HEALTH

Weight Loss + GLP-1 Drug Dangers

Balancing Wellness with Potential Weight Loss Drug Dangers

By: Swathi Varanasi-Diaz, Pharm.D., & Scientific Advisor, MYOS MD

GLP-1 drugs like Ozempic and Wegovy have become central to the weight-loss conversation, and it’s easy to see why they can produce impressive results. However, alongside their benefits, there are potential side effects and risks that often go unnoticed. As an integrative pharmacist and natural medicine specialist, my goal is to provide insight on how to manage these side effects, should you choose to explore these medications, and help you make an informed decision about your health.

First, let’s talk about the risks. One of the most common risks involves gastrointestinal issues. Nausea and vomiting may seem like minor side effects that come with taking medication, but they may lead to something more serious called gastroparesis. This condition makes it harder for your stomach to empty itself, causing chronic digestive issues. If you’re new to GLP-1 drugs, ask your healthcare provider if you can start at the lowest dose possible that will still be effective, and then increase the dosage gradually. Staying hydrated and adding fiber to your diet can also help manage milder symptoms and prevent further complications.

Rapid muscle loss is one of the most overlooked downsides of these medications. Losing weight is the goal, but losing muscle along the way? That’s not ideal. Muscle loss slows your metabolism and can make you feel weaker and more vulnerable to injury, especially as you age. To counter this, you should engage in routine weight bearing activities combined with exercise that gets your heart rate up to avoid muscle loss. However, due to the rapid weight loss associated with GLP-1 drugs, this may not be enough. As a medical advisor at MYOS MD, I highly recommend to healthcare providers that they add a natural dietary supplement called Fortetropin to a patient’s nutrition plan when they prescribe GLP-1 drugs. This natural bioactive compound derived from fertilized egg yolk has been shown in six published clinical studies to effectively increase and support muscle health. A recent University of California, Berkeley study, published in The J ournal s of Gerontology, showed Fortetropin increased muscle protein synthesis by 18% in adults with an average age of 66, even without exercise. This supplement is an easy, proactive addition to your nutrition that can help maintain muscle while you are shedding pounds. Patients should discuss the option of Fortetropin with their healthcare provider, as it is only available through select healthcare practitioner supplement lines, like MYOS MD.

Now let’s talk about off-label misuse. GLP-1 drugs are increasingly used by people with normal BMIs (BMI: 18.5-24.9) for cosmetic purposes to lose a few pounds. But heed this warning: The weight often comes back, and it’s mostly fat, not muscle. In fact, these drugs are only FDA approved for people with a BMI of 27 and above. Building sustainable habits with balanced meals and consistent movement is always the better long-term solution. Think twice before jumping on the GLP-1 medication bandwagon simply because someone you know had success with them. These drugs come with a hefty price tag, and if your health insurance doesn’t cover them, maintaining their use over the long term can become financially overwhelming. More importantly, GLP-1 medications aren’t quick fixes; they’re designed to be lifetime treatments. Understanding this commitment is crucial before making a decision.

Mental health concerns are another overlooked side effect of GLP-1 medications, yet they can significantly impact a patient’s overall well-being. Many individuals report experiencing mood swings, heightened anxiety, or even depression while on these medications, which can be easily dismissed as isolated incidents. That’s why I advocate for a whole-person approach to managing health and longevity. Incorporating mindfulness practices, such as yoga and meditation, can help balance emotional well-being, while regular talk therapy sessions provide valuable support in navigating any mental health challenges that arise. Equally important is maintaining an open line of communication with your healthcare team, ensuring they are aware of any shifts in mood or behavior so they can offer appropriate guidance and adjustments to your treatment plan. Taking a comprehensive approach to your mental health can make all the difference in achieving long-term success with GLP-1 medications.

Weight loss should make you feel better. It should not be about trading one health problem for another. GLP-1 drugs are not a one-size-fits-all solution. By understanding these risks and taking proactive steps to mitigate side effects, these medications can be used wisely to promote a healthier lifestyle.

