Reebok has unveiled its second iteration of the game-changing “Alter the Icons” collection – this time in partnership with emerging rapper and record producer JayIDK. The collection, which puts a new and refreshing spin on classic Reebok silhouettes like the Classic Leather and Workout Plus, tears up the traditional design rulebook and will launch August […]
Reebok’s PureMove Bra Debuts Brand’s Proprietary Motion Sense Technology, Providing Customized Support and Control Reebok made waves in the sports bra industry today with the unveiling of the Reebok PureMove Bra: a first of its kind, technologically advanced sports bra that uniquely responds and adapts to movement to provide women with a customized amount of […]
UFC®, the world’s premier mixed martial arts organization, today announced a new, multi-year marketing partnership with Trifecta Nutrition, the nation’s largest all-organic meal delivery service. Under the groundbreaking new agreement, Trifecta becomes UFC’s first-ever “Official Meal Delivery Partner”, creating a brand-new sponsorship category for UFC. In return, Trifecta will have a branded presence at the […]
