Posts made in July 2022

DSW × ATIANA

The fall season is around the corner, and DSW is teaming up with rising model and social media star Atiana De La Hoya as its fashion muse to help share the latest key trends to rock for the season. Recently launched, Atiana’s must-haves will get you into the fall spirit with styles from brands like Mix No. 6., Converse, Steve Madden, and Vans.

The Atiana and DSW campaign reflects her style, and footwear’s latest trends alongside effortless, pared-down aesthetics. Known for her creative style that combines current trends and classic pieces, Atiana has been making waves as an authority on trends, consistently being seen with the hottest styles of the season and making a statement through her style. DSW‘s newest muse seeks the long-term investment in herself and the joy of her style, wearing something truly reflecting who she is. Atiana notes, “Personal style is the easiest way to show your creativity. Fashion is the artwork that you wear, and DSW has all the shoes so you can be you.”

Styled in partnership with Julianna Vargas and Venetia Kidd, Atiana is captured by introducing a few of pre-fall’s biggest shoe trends: the Fisherman Sandal, Western Inspired Boots, Classic Sneakers, and Lug Sole shoes. The looks from the campaign include DSW’s owned brand Mix No.6, giving its take on the Fisherman Sandal trend with clear wide leather straps and block heels for a slight gladiator feel paired with fishnet socks. The other looks include the star styled in classic Dr. Martens with ruffled socks for a fresh fall vibe, in addition to boots from Steve Madden and sneakers from Converse showcasing versatility when dressing for Fall, Back-to-School, and beyond.

DSW’s fall season kicked off on July 7th at DSW and all 500 store locations. Styles worn by Atiana are all under $200 and range in price from $35 to $160.

Dr. Martens Holly Platform Oxford ($159.99)

Steven Madden Hayward Cowboy Boot ($159.99)

MARQUEE MUSIC FESTIVAL

The marquee music festival – a true celebration of Latin rhythm and pride – will include performances by globally acclaimed artists including Maluma, Prince Royce, Natanael Cano, Ivy Queen, and more.

“I’m looking forward to performing at Rumbazo, in celebration of our Latin music and culture! So happy to be a part of this reventón del año!” RUMBAZO festival headliner Maluma expressed.

The festival will be held at the Downtown Las Vegas Event Center, and tickets will go on sale Friday, July 15 at 10 a.m. PT, starting at just $59.00.

Click HERE for more information and to RSVP for event announcements, new ticket drops, contests, and more.

In addition to the music festival, RUMBAZO will feature an invitation-only welcome event hosted by Becky G on September 10, an after-party sponsored by Bud Light Seltzer Sessions, and a high-energy pool party to close the weekend celebration on Sunday, September 11, all featuring globally-renowned iconic Latin music stars as well as the hottest breakthrough artists.

Artists participating in RUMBAZO weekend include Maluma, Becky G, Prince Royce, Natanael Cano, Ivy Queen, Omar Apollo, Yendry, Chimbala, Blessd, Jon Z, and Angie Vee.

“While this may be regarded as a festival by industry standards, there will be so much more integrated into Rumbazo including a number of fun-filled events to enjoy a diversity of Latin music, dance, and food,” said Vic Juarez, RUMBAZO festival organizer. “We invite the Las Vegas community and Latin music lovers throughout the country to join us for this massive party.”

“We are excited to welcome Rumbazo and this globally acclaimed roster of Latin talent to our venue. It is the perfect way to kick off a month that celebrates the diversity and richness of our culture,” said Bud Pico from the Downtown Las Vegas Events Center.

“Hispanic Heritage Month is incredibly important to our community. We’re excited to be working with the Rumbazo team to make this inaugural year unforgettable,” said Peter Guzman, President of the Latin Chamber of Commerce, Nevada.

RUMBAZO’s weekend of festivities is produced in partnership with America’s leading brewer, Anheuser-Busch.

