Latin music pioneer Nicky Jam releases a new musical collaboration with the “master” of the Dominican Dembow El Alfa. Together, both Latin-music superstars give life to “Pikete”, a song that promises to become the new summer anthem and is now available on all digital platforms. You can watch the music video HERE.
“Pikete” tells the story of a woman who seems unattainable because of her beauty and attitude. The song was born from the composition of its interpreters Nicky Jam and El Alfa, along with Slow Mike, Luis A O´neill, and Juan Diego Medina Vélez, under the record label La Industria inc. The song premiers with its official video, directed by the pioneer of urban genre music videos Jessy Terrero, with the production house Cinema Giants.
It is not the first time that Nicky Jam and El Alfa have collaborated. Songs such as “Nadie como tú” “Segueta remix” and “A Correr Los Lakers” have united them at a professional level, however, the last interview that Nicky Jam made with El Alfa, through his own talk show, “The Rockstar Show,” generated more than 3 million views on YouTube, and their fans asked to see them together again.
About Nicky Jam
Nicky Jam’s rise and fall story is the story of his genre itself: great fame, hard times and artistic rebirth. As one of the founders of the Urban Latin movement, Nicky Jam began recording music at the age of 11. As a young adult, he quickly rose to the top of his genre creating some of the biggest hits of the early urban movement in the 90’s. Just as he was starting to enjoy his hard-earned accomplishments, his life took a 180-degree turn and he decided to move to Colombia to rebuild his career. After being out of the limelight for 10 years, he released his album Fenix in 2017. The album is now certified Diamond in the U.S. by the RIAA. It contains the biggest singles of his career which are all Multi-Platinum certified: “El Amante,” “El Perdón,” and “Hasta El Amanecer.”
In 2018, he returned with his first new single titled “X”. The single is a duet with his longtime friend and colleague, J Balvin. This will be a landmark year for Nicky, as he will be releasing his next album.