PERSONAL TRIBUTE TO THE BEAUTY OF TRANSIENCE
‘This commission is sentimental to me. It was 22 years ago. I took my lovely daughter Mika home from the hospital in Tokyo where she was born, and we drove through the Sakura of Aoyama Cemetery. The start of a wonderful life.’ – Gerry Spahn
- Rolls-Royce unveils bespoke Phantom “Cherry Blossom”
- Inspired by Hanami, the Japanese tradition of cherry blossom viewing
- Commissioned to capture the fleeting beauty of cherry blossoms for a family legacy
- Features 250,000 stitches and six months of development
- Starlight Headliner embroidered with cherry blossoms
- First-ever use of sculptural 3D embroidery in a Rolls-Royce
- Celebrating 100 years of the Rolls-Royce Phantom nameplate in 2025
As cherry blossom season arrives, Rolls-Royce Motor Cars proudly presents the Phantom Cherry Blossom, a one-of-a-kind Phantom Extended inspired by the delicate beauty of Sakura. A Japanese client commissioned this masterpiece to preserve cherished Hanami memories and pass down a legacy to future generations.
Cherry blossoms symbolize nature’s rhythms, the arrival of spring, and the beauty of impermanence. Lasting only about a week, these blooms remind us to embrace the present. This symbolism is deeply rooted in Japanese art, literature, and philosophy. Hanami, or “flower viewing,” is a centuries-old tradition where families and friends gather beneath cherry trees to celebrate the season’s fleeting beauty.
Phantom Cherry Blossom: A Bespoke Vision Realized
The journey to create this exceptional Phantom began three years ago when Rolls-Royce artisans met with the client in Japan to fully understand their vision. The result is a breathtaking expression of Bespoke craftsmanship, reflecting both the client’s personal ambition and the unparalleled skill of Rolls-Royce’s artisans. Now delivered to its proud owner, this unique commission embodies their individuality and passion.
A Floral Sanctuary: 250,000 Stitches of Exquisite Embroidery
Inside, intricate embroidery captures the sensation of sitting beneath a blooming cherry tree. A bespoke Starlight Headliner showcases an embroidered cherry branch adorned with delicate white blossoms. The embroidery extends across the rear door panels and the Privacy Suite partition, requiring over six months of meticulous work. The headliner alone took three weeks to complete, featuring more than 250,000 stitches.
Light interacts with the embroidery to highlight its depth and complexity. The rich texture of the embroidered cherry tree is achieved using an offset tatami stitch, inspired by ancient Japanese weaving techniques. The branches intertwine seamlessly, meticulously aligned by a single artisan to create a continuous flowing design.
Rolls-Royce First: Sculptural 3D Embroidery
For the first time, Rolls-Royce incorporates three-dimensional embroidery, adding a tactile, sculptural effect to the interior. Specialists developed a new technique where thread layers form self-supporting structures. Each petal is shaped by hand and stitched into place to enhance the interior lighting and create soft shadows.
An Elegant Bespoke Statement
Continuing the Hanami theme, the Bespoke umbrellas inside the doors feature a falling petal motif. The exterior, finished in Crystal over Arctic White, includes a hand-painted Coachline tapering at the rear passenger door, adorned with a delicate cherry blossom motif—an elegant preview of the artistry within.

