With millions of us holding our breath for the Rihanna NFL Super Bowl performance at half time, Playboy brilliantly created a mesmerizing weekend of events.
After the first three nights of the Pepsi Zero Sugar & E11even Miami by Cardi B and G-Eazy, including debut night with Rick Ross, the illustrious W Scottsdale embraced multi-hyphenate global sensation Ludacris on the schedule for the fourth night during the Playboy annual Big Game Weekend party.
Luda sang for 45 minutes all his greatest hits and had the crowd up singing and dancing along.
Songs: What’s Your Fantasy, Roll Out, Area Codes, Stand Up, Get Back, Money Maker, and more.
Upon entering the stage, Ludacris dripped into designer duds from the Supreme x Playboy collection while rocking avant-garde shades and commanded the attention of the public with his hit list. As the crowd grew more and more enthusiastic and frantically waved its hands toward the sky, some of today’s most prolific sports stars could be seen savoring coveted artisanal cocktails. And sprinkled throughout, a handful of the brightest in Hollywood has been spotted mixing and nibbling. Guests couldn’t seem to get enough of the scrumptious Cookie Pop and Candy Pop treats which came in an assortment of flavors, the all new Cereal Pop Fruity Pebbles, plus signature Snickers, Sour Patch Kids, OREO, M&Ms, Twix and Butterfinger.
After the completion of his set, Ludacris made us blush as he wiped the beads of sweat from his face.
W Scottsdale hosted a memorable weekend of shows with a plethora of immersive installations provided by Playboy that will forever be ingrained in our minds. Certainly a fashionable evening largely within the framework of the gracious organizers and the attentive team of the establishment.
About the Event
The concert series continued the exciting lineup of events being held during W Scottsdale’s Super Week, which debuted with Rick Ross’ Suits and Sneakers event on February 8th, and followed with G-Eazy on February 9th presented by Pepsi Zero Sugar, also powered by E11even Miami, and Cardi B. on Friday, February 10th powered by E11even and presented by Friday Beers with red carpet host Camille Kostek and featuring a Pizza Hut pop-up bar. All in partnership with Riot Hospitality Group and Relentless Beats, Arizona’s top independent concert Promotor agency founded by Thomas Turner.
About W Scottsdale (www.wscottsdalehotel.com)
W Scottsdale marks the debut of W Hotels in Arizona. This sultry Southwest oasis, where innovative design mixes with urban sophistication, features 241 guest rooms including 44 lavish suites. A true insider escape, W Scottsdale boasts Arizona’s only Sushi Roku restaurant, and W Hotels The Store and offers three chic destination bars – Living Room Lounge, Cottontail Lounge and Wet Deck. Located in downtown Scottsdale, W Scottsdale provides guests access to discover the city’s high-profile shopping, innovative restaurants, eclectic arts district and vibrant nightlife. Signature services and amenities include the Whatever/Whenever® concierge service, Wheels® valet, FIT® fitness center, WET®, WIRED Business Center and P.A.W. – Pets Are Welcome™. For more information, visit www.wscottsdalehotel.com or call to schedule a reservation 877 W HOTELS.
*Featured image: Ludacris performing at Playboy at Cottontail Lounge at W Scottsdale.