Biography

Swathi Varanasi-Diaz, Pharm.D., known to audiences as Dr. Swathi is an award-winning healthcare professional recognized for her trailblazing work at the forefront of personalized medicine and healthcare innovation. She earned her Doctor of Pharmacy (Pharm.D.) degree from the Medical University of South Carolina and became the first pharmacist in the U.S. to complete a postdoctoral residency in integrative medicine and preventive health. Following this achievement, she co-founded the Integrative Health Pharmacy Residency Program. Her credentials also include a postdoctoral fellowship in biotech and nutrition from Cornell University. With experience spanning patient care, biotech, clinical research, academia, and consumer product goods, Dr. Swathi is a scientific and medical advisor and consultant with many innovative companies, including MYOS MD. Her research has been published in peer-reviewed academic journals, and she has served as a faculty and guest lecturer at numerous academic institutions. In 2023, I was honored as one of 50 Most Influential Leaders in Pharmacy.

Follow Dr. Swathi

Instagram

Website

A YEAR OF MARVELS AND MASTERPIECES

ROLLS-ROYCE REFLECTS ON 2024 BESPOKE HIGHLIGHTS

• Landmark Bespoke commissions completed in 2024 reflect the record level of Bespoke demand

• Commissions illustrate clients’ increasingly bold, diverse, and personal inspirations

• Each features unique details never previously seen in a Rolls-Royce motor car

• Testament to the exceptional creativity, skill, and unparalleled artistry of the Bespoke Collective

• Highlights include all motor cars in the current Rolls-Royce product portfolio

In 2024, the Rolls-Royce Bespoke Collective of designers, engineers, and craftspeople brought to life some of the most creative and ambitious examples of artistry ever seen.

Client commissions comprised highly complex, hand-painted, and embroidered artworks, stainless steel and gold inlays, exquisite iridescent paint finishes, and much more. Driven by their pursuit of perfection and the dreams of the marque’s clients, Rolls-Royce artisans created singular graphics, such as an 869,500-stitch embroidery inspired by the Spirit of Ecstasy, and captured cultural symbols using the canvas of leather, wood, and fabric. From finely executed coachline motifs to full-scale artworks within the interior, the Rolls-Royce Bespoke Collective once again stretched the breadth of luxury possibility.

The extraordinary complexity behind this year’s commissions reflects the ever-growing number of clients that trust the marque’s artisans with their boldest visions. While these inspirations are as diverse as the personalities of the clients themselves, clear themes have emerged over the year. Bespoke commissions are becoming increasingly personal, with many clients curating individual masterpieces to mark major life events and commemorate transformative moments, places, and people that are meaningful to them.

As 2024 comes to an end, Rolls-Royce reflects on just some of the finest examples of Bespoke possibility. The motor cars selected are owned by clients who have generously given permission for their details to be shared with the public.

PHANTOM SCINTILLA

Limited to just 10 examples worldwide, this magnificent Private Collection celebrates the ethereal beauty, grace, and legacy of the Spirit of Ecstasy.

The interior features 869,500 stitches forming a continuous graphic inspired by her expressive form. The figurine itself has a unique ceramic finish, evoking the Parian marble of The Winged Victory of Samothrace, the Greek statue that inspired Claude Johnson to commission the original mascot in 1910.

The centerpiece is the Celestial Pulse Gallery, capturing the fleeting presence of the Spirit of Ecstasy. This artwork comprises seven individually milled ribbons, cloaked in the same ceramic finish as the Spirit of Ecstasy figurine. Above, the Bespoke Starlight Headliner features an animation with 1,500 fiber-optic “stars,” inspired by the Spirit of Ecstasy’s flowing gown.

BLACK BADGE GHOST CITY LIGHTS

In this commission, created exclusively for the U.S., the Illuminated Fascia features a Bespoke design recreating a bird’s-eye view of a city at night. The graphic is inspired by the thrilling view seen from an airplane as it makes its final approach for landing. The pattern is composed of 8,372 laser-etched lights, each individually placed by hand in the Piano Black veneer surface.

