Posts made in December 2024

MYLES SMITH + BRIT AWARDS

MYLES SMITH ANNOUNCED AS WINNER OF BRITS RISING STAR AWARD!

“STARGAZING” HITS #1 AT TOP 40 AND HOT AC RADIO

FIRST UK ARTIST TO HIT #1 AT TOP 40, HOT AC & ALTERNATIVE FORMATS

WITH HIS DEBUT RADIO SINGLE IN THE US

PERFORMING ON THE VOICE SEASON 26 FINALE

TUESDAY, DECEMBER 10


Photo credit: John Marshall/JMEnternational

 

The BRIT Awards 2025 have announced Myles Smith as the winner of the prestigious BRITs Rising Star award. This marks an incredible milestone in the 26-year-old artist’s meteoric rise. The announcement was made by Jack Saunders on his BBC Radio 1 New Music show, unveiling Myles as the first winner revealed for The BRITs 2025.

Myles shared his excitement: “Winning the BRIT award for Rising Star is such a surreal moment. Music has always been about connecting with people, and to see it resonate on this level is incredible. I’m so grateful to my team, my family, and especially the fans who’ve supported me every step of the way. Your belief in me means everything. This is just the beginning, and I’m so excited for what’s to come—thank you for being part of this journey.”

In addition to this honour, Myles continues to dominate global charts with his platinum-certified single “Stargazing.” This week, the track hit #1 at Top 40 and Hot AC radio, making Myles the first UK artist to reach #1 on all three major radio formats in the US with a debut radio single. The song previously hit #1 on the Alternative radio chart in September, cementing its cross-genre appeal.

These milestones cap off an extraordinary year for Myles. “Stargazing” is now the biggest global single from a UK artist this year, spending 29 weeks on the Billboard Hot 100 and amassing over 550 million streams on Spotify alone. The track is a centerpiece of his growing catalogue, which has now surpassed 1.4 billion streams worldwide. The single is now the top-selling 2024 single by an English artist this year and has dominated airplay charts across the US, UK, Germany, New Zealand, the Netherlands, Belgium, and Switzerland.

The past year has also seen Myles recognised as BBC Introducing’s Artist of the Year for 2024 along with making the longlist for BBC’s prestigious Sound Of poll. His recent EP A Minute… has further solidified his status which also features the recent viral hit “Nice To Meet You.” Alongside sold-out dates on his 2024 global tour, Myles has graced stages on the TODAY Show, Jimmy Kimmel Live!, and Later… with Jools Holland, and will be performing on the Season 26 finale of The Voice on Tuesday, December 10. Looking ahead, Myles will embark on his sold-out UK tour in February 2025 before joining Ed Sheeran on the European leg of the Mathematics Tour.

Hailing from Luton, Myles’ journey is grounded in authenticity. Taught to play the guitar and piano by the age of 12, he performed at local pubs and open-mic nights before gaining traction on TikTok in 2020. His covers of “Sweater Weather” and “I Found” went viral, paving the way for original songs like “Solo” and “My Home” that earned him a deal with RCA in 2023. Myles’ unique ability to unite audiences through his heartfelt lyrics is evident in his smash hit “Stargazing,” which pairs soaring melodies with introspective storytelling.

As he continues to shape his legacy, Myles Smith is undeniably an artist to watch in 2025 and beyond.

Follow Myles Smith

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STEPN GO + adidas

Launch First-Ever STEPN GO x adidas Physical Shoe Drop

Social-lifestyle app STEPN GO is thrilled to announce the next milestone in its ongoing partnership with adidas: the launch of the first-ever STEPN GO x adidas co-branded physical running shoes featuring the STEPN GO logo. This exciting development follows a successful year of collaboration between the two brands, which previously saw the release of the STEPN GO x adidas Genesis NFT Sneakers. Now, the partnership moves beyond the digital world and into the physical, with a limited-edition collection of 1,200 physical adidas Ultraboost 5 running shoes.

