Tech

Hackers Covet Your Identity; 5 Ways To Thwart Their Efforts

Each day people take a virtual trip through the internet to do their banking, make hotel reservations, shop for a new car, or engage in a myriad of other activities important to them.

It’s so routine that it’s easy to forget that you need to be just as careful about protecting yourself on those virtual journeys as you would on an actual one. “Hackers are creative about dreaming up new ideas for stealing your identity, so it’s important that you stay vigilant even if you already have taken action to guard yourself and your data,” says Chris Hoose, an IT consultant who works with small businesses.

Hoose says a few steps you can take to protect your identity include:

Use a password manager. One problem with passwords is that people often use simple ones that are easy to remember, but also easy to hack. A password manager  provides an encrypted database where you can store unique, long, complex passwords for each of your online accounts, and access them when you need them. “With a password manager, you can have better passwords that are harder to hack, and you don’t have to memorize them,” Hoose says.

Do your online activities with a VPN. Worried that your online browsing will lead identity thieves right back to you? One solution, Hoose says, is a virtual private network (VPN), which lends you a temporary IP address and hides your true IP address from every website or email you connect with. “It also prevents the sites you visit from learning your physical location,” he says. “You just need to remember to connect to it when you want to use it.” A VPN usually costs about $40 to $50 a year, he says.

Be wary on social media. Most people check in on social media routinely to catch up on family news, connect with college buddies, or perhaps to share photos of a new puppy. Unfortunately, cyber thieves lurk in the background. “They know that social media platforms are an excellent source for personal information and information about your contacts, which makes identity theft that much easier for them,” Hoose says. To stay safe on social media, he suggests you check to see if you have already been compromised; avoid password reuse; update your security settings regularly; and limit your connections because the more you have, the more potential for a fraudulent or compromised account to send you a malicious link.

Keep tabs on your credit report. One way to make sure no one has taken on debt in your name, and damaged your credit in the process, is to request a full credit report from any of the three major agencies: Equifax, TransUnion and Experian. You can get a free copy from any of them through the site. Also, it might be time to get off the mailing list for all those credit offers you receive that say you are pre-approved. “Those offers are a gold mine for identity thieves,” Hoose says. You can opt out of pre-approved credit offers by visiting.

Be sure to install anti-virus/malware software. Your first and best line of defense against identity theft on your computer remains anti-virus software and anti-malware software, Hoose says. When choosing one, he suggests making use of the trial period most companies offer. “That way you can try them out and decide which one works best for you,” he says.

“The more people try to foil identity thieves, the more sophisticated those thieves seem to get in their methods,” Hoose says. “But by being watchful and attentive, you can stay safe and enjoy your time online.”

About Chris Hoose

Chris Hoose  s the president of Choose Networks, an IT consulting firm for small businesses. Hoose started the company in 2001 to give large-scale solutions and support to businesses that can’t afford their own in-house IT department. He earned a Master of Information Systems Management from Friends University.

Preventing Public Data Leaks

Protecting an individual’s identity from cyber thieves can be a monumental task, especially when thieves can gather information about someone by just using public data sources.

That’s why Rohit Chadha, associate professor of electrical engineering and computer science in the College of Engineering at the University of Missouri, is working with researchers at the University of Illinois-Chicago and the University of Illinois Urbana-Champaign on a $1.2 million grant over 4 years from the National Science Foundation to study how to help prevent privacy leaks when there is a large amount of data that can be gathered publicly.

“Differential privacy is a technique invented about fifteen years ago that ensures when someone asks questions of online databases — census data, consumer trends or aggregated information such as salary range or average number of children of people living in a certain area — the privacy of a person’s digital records remains intact,” Chadha said. “You still want to be able to grant access to these inquires because the data is important for businesses, researchers and governments. On the other hand, you also want to be able to protect an individual’s privacy.”

By asking enough valid questions of different databases, cyber thieves can build enough of a person’s profile that they can use that information in nefarious ways. Chadha said researchers have already begun testing different methods to thwart cyber thieves trying to attempt this.

“The research community has been aware of the possibility of these attacks for some time,” Chadha said.

