The debut of Sole Fury is out, which is featured in Reebok’s new campaign film.
The film celebrates Reebok’s fearless, forward-thinking attitude by spotlighting the brand’s creation of Split Cushioning in the 90’s, defying the definition of conventional performance footwear. This Split Cushioning platform started with the Pump Graphlite and InstaPump Fury models, and goes into more recent releases such as Run.r 96 and the soon to be released Sole Fury.
SOLE FURY:
Sole Fury, advances the Split Cushioning technology via streamlined design and innovative materials to deliver an ultralightweight and cushioned experience. The performance shoe features brash color blocking and interweaving of multiple textures, while chunky, neon laces bring the look together.