This marks the latest phase of STEPN GO and adidas’ year-long partnership, which began in April 2024 with the launch of the STEPN Genesis NFT collection. After building excitement with the NFT drops, the introduction of STEPN GO x adidas Ultraboost 5 highlights how the two brands are pushing the boundaries of digital and real-world fashion. More HERE.

Starting December 13, the limited-edition collection of STEPN GO x adidas Ultraboost 5 running shoes will be available exclusively on the MOOAR marketplace. This initiative is reserved for holders of STEPN and STEPN GO x adidas Genesis Sneakers, reflecting adidas’ commitment to empowering physical movement and innovation.

With only 1,200 Ultraboost 5 shoes available, this drop combines the cutting-edge performance of adidas with the active lifestyle ethos of STEPN GO.

“The launch of physical shoes is a defining moment in our partnership with adidas”, says Shiti Manghani, CEO of STEPN by FSL. “We’ve moved from digital collectibles to tangible products that people can wear, showing just how far the Web3 space has evolved. This collaboration demonstrates the potential of merging fitness, digital assets, and real-world products.” 

“We’re thrilled to offer a new digital experience for runners at the forefront of this exciting new era,” says Erika Wykes-Sneyd, VP and GM of adidas /// studio. “This collaboration not only brings a fresh way to engage with fitness but also introduces rewarding experiences that push the boundaries of what’s possible in both the physical and digital worlds.”

Moreover, since the Public Beta Launch of STEPN GO in September 2024, the platform’s Haus System has become a standout feature. The Haus System allows users to lend their Sneakers to friends, share Energy and earnings, and onboard new users into Web3 without needing a wallet. This has made STEPN GO more accessible to a wider audience and reinforces its focus on community-driven innovation.

The raffles for the STEPN GO x adidas Ultraboost 5 running shoes will take place from December 13 to December 17, with four separate raffles. An advantage will be given to STEPN and STEPN GO x adidas Genesis NFT holders, while opportunities for broader participation will be provided through a contest on X and two raffles exclusively open to the ALTS by adidas and STEPN Apps communities.

Winners will be able to claim their shoes between January 6 to January 22, after a 3-week trading period allowing everyone to buy their tickets on the secondary market. The collection comes in four limited edition co-branded shoe styles, with the color being randomly assigned to winners, adding a unique element of surprise.

The STEPN GO x adidas collaboration is a significant step in integrating an active lifestyle into everyday life, showcasing STEPN GO’s innovative approach to fitness technology and its leadership within the Web3 ecosystem. By combining digital and physical experiences, this partnership underscores the growing impact of STEPN GO, not just as a fitness app but as a pioneer in redefining possibilities in the Web3 space.

Stephen Silver Fine Jewelry

Stephen Silver Fine Jewelry Reveals New Exclusive 
MB&F LEGACY MACHINE PERPETUAL EVO Silicon Valley Edition Timepiece Series

Silicon Valley’s leading timepiece salon has partnered with MB&F to release an exclusive edition of the Legacy Machine Perpetual EVO. The limited series of 18 timepieces, which retail for $208,000 USD each, are available exclusively through Stephen Silver Fine Jewelry at The Villa Menlo Park.

The limited series of 18 MB&F LM Perpetual EVO Silicon Valley Edition timepieces marks the first time the conceptual Swiss watchmaker has produced its popular Evo sports model in a precious metal—in this instance, 18 karat rose gold. The MB&F LM Perpetual EVO Silicon Valley edition features the GPHG award-winning perpetual calendar movement developed by Stephen McDonnell, a blue dial plate and choice of white or blue rubber strap, and a rose gold case back bearing the limited-edition model’s name.

Following a strong early response, just a few LM Perpetual EVO Silicon Valley edition models remain available for pre-sale now at Stephen Silver Fine Jewelry at The Villa Menlo Park. The product collaboration underscores the Silvers’ close relationship with MB&F brand Founder and Creative Director Maximilian Büsser. The launch anticipates the opening of Northern California’s new MB&F LAB at The Villa Menlo Park in early 2025, a mixed-use retail, dining, and community development spearheaded by Stephen Silver Fine Jewelry.

