21-year-old rapper iann dior released a new music video for his song “Prospect” on Tuesday. It can be seen here!
The song features Lil Baby and was featured on Spotify playlists like Rap Caviar, Get Turnt and New Music Friday, all helping to propel it to more than 41 million streams since its May release.
The gorgeously shot video is directed by Omar Jones and inspired by Chinese landscape, architecture and colors to tribute the obvious inspiration to the beat. According to the press release, dior’s plans to tour in Asia were cancelled because of the pandemic, so the music video was his next best choice to show love to his Chinese fans.
“Prospect” is just dior’s latest in a long line of hits in a short period of time. Growing up in Corpus Christi, he quickly learned he was a talented writer and decided to turn that talent into hip-hop music. His first song earned 10,000 streams and caught the attention of Taz Taylor, the founder of Internet Money.
He released “Cutthroat” in 2019 which racked up 13 million streams on SoundCloud. He then inked a deal with 10K Projects, with whom he released his first mixtape titled “nothing’s ever good enough.”
dior gives credit to J. Cole for inspiring him to make music.
“He showed me that I could use songs to tell my own story, just like he uses his songs to tell his story,” dior said.
“Prospect” can be found along with other hits like “Pretty Girls,” “Sick and Tired” and “Paradise” on his new album, “I’m Gone,” which was released in June.