CULLINAN SERIES II – INSPIRED BY ROSE

This delicate, highly artistic commission was inspired by the Phantom Rose, specially bred for Rolls-Royce, which grows in the courtyard of the Home of Rolls-Royce at Goodwood and nowhere else in the world.

Bespoke designers created a stylized rose motif, which was then translated into delicate embroidery on the front and rear headrests and incorporated into the meticulously hand-painted coachline.

PHANTOM GOLDFINGER

To mark the 60th anniversary of the James Bond film Goldfinger, Rolls-Royce created this intricately detailed homage to the eponymous villain’s 1937 Phantom III Sedanca de Ville.

Bespoke specialists faithfully recreated the original car’s famous black and yellow exterior finish, with ingenious features referencing the film’s pivotal scenes – from a gold golf putter, inspired by one used by Auric Goldfinger in his infamous match with 007, to a solid 18-carat gold speedform displayed in the center console.

Other gold-inspired features include gold-plated treadplates embossed with the same font developed for the film in 1964, a 24-carat gold-plated VIN plaque engraved with a number ending in 007, as well as organ stops, seat bullets, and speaker frets with a lustrous gold finish.

The Gallery houses a stainless-steel artwork featuring an isoline map of the Furka Pass, where 007 follows Goldfinger to his smelting plant in the film. As another subtle reference, the Starlight Headliner reflects the constellations as they appeared over the Furka Pass in Switzerland on the final day of filming the scene. As a finishing touch, a hidden projector was developed to display the legendary “007” logo when the trunk is opened.

SPECTRE LUNAFLAIR

Commissioned by a discerning client from the United States, Spectre Lunaflair draws inspiration from the optical phenomenon of a lunar halo, where moonlight refracted through high-altitude ice crystals creates a bright ring around the moon.

To capture this spectacle, the marque’s specialists spent a year developing a unique holographic paint finish, reserved exclusively for the commissioning client. The captivating “rainbow” effect is achieved by applying seven layers of lacquer, including a pearlescent layer infused with fine flakes of magnesium fluoride and aluminum. This creates a deep metallic effect in low light that bursts into rainbow technicolor under bright sunlight.

The Spectre Lunaflair concept was partially inspired by another Bespoke masterpiece, the one-of-one Phantom Syntopia. Captivated by Phantom Syntopia’s iridescent Liquid Noir finish, the commissioning client asked the Bespoke Collective to create a light and luminous expression of this concept that reflected their fascination with the lunar halo phenomenon. This cross-pollination of ideas exemplifies the power of Bespoke at Rolls-Royce.

GHOST EXTENDED SERIES II – THE ENCOUNTER

This exquisite Ghost Extended Series II is designed to mark the 120th anniversary of the meeting of its founders on May 4, 1904. The celebratory commission contains numerous references to The Hon. Charles Stewart Rolls and Henry Royce, including their initials, embroidered on the headrests, their signatures on the C-pillar, and the historic date of their introduction as the coachline motif.

These include a unique hand-painted artwork on the front passenger panel, dragon embroidery on the headrests, a coachline motif, and the first-ever depiction of a dragon in a Bespoke Starlight Headliner, crafted from 677 “stars.”

The interior is finished in Duality Twill, a new rayon fabric made from bamboo, embroidered with a “Duality” graphic – an abstract interpretation of the interlinked R initials of the marque’s founders’ names.

PHANTOM YEAR OF THE DRAGON

Commissioned via the Shanghai Private Office, this extraordinary Phantom Extended was created to mark the Lunar New Year, beginning on February 10, 2024. In a beautiful example of the growing trend toward blending international heritage and Chinese cultural traditions, known as guochao, the interior features meticulously crafted details inspired by a traditional dragon symbol.

