Posts tagged with "business trip"

Memphis, Tennessee, Vaughn Lowery, 360 MAGAZINE

Memphis × West Tennessee

By Shelby Barbour × Vaughn Lowery

The Tennessee Department of Tourist Development held the Memphis and West Tennessee Media tour March 19th-23rd. This trip was filled with amazing food, noteworthy experiences and monumental moments.

Tuesday, March 19, 2019 journalists arrived bright and early at the Memphis International Airport and were met by Geiger & Associate staff, and were shortly off to lunch. Lunch was held at The Beauty Shop, which is a hip spot located at the center of the Cooper-Young Entertainment District. The name of the restaurant is the theme. 1940’s beauty dryers are scattered around the salon. Along with this old-fashioned décor, the trendy restaurant also serves amazing, American cuisine. Grilled peaches with blue cheese and balsamic vinegar, herb-crusted trout, cheese grits, and succotash are just a few of the delicious bites they have. After breakfast, the groups split for afternoon activities. The journalists were able to choose between three different activities.

First day activities include taking a tour of Graceland – Home of Elvis Presley, visiting Cooper-Young Entertainment District and Overton Square, and taking a tour of the Memphis Botanic Garden.

Dinner was held at Blues City Café, located on Beale Street. Their ribs have been featured on many food channels and in Bon Appetit’s barbeque issue. Then after, having the options to go out for the night.

The following days were very similar to this one. Starting the day with a delicious breakfast, then continuing to do some fun activity. A lot of the activities include touring Memphis’ popular attractions like The Rock ‘n’ Soul Museum, the Blues Hall of Fame, Shelby Farms Park, the National Civil Rights Museum, and the Peabody Hotel; just to name a few.

Beale street is known for its music, and soul so it’s no doubt that was a must-see on this trip.

This trip was full of opportunity. Tennessee has so much culture, soul, and influence that it’s a no brainer why people fall in love with it. Although the trip mainly focused on food and sight-seeing, some history was thrown in there as well. Tours of the National Civil Rights Museum were given. The museum was established in 1991 and is located at the former Lorraine Motel, where Dr. Martin Luther King Jr. was assassinated. This museum offered the visitors a full immersion experience through the American civil rights movement.

When exploring Tennessee, it’s hard to not eat everything that comes into view. Luckily on this trip, it offered multiple foods. This trip was all about the food and travel destinations, so without a doubt, there was going to be some great food options. Food varied from fried chicken sandwiches to impossible burgers which are made from plant-based meats and even deep-fried oysters.

What’s a good trip, without good alcohol? Wine tasting, beer tasting, any alcohol tasting you can think of, Tennessee has it. Century Farm Winery is a family-owned and operated winery that is located right on a working farm. Journalists were able to tour the winery and enjoy a selection of handcrafted and award-winning wines. The wine wasn’t the only alcohol being tasted, good olé’ moonshine was available for taste as well. Samuel T. Bryant Distillery was a hot stop on this tour as well. Just like with the Winery, the journalist was able to have a tasting and tour at the Distillery. Samuel T Bryant Distillery tries its hardest to use locally grown produce in their products. The berries in the Blueberry Moonshine and the Blackberry Moonshine come from local farms and the corn they use comes from Madison County farms. They even use local Sorghum Molasses to make a very unique rum product.

The Memphis and West Tennessee Media Tour was filled with so much culture, inspiration, passion, and warmth. Journalists were able to put their creative skills to the test; write and visit places they’ve never been before. When traveling it’s important to try new things and always think outside the box. New foods, drinks, experiences, and great times are what make a trip unforgettable.

Memphis is definitely a place that needs to be on everyone’s travel list. It’s full of so much culture, experiences and food. Memphis is the definition of an affordable visit, foodie town with tons of music history.

Focusing on People & Data to Distract Hackers

We live in times when it’s become easier than ever for hackers to breach an organization through social engineering. Breaches are primarily caused by phishing attacks, representing a huge security problem for businesses.

But why is this type of cybercriminal so widely represented in the statistics? What is it that makes it so easy and so profitable for hackers? We might not like the answers. The ever-increasing connectivity and focus on people and data is leaving us vulnerable to malicious attacks. To protect your business, you need to start thinking like a hacker. Let’s take a look at how they infiltrate big business and what can be done about it.

How Social Engineering Works

Since social engineering relies on personal information hackers can find online, it’s pretty difficult to counter. Before; that required some digging on the hacker’s part – now all it takes is a data-matching service like Spokeo and PeekYou, and they get all the information they might need and more. Cross-matching public records is one thing, but employees also freely share a lot of information on social media. This personal info is then used to target employees within a company with malicious emails, by posing as a trusted individual. From there, all a hacker needs to do is convince an employee to click on a malicious link or perform a wire transfer.

Are Individual Threats the Same as Company Threats?

As we can see, cybercriminals can efficiently use your social media information to reach their desired target within your company. Does that mean company executives should stop using social media altogether, or ban their employees from sharing any work-related information?

The short answer is yes. The long answer, if not “yes,” is that there should be strict policies in place about the use of social networks and what can and can’t be shared. For example, if a company executive posts about being on a business trip, hackers take that as a signal to try and perform BEC. Anything an employee posts about work projects or people they spend time with inthe office can help cybercriminals construct an elaborate and believable social engineering scam. It is why every employee must assume the whole world is watching them when they want to post anything work-related on social media.

The frequency of Social Engineering and Phishing

It’s no accident that social engineering and phishing attacks are responsible for 95 percent of data breaches. They exploit what will always be the weak link in any company’s security chain – the people who work there. Relying on traditional protective measures such as firewall, antivirus, anti-spoofing techniques, etc. cannot stop all of these attacks. Education is vital for prevention, but with these scams getting more elaborate and difficult to spot, it doesn’t ensure safety.

What Can Protect Your Business?

Wouldn’t it be wonderful if you didn’t have to worry about phishing? Good news, the worrying stops today. It seems challenging to prevent phish, but Area 1 Security offers an Anti-Phishing Service that finds and eliminates phish through a combination of web crawling and small pattern analytics. With Area 1 Horizon, your business will be safe, and you won’t be adding to the pool of $5.3 billion in losses due to phishing attacks last year.

With the ever-increasing focus on people and data, businesses are leaving themselves wide open to hackers. In those circumstances, there are two options – limiting the information hackers can get about you through social media, or investing in preemptive and comprehensive phishing protection. At Area 1 Security, we stop phishing for good.