Chadha, along with Aravinda Sistla of University of Illinois-Chicago and Mahesh Viswanathan of University of Illinois Urbana-Champaign, and their teams will use the grant to verify the quality of the current methods being used and work to improve those methods as needed.

Wireless carriers are confronting increased competition

Wireless carriers are confronting increased competition for device sales from third-party ecommerce sites, according to the J.D. Power 2019 U.S. Wireless Purchase Experience Full-Service Performance StudySM—Volume 2 and the J.D. Power 2019 U.S. Wireless Purchase Experience Non-Contract Performance StudySM—Volume 2.

Specifically, the percentage of device purchases made via carriers’ websites and overall level of customer satisfaction with those purchases has declined since the Volume 1 study, released in January 2019. Meanwhile, the total percentage of wireless purchases made via Amazon has increased by 3 percentage points during the same period, and customers who purchase via amazon.com are much more satisfied with their purchase experience than with their carrier website (884 vs. 851, on a 1,000-point scale).

“Wireless carriers have made meaningful investments in their digital channels, and while those investments are positively influencing customer care, there is still room for improvement when it comes to optimizing purchase experience,” said Ian Greenblatt, Managing Director at J.D. Power. “Carriers need to be positioned to satisfy their customers’ shopping preferences as the industry gets closer to 5G and the introduction of new phone models.”

Study Results

For full-service carriers, T-Mobile ranks highest with a score of 864. Verizon Wireless (837) ranks second and AT&T (836) ranks third.

For non-contract full-service carriers, Cricket ranks highest with a score of 862. Metro by T-Mobile (851) ranks second and Boost Mobile (850) ranks third.

For non-contract value carriers, Consumer Cellular ranks highest with a score of 876. TracFone (834) ranks second and Straight Talk (832) ranks third.

Now in the 16th year of publication, the U.S. Wireless Purchase Experience Full-Service Performance Study and U.S. Wireless Purchase Experience Non-Contract Performance Study evaluate the wireless purchase experience of customers who use any one of three purchase channels: phone calls with sales representatives; visits to a retail wireless store; or online/website. Overall purchase experience satisfaction with both full-service and non-contract carriers is measured in six factors (in order of importance): store sales representative; website; phone sales representative; offerings and promotions; store facility; and cost of service. The studies were fielded from January through June 2019.

K-POP CONTENT MEDIA APP

theQoos Inc. has launched a data-based media service app platform that targets English reading K-Pop fans. Through aggregating K-Pop content, theQoos attempts to lock-in users and create communities among K-Pop fans. theQoos Inc. was established in February 2019 with a Seoul office established in April. The venture founders are composed of experienced members from Kakao, Samsung Electronics and, YG Entertainment USA. An investment by SK Group, South Korea’s third largest conglomerate, was completed earlier this year.

2019 has been yet another record-breaking year for K-Pop with BLACKPINK signing to Interscope/Universal Records and being the first K-Pop girl-group to perform at Coachella. BTS became the first Korean act to perform on “Saturday Night Live” and followed up with performances on “The Late Show with Stephen Colbert,” “Good Morning America” and “The Voice.” A new study by Hyundai Research Institute found that the boy band is worth more than $3.6 billion yearly to Korea’s economy. Both acts contributed to the “Hallyu” (or Korean wave) fanbase which is estimated to grow to 100 million fans by 2020 and leading the way for other acts globally such as Monsta X and NCT. In the first half of 2019, there were over 50 concerts taking place in North America and as STYLE put it, “K-Pop is now more popular and profitable in the West than ever before.”

With the increased interest in K-Pop globally, theQoos set out to build a roadway for content by gathering as many select English-written sources of K-Pop into one feed. The idea is that fans who have an enthusiastic passion for K-Pop are called “theQoos” and want to consume all of the content that exists out there without having to search or open multiple applications. These content sources include K-Pop news sites, reputable global news sites that cover K-Pop, artists’ official social media, and YouTube but also fan-made content such as reaction videos, and fancam footage. Since many K-Pop fans usually find their news through K-Pop sites, theQoos also gathers in-depth coverage from respected major media outlets so users can see content they might not normally come across. theQoos also gathers album and concert reviews from various lesser known sites/blogs that deserve to be read as well as fan-made content that are meant to entertain and be enjoyed.

