Posts made in January 2022

GirlzLuhDevs via Jen Rosenstein for use by 360 Magazine

GirlzLuhDev – Leg or Arm

Inland Empire rapper GirlzLuhDev‘s latest sensual single “Leg or Arm” brings a bit of summer warmth to the depths of winter. The track, which is out now on Capitol Records, is built around soft keyboards and West Coast bounce that provide a canvas for Dev’s mischievous and fun vocals. Listen HERE.

The dizzy, intimate production of “Leg or Arm” feels like a dreamy afternoon in the California sun. It’s pure warmth, an escape from the troubles of the world. Dev flows like a breeze, sipping Shirley Temples, messing around with a girl, and playfully wondering if he’ll end up being talked about in her groupchat. When he croons about “riding round with blicky and designer clothes,” it sounds less like a threat than a positive affirmation. Dev places gangsta tropes in new contexts, making every bar feel like a celebration. He’s the fun-loving ball of energy and melody that rap needs, next in a lineage of West Coast rap-singers.

“Leg or Arm” follows a hot streak of memorable singles from Dev, including the pounding “Gas Me Up” and the somber “Dead Bro.” This track kicks off a new year for the 18-year-old rising star as he continues to build on the success that began with 2020’s “Tooka,” which launched him to the national stage and earned him a deal with Capitol. The game needs rappers as charismatic as Dev, and with each passing track, he’s proving that he’s rare indeed. Dev has amassed over 34 million streams in the U.S. alone.

About GirlzLuhDev

GirlzLuhDev is a rapper, singer, ex-basketball star, and quite possibly America’s next great hitmaker. Oh, and he’s a senior in high school. The 18-year-old artist from California’s Inland Empire is a year into making music but has already landed a viral hit, the raunchy but blissed out “Tooka.” Supported by simple beats and rich keys, he parlays his youthful energy into a bright blend of bars, warbled melodies, and ad-libs that sound like smack talk beamed down from a distant planet. Its sun-baked West Coast Street rap meets the wonky charm of a kid with nothing to lose. Signed to Capitol Records, Dev has his sights set on the national spotlight.

Heidi Klum × Snoop Dogg

HEIDI KLUM AND SNOOP DOGG RELEASE CHAI TEA WITH HEIDI

Featuring lyrics and melody of Sir Rod Stewart’s “Baby Jane”

Ready to kick off 2022, supermodel Heidi Klum and the godfather of rap Snoop Dogg release a brand new must-hear dance track “Chai Tea with Heidi.” The topline is paying homage to Sir Rod Stewart’s classic song “Baby Jane”. This catchy electronic anthem notably marks the collaboration between Heidi, the hip-hop mogul and LA’s newest DJ-Producer duo, WeddingCake. 

“I am still pinching myself to make sure this really happened,” said Heidi Klum. “It was truly an honor to work with Snoop Dogg and WeddingCake to create this fun and upbeat song that will hopefully make you want to get up and dance. This would not been possible if iconic Sir Rod Stewart didn’t give us approval to use melody and lyrics to his Baby Jane.” 

Snoop Dogg added: “Party smash hit of 2k22 me n my homegurl Heidi Klum – I know that all of Europe will be hearin in this in tha clubs til 6 in tha mornin. Lookn forward to getting back overseas n performing it live ya dig?!?!”

“I’m most honoured that these Super Stars have included Baby Jane in this memorable song,” added Sir Rod Stewart who provided lyrics and melody of his classic song “Baby Jane” for this upbeat electronic anthem.

LISTEN TO SONG.

Photo: Max Montgomery

CHRIS BROWN – IFFY

Today, global superstar Chris Brown releases new track and video “Iffy” via RCA Records. The single is a testament of Brown’s ability to consistently make catchy singles with infectious beats and memorable lyrics. The Joseph Kahn-directed visual is just what you’d expect from the chart-topping artist – high-quality cinematic effects, smooth vocals and effortless moves.