BodyArmor – Zero Sugar

As we inch closer to 2025, many of us are embracing the “New Year, New You” mentality. But why wait for January? If your New Year’s resolution is to stay more hydrated or begin your gym journey, get a healthy head start now with BODYARMOR Zero Sugar.

BODYARMOR Zero Sugar is a premium hydration solution that’s full of key electrolyte minerals and vitamins – with no sugar, artificial ingredients, or sweeteners.
Most Americans don’t receive enough potassium in their daily diets, and oftentimes over consume sodium. Understanding this, BODYARMOR released its Zero Sugar innovation earlier this year with roughly 550mg more potassium and 200mg less of sodium than the category leader.
Available on Amazon and in retailers such as Walmart and Sam’s Club, BODYARMOR Zero Sugar is used by those looking to adhere to a healthier lifestyle, including NFL Quarterback Joe Burrow and the USWNT’s own Thompson Sisters.

“As a registered dietician and marathon runner, I know what it’s like to sweat during an intense workout and lose the crucial electrolytes that can be replenished by BODYARMOR Sports Drink. Electrolytes come from minerals like potassium, which is critical to maintaining our blood pressure, regulating the fluid balance of our cells, and aiding muscle, nerve and heart functions.” – Registered Dietician Carissa Galloway

AP DHILLON – TO BE CONTINUED

Accelerating his unprecedented ascent to international superstardom, acclaimed singer, rapper, producer, and leader in the Punjabi music scene AP Dhillon uncovers the music video for his new single “To Be Continued…” out now via Republic Records in alliance with Universal Music Canada. The video was directed and edited by AP Dhillon himself. The track is as a fan favorite from his undeniable 2024 EP, The Brownprint.

Watch the “To Be Continued…” video HERE. Listen to The Brownprint HERE.

Against the backdrop of a picturesque farm, the visual finds AP Dhillon in a state of post-breakup reflection. Tending to a horse, he gazes at the sky while memories prove overwhelming. Under the camera’s close watch, he delivers heartbroken verses accompanied by a string quartet in a nearby river and a pianist in the middle of a field. He burns flowers in effigy to this romance as the flames of a campfire eventually consume the piano and the past.

Thus far, he has immersed listeners in the world of The Brownprint by sharing a string of evocative visuals. Recently, he served up the music video for “Bora Bora” featuring Ayra Starr. The latter has already amassed millions of streams. Simultaneously, “Bora Bora” landed plugs from Rolling Stone India and The Statesman who praised the duo’s “infectious chemistry” and dubbed the video as “a must-watch for music fans worldwide.”

It notably followed the video for ”After Midnight,” which has also accumulated millions of views in addition to earning major looks.

However, he shows no signs of stopping or slowing down either.

The Brownprint has only magnified AP Dhillon’s imprint on the culture. It has already tallied tens of millions of streams. Beyond plugs from Music Business Worldwide, Rolling Stone India, and more, Billboard hailed him as a “Punjabi superstar,” and uDiscoverMusic praised, “This collection of songs serves as a stellar introduction to Dhillon’s skill set at the dawn of his career’s next era.”

He initially teased The Brownprint with “Old Money.” The latter has already amassed 20 million worldwide streams and counting. Additionally, Billboard broke the news of his signing.

Now, AP Dhillon’s making his mark with The Brownprint EP.

FOLLOW AP DHILLON
Instagram
TikTok
X
YouTube

Nathy Peluso Wins 3 Latin Grammys

Watch

Argentine singer, songwriter, rapper and provocateur Nathy Peluso won 3 Latin GRAMMYs at this year’s ceremony in Miami. She won “Best Alternative Song” for “El Dia Que Perdi Mi Juventud (Feat. Blood Orange),”“Best Rap/Hip-Hop Song” for “Aprender A Amar” and “Best Long Form Video” for the GRASA film.

Nathy has now won 5-career Latin GRAMMYs, tied with Mercedes Sosa for the most awards for an Argentine female artist. She is also the first woman to ever win “Best Rap/Hip-Hop Song.”

