Puerto Rico-born, Texas raised singer and rapper iann dior has released the music video for his single “Pretty Girls,” out now via 10K Projects. Off of his recent 9-track EP I’m Gone, the infectious summer hit “Pretty Girls” was recently featured on Spotify’s New Music Friday and has already been played over 3M times on the streaming service since its release less than two weeks ago.
WATCH THE MUSIC VIDEO FOR “PRETTY GIRLS” HERE
The music video for “Pretty Girls” shows the young artist’s quick rise to fame and how differently he is treated before and after his success. Light and confident, “Pretty Girls” shows off iann dior’s ability to write irresistible hooks and turn his personal pain into relatable hit songs.
In discussing his process, Iann reveals that the dreamy and fluid feel of his music has much to do with his purely instinctive creative approach. “Anytime I hear a beat that I love, it’ll bring out the story I want to tell,” he says. “I’ll start humming the melody and the words will follow that—it’s all just whatever comes out of my head right in the moment.” At the same time, Iann’s lyrics mine inspiration from the reflective, narrative-based songwriting of artists like J. Cole. “The whole reason I started making music was J. Cole,” Iann points out. “He showed me that I could use songs to tell my own story, just like he uses his songs to tell his story.”
LISTEN TO “PRETTY GIRLS” HERE
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