Dogecan Axe deodorant crypto campaign via 360 MAGAZINE

AXE × DOGECOIN

The first-ever AXE product available to purchase exclusively with Dogecoin was announced today (4/20 – DogeDay 2022) and drops April 27.

Your favorite crypto-inspired scent is back with a twist: AXE Dogecan. The Stick is available exclusively for Dogecoin.

It all started with a now famous tweet: “if it gets to $1, we’ll make it happen.” AXE first teased the idea of the limited-edition Dogecan on DogeDay 2021, promising to release the original musk if Dogecoin hit $1. The buzz was huge across social media with fans clamoring for the brand to release the product.

Even though Dogecoin didn’t go to the moon last year, AXE released Dogecan to meet the demand from the Doge community. AXE released one thousand limited-edition cans, which were given away for free and snatched up in under 10 minutes.

If you missed out on last year’s Dogecan, this is your moment to grab one of your own limited-edition crypto-scents – only available on April 27 for purchase exclusively with Dogecoin**.

Follow AXE on Twitter, TikTok, Instagram and Facebook for all the details on how to purchase on April 27 and smell irresistible.  

So, what will the brand do after the limited edition sells out this year? Wait and see – it’ll certainly be out of this world. To the moon!

**Smartmedia Labs is powering the activation by leveraging SmartMedia Tech’s enterprise NFT/web3 platform. T&C apply

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