In 2018 BTS was the most tweeted about account worldwide and a tweet featuring BTS member J-Hope participating in the #InMyFeelingsChallenge was the Most Liked Tweet worldwide last year with 1.8 million Likes. Since K-Pop thrives on Twitter, we also gather many official and non-official Twitter accounts into our feed.

Users are able to “Save,” “Like,” and “Share” content but also organize the feed based on their favorite artist(s). Artist pages also include discography and links to music videos. theQoos promises this release to be their minimal viable product and has already planned for many features including in-app commenting and a community section so that Users can have “real interaction”.

MISSION STATEMENT:

theQoos is dedicated to encouraging the growth and distribution of, English language, K-Pop content, and to provide this content to fans free of charge. We want to build a bridge between K-Pop fans across the world and the content that exists in the universe. As the fan community continues to grow, we want to create a platform for them to engage with each other in a genuine way. By promoting users to enter their real information into their profiles we believe that real commentary and real interaction will create a positive space for K-Pop.

By learning who our users are and what their interests are in, we will be able to understand this community like no one has before us. Imagine a world in which every English reading K-Pop fan can freely view and share K-Pop content & be part of a community – which they can take with them, everywhere. theQoos: We are your gateway to the K-Pop Universe.

US Businesses Allowing Remote Working

The rise of cloud computing and teleconferencing represent both the biggest opportunity for growth as well as the most significant organizational challenge to companies around the world, according to new research from Condeco’s new research paper, The Modern Workplace 2019: People, places & technology, involving 750 corporate leaders. The full report can be downloaded here. Among the countries in the survey, remote working is particularly prevalent in Australia (45 per cent) with the US tied for being the country with the second most amount of companies allowing remote work (43 percent) and least widespread is Germany (35 per cent). However, US businesses were least likely to offer flextime (49 percent), while those in Singapore were most likely (66 percent). In addition, 43 percent of US business forecast that they will allow more remote working in the next year while only 9 percent have indicated that they will offer less remote working, a clear indicator that remote working is a major trend in America. 54 percent of US companies have said that they offer remote working to increase employee retention, which showcases employees increasing demands to work from home.

While recognizing digital transformation as crucial to their future success, 60 percent of those who participated express concern over the speed with which new technologies are reshaping their businesses. They are increasingly preoccupied with issues related to cloud computing, the internet of things, and big data.These technology challenges are contributing significantly to the changing nature of the corporate environment, the report finds. Cloud computing in particular has made it possible for increasing numbers of employees to work remotely and flexibly meaning that the central company workspace is rapidly becoming an administrative hub, rather than a traditional central focus where everyone gathers during set hours. The demands of regulation and compliance are also adding to the burden felt by businesses as they face the future. Condeco’s report is based on an in-depth survey of business leaders in six countries, including the United States, backed by qualitative interviews. Respondents overall say the biggest challenges facing their organizations in the next 12 months are digital transformation (37 percent) and the adoption of new technology (35 percent).

Across all countries surveyed, access to talent supply (26 per cent) and regulation and compliance (24 per cent) are considered greater organizational challenges than business uncertainty (22 per cent). Welcome to the flexible working revolution. Almost half of global businesses surveyed (41 percent) say they already offer some degree of remote working, while three-fifths (60 percent) provide flextime opportunities, allowing employees to choose when to start and end their workday. “The research clearly shows that businesses are in the process of transforming their workplaces digitally, which enables them to transform the way that they are used physically,” said Paul Statham, CEO of Condeco.”Today’s technology allows for space to be used more flexibly and for employees to work remotely. This benefits businesses by maximizing office space, reducing costs and by keeping employees engaged and productive.”

