On November 12th the Grand Prix CIFFT was held for the 31st time in Vienna. From over more than 3,000 entries, a People’s Choice Award, eleven nominees and two Grand Prix winners for film and commercial have been determined and awarded at the Ceremony at the Austrian Federal Economic Chamber in Vienna. Among them were films from Austria, Azerbaijan, France, Germany, India, Latvia, Portugal, Spain and United Arab Emirates. The audience, consisting of experts from the tourism and film industry, ambassadors and press representatives, was impressed by the quality of the films.
The Grand Prix for the World best tourism film went to the production “Insider’s Guide to Riga” Produced by DDB Latvia and nonsense.tv for Riga Tourism Development Bureau. The task was to create a video content for Facebook that would differ from the typical destination advertising and be appealing to a younger crowd to promote Riga as a city-break destination in our target markets.
The Grand Prix for the World best commercial went to the for Department of Culture and Tourism of Abu Dhabi for the spot “Abu Dhabi – Your Extraordinary Story” Produced by M&C Saatchi UAE and Boomtown Productions to developed in line with Abu Dhabi’s cultural heritage but to also allow for the breadth of experiences and adventures that can be had leaving visitors with their own extraordinary stories to take home and share.
For the second time, a People’s Choice Award was handed out at the Grand Prix CIFFT. In total all competing films received more than 65 000 votes from 176 countries. The CIFFT “People’s Choice” Award 2019 went to “Azerbaijan: Take another look” Produced by Landor and Adore Creative for Azerbaijan Tourism Board with 18 239 votes.
Pictures of the Awards Ceremony and a full list of all winners as well as the winning films can be found on www.cifft.com.
The International Committee of Tourism film Festivals (CIFFT) was created in 1989 in Vienna, to recognize, reward and celebrate excellence in the Travel Industry Video Marketing.
Nowadays, CIFFT is the most prestigious awards and recognition initiative in Travel and Tourism Industry Marketing Video. With 18 festival members, the Grand Prix CIFFT Circuit it is the exclusive competition to the video marketing for the Travel and Tourism industry, spanning 17 countries and 18 cities. From New York, Cannes, Riga, Deauville, Baku, Los Angeles, Zagreb, Berlin, Warsaw, Spain, Bulgaria, Serbia, Greece, Turkey, South Africa, Portugal, Czech Republic to Vienna.
Annually at the end of the year in Vienna, CIFFT presents the „Festival of Festivals“ Grand Prix CIFFT, a stylish Award Ceremony presenting the World’s Best Tourism Films of the year, and award the title of the Best Promotional Tourism Film and the Best Tourism commercial of the world. These two awards are determined by the CIFFT Rank List, a table that reflects the points achieved by the winners in each festival member.