adidas is unveiling the full details of their groundbreaking collaboration featuring global megastar, Bad Bunny and international soccer icon and arguably the greatest player in history, Lionel Messi. The ‘Bad Bunny & Messi’ Collection features two of adidas’ most celebrated silhouettes – the adidas Gazelle and the adidas F50 cleat.
As the worlds of soccer and music seamlessly intertwine, the collaboration between the two adidas ambassadors is testament to their mutual fandom and shared passions for soccer and music, highlighting a unique bond rooted in respect and love for one another’s craft. The Bad Bunny & Messi Collection celebrates the incredible connection between music and sport, two passions that unite fans across the world, and pays homage to the individual legacies of Bad Bunny and Messi, while cementing adidas’ role in culture.
In celebration of the Bad Bunny & Messi Collection, adidas is also launching a new Bad Bunny & Messi Campaign film, that commemorates this groundbreaking partnership by honoring the millions of Bad Bunny and Messi fans who have voiced their devotion through social media, in the stands, and beyond, over the years. At the center of the campaign is a touching letter, crafted from the heartfelt words of fans on Instagram, YouTube, and X (formerly Twitter).
For further information, please visit adidas.com/badbunny and adidas.com/lionel_messi.
Product Details:
- Bad Bunny & Messi F50 will be available globally; RRP 300 EUR
- Bad Bunny & Messi Gazelle will be available exclusively in North & South America; RRP 180 EUR
- Sign-ups for the collection will be available on the CONFIRMED and adidas flagship apps starting October 21st, and in adidas flagship stores starting October 26th.
