Reebok’s Swizz Beatz 2018 DMX Series 2000

Just today Reebok Classic launched their SwizzBeatz 2018 DMC Series 2000 and it is getting some serious attention.

The inspiration for this head-turning pair of kicks is done by the rapper himself Swizz Beatz . Using colors of purple, orange, and blue it is no wonder why this pair of killer kicks is being talked about.

Not only does this design reveal something unique to the public, but it reflects Swizz’s artistic abilities as he applies the same artistic skills in the music industry. So, wait…Not only is he talented in music, but in designing as well? I sense some double threat–watch out folks!

As a way to promote this pair of sneakers, Reebok shot striking content of the rapper in the comfort of his own home–a place where he relaxes and gets creative.

The promotion of this can be found here if you have not yet seen it–speechless.

The message of his promotional video is that he surrounds himself with art that is considered “disruptive.” Something that he personally admires as inspirational, bold, and absolute daring.

“I wanted to do something with Reebok that was different than what we’ve done together in the past. I wanted to celebrate the ‘disrupters’ aka the Disruptive Kind on all levels,” says Beatz.

Dying to grab a hold of these kicks?  Your wish is my command. Click here to purchase them today for $140 (P.S. an orange colorway drops Friday, August 3rd)

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