This news follows Nathy’s recent GRAMMY 2025 nomination for ‘GRASA’ in the “Best Latin Rock or Alternative Album” category.Nathy kicked off her ‘GRASA‘ world tour with a powerful performance at Auditorio Nacional in Mexico City in the beginning of the month. Her headline European tour is set to launch next February with a headline show at Roundhouse, London.

“This tour is all about embracing who we are and celebrating it with every beat,” Nathy shares. “It’s raw and full of energy. I can’t wait to share these unforgettable moments with all of you!”

Nathy recently released the ‘CLUB GRASA‘ EP, her first-ever remix project with handpicked producers re-interpreting 8 ‘GRASA‘ album songs into their own original style. The song “MENINA,” which features Spanish-Brazilian break-out star Lua de Santana, was remixed by Grammy-winning British producer Mura Masa.

The acclaimed album ‘GRASA‘ was released via 5020 Records / Sony Music Spain. All 16 album tracks are accompanied by video vignettes conceptualized by Nathy, directed by Agustín Puente and produced by The Movement by Landia – watch HERE!

‘GRASA‘reveals a more mature and emboldened Nathy who asserts her unique capabilities as a songwriter and performer, seamlessly navigating rap, ballads, and tropical genres. For the first time, the Argentine-born, Spain-based artist reveals a more intimate and personal side in her lyrics, unafraid to open up about the growing pains and creative crises that come with fame, success and the pressures of modern stardom.

In Spanish, ‘GRASA‘ evokes many different meanings and cultural subtexts, especially in her native Argentina, where the word can mean “tacky”, “tasteless” or “vulgar”. But Nathy, like her music, doesn’t want to limit herself to one definition: it could be how she proudly flaunts her body that doesn’t fit the mold of heteronormative expectations while publicly revering a slice of pizza or pasta on her social media feeds. Or it could evoke the richness of her musical arrangements, or even her zealous, all-in attitude of getting her hands dirty, in everything she does. She wants to reclaim the word and make it part of her universe: “For me it’s a state of mind, a lifestyle,” she says.

Nathy co-produced and co-wrote the 16 tracks in the album. Most tracks are the result of a close collaboration with Venezuelan musician and producer Manuel Lara (Kali Uchis, Bad Bunny) who also serves as executive producer with Nathy. ‘GRASA‘ draws visual and stylistic inspiration from a diverse array of references – the cinematic grandeur of mafia lore, 1970s NYC salsa, current icons like Kendrick Lamar – but grounded in a contemporary sound. The album feels like the soundtrack of Nathy’s current moment as she pushes boundaries and defies expectations in her craft. It’s also the triumphant result of a deeply personal journey.

In an industry often characterized by superficiality, Nathy’s authenticity shines through, reminding us that you can be an ambitious powerful woman while also showing vulnerability and being open about navigating life’s challenges.

Nathy’s critically acclaimed 2020 debut album ‘Calambre’ catapulted her to fame and success, winning “Best Alternative Album” at the 2021 Latin GRAMMYs, scoring hits with Bizarrap, C. Tangana and Tiago PZK, playing Coachella, selling out two Movistar Arenas in Buenos Aires and touring all over Spain. But her signature zeal and grueling work ethic came at a personal cost. In between performing, brand deals and releasing new music, in 2022 and 2023 she quickly got to work in the writing and production of new material that would serve as a follow up album. “It’s rooted in me, I’m a strong woman, but I lost track of my own humanity,” she says of her self-imposed high standards, which coupled with the pressures of the industry, and a series of romantic heartbreaks, compromised her mental health and left her emotionally unfulfilled. “I was like a robot telling myself, ‘I’m a gladiator’. But I had to relearn how to enjoy simple things in life that were not work.’

