Friday, April 1, marked the exciting announcement of The Sun-Daze Collection from Fabletics, by Vanessa Hudgens. Returning to work with the brand following her collaboration as the successful face of the December Velour campaign at Fabletics, we see Hudgens involved in the design process on this new collection, seeking inspiration from “California cool girl vibes.”
Motivated by 2000s trends that are modernly making a comeback, Jennifer Chevchek, VP of Design at Fabletics, raved about the new collection, stating, “With warmer months around the corner and so much to look forward to, the Fabletics customer can’t wait to have fun, look chic and be comfortable, which is exactly what The Sun-Daze Collection is all about, […]
“We are especially excited to bolster our fabric offering by introducing the brand-new Island Terry material in Vanessa’s collection. It is lightweight and breathable, making it versatile enough to wear to the beach or hanging out with friends.”
Sporting iconic activewear designs by Fabletics, The Sun-Daze Collection by Vanessa Hudgens encapsulates everything in-trend that will be a great addition to your summer wardrobe. From the new bright, eye-catching prints to the classic styles known as a staple of Fabletics, the collection consists of 16 styles, with VIP prices stemming from $9.95 to $59.95.
Hudgens exclaimed her excitement surrounding the collection, stating, “I’m obsessed with this collection, and it couldn’t be more perfect for festival season. My personal faves are the leggings for the fit and print (designed by yours truly) and the terry baby doll dress which is so cute and flattering. I wanted to do a full lifestyle collection so there’s something cute in there for all the Spring moments ahead.”
Highlights from the collection include:
- The Prowl String Bikini Top is a convertible style that can be worn six different ways and comes with the matching Prowl String Bikini Bottom, which are both made from partially recycled materials and chlorine resistant.
- Fabletics’s tried and true Powerhold and Seamless matching sets ground the collection and are introduced in all new, eye-catching prints, Desert Wavy Leo and Pink Rave Geo.
- The Baby Crop Tee has a raw edge and vintage-inspired graphics chosen by Vanessa, and will feel like your favorite lived-in tee.
- The Terry Wide Leg Sweatpant is styled with the Towel Terry Built in Bra Tank, both cut from the new Island Terry Fabric. The bra features a hidden pocket and the pants have a cool, beach vibe patch chosen by Vanessa herself.
- Go from brunch to the beach in the versatile Terry Halter Baby Doll Dress cut from our new, breathable Towel Terry fabric.
- Two accessories complete the collection: the Reversible Terry Bucket Hat, purple on one side and brown on the other for maximum versatility, and a playful Phone Charm Accessory for your cell phone to keep you on-trend and from never losing your device.
About Fabletics
Founded in 2013 and headquartered in El Segundo, CA, Fabletics is the largest digitally native activewear brand in the world. By fusing style-centric designs with high-performance technology, Fabletics is creating the world’s most fashionable, high-performance active lifestyle products at an accessible price. Driven by its innovative VIP membership program serving over 2 million loyal members and powered by analysis from its Fashion OS tech platform enabling deep customer understanding, Fabletics has evolved activewear beyond the gym into every walk of life, guided by its foundational belief that everyone and everybody deserves to look and feel their best.