“We were happy to be able to provide some design input,“ says Jared Silver, President of Stephen Silver Fine Jewelry. “Along with the color scheme, small changes were made like updating the hands to rose gold. We enhanced the legibility while maintaining the beautiful symmetry of the watch. I am biased, of course, but I think this is one of the most attractive versions of the LM Perpetual Evo yet released. It will also be highly collectible over time as it is the first Evo MB&F made with a precious metal.”

Introducing the Legacy Machine Perpetual EVO Silicon Valley Edition

MB&F creations have transported their wearers to destinations that exist only on maps of the imagination: from star-cruisers to deep-sea jellyfish, Maximilian Büsser’s Machines are the mechanical cartographers of the multiverse. 

The EVO line marked a significant evolution, with the release of the first LM Perpetual EVO pieces in 2020: their wearers became the navigators of their active lifestyle; the map was their life. On this journey, they would never have to leave their watch behind.

The LM Perpetual EVO was launched in three limited editions in zirconium, followed by a titanium edition with green CVD dial-plate, replaced in February 2024 by an ice blue dial-plate. 

To celebrate the opening of the MB&F LAB in Silicon Valley with retail partner Stephen Silver, the series is joined by a limited edition of 18 pieces in 18K rose gold with an ocean blue dial plate. All editions feature a closely-fitted, integrated rubber strap for the smoothest wearing experience of any MB&F Machine ever.

The 44mm case’s profile emphasizes openness and extreme clarity. A specially developed monobloc shock-absorbing system – “FlexRing” – that makes for the most robust Machine ever to emerge from MB&F. The LM Perpetual Engine, designed by Stephen McDonnell, an award-winning perpetual calendar that replaces traditional constructions with an innovative mechanical processor. 

The MB&F collection has welcomed several complications and horologically prestigious mechanisms. In terms of combining prestige, tradition and innovation, however, Legacy Machine Perpetual has remained at the apex of MB&F watchmaking savoir-faire since it was introduced in 2015.

Although the 44mm diameter is unchanged from its 2015 iteration, the new EVO case design features a no-bezel construction, with the domed sapphire crystal fused directly to the case. The increased openness of this design highlights the equilibrium between the legibility of LM Perpetual EVO’s calendar indications and the cinematic play of the engine components — surmounted by the iconic MB&F hovering balance wheel. This expansive new presentation of the LM Perpetual Engine was no simple design reconfiguration. New geometries for the sapphire crystal had to be calculated, achieving the mechanically opposing aims of maintaining structural strength and decreasing its height-to-diameter ratio. Freeing LM Perpetual EVO from the bezel also necessitated the use of a sophisticated thermal bonding system between the sapphire crystal and the case. 

The previously circular pushers for adjusting the perpetual calendar have been enlarged into double-sprung oblong actuators, boosting the tactile comfort and ease of adjustment. The LM Perpetual EVO is rated at 80m of water resistance, enabled by its screw-down crown. A small, but essential, detail of implementing a screw-down crown is the débrayage of the winding stem, disengaging the crown from the winding mechanism when it is pushed in and tightened, which eliminates the chance of manually over-winding the mainspring barrel.

An additional new element of the LM Perpetual EVO is the FlexRing: an annular dampener fitted between case and movement, providing shock protection along the vertical and lateral axes. Machined from a single block of stainless steel, the dampener imparts exceptional robustness to the perpetual calendar, a function that is associated with classicism and elegance, but is arguably the most pragmatic and utilitarian of all the high complications.