“We’re incredibly passionate about creating engaging experiences for our consumers, and we saw an opportunity to build on last summer’s Reventón de Verano, our award-winning virtual celebration of Hispanic music, food, and culture, to do something brand new in the Latin music festival space,” said Ronnie Yoked, Head of Experiential Marketing, Anheuser-Busch. “Working with our partners, we’ve each leveraged our unique capabilities to build a strong team dedicated to celebrating the vibrant and dynamic Latin music communities that inspire us to create a future with more cheers for years to come. I can’t wait for everyone to experience this epic weekend!”

About Downtown Las Vegas Events Center
Located at the corner of Third St. and Carson Ave. in Downtown Las Vegas, Downtown Las Vegas Events Center is the ultimate entertainment destination. The 20,000-foot multipurpose space offers carefully designed layouts to create a unique and memorable experience for every curated event. Merging Vegas nostalgia with a modern touch, Downtown Las Vegas Events Center is inviting to both tourists and locals and embraces the spirit of the city with an eclectic line-up, ranging from music festivals, sport viewing parties and more. The venue features a state-of-the-art stage, sound and lighting design equipment and can accommodate up to 15,000 guests. For more information, visit www.dlvec.com or follow on Facebook, Instagram and Twitter at @DLVEC.

About Anheuser-Busch
At Anheuser-Busch, our purpose is to create a future with more cheers. We are always looking to serve up new ways to meet life’s moments, dream big to move our industry forward, and make a meaningful impact in the world.  We hope to build a future that everyone can celebrate, and everyone can share.  For more than 160 years, Anheuser-Busch has carried on a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Today, we own and operate more than 120 facilities, including breweries, wholesaler distribution centers, agricultural facilities and packaging plants, and have more than 19,000 colleagues across the United States. We are home to several of America’s most loved beer brands, including Budweiser, Bud Light, Michelob ULTRA and Stella Artois, as well as a number of regional brands that provide beer drinkers with a choice of the best-tasting craft beers in the industry. From responsible drinking programs and emergency drinking water donations to industry-leading sustainability efforts, we are guided by our unwavering commitment to supporting the communities we call home. For more information, visit www.anheuser-busch.com or follow Anheuser-Busch on LinkedIn, Twitter, Facebook and Instagram.

ROWDY – NEW ALBUM

ROWDY IS BACK!

ROWDY REBEL ANNOUNCES DEBUT ALBUM

REBEL VS. ROWDY OUT JULY 15^th

WATCH ALBUM TRAILER HERE

PRE-SAVE THE ALBUM HERE

LIL BABY UNTRAPPED

The feature-length documentary made its world premiere at the Tribeca Festival last month and was followed by a performance from Lil Baby.

Grammy-winning rapper Lil Baby has been one of the world’s most impactful artists since his first release in 2017. Untrapped tells his story and details his meteoric rise to become the most dominant name in the rap game. While still a teenager, Baby—known to friends and family as Dominique Armani Jones—was one of the most notorious figures in the streets of West Atlanta, before he was arrested and sent to prison. After his release in 2016, he faced a hard choice: Return to the fast money of the streets, or take a chance that his charisma and untested talent could bring him success as a rapper. In 2020, his second album, My Turn, was the year’s top seller across all genres of music. Today, Lil Baby is a devoted father to his two young boys and a powerful voice in the fight for racial justice and police reform. Untrapped: The Story of Lil Baby chronicles the astonishing rise of a singular artist and activist, and explores the systemic oppression that keeps far too many people of color from participating in the American Dream.

“I’m blessed to be able to tell my story and have people care to hear it,” said Dominique “Lil Baby” Jones. “This film is a real look into my journey, and if it inspires even one person to believe that they can get through hard stuff and dare to follow a dream, then it was worth every penny spent and hour worked. My story is many people’s story and I’m excited to share it.”

“This project has been in the works for several years now, during some of the most difficult times our country has faced,” said director Karam Gill. “I couldn’t be prouder of the entire filmmaking team and the continued collaboration between Quality Films and MGX Creative to create another meaningful project that sheds light on larger societal issues. Lil Baby is someone who truly defied the odds, and I hope his story can bring positivity into our world.”

“With this documentary, we got to highlight the obstacles and all the deep work that had to happen to get to where Lil Baby is now,” said producer Pierre “P” Thomas. “This raw footage is a powerful way to see that and to see the negatives that were turned to positives. People will be beyond inspired.”