Watch “Iffy”: https://smarturl.it/xiffy/YouTube

This latest release follows Brown’s well-received full-length mixtape Slime & B with Young Thug, which featured hit single “Go Crazy,” and the release of the remix featuring Young ThugFuture, Lil Durk and Latto. Throughout his career, Brown has continued to break records – even his own – and received a plethora of accolades. The original version of “Go Crazy” topped his single “No Guidance” as the longest running #1 song on Billboard’s R&B/Hip-Hop Airplay chart at 28 weeks and counting. This past year alone, he’s garnered nominations and wins from multiple award shows. “Go Crazy” won three Soul Train Awards for Song of the Year, Best Collaboration and Best Dance Performance. He was also nominated for seven Billboard Music Awards, including Top R&B Artist, Top R&B Album and Top R&B Song (“Go Crazy”), four BET Awards including Video of the Year (“Go Crazy”) and Best Male R&B/Pop Artist, two BET Hip-Hop Awards for Best Hip-Hop Video (“Go Crazy”) and Best Duo or Group and two MTV Video Music Awards for Best R&B Song (for two songs – “Go Crazy” and “Come Through” with H.E.R.).

Brown has proven time and time again that his artistry is unmatched, and this release is no exception. Check out “Iffy” and stay tuned for more music from Chris Brown coming soon.

Buy/Stream/Watch “Iffy”:

Multi: https://smarturl.it/xiffy

YouTube: https://smarturl.it/xiffy/YouTube

Keep Up With Chris Brown:
Instagram / Facebook / Twitter / Website

Lil Wayne via 360 Magazine

LIL WAYNE – SORRY 4 THE WAIT

Multi-platinum, Grammy Award-winning music mogul Lil Wayne releases his critically acclaimed 2011 mixtape Sorry 4 The Wait on digital streaming platforms via Young Money Records/Republic Records.

In addition to the original twelve tracks, it boasts four brand new cuts. The lead single “CAMERAS” [feat. Allan Cubas] finds Weezy firing on all cylinders with extraterrestrial cadences and incendiary wordplay uplifted by a hypnotic hook. It also serves as a showcase for the talents of Cubas who represents the impending next era of Wayne’s legendary Young Money Entertainment—stay tuned for more on that!

Watch the “CAMERAS” visualizer—HERE.

In 2011, Sorry 4 The Wait shook the culture upon arrival as an appetizer for the blockbuster Tha Carter IV. Earning widespread acclaim, Pitchfork raved, Wayne has plenty of insanity left in him, and it earned “4-out-of-5 stars” from XXL, while Rolling Stone hailed it as “the kind of quickie that put him on top back in 2006 and 2007.” On the project, he notably reignited popular singles by Beyoncé, Adele, Miguel, Meek Mill, Drake, Waka Flocka Flame, Big Sean, and more.

Check out the full tracklisting below.

Right now, Wayne is prepping more music for 2022. Get ready!

The release comes on the heels of another incredibly prolific year from Lil Wayne. The music icon dropped the Tha Carter IV (Complete Edition) on streaming platforms in celebration of the critically acclaimed album’s 10th anniversary, as well as kicked off the Tha Carter IV visual album. Wayne also launched the specialty Tha Carter IV Topps trading cards – making him the first rapper to have his own trading card collection. He teamed up with rap star Rich The Kid on their blockbuster collaborative mixtape, Trust Fund Babies (listen HERE). Wayne closed out the year with “Tha Carter Singles Collection” 7” vinyl box set, which features 19 of Wayne’s biggest “Tha Carter” series hits on 45 for the first time ever

To date, Lil Wayne has gathered five GRAMMY® Awards, sold 120 million records worldwide, notched 25 Top 10 singles, logged five #1 debuts on the Billboard Top 200, and scored 62 gold, platinum, and multiplatinum certifications. The “greatest rapper alive” is back and better than ever.

Be on the lookout for a whole lot more soon.