The end of meeting-room culture? When employees do go into the office, it is most often for meetings with colleagues and customers. Yet the researchers discovered that finding, booking and using meeting rooms is a consistent point of organizational tension, even as more people are working remotely. Fewer than a quarter of those surveyed (23 percent) say that their employees have access to meeting rooms whenever they need them; however, the US leads the world with 31 percent, compared to just 9 percent in Singapore. Only a third of respondents (31 percent) currently use specialist meeting-room scheduling software to help make efficient use of their available space. Some of those surveyed believed that there was an opportunity to use artificial intelligence to book and use meeting rooms more effectively.

“AI can release individuals from routine, repetitive tasks at work and free them up for more value-adding and enriching activities. That’s why it is likely to play an important role in meeting room booking software,” said Peter Otto, Chief Product Officer at Condeco. Businesses are only just beginning to realize the extent to which the need for co-workers to meet in person is a thing of the past, as new conferencing systems enable teams to maintain real-time collaboration and conversation across vast distances and multiple time zones.“Ultimately new technology will enable businesses to allocate their resources and time more effectively,” said Otto.“There is also a role it can play in gathering data, but companies need to be aware of the ethical and privacy aspects of using it in this way and be prepared to be fully transparent in communicating what they are doing to their employees.”

US leaders prepare for the future While a fifth of business leaders worldwide (22 per cent) said that uncertainty was a concern for them, less than one fifth of American business leaders (16 percent) echoed this. The most-common concern for US respondents is technology adoption (45 percent) and talent supply (30 percent), suggesting that businesses are expecting these to be major issues over the next year. Only 11 percent of US business cited access to capital as their top organizational concern.

FindMyFans

FindMyFans wants to solve the problem of revenue generation for artists and bands by utilizing data already being generated from their social media and streaming profiles. This data, when combined and visualized in the app, will give users an accurate reflection of their fan activity and listener locations. This will empower them to plan better touring routes and create targeted marketing plans to maximize their profits. 

The app’s goal is to be a resource for everyone in the music industry from professionals to DIY artists. According to founder & CEO, Ravi Ramkeesoon, “Location intelligence is the most effective of the metrics from social and streaming from an artist and bands as it serves as markers for where they already have traction.  Many times, these markets are unknown or are overlooked butcan represent additional revenue opportunities.  They’re an artist’s pot of gold. FindMyFans will be able to identify these new opportunities.”The goal of the campaign is to raise $170,000USD to finalize the app’s development, test, and launch in the App Store and Google Play.

Key Features Include:

* Top Countries Played

* Top 50 Global Streaming Songs

* Social & Streaming Trends

* Top Songs by Genre

The timing for this type of app is perfect as streaming has continued to grow and social media is widely and regularly used all over the world. According to Nielsen’s 2018 Year-End Music Report, American music streaming volume continued to rise, with the total number of on-demand audio song streams reaching 611 billion in 2018, a sizable 49% increase over the same time period in 2017. Overall on-demand music streaming volume, including video, surpassed 900 billion streams, an increase of 43% over the same period last year. Additionally, 90% of millennials globally are active on social media (Emarketer, 2019). This means the data that artists and bands generate from their social and streaming accounts generate valuable and growing information into their brand awareness. 

Understanding where these listeners are coming from is vital to their long-term success. Momentum has been growing for FindMyFans as they are in the Project Music Portfolio Portfolioa program at Project Music in Nashville, TN.Additionally, they have entered into a strategic partnership with a leading US equipment instrument retailer Guitar Center. “A strategic partnership between FindMyFans and the Artist Relations Division of Guitar Center makes sense because of our shared vision. Guitar Center has been the leading source for music creators, empowering them with instruments. FindMyFans vision is to empower music creators with reliable data that will enable them to find their fan bases and ultimately, expand their brand presence and lead to more revenue opportunities.” Said, Judd Goldrich, Artist Relations Manager, East Coast, Guitar Center. The campaign launches on August 8th and runs until September 14th. Prospective donors can visit the Indiegogo page here.

Can Facebook’s Libra Make Cryptocurrency Mainstream?

When Facebook announced plans for a stablecoin called Libra, the reaction from the cryptocurrency world ranged somewhere between skeptical and cautiously optimistic.