When Stephen McDonnell set out to redesign the perpetual calendar for MB&F, he proposed a system that rethought the entire mechanical basis of the complication. The LM Perpetual uses a “mechanical processor” consisting of a series of superimposed disks. This revolutionary processor takes the default number of days in the month at 28 — because, logically, all months have at least 28 days — and then adds the extra days as required by each individual month. This ensures that each month has exactly the right number of days and removes the possibility of the date jumping incorrectly. An inbuilt safety feature disconnects the quickset pushers during the date changeover, so that even if the pushers are accidentally actuated whilst the date is changing, there is no risk of damage to the movement.

Stephen Silver Fine Jewelry via 360 Magazine.
VYBZ kartel via 360 MAGAZINE.

VYBZ KARTEL RECLAIMS HIS THRONE 

AFTER 13 YEARS IN JAMAICAN PRISON – EARNING HIS FIRST GRAMMY NOMINATION, LAUNCHING HIS OWN STR8 VYBZ RUM BRAND + HEADLINING HIS FIRST CONCERT IN OVER A DECADE ON NYE  [TICKETS HERE]

10th Anniversary Deluxe Edition of his Pivotal Album
Viking (Vybz Is King) Slated for Jan 2025

Vybz Kartel’s unwavering presence in Jamaican dancehall for over two decades has cemented him as one of the island’s most influential artists of all time.  Even after receiving a life sentence in jail, Kartel – born Adidja Azim Palmer – has remained one of if not the most relevant figures of the genre, delivering verses from his prison cell. Some of dancehall’s biggest stars today like Spice, Popcaan and Shenseea can all credit the icon for helping put them on the map, and Cardi B, Rihanna, Nicki Minaj, Mick Jagger, JAY-Z and Drake are just a few of the musical icons outside of his home country of Jamaica that have professed their love and respect for his music. 

The unstoppable lyricist out of Portmore, Jamaica has risen to new heights this year. He was freed from prison on July 31, 2024 when his case was overturned by the courts after serving 13 years in Jamaica. In the short time since his release, Kartel aka the Worl’ Boss earned his first GRAMMY nomination in the Best Reggae album category for his EP Party With Me, launched a new rum line, STR8 VYBZ, and will make a monumental return to the stage with his highly anticipated Freedom Street concert on December 31, 2024, at the National Stadium in Kingston, Jamaica. To top off the new year, Kartel will drop a deluxe 10th anniversary album for his seminal Viking (Vybz Is King).

FREEDOM STREET CONCERT

The Freedom Street concert will be Kartel’s first performance since he stepped back into the world, and fans can expect an epic New Year’s Eve celebration featuring a star-studded lineup, including  Spice, Popcaan, Skillibeng, Tommy Lee, Chronic Law, Shawn Storm, Lisa Hyper, Sheba, Gaza Indy, Kartel’s sons Likkle Vybz and Likkle Addi and many other surprise guests. Produced by Downsound Entertainment — the team behind Jamaica’s largest annual music festival, Sumfest—the concert is poised to be a historic moment for Kartel and his loyal fans. With multiple price tiers to suit all fans, tickets for Freedom Street are available at retail outlets across Jamaica and online http://freedomstreetlive.com.

STR8 VYBZ RUM BRAND

In addition to the concert, Kartel has launched a new rum line, STR8 VYBZ, in partnership with TJ Records and The House of Angostura Bitters, signaling a new chapter in his entrepreneurial journey. The rum portfolio consists of four new bold flavors of white overproof,  spiced, white and dark rum, each labeled Fever, Ramping Shop, Electric, and Unstoppable, respectively. “STR8 VYBZ is more than just a rum; it’s a movement. Each bottle embodies the energy and passion of my music, and the spirit of the culture I represent,” declares Vybz Kartel. STR8 VYBZ is produced and bottled by Angostura Distillers in Trinidad and Tobago, distributed exclusively by Caribbean Producers Jamaica Ltd. (CPJ). Select retailers in the U.S., England, Bahamas, Guyana, St. Lucia, Barbados, Jamaica, and Grenada will sell STR8 VYBZ.