TRACKLISTING:

  1. Cameras (feat. Allan Cubas)
  2. Lil Romeo
  3. Anti-Hero (feat. Lil Tecca)
  4. Bleu Snappin’
  5. Tunechi’s Back
  6. Tunechi Rollin’
  7. Throwed (feat. Gudda Gudda)
  8. One Big Room
  9. Tunechi’s Room
  10. Twist Made Me
  11. Grove Party (feat. Lil B)
  12. Rax
  13. Hands Up (My Last)
  14. Sorry 4 The Wait
  15. YM Inkredible (feat. Thugga, Raw Dizzy, Flow, & T@)
  16. IDK

ABOUT LIL WAYNE:
Lil Wayne rewrote the entire game in his image. The five-time GRAMMY® Award-winning multiplatinum rap icon, Young Money Entertainment founder, acclaimed author, skater, philanthropist, and history-making superstar left an indelible tattoo on the culture. By 2020, he cemented his legacy forever as “one of the best-selling artists of all time, tallying sales in excess of 100 million records worldwide with 15 million albums and 37 million digital tracks sold in the United States alone. Not to mention, he garnered 11 BET Awards, four Billboard Music Awards, two MTV VMAs, and eight NCAAP Image Awards. Among many milestones, he emerged as “the first male artist to surpass Elvis Presley with the most entries on the Billboard Hot 100, logging a staggering 109 entries. With a discography highlighted by two consecutive #1 debuts on the Billboard Top 200 with 2008’s triple-platinum three-time GRAMMY® Award-winning opus Tha Carter III and its double-platinum 2011 successor Tha Carter IV, he completed the series with Tha Carter V in 2018. Not only did it clinch #1 on the Billboard Top 200, but it also achieved “the second-largest streaming week for an album in history. Every song on the tracklisting charted on the Billboard Hot 100 as he became “the first artist to debut two songs in the top 5. It all bulldozed the way for his thirteenth full-length and fifth #1 on the Billboard Top 200, Funeral, a year later. Simultaneously, Wayne owns and operates Young Money Entertainment as C.E.O. The company ignited the careers of two of the most successful artists ever—Drake and Nicki Minaj. The committed philanthropist founded The One Family Foundation too.

Follow Lil Wayne on InstagramTwitterYoutube, and Spotify

About Republic Records
A division of Universal Music Group, the world’s leading music company, Republic Records is home to an all-star roster of multi-platinum, award-winning legends and superstar artists such as Ariana Grande, Bastille, Billy Porter, Bo Burnham, Clairo, Conan Gray, Daddy Yankee, Drake, Eddie Vedder, G Herbo, Glass Animals, Florence + the Machine, Greta Van Fleet, Hailee Steinfeld, Jack Johnson, James Blake, James Bay, Jessie J, Jimmy Fallon, John Legend, John Mellencamp, Jonas Brothers, Julia Michaels, Kid Cudi, Kim Petras, Lil Wayne, Lorde, Metro Boomin, NAV, Nicki Minaj, Of Monsters and Men, Pearl Jam, Post Malone, Seth MacFarlane, Stevie Wonder, Swedish House Mafia, Taylor Swift, The Weeknd, TOMORROW X TOGETHER, Twice, Victor Victor and more. Founded by brothers and chief executives Monte and Avery Lipman, it is also comprised of innovative business ventures, including American Recordings, Boominati Worldwide, Brushfire, Casablanca Records, Cash Money, HYBE, Imperial, JYP, Lava Records, Universal Arabic Music, Victor Victor, XO, Young Money, among others. In addition, Republic has expanded to release high-profile soundtracks for Universal Pictures (Sing and Sing 2), Sony Pictures (Spider-Man Into the Spider-Verse), and NBC TV (The Voice), as well as other notable film and television franchises. Extending further into the worlds of film, television, and content, Republic launched Federal Films in order to produce movies and series powered by the label’s catalog and artists. With projects that align with Republic’s artists and brand, Federal Films is building a diverse slate that will bring compelling stories to audiences around the world. Initial documentary releases include Jonas Brothers’ Chasing Happiness,  Ariana Grande: Excuse Me, I Love You and The Velvet Underground. Upcoming theatrical films include They Cloned Tyrone, The Hating Game and Marlowe.

