The 3rd annual JBL Fest kicked off last night in Vegas with JBL REMIX, hosted by legendary NBA All-Star Shaquille O’Neal (AKA DJ Diesel) and featuring an iconic throwback performance from Run DMC on the rooftop of Caesars Palace.
Just before Run DMC took the stage, DJ Diesel was seen catching up with fellow “Inside the NBA” co-host Kenny Smith in the VIP lounge.
Artist Cey Adams, who designed some of RUN DMC’s most iconic album covers, created an immersive experience with authentic graffiti tags, streetlamps and JBL-branded subway signs to transport guests back into New York City’s hip-hop scene in the 1980s.
*Note: The party continues tonight for CLUB JBL!, hosted by JBL ambassador Priyanka Chopra Jonas and featuring even more electrifying performances from Bebe Rexha, as well as fellow JBL ambassadors Armin van Buuren and DJ Tigerlily. Plus, the cast of “Vanderpump Rules” will walk the star-studded red carpet with a surprise guest you can’t miss.
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*photo credit: Kevin Mazur