“Baby, like so many in this country, went through so many obstacles that could have thrown him into many bad places in life. To watch him come through to such a positive side is essential for people to see,” said producer Kevin “Coach K” Lee. “This documentary has the ability to change lives if viewers can believe just like he did.”

PANTHAS GARDEN GAIA

Pantha du Prince has announced the release of his new album Garden Gaia.

Garden Gaia is the latest chapter in a project that has been ten years in the making, which presents the artist, Hendrik Weber aka Pantha du Prince, as a close observer and mindful listener. It adds a new, forward-looking perspective to Pantha du Prince’s work, which began in 2004 with Diamond Daze, his first album, and found his way with the critically acclaimed masterpiece Black Noise and his first collaborative album The Bell Laboratory.

The new album, Garden Gaia will be released August 26, 2022, on CD / LP / Digital and features the first single “Golden Galactic” out now, with a video by Natalia Stuyk, a video and installation artist based in Granada, Spain.

Like Conference of Trees (his first album on Modern Recordings, 2020), Garden Gaiaisan artistic exploration of nature. An investigation with the means of music about the earth as a vision of a perfectly functioning garden. Reflection on nature has been the overarching theme of Pantha du Prince’s music and an integral part of his musical research.

To the same extent, nature is not only a place of longing for more and more people who see it as an alternative to the weariness of meaningless eternal commercial progress, the concern for the earth as a place of the future is also the central social and cultural discourse in society.

“There are scientists who say that we humans are the ocean that’s been folded together. My music is about raising consciousness, about describing the reality of life and the lost paradise through the means of music. It’s about entering a free space and developing a maximum degree of openness and sensitivity to our bodies – to our mental states and the atmosphere that surrounds us. It’s about mindfulness and a high level of awareness towards what’s happening around and within us,” says Pantha du Prince. “I’ve poured all of these experiences into Garden Gaia as music. And that’s to be taken in the literal sense of ‘pouring,’ since we belong to a flowing process on this planet. A tree also flows into the air, just as it’s connected to other trees beneath the ground through currents of communication. Our lungs flow into our bodies. And as embryos, we were flowing beings. The question is: to what extent can we adult humans continue to flow?”

That said, Pantha du Prince doesn’t make music as a provocation. His tracks are founded upon the principle of empathy and the willingness to change the system within us. It’s not about limitless growth or accumulation or overexploiting resources (including our own) but about a productive emergence as an individual in the current of the world.

In “Golden Galactic,” the album’s first single, Pantha du Prince delineates a golden shimmer that’s like a primordial substance for life – the desire to live: “I recorded ‘Golden Galactic’ during a really special moment. I was awake and this golden shimmer slipped through my fingers and turned into sound. I kept playing and playing on a synthesizer while listening to myself play. Then I listened to this music with Friedrich Paravicini. Afterward, he composed strings for it – it’s like a musical dialogue.”

For the nine new tracks on Garden Gaia, Pantha du Prince has again expanded his musical vocabulary of electroacoustic expression in a creative process that is extremely collaborative. None of the tracks on Garden Gaia were recorded with the exact same lineup: He collaborated with different musicians in different locations on every track. That Garden Gaia is such an incredibly homogenous album despite the diversity has to do with the fact that Pantha du Prince has, to some extent, seeing himself as an observer of what was created with others before his very own eyes. He just let a lot of things happen – as if he were watching a garden grow. If we follow this idea even further, then this garden is none other than the Garden of Eden, and the planet Earth is a manifestation of paradise.

Listen to “Golden Galactic” HERE

Watch the video HERE

MARVEL – HELLFIRE GALA

Today’s X-MEN: HELLFIRE GALA #1 laid the groundwork for the next era of X-Men storytelling! Written by Gerry Duggan and drawn by Kris Anka, Russell Dauterman, Matteo Lolli, and C.F. Villa, the giant-sized one-shot was packed with surprises including a vicious attack by former X-Men ally Moira MacTaggert and the world’s devastating response to mutant resurrection, two exciting developments that will lead directly into the upcoming crossover event, A.X.E.: JUDGMENT DAY! But amidst the drama also came the long-awaited reveal of the new X-Men lineup!

