Forever 21, today, is launching their sweetest holiday collaboration yet; pairing the latest fashion with the sweet treats from The Hershey Company. The new Forever 21 holiday capsule collection is available online and in stores across the US.
Kicking off the holiday season, this collaboration pairs the hottest fashions with the sweet goodness of Hershey’s iconic brands, including Reese’s, Jolly Rancher, York and the company’s namesake, Hershey’s. The collaboration includes a variety of styles across women’s and men’s clothing as well as kitschy accessories perfect for the upcoming holiday season. Forever 21 X Hershey’s will feature top styles that are sure to conquer your shopping sweet tooth from nostalgic graphic hoodies to cozy crop tops and holiday onesies, oversized pillow sets and more.
These candy-inspired styles are the perfect gift this holiday season, guaranteed to put a smile on any friend, loved one, or foodie in your life!
“The Forever 21 x Hershey’s holiday collection is the perfect pairing of sweet and stylish for this holiday season,” said Ernie Savo, Senior Director Global Licensing, The Hershey Company. “Bringing our iconic brands to life beyond the candy aisle and into the world of fashion through our collaboration with Forever 21 drives holiday spirit and connection with our fashion-forward, savvy consumers.”
This new collaboration will be retailing from $12.99 to $39.99 and can be celebrated across social with the hashtag #F21xHERSHEYS.
About Forever21
Founded in 1984, Forever 21, Inc., headquartered in Los Angeles, California, is a fast-fashion retailer of women’s, men’s and kid’s clothing and accessories and is known for offering the hottest, most current fashion trends at a great value to consumers. Forever 21 delivers a curated assortment of new merchandise brought in daily. To find a store, or for more information please visit: www.forever21.com
About The Hershey Company
The Hershey Company, celebrating its 125th anniversary in 2019, is headquartered in Hershey, Pa., and is an industry-leading snacks company known for making more moments of goodness through its iconic brands, remarkable people and community impact. Hershey has approximately 16,500 employees around the world who work every day to deliver delicious, quality products. The company has more than 80 brands around the world that drive more than $7.8 billion in annual revenues, including such iconic brand names as Hershey’s, Reese’s, Kit Kat, Jolly Rancher, Ice Breakers, SkinnyPop and Pirate’s Booty. For 125 years, Hershey has been committed to operating fairly, ethically and sustainably. Hershey founder, Milton Hershey, created the Milton Hershey School in 1909 and since then the company has focused on helping children succeed.