NEW MUSIC + FIRST TIME GRAMMY NOMINATION

Vybz Kartel’s ability to consistently churn out hit songs and albums over the past two decades, despite his extraordinary circumstances, is unparalleled. This year alone, he has released a number of singles like “Comet,” “White Rum,” and “Cloudy” and major projects, including his First Week Out album (Jul 31, 21st Hapilos Compilations), and his EP Party With Me (May 31, Adidjahiem Records). The latter, which was released while he was still incarcerated, earned Kartel his first GRAMMY nomination for Best Reggae Album. Despite uncertainty about his future, he manifested the commanding title with 8 party anthems that firmly establish that Vybz Kartel is finally outside. In January 2025, Vybz Kartel will drop a deluxe 10th anniversary edition of his pivotal albumViking (Vybz Is King), which spawned hits like “Unstoppable,” “Gon Get Better” (sampled by pop group Fifth Harmony), “Dancehall,” and “Enchanting.” Fans can anticipate a few new bonus tracks with this re-release as well.

VYBZ KARTEL’S ICONIC CATALOG

Digging further into the archives and his extensive catalog, many of Vybz Kartel’s hit songs are staples of dancehall culture and mainstream popular music. Tracks likeRomping Shopwith Spice (Queen of the Stage) reached at #76 on the Billboard Hot R&B/Hip-Hop Songs chart in August 2009, while Fever surged to #23 on the Rap Airplay chart in August 2017. The stamp of pure Jamaican authenticity that Vybz Kartel provides to his collaborators has opened up doors for dancehall’s integration into some of pop music’s biggest songs. He was a featured guest on Major Lazer’s “Pon Di Floorin 2009, which was sampled for Beyoncé’s “Run the World (Girls).” In 2005, Vybz Kartel landed guest spots on the Grammy-nominated Red Star Sounds Presents: Def Jamaica. The Worl’ Boss also created a musical tribute to Clarks footwear that has helped propel the British heritage shoe company into a fashion staple for a young generation. 

The story of Jamaica’s enduring global influence is inextricably linked to one of its greatest exports — music. And among the many artists who have shaped its legacy, Vybz Kartel stands as a living legend, embodying the indomitable spirit that defines the island.

Gucci + Miami Design District

Gucci welcomes the holiday season in the Miami Design District (MDD) with a captivating installation at Sweet Bird North Plaza, celebrating the House’s travel-inspired heritage. Open through January 7, the installation draws inspiration from enchanted snow globes, blending iconic Gucci luggage with miniature depictions of landmarks like Palazzo Gucci in Florence and the Wooster Street boutique in NYC.
Located between Gucci’s two boutiques in MDD, the activation will provide a complimentary offering to surprise and delight this season. Ice cream from local favorite Peel and coffee and baked goods from Italian Bakery, Rosetta, will be available during select periods as well as weekend coloring activities for children. For full programming details, please visit the link HERE.

Adding to the festive ambiance, Gucci unveils an Art Walls series by American artist Corydon Cowansage. Cowansage’s three murals reinterpret her signature style, merging abstraction and sensuality. These works are also featured at Miami Art Basel starting December 4, honor trailblazing women artists.

Gucci at Miami Art Basel via 360 MAGAZINE.

Kendrick + SZA

Kendrick Lamar and SZA will take over 19 stadiums across North America for the Grand National Tour, presented by Live Nation, pgLang, and Top Dawg Entertainment. Full routing below.

