June 25 marks the thirteenth celebration of Global Beatles Day (GBD). Given the state of the world, the event, which began in 2009, takes on a greater meaning this year. The Beatles core message of peace and love is, yet again, a rallying point for a call to action says the event’s founder.
Faith Cohen, Indianapolis-based GBD founder has in the past suggested honoring the contributions of the Beatles in many ways including playing their music exclusively on that day to sharing historic and personal Beatles photos and memories among the band’s worldwide fan community. This year, in addition to celebrating the special day (Ways To Celebrate – Global Beatles Day), she has a new call to action for June 25, the date that commemorates the historic worldwide television broadcast debut of ‘All You Need Is Love’ during 1967’s Summer of Love. As it happens this year June 25 coincides with a scheduled Paul McCartney performance at this year’s Glastonbury Festival and a concert appearance by Ringo Starr and his All Starr Band in Hollywood, FL.
“For 2022, we would like to suggest that the band’s generations of fans around the globe consider sending an online link of the music video of ‘All You Need Is Love’ to 10 people who matter,” says Cohen. “This could be to family, friends and coworkers or elected officials. It could be kings, queens, princes, presidents, ambassadors, military leaders and law enforcement organizations. We want them to send links to 10 people or organizations that matter in running our world and keeping it going. Then we want them to ask those ten entities to send it on to 10 more and ask them to do the same. On and on. From the United States, Europe, Russia, China and even North Korea. Send the link to those in power, from the local to global level, who keep the world running.”
Faith asks the recipients to watch the All You Need video and use it as a measure of what the world could and needs to be. Asked if it is overly optimistic she responds, “That is exactly the point. It’s an idea that needs to be put out there once again, just as in 1967 when another war and societal pressures were at a boiling point.” Cohen feels that the meaning of the message of Global Beatles Day gives hope when hope is all we have. It’s idealistic but that’s what Paul, John, George and Ringo were in the first place. Link 10 people who matter in the world to the message, and then 10 more and 10 more etc.
Participants can click HERE to gain access to All You Need Is Love:
Here’s a suggested message to your chosen recipients but please feel free to ‘get back’ with whatever you deem is appropriate and in the spirit of the band.
In celebration of Global Beatles day I am sending you this video in the hopes of sharing messages of peace and joy. Please share this with 10 more people who can pass on this message and make a difference.
The Beatles music and messages made the world a better place. In continuing to use the date of June 25th for GBD, the holiday invites the world to celebrate the legacy of history’s most famous band. GBD is meant to honor the work of The Fab Four for their artistry and humanity. It is strictly a noncommercial celebration for 24 hours that gives a nod to what can happen when a message and a song join up at the right time for the right reasons. The day has grown to become an internationally recognized celebration that has gained momentum each year it has occurred, having been recognized and celebrated by the surviving Beatles themselves, the Grateful Dead, The Afghan Whigs, Robyn Hitchcock, Peter Tork and many more. This year the All You Need Is Love video will be utilized as its centerpiece as a call to action.
Love is all you need.