The winner of the second annual X-Men Vote, which garnered a passionate wave of votes from fans earlier this year, was Firestar! The fiery super hero hasn’t always had the best relationship with her fellow mutants and is sure to shake things up as Gerry Duggan’s X-MEN title enters its second year. Also joining the roster alongside remaining members Cyclops, Jean Grey, and Synch will be Iceman, Havok, Forge, and Magik. With the Eternals waging war against mutantkind, the new lineup will jump right into action in next month’s X-MEN #13, an A.X.E.: JUDGMENT DAY tie-in issue. Featuring a grand-scale battle against the Hex, newly-awakened and mega-powerful Eternals, X-MEN #13 will be drawn by artist C.F. Villa (Black Cat) who comes aboard as the series’ new rotating main artist alongside fellow superstar Joshua Cassara (X-Force).

“Firestar didn’t see the X-Men coming but I’m thrilled that she’s here because commencing with X-Men: Hellfire Gala # 1 and moving on, her story is exactly what the X-Men will need this year,” Duggan said about Firestar’s victory. “If your favorite didn’t win — don’t despair. Every character mentioned is a page from the handbook on the way up. Hope you enjoy year two. Viva Krakoa!”

Right now, fans can check out two newly revealed X-MEN #13 covers: a special design variant featuring Firestar’s new costume by artist Pepe Larraz and the first of Russell Dauterman’s new trading card variant covers that will highlight the team’s new members.

Be there for the new team’s incredible first outing when X-MEN #13 arrives on August 17! For more information, visit HERE.

New Gallery at Harley-Davidson Museum

If it seems like there’s something new popping up on the campus of the world’s only Harley-Davidson Museum every month, you’re right! The 10,000-square-foot Harley-Davidson® Shop – with its eclectic collection of exclusive apparel, collectibles and accessories – has been wowing customers since opening in June. And now, the all-new Experience Gallery has been unveiled, bringing the thrill of the open road to guests from all corners of the globe.

With this new multimedia experience, guests will be able hear straight from the H-D team how Harley-Davidson® motorcycles are designed and engineered to be the most desirable in the world. Find inspiration from your fellow riders’ stories or discover how easy it is to take the first step in learning how to ride. And of course, finish off your visit by throwing a leg over one of five fresh-from-the-factory Harley-Davidson® models – including the Pan America™, a premier two-wheel multi-tool built to endure, designed to explore, and engineered for adventure.

Plus, the Harley-Davidson Museum is thrilled to announce that guided tours have made their triumphant return. And they’re all new in ’22! The guided-tour portfolio has been updated with new experiences and content. Choose from the Spotlight Tour, the Beyond the Gate Tour or the VIP Tour.

And another community event will be headed back to campus this month. The H-D Museum is partnering with WISN-TV and 102.9 The Hog to host “Coffee with the Morning Crew.” Mark your calendars for Friday, July 29 as we welcome everyone to stop down to 6^th & Canal for a morning of fun, prizes and free coffee.

PROGRAMMING / EVENTS

H-D Museum™ Bike Night Concert Series powered by Budweiser® King of Beers and Bulleit® Bourbon, Thursdays, 5 – 9 p.m.

All wheels unite every Thursday from 5 to 9 p.m. at the Harley-Davidson Museum. Join riders (and non-riders) for free live music from some of Milwaukee’s favorite bands, fun, drool-worthy rolling sculptures and outdoor food and beverage. The Bike Night Koozie Special is back. Enjoy $3 Busch Light all season long.

7/14 The Cactus Bros

7/21 Milwaukee Tool Shed Band

7/28 Andrew Wayne & Mud Creek Road

Coffee with the WISN Morning Crew, Friday, July 29, 8 – 10 a.m.

Hey Milwaukee! Come and drink some free Colectivo Hillclimber Coffee with the WISN 12 News This Morning team on Friday, July 29. WISN 12 is teaming up with 102.9 The HOG and the Harley-Davidson Museum to host YOU for a morning of fun, prizes, and free coffee.