TICKETS: Exclusive Cash App Visa Card pre-sale Wednesday, December 4th at 10am local time. General on sale starts Friday, December 6th at 10am local time on grandnationaltour.com

TOUR DATES: 

Apr 19 – Minneapolis, MN – U.S. Bank Stadium

Apr 23 – Houston, TX – NRG Stadium

Apr 26 – Arlington, TX – AT&T Stadium

Apr 29 – Atlanta, GA – Mercedes Benz Stadium

May 03 – Charlotte, NC – Bank of America Stadium

May 05 – Philadelphia, PA – Lincoln Financial Field

May 08 – East Rutherford, NJ – MetLife Stadium

May 09 – East Rutherford, NJ – MetLife Stadium

May 12 – Foxborough, MA – Gillette Stadium

May 17 – Seattle, WA – Lumen Field

May 21 – Los Angeles, CA – SoFi Stadium

May 23 – Los Angeles, CA – SoFi Stadium

May 27 – Glendale, AZ – State Farm Stadium

May 29 – San Francisco, CA – Oracle Park

May 31 – Las Vegas, NV – Allegiant Stadium

Jun 04 – St. Louis, MO – The Dome at America’s Center

Jun 06 – Chicago, IL – Soldier Field

Jun 10 – Detroit, MI – Ford Field

Jun 12 – Toronto, ON – Rogers Centre

Jun 16 – Hershey, PA – Hersheypark Stadium

Jun 18 – Washington, DC – Northwest Stadium

CASH APP VISA CARD PRESALE:

The first tickets for US dates to the Grand National Tour will be available for Cash App Card customers via an exclusive ticket presale presented by Cash App. 

  • Beginning Wednesday, December 4th starting at 10am local time through Thursday, December 5th at 10pm local time, Cash App Card cardholders can unlock the earliest access to tickets by using the first 9 digits of their Cash App Card to access the presale and then completing the purchase using their Cash App Card.
  • In addition to the Cash App Card Presale, Cash App Card holders will receive a 20% instant discount on all official Grand National Tour merch purchased on-site with Cash App Card.
  • For more information on the Cash App Card presale, please visit cash.app/exclusives/kendrickandsza

JAGUAR’S TYPE ZERO ZERO

Introducing an unmistakable, unexpected, and dramatic physical manifestation of Jaguar, as the brand continues its transformation. Type 00 (pronounced Type Zero Zero) embodies the Jaguar brand’s creative philosophy of Exuberant Modernism following the debut of its new brand identity.

The world premiere of the design vision concept at Miami Art Week – as South Florida becomes the center of the art world for six-days – previews what’s to come from Jaguar, as the brand recaptures the original ‘Copy Nothing’ ethos of its founder, Sir William Lyons. 

Adrian Mardell, Chief Executive Office, JLR, said: “The magic of Jaguar is close to my heart – an original British luxury brand unmatched in its heritage, artistry and emotional magnetism. That’s the Jaguar we are recapturing and we will create the same sense of awe that surrounded iconic models like the E-type. Our journey is already underway, guided by our original ethos to Copy Nothing – and the results will be nothing short of spectacular.”

In Miami, Jaguar brand’s transformation into an electric-only brand with an elevated family of highly desirable and exclusive new luxury vehicles continues. This transition extends beyond the products Jaguar designs and engineers; it represents a reimagination of the entire brand.

Rawdon Glover, Managing Director, Jaguar, said: “We have forged a fearlessly creative new character for Jaguar that is true to the DNA of the brand but future facing, relevant and one that really stands out”.

World premiere: Type 00

Introducing Type 00. The physical manifestation of the Jaguar brand’s new creative philosophy – Exuberant Modernism. 

The ‘Type’ prefix is a link to the brand’s provenance, to models like the pioneering E-Type vehicle. The first zero references zero tailpipe emissions. The second represents its status as car zero in our new lineage. Its visionary design defies electric vehicle convention with a long hood, sweeping roofline, 23-inch alloy wheels, fastback profile and boat-tail to create a dramatic silhouette with sophisticated, modernist surfaces. This design was enabled by our unique and dedicated architecture (JEA)(Jaguar Electrical Architecture).


Professor Gerry McGovern OBE, Chief Creative Officer, JLR, said: “Type 00 is a pure expression of Jaguar brand’s new creative philosophy. It has an unmistakeable presence. This is the result of brave, unconstrained, creative, and unwavering determination. It is our first physical manifestation and the foundation stone for a new family of Jaguars that will look unlike anything you’ve ever seen. A vision that strives for the highest level of artistic endeavor.”

