The internet and libraries abound with books, novels, and stories written by authors. Some of them are more successful than others and this is because authors have managed to create interesting and compelling stories. Storytelling in copywriting is the trend that will describe the marketing efforts of many businesses in the next years, as it begins to gain momentum as an important marketing trend. However, storytelling and creative writing have a few rules that, if followed, can help you create amazing pieces of text.
There is no special formula to unleash your imagination or write a piece of text that many readers can relate to. It is more about talent, hard work, and a few creative tips that can enhance the writing skills of anyone.
A Dedicated Writing Space
This is something that all writers are stressing over and over again. Having a dedicated writing space helps you enter a flow state when you do not feel how the time passes. When you are in a flow state, you get so involved in what you are doing, that everything in your environment seems to work for you.
You are more efficient and productive, and sometimes, as a writer, you would want to be like this. But apart from this benefit, a dedicated writing space allows you to gather your resources and concentrate on your piece of text. It is a great way to eliminate distractions and let your ideas pour on paper.
Structured and Specific Stories
Creative writing and storytelling develop impressive and emotional stories. To be successful, they need to appeal to the public and help it relate to them. Writing general stories and concepts and using lazy word combinations is one of the things to avoid. Instead, be specific and use words that describe complex states. For example, instead of very sad you can use sorrowful or instead of very shiny you can use gleaming. Everyone is now competing for the attention of the people, no matter if it is online or offline. But many writers need feedback and suggestions on their pieces of text and writing services can turn out to be of help. If you need help from an essay writing service UK, they have a large base of proficient writers that can support you in the writing process and help you find the best words.
One or Two Narrative Points of View?
There are two common approaches to the narrative point of view. It can be first-person, meaning the narrator is also a character in the story. Or, it can be third-person, meaning that the narrator is not an active participant in the story. Both of them are largely used in all pieces of writing and storytelling and each of them comes with its benefits. The first-person point of view comes with intimacy and great character building. While a third-person point of view allows the writer to focus on more characters and gives the feeling of omnipresence.
Which one of them is right for your idea of the story, you get to decide. But the best thing you could do that will also boost your creativity is to experiment. Writing does not have any magic formula and it is your personality and perspective on the world that will be reflected by your pieces of text. Experimenting with all the narrative points of view allows you to develop the story more and also come up with new ideas. This is something both copywriters and creative writers are doing.
Character Building
Storytelling is not only about a succession of events that take place. It is also about the characters that take part in those events and interact with each other. No matter your narrative point of view, as an author, you need to paint the readers an accurate character portrait. Think about real characters and describe them. What do they look like? What do they like or dislike? How do they relate to the events that take place? Do they have any hobbies, pets, thoughts they ruminate on?
Not only the story but the characters too, make a story memorable. And storytelling is exactly about this. Understanding and constantly learning about characters is important, as it can help any writer develop a compelling story.
Conclusion
There are many types of content writing or storytelling you can choose to write, but this depends on the ideas you have and the message you want to send. To write successful pieces of text, you need to train your brain to enter a flow state, where you forget to check the clock. The best thing you can do is consistency. Have a dedicated writing space and write even when you don’t feel like writing.
Aim to create specific stories and use a large pool of words to describe the emotions and feelings in an accurate manner. This will help readers relate more to your story and continue reading. Writing is also about experimenting and you can do this with your character building. Both the events and the characters make a story memorable.
Author Bio: Judy Nelson is a content writer and blogger, passionate about literature. She spends her spare time reading books on diverse genres: SFs, historical fiction, and self-development. Judy loves writing essays on topics such as the psychology of creative writing and writing skills.