Saturday Demos powered by H-D Insurance, 10 a.m. – 4 p.m.

Visit the Museum campus on Saturdays to experience the fun and freedom of a Harley-Davidson® motorcycle. Visitors with their motorcycle endorsement/license will be able to choose from a dozen of the latest and greatest #FreedomMachines from Harley-Davidson, including Touring, Softail®, Sportster®, Adventure Touring and Electric models. A pre-determined scenic route through the Menomonee Valley will give riders the chance to explore the Museum’s surrounding neighborhoods. Sign-up is on a first-come, first-serve basis. Riders and passengers must be at least 18 years of age. All riders (and passengers) must wear proper riding gear including a helmet, eye protection, shirt / jacket, long pants and closed-toe shoes with heel strap.

Annual Pass

Looking for interesting things to do and ways to fully enjoy our programs and exhibits? The Harley-Davidson Museum’s new Annual Pass offers individual, family and VIP levels to fit your lifestyle. Just some of the perks of the new Annual Pass include: virtual access to the H-D Museum with various Harley history topics covered in our Virtual Gallery Talk series, admission discounts, free admission for children under age 18, merchandise discounts at The Shop, dining discounts at MOTOR® Bar & Restaurant and more. Visit H-D Museum.com for details and other terms and conditions.

Guided Tours

All new in ’22. Our guided tour portfolio has been updated with new experiences and content. Choose from the Spotlight Tour, the Beyond the Gate Tour or the VIP Tour. Some tours are available to the public; this schedule will vary. To book a private group tour, please call 414-287-2799 or email for more information. Advance reservations and prepayment required at least 2-weeks prior to tour date. Please note: Tour fee does not include General Admission.

Engineering Merit Badge, Saturdays at 11 a.m. and 1:30 p.m

All scouts are welcome to come earn their Engineering Merit Badge at the Harley-Davidson Museum! This experience will be launched by our merit badge counselor. Then, scouts will explore the history of Harley-Davidson as well as the engineering of motorcycles as they complete the nine merit badge requirements. Advance registration is required. Program registration closes one week prior to the scheduled program date. Ticket includes: downloadable activity booklet used for the program, partially facilitated program, blue card signed by the facilitator (one blue card per scout registration) and an exclusive H-D Museum™ patch.

Scout Virtual Engineering Merit Badge, Saturdays at 8:30 a.m. and Tuesdays at 6:30 p.m.

This new 90-minute online program is open to scouts from all over the country. Our program facilitator will guide the troops and explore the role an engineer plays while creating a Harley-Davidson® Motorcycle. Nine requirements for the Engineering Merit Badge will be discussed during this virtual, interactive program. Advance registration is required. Program Fee: $20 per Scout, which includes an activity booklet used during the program and a special H-D® patch upon completion of the program.

MUST-SEE EXHIBITS AND INSTALLATIONS

Experience Gallery (on display now)

With inspiring stories from riders who have turned their dream of learning to ride into reality, a look at the epic journeys you can only experience behind the bars of a Harley-Davidson® motorcycle, plus the chance to throw a leg over a new Harley-Davidson #FreedomMachine, the reinstalled and all-new Experience Gallery shows the world how United We Ride!

1977 FLH “Blackula” (on display beginning May 13)

Milwaukee man about town Freddie Franklin purchased his Electra Glide® motorcycle from its original owner, 95-year-old Wallace Brzezinski, with only 4,500 miles on its odometer. And in short order, he completely re-envisioned the bike to reflect his timeless style. The motorcycle incorporates some hallmarks of Franklin’s disparate tastes. A dash of the Coney Island-style bikes – decked out with lights and reflectors – he adored mixed in with elements of Willie G.’s seminal Knucklehead and topped off with details that harken to the 1970s blaxploitation films Franklin watched back in the day. A clear statement of Black pride via the language of vintage motorcycles, this is a bike you must see in-person.

