Formula E partners with voestalpine for European Races
This takes voestalpine into a completely new sponsoring category, one with its own rankings and a trophy in the fifth and sixth (2019/20) seasons of Formula E.
Formula E has announced a new partnership with voestalpine – global leading technology and capital goods group – for select events next season in the ABB FIA Formula E Championship, titled the voestalpine European races.
Starting from season five, voestalpine will put its name to the European leg of the ABB FIA Formula E Championship – where the fully-electric next generation of Formula E cars compete in iconic city-centre locations. The partnership takes voestalpine into a new sponsorship category which includes rankings and a trophy for select European races in the fifth and sixth seasons oof Formula E.
As a platform to test and develop road-relevant technologies and speed-up the mass adoption of electric vehicles on a global scale, Formula E will work closely with voestalpine to make further advancements in the field of e-mobility and assist with technology transfer between automotive suppliers, manufacturers, and customers.
Both brands have a shared strategic focus tailored towards dynamism, speed and creativity.
Accounting for around a third of Group revenue, for years the automotive industry has been a key driver of innovation and growth at voestalpine. With their comprehensive automotive expertise, the company sees huge potential to grow faster than in the traditional segments, especially in the electromobility sectorr.
