Rolls-Royce, black badge, bespoke, Vaughn Lowery, 360 MAGAZINE, automotive news, suv, luxury

Black Badge Cullinan

Black Badge family defines taste of a younger generation

¤6.75-litre V12 engine now delivers increased power (600BHP) and (664 ft-lb) torque

¤Drivetrain and chassis re-engineered for enhanced dynamic performance

¤Infinity symbol continues to signify noir expression of Rolls-Royce

Rolls-Royce Motor Cars unveiled the latest member of the Black Badge permanent Bespoke Family, Black Badge Cullinan. Introduced in March of 2016 to tremendous reception, today one-in-five Rolls-Royce commissions is done as Black Badge with a darker image that defines the taste of a younger generation of luxury consumer., Cullinan remains the most popular Rolls-Royce with clients waiting for months for Bespoke commission. Now it is time for Black Badge Cullinan to conquer new frontiers.
 
“Black Badge reflects the desires of a distinct group of Rolls-Royce clients: men and women who take risks, break rules and build success on their own terms. The time has come for Rolls-Royce’s boldest and darkest expression of Black Badge yet. The King of the Night, Black Badge Cullinan,” said Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars.
 
This Rolls-Royce alter ego is marked with the mathematical symbol representing a potential infinity placed discreetly throughout the motor car. This marking was first applied to Sir Malcolm Campbell’s record-breaking Rolls-Royce-powered Blue Bird K3 hydroplane.
 
Black Badge Cullinan Exterior: The King of the Night
Multiple layers of paint and lacquer are meticulously applied and hand-polished polished for up to five hours, representing the most comprehensive surface finish process ever applied to a solid paint color. The depth and intensity of Black Badge Cullinan’s finish serves as the perfect canvas for a contrasting Coachline.
 
 
The darkened Spirit of Ecstasy mascot is presented in high gloss black chrome and the iconic Rolls-Royce badges invert to become silver-on-black. Chrome surfaces such as the front grille surround, side frame finishers, boot handle, boot trim, lower air inlet finisher and exhaust pipes are darkened and the vertical grille bars remain polished, reflecting the blackened surfaces that surround them.
 
Black Badge Cullinan wears all-new 22-inch forged alloy wheels, reserved exclusively for Black Badge Cullinan. The 22-wheels accompanied by another first for Rolls-Royce with the marque’s first ever colored brake caliper. The high gloss Red paint offsets the new dark wheels.
Black Badge Cullinan Interior: Superlative comfort. Audacious design
Collaboration between designers, engineers and craftspeople saw the creation of a luxury carbon-fiber finish developed to create repeating geometrical shapes in a three-dimensional effect. Each leaf of Technical Fiber is finished with six coats of lacquer before being left to cure for 72 hours then hand-polished to Rolls-Royce’s hallmark mirror finish.
 
Starlight Headliner has joined Rolls-Royce iconography alongside the Spirit of Ecstasy and Pantheon Grille and makes its Cullinan debut on Black Badge Cullinan. Crafted in Black leather with 1344 individual fiber optic cables, the new Bespoke Starlight Headliner incorporates a new shooting star feature with eight brilliant white shooting stars.
 
Color and Trim designers created a bold new leather color, Forge Yellow, to offer as part of the brand’s curated collection. The new colors can also be commissioned for the Bespoke Viewing Suite or incorporated into the Recreation Module tailored to any client’s specification.
 
Black Badge Cullinan Engineering. The Architecture of Luxury’s dark side
Black Badge is far more than an aesthetic treatment. Key to the thrill of Black Badge Cullinan is the Architecture of Luxury, Rolls-Royce’s proprietary all-aluminum architecture. The sub-structure delivers extraordinary body stiffness and is fitted with all-wheel drive and four-wheel steering.
 
Like all Black Badge family members Black Badge Cullinan is enhanced to generate an extra 29bhp for a total of 600bhp and an additional 37 ft-lb (50NM) for a total 664 ft-lb (900NM) torque. Pressing the ‘Low’ button on the gear shift unlocks Black Badge Cullinan’s full suite of technologies including the new Black Badge audible exhaust, creating a deep rumble of the 6.75-litre twin-turbocharged V12. As the Rolls-Royce of SUV’s, Black Badge moves Cullinan to 60 mph in 4.9 seconds.
 
Black Badge Cullinan features Rolls-Royce’s ‘Intuitive Throttle’ for a more aggressive shift pattern for the ZF 8-speed transmission. Both front and rear steered axles work collaboratively to adjust the levels of engagement depending on throttle and steering inputs. Changes to suspension components and settings add to the suite of dynamic technologies that ensure balanced dynamic and refined ride. And of course, Black Badge Cullinan features a raised braking bite point and decreased pedal travel. Redesigned brake discs also allow consistency in these changes while braking at elevated temperatures.
 
Black Badge Cullinan is now available to commission.

Leave a Reply