Keith Brammer (Die Kreuzen) leather jacket (on display now)

Perhaps no other genre of music is so closely associated with the classic black leather jacket than punk rock. Keith Brammer, of Milwaukee’s hardcore punk band Die Kreuzen, has graciously lent his well-worn leather to the H-D Museum. The jacket was purchased in New York City in the 1980s and was a constant companion for Brammer throughout his touring days. Check out the Custom Culture gallery to view this piece of Milwaukee music history.

Revolution® Max Engine (on display now)

The brand-new Revolution® Max 1250cc engine powers a new generation of Harley-Davidson® motorcycles. See the liquid-cooled, 60-degree V-Twin that delivers for the Pan America™ adventure touring model and the performance cruiser Sportster® S motorcycle. On view in the Museum lobby.

Clubs & Competition (on display now)

In the early part of the 20th century, motorcycle culture was a homegrown phenomenon. It grew out of the passion of riders for their evolving sport. The camaraderie that developed around riding and attending competitive events led to the formation of motorcycle clubs that hosted destination rides, family picnics with motorcycle games and other riding competitions.

The newly reinstalled display case in the Clubs & Competition gallery highlights clothing from club members from primarily the 1930s and 1940s. The clothing selections on view include full dress uniforms, shirts, sweaters, jackets and caps, customized by the owners with their club’s name and logo, and pins or patches indicating membership in the American Motorcyclist Association. The H-D Archives collection includes Motorclothes® apparel sold in H-D® product catalogs but also non-H-D produced clothing items that have been proudly customized by riders.

Harley Fox (on display now) Gail Anderson’s 1986 Softail® Custom motorcycle, “Harley Fox,” built by her partner Bob Burrows, took top prize at the first Ladies of Harley® (LOH) ride-in show during Daytona Beach Bike Week in 1987. With her custom bike and themed riding gear, Anderson presented a striking image that fit the growing visibility and exciting new options for women riders in the 1980s.

Alfonso Sotomayor’s 1957 Model FL (on display now)

The Harley-Davidson Museum is proud to announce its collection has recently grown with the addition of a 1957 Model FL that was ridden by famed Mexican stunt rider and racer Alfonso Sotomayor Canales.

Harley-Davidson’s history in Mexico dates back to at least 1913. In the 1920s, the brand was more frequently spotted throughout Mexico City as the motorcycles proved popular with the local traffic police who would also perform stunts with their Harley-Davidson® bikes. After racing from the 1930s into the 1960s, Sotomayor launched his own stunt riding career by performing the famed “Salto de la Muerte” or Jump of Death. Learn more about Sotomayor’s feats of derring-do and Harley-Davidson’s early entry into Mexico with this new display located in the Custom Culture area.

“Off-Road Harley-Davidson” (on display now)

In the decades before America paved its highways, early riders had to be prepared for all sorts of terrain: sand, clay or dirt – and wandering those makeshift byways were Harley-Davidson® motorcycles. Today, it’s called off-road or adventure touring; back then it was just called riding. Since 1903, Harley-Davidson® motorcycles proved their toughness by riding over wooded hills, through stone-choked creek beds and up mountain sides. “Off-Road Harley-Davidson” tells the history of motorcycles designed for rough roads, the people who rode them and the adventures they shared.

“Building a Milwaukee Icon: Harley-Davidson’s Juneau Avenue Factory” (on display now)

A recently recovered cache of architectural drawings includes plans for the original Juneau Avenue facility. The pencil drawings, along with archival photographs, demonstrate the whirlwind pace of the company’s early growth. While building an international business—going from producing just over 1,000 motorcycles in 1909 to manufacturing 27,000 motorcycles in 1920—the company’s Milwaukee factory experienced near-constant expansion. Construction through this relatively brief period created the buildings that today, a century later, are still the proud home of Harley-Davidson.

“Building a Milwaukee Icon” provides a snapshot of Harley-Davidson’s formative years and illustrates a chapter of Milwaukee history when the city was known as the “Machine Shop to the World.”

Google Arts & Culture, Bring a 1919 Window Display to Life (on display now)

We scoured the Harley-Davidson Archives to identify the colorful pamphlets used to catch the attention of those passing by this dealership window.