But, regardless of any specific merits of Facebook’s version of a digital coin, the social-media giant’s move could help speed the adoption of cryptocurrency to a larger audience, says Kirill Bensonoff, a serial entrepreneur and an expert in blockchain.

The biggest issue now is that most people are not familiar with crypto; they think it’s difficult to use, and they may not trust it,” Bensonoff says. “Facebook will put a digital wallet on many phones and computers, and sending payments with crypto will become commonplace.”

Facebook’s Libra is proposed as a stablecoin, which is a form of cryptocurrency. Using Libra, people would be able to buy things or send money to others while paying, at most, minor fees. Unlike other cryptocurrencies such as , the value of stablecoins is tied to an asset such as gold, the U.S. dollar, the Euro or other currencies.

Facebook won’t have complete control of Libra. It’s just part of a bigger group of partners that’s creating the stablecoin.

What might all this mean for the future of cryptocurrencies – and for the average person who still knows little about them? Bensonoff says a few things worth knowing about Libra in particular and stablecoins in general include:

Bringing stability to cryptocurrency. As the name implies, the idea of stablecoins is to bring more stability – and more peace of mind for wary investors – to the world of cryptocurrency. “I don’t think Facebook will bring stability immediately,” Bensonoff says. “I believe it’s going to take a lot more in terms of mass adoption, but Libra could be a step in the right direction.”

The SEC’s view. Regulators at the Securities and Exchange Commission have been eyeing stablecoins with the possibility that some of them could be classified as securities. “That could put stablecoins in the same category as stocks, subject to the registration, disclosures, and accreditation of investors that demands,” Bensonoff says.

Will Libra replace PayPal? Maybe not, considering that PayPay is one of the founding members of Libra, Bensonoff says. “I think they will have some influence on the direction,” he says. “However, crypto in general is a threat to all existing payment processors, including PayPal. I believe PayPal is smart and will adopt and accept crypto payments, and they will figure out a way to monetize it. The downside for them is they won’t be able to charge nearly as much as they do now.”

“I believe Libra is going to have a positive impact in terms of awareness, adoption and interest in cryptocurrency from both businesses and consumers,” Bensonoff says. “But at the same time, with that could come more regulatory scrutiny.”

About Kirill Bensonoff

Kirill Bensonoff has over 20 years experience in entrepreneurship, technology and innovation as a founder, advisor and investor in over 30 companies. He’s the CEO of OpenLTV, which gives investors across the world access to passive income, collateralized by real estate, powered by blockchain. In the information technology and cloud services space, Kirill founded U.S. Web Hosting while still in college, was co-founder of ComputerSupport in 2006, and launched Unigma in 2015. All three companies had a successful exit. As an innovator in the blockchain and DLT space, Kirill launched the crypto startup Caviar in 2017 and has worked to build the blockchain community in Boston by hosting the Boston Blockchain, Fintech and Innovation Meetup. He is also the producer and host of The Exchange with KB podcast and leads the Blockchain + AI Rising Angel.co syndicate. Kirill earned a B.S. degree from Connecticut State University, is a graduate of the EO Entrepreneurial Masters at MIT, and holds a number of technical certifications. He has been published or quoted in Inc., Hacker Noon, The Street, Forbes, Huffington Post, Bitcoin Magazine and Cointelegraph and many others.

CapitalOne breach: how to protect yourself

A massive data breach hit Capital One. Digital privacy expert Daniel Markuson shares the most essential steps consumers can take to keep themselves safer.

On Monday, it was announced that a data breach of Capital One compromised the personal information of approximately 100 million consumers in the United States and 6 million consumers in Canada. It is said to be one of the top 10 largest data breaches ever.

The bank announced that in addition to the credit card application data, portions of credit card customer data were also obtained, including credit scores, limits, balances, payment history, transaction data, and contact information. Stolen data also included 140,000 Social Security numbers, 80,000 linked bank account numbers.

What to do if your account gets compromised

NordVPN’s digital privacy expert Daniel Markuson shares the most essential steps consumers can take to keep themselves safer.