Jaguar Type ZERO Zero via 360 Magazine.

See: www.jaguar.com/copy-nothing

Lamborghini and Balenciaga collaboration via 360 MAGAZINE.

Balenciaga + Lamborghini

Balenciaga | Automobili Lamborghini Fall 25 Collaboration

The Balenciaga | Automobili Lamborghini collaboration, debuting in the Balenciaga Fall 25 collection, celebrates a shared commitment to cutting-edge innovation, blending automotive aesthetics with the House’s codes.

Founded by Spanish-born couturier Cristóbal Balenciaga in 1917 and established in Paris in 1937, Balenciaga revolutionized modern couture with innovations in form and technique. Since 2015, under the artistic direction of Demna, the house has continued to redefine luxury through boundary-pushing collections. Today, Balenciaga encompasses women’s and men’s ready-to-wear, accessories, and objets d’art, seamlessly blending its storied heritage with modernity.

On December 2, Balenciaga will unveil an exclusive release from the collaboration—a white, boxy, long-sleeve t-shirt featuring the 2025 Lamborghini Temerario, the company’s second hybrid super sports car. Limited to 630 pieces worldwide, it will be available in select Balenciaga stores and on Balenciaga.com.

Lamborghini and Balenciaga collaboration via 360 MAGAZINE.
Lamborghini and Balenciaga collaboration via 360 MAGAZINE.
Lamborghini and Balenciaga collaboration via 360 MAGAZINE.
Lamborghini and Balenciaga collaboration via 360 MAGAZINE.

NLE CHOPPA – OR WHAT Orchestra

NLE Choppa and 41 just redefined classical music. In the wildly entertaining new video for “Or What (Orchestra Version),” Choppa trades trap beats for timpani and X-rated lyrics for… well, still X-rated lyrics. Backed by a full chamber orchestra, gospel-style backup singers, and a hilariously overworked conductor, this new rendition of Choppa’s hit single is both a love letter to the arts and a laugh-out-loud romp. Watch it HERE

Draped in matching ’90s-style black leather outfits, Choppa and 41 channel old-school R&B energy, complete with gyrating choreography and smoldering stares at the camera. Meanwhile, the conductor struggles to keep his composure (and the orchestra on beat) as explicit lyrics clash with classical instrumentation. It’s the type of chaos you can’t look away from.

The original “Or What” has been a runaway success, amassing over 90 million streams and 13 million YouTube views while climbing the Billboard Hot 100 and earning the greatest gains at urban radio. Part of Choppa’s critically acclaimed Slut SZN project, the single solidifies his standing as one of today’s most versatile and boundary-pushing artists.

This year, NLE Choppa has been on an unstoppable streak. He recently celebrated 12 new RIAA-certified Gold and Platinum plaques, bringing his career total to a staggering 24 plaques. Check out event photos from his recent plaque presentation at Warner Records HERE. With over 9 billion global streams to date, the Memphis native continues to tour worldwide, including a buzz-worthy performance at Rolling Loud Thailand and is gearing up for even more music and surprises over the holidays.

Choppa’s resume doesn’t stop at music. He’s also flexed his comedic chops as the co-writer, co-director, and star of NLE Choppa Presents: The Wash, a modern, laugh-out-loud reimagining of the 2001 cult classic by Snoop Dogg & Dr. Dre. Featuring cameos from Lil Wayne, Sukihana, Ray Vaughn, and Lou Ratchet, the short film proves Choppa is as dynamic behind the camera as he is in front of it. Whether he’s breaking charts or breaking classical music conventions, NLE Choppa continues to show the world there’s nothing he can’t do. Keep an eye out for more music coming this holiday season—because Choppa isn’t slowing down anytime soon.

FOLLOW NLE CHOPPA:

Website | YouTube | Instagram | Twitter | Press Site | TikTok

Photo Credit: Brian Ziff