MOTOR® BAR & RESTAURANT

As Milwaukee enters the dog days of summer, it’s a good time to remember that MOTOR’s waterfront patios are pup friendly. Whether you’re hoping to try the new Sunday brunch (complete with bloody mary bar), meeting up for lunch or listening to the tunes coming from the Bike Night stage, Fido will love the scene at MOTOR.

July monthly specials

Teriyaki Salmon (grilled Atlantic salmon glazed with house-made teriyaki sauce, served on a bed of udon noodles, fresh vegetables and Thai chili sauce, $22.95), Turkey Cobb Wrap (smoked sliced turkey breast, avocado, applewood bacon, shredded cheddar cheese, sweet corn, romaine lettuce, tomatoes, and ranch dressing, wrapped in a whole wheat tortilla and served with French fries and pickle spear, $17.95) and Grilled Berry Shortcake (grilled sweet corn cakes, berry medley compote and vanilla ice cream, $8.95) – celebrate the season of outdoor dining.

Make your reservations (for two- or four-legged friends) today.

SAVE THE DATES

Hometown Rally™ Event, Sept. 1 – 5

PERFECT MOMENT × JONAS

Perfect Moment, luxury fashion and sportswear brand, today announced that Priyanka Chopra Jonas, the award-winning actor, producer, philanthropist, activist, and entrepreneur and Nick Jonas, the multi-platinum and Grammy-nominated recording artist, song-writer and actor, have partnered with Perfect Moment as investors.

This is the first time the couple have entered into a business partnership together within the fashion industry, combining their entrepreneurial expertise and passion for skiing and the outdoors. Having worn the brand for years, Chopra Jonas and Jonas are loyal fans of the Perfect Moment label. The power couple, who share the same ethos as Perfect Moment, will play a substantial role in the brand as it expands its global footprint to enter new markets in Asia and the Middle East, and continues to grow in their biggest markets including the United Kingdom and United States.

Additionally, while Chamonix-born Perfect Moment has grown from a brand created for extreme sport racers into a fashion brand anchored in womenswear, the company plans to shift focus back onto their existing menswear collection to create a balanced offering for their full consumer base. They look forward to working with Nick and Priyanka to bring their vision to life.

Perfect Moment’s Co-Founder and Creative Director Jane Gottschalk shared “I can’t think of a more fun, diverse, business savvy couple to help us grow the brand to the next level. They are admired globally not only for their talent, but for their passion for life and impeccable taste. This combination resonates with audiences everywhere, and perfectly represents the values that Perfect Moment is known for.”

Priyanka Chopra Jonas commented “Not having to choose between looking amazing and performing at their highest level is a consumer need that Perfect Moment not only understands, but one that is baked into the ethos of this brand. I am proud to be a strategic investor and advisor to such a bold and trendsetting company. We’re looking forward to a bright future.”

Nick Jonas added, “Perfect Moment hits the mark on how style and performance go hand-in-hand. This is my first choice and in our role, we feel other ski and surf enthusiasts worldwide will appreciate the fashion and function of this brand.”

CEO Negin Yeganegy adds “The entrepreneurial and creative expertise that Nick and Priyanka bring to the table is invaluable. As Perfect Moment endeavors to dominate the world of lifestyle fashion, it’s important that we bring in like-minded partners who can elevate the brand even further. Not only do they live and breathe the brand, but their proven track record of successful business endeavors makes them ideal partners.”

Perfect Moment, best known for its colorful and fashion-forward ski and surfwear, is regularly worn by high profile celebrities, VIPs and influencers.

About Perfect Moment
Perfect Moment was founded in Chamonix, France, in 1979 by Thierry Donard, French racer turned filmmaker. In 2010, the headquarters were brought over to Hong Kong and then London after Jane and Max Gottschalk took over ownership of the brand. Over the years, the brand has combined fashion with function in the worlds of ski and surf. The Perfect Moment collections marry the extreme demands of nature with the world of Fashion. Perfect Moment manufactures and directly distributes the clothing and accessories collections under the brand Perfect Moment through its online store and in exclusive international department stores and multi-brand outlets. For more information, please visit HERE.

DEBUT OF THE HORIZON STAGE

Bethel Woods Center for the Arts, a nonprofit cultural organization located at the historic site of the 1969 Woodstock festival, unveiled “The Horizon Stage,” a new showcase for up-and-coming artists.