Get back into your account

The first important step is to log into your online account and change the password immediately. Go through the privacy settings and check if you can make your account more secure. Invoke all recommended security settings.

It is as well advised to sign up for email or text alerts about your monetary transactions.

Freeze your credit

The best way to protect yourself is to freeze your credit. This makes it very difficult to open new accounts in your name, even if someone is using your stolen financial information. It is important to note, that credit freeze doesn’t influence your score.

With credit freeze invoked – most creditors will decline to open a new account as they will not be able to check your credit history.

Place a fraud alert and check credit reports

If freezing your credit is not an option for you – contact one of the credit bureauses and invoke a fraud alert. Fraud alerts flag creditors and they verify your identity before issuing new credit in your name. Such alerts usually last for a year but can be renewed.

Capital One said that they “will make free credit monitoring and identity protection available to everyone affected.” Check for credit inquiries, balances, and new accounts that you haven’t opened or applied for.

Check credit card statements

It is very important to regularly check your credit card statements online, even if you think that your data hasn’t been affected by the breach. If you see any strange activities on your balance – try to recall whether you authorized the charge. If you can’t recall it, inform your bank and the merchant immediately.

Make sure to keep all your documentation, such as order confirmation numbers or receipts.

Beware of phishing scams

Since hackers may have detailed information on more than 100 million individuals, there might be a spike in more personalized phishing scams. Such scams are usually very effective as criminals use a piece of real information, for example, your name and address.

Personalized phishing messages are designed to look as if they are coming from a legitimate bank or other familiar organization. Be vigilant and contact the organization before clicking on any links, filling in forms or transferring funds. For additional safety, use a VPN, like NordVPN, when browsing.

Report unusual activities

And finally, if you notice something unusual – report the incident to the authorities. Raising the alarm can help not only you, but others affected by the breach as well.

ABOUT NORDVPN

NordVPN is the world’s most advanced VPN service provider that is more security oriented than most VPN services. It offers double VPN encryption, malware blocking & Onion Over VPN. The product is very user-friendly, offers one of the best prices on the market, has over 5,000 servers worldwide and is P2P-friendly. One of the key features of NordVPN is zero log policy. For more information: nordvpn.com.

Esqapes

On July 5th, Esqapes opened the world’s first virtual reality massage center. The Esqapes Immersive Relaxation Center, located at 5757 Wilshire Blvd, Suite M111, Los Angeles, CA 90036, is like a “mini-vacation” that anyone can enjoy during a lunch break or after a long day of work. Each Esqapes environment is designed to tantalize the senses and help guests shed the stresses of daily life.

By combining beautiful virtual reality environments, carefully curated fragrances and programmed, automated massages, Esqapes will transport guests to a state of relaxation unlike anything else.

Guests can choose from 10 different Esqapes: from a tropical Koi pond at an ocean front resort, to a luxurious cabin in a snow-covered wonderland, complete with a crackling fireplace.

“The goal of Esqapes is to provide guests with a unique way to relax and take a break from the routines, responsibilities and daily issues that can cause anxiety and stress. Esqapes is using VR in ways unlike any other company, which is to de-stress and help people relax. With a combination of proprietary software, and traditional wellness practices, Esqapes is offering the spa of the future, today,” says Micah Jackson, creator of Esqapes.

Esqapes  provides a novel method of immersing users into a virtual environment, while ushering them into a heightened state of relaxation. Using this system taps into the key senses that people use to evaluate their surroundings (sight, sound, smell, touch) which in turn helps them to relax and feel comfortable.

Micah has 20 years of expertise in innovative and interactive design. Some of his prior ventures include starting Angeles Vista Creative Ventures, LLC (AVCV) he worked for AOL, Yahoo, Disney. Three years ago, he resigned from NASA’s Jet Propulsion Laboratory to pursue his newfound passion: virtual reality. Soon after, his first VR project ‘Where Angels Meet’ was chosen by Oculus/Facebook to receive funding as part of their prestigious Launchpad program. In 2018, he began to experiment with virtual reality experiences that transported viewers to beautiful places. This is how Esqapes was born.