NATHY PELUSO – GRASA TOUR DATES

9th February 2025 – Milan, Italy – Fabrique

11th February 2025 – Berlin, Germany – Columbiahalle

13th February 2025 – Amsterdam, Netherlands – Melkweg

15th February 2025 – Paris, France – Salle Pleyel

16th February 2025 – Brussels, Belgium – Cirque Royal

19th February 2025 – London, UK – Roundhouse

5th March 2025 – Miami, FL – Fillmore Miami Beach

7th March 2025 – Washington, DC – 9:30 Club

8th March 2025 – Brooklyn, NY – Brooklyn Paramount

12th March 2025 – Chicago, IL – The Vic

15th March 2025 – Los Angeles, CA – The NoVo

Follow Nathy Peluso

Halsey + VEVO

Watch

Vevo, the world’s leading music video network, announces the release of GRAMMY nominated genre blending artist Halsey’s Official Live Performance of “Panic Attack,” off her new album, The Great Impersonator. Vevo’s Official Live Performances are the result of close creative collaboration with artists and their teams, resulting in a series of very special exclusive performances.

Vevo and Halsey have a long history of working together. Halsey first performed on Vevo’s DSCVR set with “Hurricane” in 2015, followed by LIFT Live performances of “Hold Me Down,” “Ghost,” “New Americana,” “Roman Holiday” and “Is There Somewhere” in 2015 and 2016. In 2017, Halsey released Vevo Presents performances of “Heaven in Hiding,” “Now or Never, “Strangers,” “Lie,” “100 Letters,” “Eyes Closed”, and “Walls Could Talk”.

To visually interpret her new album, Vevo and Halsey partnered to create four meticulously designed videos – each one encapsulating a different aesthetic of music from the ‘70s through the early 2000s. The full series features interconnected stages that allow her to shape-shift through space and time, exploring each decade of music. Captured on 35mm film stock, every creative detail of the production was carefully curated to be period specific, from the lighting design to the instruments the band are playing. In each performance, Halsey goes beyond an impersonation to truly inhabit the spirit and intention of each musical genre.

Set in the ‘70s, “Panic Attack” kicks off the series, with Halsey dressed in a Stevie Nicks-inspired vintage dress, sourced from one of LA’s most iconic wardrobe rental houses. Adding her personal touch, Halsey even did her own makeup, largely drawing from her own cosmetics line, About Face.

“For the past nine years, we’ve had the privilege of seeing Halsey’s uniquely expansive vision for her work come to life, with her gracing multiple Vevo franchises. Halsey is, and always has been, a creative force of nature – and this time, fans get to see another side to her,” says JP Evangelista, SVP, Content, Programming and Marketing, Vevo, “With each performance distinctly reflecting an era, Halsey brings her fans on a nostalgic journey through time and introduces them to her various personas. We look forward to releasing the next decade piece.”

Official Live Performances are the flagship original content for Vevo, working with the biggest names in music – they are the result of close creative collaboration with artists and their teams, resulting in a series of very special exclusive performances. Specifically tailored creatives meant to fit the vision of each individual artist chosen, these performances connect artists with their global audience of fans adding to their visual library.

RITA HAYWORTH GALA

The inaugural Rita Hayworth Gala was held in 1984 to honor her legacy, sparked by her courageous decision to share her Alzheimer’s diagnosis. Today, it has evolved into a signature event in New York City benefiting Alzheimer’s research and care. According to the Alzheimer’s Association, an estimated 7 million people are affected by the disease. Since its inception, this significant gala has raised over $87 million, fueling critical advancements in care and research.

This year, leading up to October 25th, the Triple Challenge is underway, encouraging further contributions. Tonight’s event, underwritten by Rolex, is held at The Plaza Hotel, where we celebrate the outstanding contributions of Eugenia Zukerman and Richard (Dick) Novik in raising awareness and advancing Alzheimer’s research. So far in 2023, over $432 million has been raised through donations and partnerships, supporting efforts to find a cure and preventative measures. The disease disproportionately affects women, with two-thirds of those diagnosed being female, and older Black Americans, who are twice as likely to be diagnosed. Recent studies rank The Bronx third among U.S. counties for Alzheimer’s prevalence, with New York State holding the second spot among eastern and southeastern states.