The pop-up stage located just beyond the main gates serves as a place for emerging artists from a variety of mediums to display their talents prior to Pavilion concerts. Access to the Horizon Stage is included with Pavilion concert admission and typically start 90 minutes before show time.

“Not every performer at Woodstock was a household name in 1969,” said Eric Frances, CEO of Bethel Woods Center for the Arts. “Having the opportunity to play the festival launched the careers of many musicians. It’s in our DNA to support the next generation of artists, and what better way to get eyes and ears on talent than giving them a stage with thousands of people passing by.”

“We’re so honored to perform on the Horizon Stage in its inaugural year at Bethel Woods,” said Hudson Valley-based indie folk group The Heartstrings Project, who kicked the program off Memorial Day weekend. “There is no place more special to play live music than at the historic site of the 1969 Woodstock festival!”

Performers so far have also included The Pearl River School of Irish Music, the Bergkamp Brothers, and a lineup of rising comedians. Country artist Claudia Hoyser, singer-songwriter Paul Freeman, art rock band Guerilla Toss, among others, will all take the stage as the season progresses.

The Horizon Stage is presented by Prager Metis with support from TAKE FIVE Hard Seltzer, 1969 Woodstock alumnus Steve Alexander and Peace of Stage. For more information, visit HERE.

About Bethel Woods Center for the Arts

Bethel Woods Center for the Arts inspires, educates, and empowers individuals through the arts and humanities by presenting a diverse selection of culturally-rich performances, popular artists, and community and educational programming. Located 90 miles from New York City at the site of the 1969 Woodstock festival in Bethel, NY, the lush 800-acre campus includes a Pavilion Stage amphitheater with seating for 16,000, an intimate 422-seat indoor Event Gallery, the award-winning Museum at Bethel Woods, and a Conservatory for arts education programming.

Through the in-depth study and exhibition of the social, political, and cultural events of the 1960s, as well as the preservation of the historic site of the Woodstock Music and Art Fair, Bethel Woods educates individuals about the issues and lessons of the decade while inspiring a new generation to contribute positively to the world around them. The not-for-profit organization relies on the generous support of individuals, corporations, and foundations to develop and sustain programs that improve the quality of life in the region and beyond.

For more information, please visit HERE.

WEREWOLF BY MOON KNIGHT!

Marc Spector is currently baring his very soul as he tackles his most hard-hitting missions to date in writer Jed MacKay’s current run on MOON KNIGHT. With new villains and fresh takes on the Moon Knight mythology, the title has been a hit with fans, and this October, readers will be treated to even more revolutionary Moon Knight action in the run’s first annual. A double-sized spectacular, MOON KNIGHT ANNUAL #1 will feature art by Federico Sabbatini, the artist behind select issues of MOON KNIGHT as well as the recent DEVIL’S REIGN: MOON KNIGHT one-shot. The story will feature a bloody reunion between Moon Knight and an iconic Marvel Comics character whom he shares deep roots with—Jack Russell, the Werewolf by Night!

In the Darkhold, there is a prophecy of how a god might die. Jack Russell, more familiar with that cursed tome than most, would like very much to kill a god and save his people, the people bound in servitude to the moon. But to fulfill that prophecy requires the blood of the Fist of Khonshu, and Moon Knight doesn’t bleed easily.

“It’s been great seeing people respond to our MOON KNIGHT series, and it’s always a bit of a thrill to give folks even more- and MOON KNIGHT ANNUAL #1 was the place to revisit some old history,” MacKay explained. “Moon Knight has changed a lot since he first did battle with the Werewolf by Night, but so has Jack Russell, and having the opportunity to see how these two interact now, all these years later, has been a lot of fun. And Jack isn’t the only player in Moon Knight’s history who is turning up when Federico Sabbatini joins us for another adventure (and draws the hell out of it, I must add).”

Don’t miss this deadly rematch between Marvel’s two supernatural powerhouses when MOON KNIGHT ANNUAL #1 hits stands in October! For more information, visit Marvel.com.