American Apparel Holiday 2018

The American Apparel Fall 2018 Collection features  a curated selection of brand new arrivals and returning iconic favorites, the collection includes an array of denim, tees, leggings, skirts, hoodies, and outerwear in a wide range of colors and prints, available exclusively at AmericanApparel.com.

 

Khairan Majid, American Apparel’s head of merchandising, says the collection “offers an inclusive and refreshing take on fashion basics with longevity. We wanted to break down barriers with gender-neutral silhouettes and a wider size range. The warm, neutral color palette and beautiful luxe fabrics elevate this range, while still keeping the price point accessible.”

The season’s offerings include the anticipated return of the Riding Pant. This highly-coveted style is a high-waist silhouette with the perfect amount of stretch, now with an updated waistband and improved fit. Available in Black, Navy, Silver Birch, and Lieutenant, the Riding Pant retails at $68.00 with sizing from XS to XXL.

 

Another returning favorite for fall is the bestselling Tennis Skirt, an American Apparel icon and back-to-school essential. This pleated skirt is rendered in lightweight Gabardine polyester, with a wide range of colorways including classic plaid, retailing at $48.00.

The season welcomes the arrival of American Apparel’s first-ever outerwear collection, beginning with a lightweight, year-round Trench Coat – the brand’s interpretation of the classic English silhouette. The Trench Coat is available in Black, Vintage Khaki, navy, Lieutenant, Black/Navy, and Lieutenant/Mauve, with sizes ranging from XS to XXL, retailing at $98.00. Also on the outerwear docket: a Bomber Jacket, with reversible construction for a modern update, retailing at $118.00 in Black/Navy and Lieutenant/Mauve. Rounding out the outerwear highlights are the slick Duckie Puffer and Duckie Raincoat, available in Black, Freesia, Mauve, and Palace Blue from XXS to XXL (priced from $88.00 to $98.00). Polar Fleece also makes an appearance, offering superior comfort and next-level softness, with a Pant and a Quarter Zip pullover, available in Black and Palace Blue with contrasting trim, from XS to XXL, retailing at $46.00 and $48.00.

 

American Apparel’s Fall 2018 collection also launches a new corduroy collection: 100% Cotton styles that are soft to the touch, incredibly comfortable, and vintage-inspired. Corduroy styles include a Zip Skirt, a Skirt Overall, a Letterman Jacket, and a versatile Shacket, available in Lieutenant, Hot Sauce, Dark Honey, and Navy. Corduroy pieces retail from $58.00 to $88.00, with sizes ranging from XS to XL.

 

Texture plays a key role this season, as American Apparel expands its Thick Rib collection. Thick Rib is a medium-weight cotton-poly blend designed to alter and shape the body, as evidenced by the new Soccer Jersey, Bodysuit, Crewneck Dress, Midi Tube Dress, Crop Turtleneck, Braille, and Flare Pant. Thick Rib colorways are Black, Star White, Lavender, Freesia, and Maroon; sizing runs from XS to XL and styles are retailed from $28.00 to $44.00.

 

Denim plays a key role this fall, with a Denim Pocket Skirt ($58.00) in XS to XL; a Button Flare Jean in Vintage Blue ($68.00) in sizes 24 to 32; a Crop Pencil Jean ($68.00) in sizes 24 to 32; and a new men’s fit: the Straight Jean, made with 14-ounce denim for an authentic vintage feel. The Straight Jean is available in a Dark Wash and Medium Wash, retailing at $68.00 from size 30 to 34.

And in classic American Apparel tradition, fall includes a wide variety of premium basics, from iconic tees, tanks, and pullovers to hoodies, bodysuits, shorts, and much more. Mix-and-match foundational pieces for everyday wear and easy layering – for workouts, weekends, and everything in between. Adds Majid: “We believe in individuality and self- expression, and I think this collection embodies both.”

 

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