In her mother’s honor, founder Princess Yasmin Aga Khan has continued to spread the message that ‘Life doesn’t stop with a diagnosis.’ This evening’s host, Wayne Brady, will lead an event featuring a performance by Leslie Odom Jr. with Cafe Wha Unlimited Band and a special moment by Chris Mann.

In loving memory of Clara Bell (Anderson) Gardner.

#ImagineTogether #ENDALZ

Wayne Brady attends Alzheimer's Association gala via 360 MAGAZINE.

BREMONT UNVEILS THE TERRA NOVA JIMMY CHIN

British watch brand Bremont announces the launch of The Terra Nova Jimmy Chin, in collaboration with the world-renowned adventurer, photographer, alpinist, and award-winning filmmaker. As a brand ambassador for Bremont, Chin’s adventurous spirit and passion for exploration have inspired this exceptional timepiece, designed for those who embrace the outdoors and the thrill of adventure. Jimmy Chin is not only an accomplished alpinist but also a celebrated filmmaker, best known for his work on the Oscar-winning documentary “Free Solo” and highly acclaimed Nyad. His deep connection to nature and commitment to pushing boundaries resonate with Bremont’s ethos of adventure and exploration.

“I am incredibly excited to partner with Bremont on these limited-edition watches,” comments Chin. “They represent the spirit of adventure and the pursuit of excellence in everything I do, whether on the mountain or behind the camera.” The Terra Nova Jimmy Chin 42.5mm Chronograph is a perfect representation of Jimmy Chin’s unique and multi-faceted profile. Robust and sporty in nature, the timepiece captures the essence of Chin’s elite athletic power but also adds a 8km second-dimension dear to Jimmy, reflecting his creative side as a filmmaker and photographer. The Chronograph is ‘sportchic’ in its execution, featuring warm and elegant shades of rose gold across the case and the dial. The effect offers a mix of warm aged indexes, golden hands, and counters. The Terra Nova Jimmy Chin is available as two limited edition variants. Featuring the contemporary, geometric cushion case of the Terra Nova collection, a full 18ct rose gold edition is available as a run of 15 pieces or a 904l steel and rose gold version is available in a run of 100 pieces. Both models come within an elegant wooden display box, accompanied by a copy of Jimmy Chin’s extraordinary book of alpine photography ‘There and back: Photographs from the Edge’. Framed by a bi-directional rose gold bezel with black ceramic insert featuring compass markers, the models feature a black dial with light brown full Superluminova block numerals, for enhanced visibility, complemented by rose gold coloured sub dials in a reverse panda execution. A date function sits at 6 o’clock. The Super-LumiNova® application continues across the indexes on the railroad minute track and central rose gold hands. The central running second chronograph hand is executed in red, a nod to the red lacquered color, and then Chin applies to his photography, referencing and honoring his Asian heritage. Turning the watch over reveals an extraordinary exhibition case back, decorated with an evocative image of the Teton mountain range, an area close to Jimmy Chin’s heart as it is his second home in Wyoming and his local proving ground. “The picture is one I took with my mobile landing in Jackson, a place that is special to me. I am impressed by how the Bremont team has translated this image on the case back decoration, creating something unexpected and unique” comments Chin.

“The picture is one I took with my mobile landing in Jackson, a place that is special to me.”

The creative process was incredibly organic, with ideas and designs exchanged between Chin and Bremont CEO Davide Cerrato over the past year. “A design collaboration is a unique journey of mutual discovery, and only a deep understanding of each other’s point of view and passion can lead to a perfect result. Going through this journey with a unique man like Jimmy has been a rich and memorable experience” comments Davide Cerrato, CEO Bremont. The Terra Nova collection references and is inspired by military pocket watches of the early 20th century. Styled and meticulously crafted, Terra Nova includes all the hallmarks of these original timepieces, capturing their rugged elegance, practicality, simplicity, and essential functionality, reinterpreted for the 21st century.