As an African-American founder, it’s Micah’s mission to become a pioneer in the VR industry. With Esqapes, he can set this example. One of the founding principles is to maintain a diverse staff at every location and at all times. No location should be run by people of a single gender or a singular race. Guests should feel welcome at all times.

Guests can book at: https://www.myesqape.com/book

One Hour Translation: Google Wins the Battle of Real Time Voice Translators

OHT used expert in-house linguists to compare the performance of Skype Translator, Google Assistant and Apple’s Siri in translating business and tourism expressions from English into Japanese, French, German and Spanish and vice versa

On average across languages, Google scored the highest – 4.54 out of 6, Skype second (4.32) and Siri third (4.09). Google was the best in Japanese (4.01), German (4.5) and Spanish (4.8), while Siri led in French (4.87) 

Google Assistant is the top performing real time voice translator, according to a benchmark conducted by One Hour Translation (OHT), an online platform which provides translations in more than 100 languages and 3,000 language pairs.

With demand for real time voice translation on the rise, OHT decided to test out the leading services: Skype Translator (run by Microsoft Translate), Google Assistant and Apple’s Siri, and rank them for accuracy.

With the help of expert in-house linguists OHT took 16 business and 10 tourism expressions and translated them from English into Japanese, French, German and Spanish and vice versa. The same sentences were then given to real time voice translator devices, apps and digital assistants to see just how they performed. The results were rated by the linguists on a scale of 0 to 6.

On average across languages, Google scored the highest – 4.54 out of 6, Skype second (4.32) and Siri third (4.09). Google was the best in three out of the four languages – Japanese (4.01), German (4.5) and Spanish (4.8), while Siri led in French (4.87).  Overall Japanese was the hardest language to translate with an average score of 3.7.  French was the easiest language for the instant voice translator devices to translate with an average of 4.75, followed by Spanish (4.54) and German (4.41).

“The real time voice translators were more accurate in translating tourism related experssions in comparison to business expressions” said Yaron Kaufman, chief marketing officer and co-founder of OHT. He attributed this to the use of a lot of business-related abbreviations which are not easily recognized by real time voice devices. Kaufman added that “despite the recent improvements in all of the assistants we tested, real time voice translations still cannot be relied on for business related content.”

Some examples of the sentences: “Stay on budget for this campaign, we can’t have it affecting our ROI”; “R&D are cutting too many corners, the product is undeployable”;  “Schedule a meeting between your CMO and our product manager”; “Do you have any allergies? This dish contains peanuts and avocado”; “I need to find the fastest way to the airport, my plane is leaving soon”; “My travel insurance should cover that bill.”

There are also new developments on the horizon in the field of real time voice translation. Among other advancements, Amazon is planning to release a DIY toolkit for creating translation apps and Xiaomi has released a new and advanced physical device for real time translations.

About One Hour Translation

One Hour Translation (OHT) believes that businesses should be able to reach any customer, anywhere, anytime, with no language barriers.

One Hour Translation’s AI powered cloud-based translation management platform, HALO,  helps enterprise customers reduce overhead by automating their translation process and workflow. HALO combines automated workflows, Neural Machine Translation (NMT) and professional translation services, to process all of the enterprise content quickly and easily via API/WEB. A dedicated NMT engine is automatically trained as the translations proceed and as a result the project’s cost keeps decreasing while translation speed improves. HALO is easy to implement and use, encrypted, secured and allows the enterprise to use any mix of its translators and reviewers with those of OHT, as well as any mix of NMTs for optimal quality and cost. The platform also allows OHT to manage a company’s resources and in-house budgets earmarked for translation in order to obtain the best possible results.

OHT is the leader in translations for enterprise customers, currently serving over 60 percent of the Fortune 500 companies, including Coca-Cola, Deutsche Bank, Microsoft, Amazon, IBM, HP, Xerox, Acer, Shell, Deloitte, HSBC, Procter & Gamble, IKEA, 3M, McCann, Allianz, Xiaomi and many other organizations.

One Hour Translation specializes in translation for 30 expert domains, including law, technology, marketing, website translation, applications, software and more.

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ONEs – OHT NMT Evaluation Score