13-14%) consumers expect from a high quality fine wines. FitVine wines are also gluten free and vegan.

Want to learn more about FitVine Wines, find a retailer near you or pop open your first bottle? Visit https://www.fitvinewine.com/ for more information.

About FitVine Wine:

FitVine Wine was born when friends made a pact to craft amazing wines that also fit their active lifestyles. FitVine wines are lower in sugar, calories, carbs and sulfites compared to other wines and have no flavor additives. To create clean and rich tasting wines with the flavor, mouthfeel and alcohol content you expect from a fine wine, FitVine uses a proprietary malolactic fermentation process. The wine ferments to dry and lowers sugar levels. On average, all wines have less than 0.06 grams of sugar, 2.4g-3.9 grams of carbohydrates and 110-120 calories (per 5 oz glass). The ‘fun’ in the bottle remains intact with all wines ranging from 13.4 – 13.9% alcohol. FitVine crushes grapes, so you can crush life!

Wine by Design × Houston Astros 

To celebrate the Houston Astros World Series championship, Wine by Design, the exclusive wine licensee of Major League Baseball, is delivering a limited-edition World Series Championship Brut with Rack & Riddle. Rack & Riddle, one of the largest custom wine operations nationwide specializing in sparkling wine, has created the Houston Astros World Series sparkling wine. Wine is available online and at select retail outlets. For more information, visit mlb.com/wine.

“This is our 6th year creating a Limited Edition World Series Sparkling with MLB. We are fortunate to have found such a great partner in Rack and Riddle to create a sparkling wine from one of the most prestigious winemaking regions in California for such a momentous occasion,” said Diane Karle, CEO, Wine by Design.

Wine by Design created championship wines to celebrate the victories of the San Francisco Giants (2012 & 2014), Boston Red Sox (2013), Kansas City Royals (2015) and Chicago Cubs (2016), each of which honored historic moments for those Clubs. This is the first World Series title in franchise history for the Houston Astros, making a truly momentous occasion for their fans.

“This wine is truly worthy of champions like the Houston Astros, with fresh fruit aromas of yellow delicious apple and citrus flower nuanced with tropical notes on the nose. The taste follows through with citrus that livens the palate—begging for another sip or two,” said Rack & Riddle Executive Director of Winemaking, Penny Gadd-Coster. “The beauty of a well-balanced Brut like this is it pairs well with a variety of foods – like World Series-worthy snacks of potato chips, mixed nuts and Spicy Wings! It’s perfect for drinking now, and ages well so you can celebrate with bubbly for months to come.” 

The Houston Astros Championship Brut was crafted in the labor-intensive Méthode Champenoise tradition, and showcases premium grapes from California.

ABOUT RACK & RIDDLE CUSTOM WINE SERVICES:

With its expansion in 2014 to two new locations in Sonoma County, Rack & Riddle is proudly committed to providing pristine facilities where winemakers craft both still and sparkling wines. Rack & Riddle offers complete grape-to-bottle, base-to-bottle, and private label wine programs, and houses nearly 2 million gallons of stainless steel storage and fermentation vessels. An exceptional winemaking team produces 1.2 million cases of wine annually. For more information, visit www.rackandriddle.com.

ABOUT WINE BY DESIGN:

Wine by Design (WBD) is a marketing and management agency, and the leader in delivering wine-based strategic services and premium wine solutions. With an extensive network of wine experts, suppliers and winemakers, WBD provides targeted wine experiences, limited wine releases, and consulting. Founded by Diane Karle, WBD has offices in New York and Napa Valley, one of the most prestigious wine regions in the world, and home to many of its industry’s leaders. Visit winebydesignco.com to learn more.