Sony Music Netherlands/RCA Records today announce the release of the official UEFA EURO 2020 song “We Are The People” from Martin Garrix, featuring Bono and The Edge. The song is accompanied by an official music video starring all three artists. The visuals work in synergy with the song and together make for an uplifting and […]
Majority of Fans Support Removal of Baseball’s All-Star Game from Atlanta, Possible Removal of Super Bowl from Arizona Over Voting Laws Support for Boycott of Beijing Olympic Games Over Human Rights Issues; Support for Athletes, Leagues, Unions Championing Social Change By a 55-31 percent margin, a new Seton Hall Sports Poll has found that sports […]
WHY NOT US? REEBOK AND ALLEN IVERSON DARE ATHLETES TO EMBRACE UNWAVERING MANTRA AND DEFY EXPECTATIONS IN ALL-NEW ANIMATED FILM Reebok and basketball icon, Allen Iverson, are proud to debut an all-new animated film honoring young athletes who continue to defy societal expectations through their passion for the sport. The film, titled, “Why Not Us,” […]
Coaching the newest Nike Soccer Camp at Settlers Park will be Rocky Mountain High School’s Donal Kaehler and his staff. Located just outside of Boise at the Settlers Park soccer fields in Meridian, Idaho, these two weeks of camp will offer players the opportunity to fine-tune their techniques, develop new skills, compete in games, improve […]
Howard University Department of Athletics and WHOOP, the human performance company, have announced a new multi-year deal that names WHOOP the Official Performance Partner of the school. The initial launch of the partnership will bring unparalleled physiological analytics via wearable technology to nearly 150 student-athletes across five programs: Men’s & Women’s Basketball, Football, and Men’s […]
All-star Cincinnati Reds pitcher and 2020 Cy Young Award finalist Trevor Bauer has partnered with Lids, the leading sports retailer. In the 25-year history of Lids, Bauer is the first MLB player to partner with the company. Lids will become the exclusive headwear retailer for Bauer. Bauer caught attention for his personal merchandise and custom […]
The U.S. Soccer Foundation adapted and launched its signature Soccer for Success program to fit ever-changing COVID-19 landscape. The Foundation spent the past few months listening to its partners to best support the needs of soccer communities. By adapting its Soccer for Success curriculum, partners can run the program across a variety of settings. In […]
On, the fastest growing running brand in the U.S., has announced the debut of its first professional run crew, the On Athletics Club (OAC). Coached by Dathan Ritzenhein, the inaugural roster includes Joe Klecker, Alicia Monson, Leah Falland (O’Connor), Emily Oren, Alicja Konieczek, Carlos Villarreal, Oliver Hoare and George Beamish. Based in Boulder, Colorado, the […]
Award-winning actor Michael B. Jordan is lending his voice to premium sports drink and water brand, BODYARMOR’s newest campaign: “Only You Can Make You Better”. The largest advertising campaign to-date for the brand, voiced-over by Jordan, stars seven of BODYARMOR’s athlete partners: NBA MVP and All-Star James Harden, MLB MVP and All-Star Mike Trout, USWNT star Megan Rapinoe, women’s tennis sensation Naomi Osaka, WNBA […]
The disruption caused by COVID-19 has seen an unprecedented number of event cancellations and postponements across the globe. The first sign of hope for Omaha came in the form of USA Swimming’s announcement on Friday, April 10, 2020 that the U.S. Olympic Team Trials – Swimming will return to Omaha June 13-20, 2021. “During a […]