The Terra Nova Jimmy Chin is available as two limited edition variants. Featuring the contemporary, geometric cushion case of the Terra Nova collection, a full 18ct rose gold edition is available as a run of 15 pieces or a 904l steel and rose gold version is available in a run of 100 pieces.

BREMONT UNVEILS THE TERRA NOVA JIMMY CHIN via 360 MAGAZINE.

A New Era in Goggle

Evolution for All-Year Versatility

Enter Flex Scape, Oakley®’s first hybrid goggle piece that combines the functionality of goggles and sunglasses, delivering the unexpected in eyewear. This invention wrapped in art is the pure manifestation of Oakley’s DNA, inspired by a legacy of exploration and experimentation and built to fit in, in any landscape.

“Having eyewear that flexes from the mountains to the streets is a game-changer” said Team Oakley athlete, Lucas Pinheiro Braathen. “This is the level of innovation that sets Oakley apart in a dynamic piece that looks dope and that suits my lifestyle from air to après.”

Just like its name suggests, Flex Scape is built to adapt to every rider’s needs, pushing beyond the goggle norms. The sleek and disruptive design is built to conquer epic bluebird mountain days, transition for relaxing après-ski moments, cater to skaters dropping in from a halfpipe, or handle any off-mountain sport in between. The piece’s defining feature is an interchangeable, one-size woven strap that can be swapped out for ear stems, transforming it from a goggle into sunglasses on the fly to match your style and changing conditions.

Flex Scape utilizes PhysioMorphic™ Geometry, enabling Oakley’s designers to innovate without shape limitations and advance the brand’s quest to progress the human experience. This purpose-built lens conforms to facial contours like a mask for a wider field of view. The eyewear is optimized for brighter conditions and includes a single-layer lens with an anti-fog coating that reduces distortion, reflection, and refraction. The lens also features proprietary Plutonite® material and Oakley’s HDO® (High-Definition Optics) Technology, providing 100% UV protection and safeguarding against high-velocity impacts. Oakley Prizm™ technology enhances color and contrast, allowing the wearer to see everything in vivid detail.

Tackle bluebird days or après ski with Flex Scape, available in Matte Black with Prizm™ 24K and Matte Grey Snow with Prizm™ Snow Sapphire Iridium, beginning October 3rd in Oakley stores and on oakley.com.

OAKLEY FACTORY TEAM + BRAIN DEAD

Oakley Factory Team, in collaboration with Brain Dead, launches its highly anticipated drop for Fall/Winter 2024, fusing archival inspiration with forward-thinking design. This release introduces fresh colorways for the iconic Flesh and Chop Saw footwear, alongside two eyewear models, reimagined for the season.

For the first of three upcoming FW24 drops, earthy tones pair with hairy suede textures to define the footwear lineup. The Flesh comes in a rich Java colorway, featuring a caviar-black textured mesh collar and a bold caviar-green rubber outsole. The Chop Saw takes on a sleek look with a black-ink front panel and dark gull gray mesh lining.

The drop is completed by two iconic eyewear styles. The legendary Mumbo has a rounded, classic silhouette carrying with the Brain Dead logo and comes with two interchangeable lenses for versatility. The Eye Jacket™ has a more future-forward feel, with its frameless, clean-cut lenses, pushing the boundaries of design. Each pair of sunglasses comes with a collectible coin celebrating Brain Dead’s 10th anniversary, a nod to Oakley’s heritage coins from the 90s X-Metal releases.

Oakley Factory Team FW24 (Drop 1) will be available starting September 17th at 10 AM PT at WEAREBRAINDEAD.COM, all Brain Dead locations, Oakley.com, Oakley Lincoln Road, Oakley Cadorna Milan, Oakley Covent Garden, Oakley Marina Bay Singapore, Oakley Foothill Ranch, Oakley Shibuya, and select stockists.