Devil's Reign via Marco Checchetto for Marvel Comics for use by 360 Magazine

Devil’s Reign Issue Two

Fans will get a chance to dive into Marvel Comics’ latest crossover event DEVIL’S REIGN and the latest epic in Donny Cates and Nic Klein‘s hit run on THOR with new printings of “DEVIL’S REIGN #2” and “THOR #20”! These sold-out issues will be available at comic shops starting on February 16, complete with exciting second printing covers.

Wilson Fisk has set the Marvel Universe on a dangerous and violent path in Chip Zdarsky and Marco Checchetto‘s “DEVIL’S REIGN #2”. Systematically leveraging the power of his office against the heroes of the Marvel Universe, Fisk takes his most dangerous and craven step yet… The Thunderbolts are reporting for duty! ALSO IN THIS ISSUE: Hizzoner isn’t the only one with ambitions—the forces he’s marshaled do as well. You know what they say about honor among thieves… 

Mjolnir is on a rampage across the realms and is leaving death and destruction in its path in “THOR #20”, part two of Donny Cates and Nic Klein’s latest Asgardian epic! Thor must act fast to save his kingdom for the deadly prophecy of the God of Hammers is about to be unleashed! “THOR #20” will receive two covers, one of which presents the final page of the issue where fans saw the God of Hammers for the first time!

About Marvel Entertainment

Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world’s most prominent character-based entertainment companies, built on a proven library of more than 8,000 characters featured in a variety of media for over eighty years. Marvel utilizes its character franchises in entertainment, licensing, publishing, games, and digital media.

Mina Tocalini, 360 Magazine, Ray LaMontagne

TrueSouth Season Four Episode Five

On Sunday, Jan. 16 at 7 p.m. ET, TrueSouth Presented by YellaWood concludes its fourth season with a special fifth episode that takes viewers on a Mississippi River road trip. This SEC Network series revolves around two food stories told from one place, which TrueSouth sets in conversation to make larger points about Southern beliefs and identities.

Episode Summary

This episode is a behind-the-scenes romp up and out of Henderson, La., through New Orleans, following the Mississippi River to Greenville, Miss., and, finally, Memphis, Tenn.

The story begins at Turtles Bar on the Atchafalaya levee. In New Orleans at Dooky Chase‘s, the 80-year-old Creole restaurant, gumbo is eaten and old fashioneds are sipped. Next comes beer at Snake and Jake’s Christmas Club Lounge, the diviest dive bar in the city. Before the crew leaves for the drive north, they buy wine and snacks at Keife and Company. Following the river, they cross into Mississippi. At Doe’s Eat Place in Greenville, they indulge in porterhouses and a well-earned night off. The epic road trip ends on Summer Avenue in Memphis, Tenn., with a quick stop at La Guadalupana for chilaquiles. And, just down the street, biscuits at Bryant’s Breakfast with hip hop legends 8Ball and MJG.

Music is forever important. For episode 17, the crew sampled, among others, the City Champs out of Memphis, a soulful jazz trio that reimagines Stax-era sounds. The TrueSouth playlist on Spotify shares the full soundtrack and score of every season of TrueSouth.

Season Summary

Season four of TrueSouth began in Scott, La., the buckle on the Boudin Belt that stretches across Cajun Country. Episode two of the show floated to Lake Village, Ark., just across the Mississippi River, where Santa “Cowboy” Lee cooks fat T-bones at a pizza restaurant, and Rhoda’s Famous Hot Tamales bakes half-pecan and half-sweet potato pies that are worth a three-hour drive. For episode three, the crew floated into Mobile Bay, Ala., for breakfast cocktails at a beach bar and fish and grits and second chances at a steamtable restaurant. We drove north to St. Louis, Mo. for episode four, where the crew developed a unified sandwich theory of the city, dependent on wave after wave of immigrants.

About TrueSouth

TrueSouth is a limited series on Southern food and culture, airing monthly on SEC Network. Four-time James Beard Award winner John T. Edge writes and hosts the show, which is executive produced by two-time New York Times best-selling author, ESPN senior writer Wright Thompson, and produced by Bluefoot Entertainment. The series, now in its fourth season, revolves around two food stories told from one place, which TrueSouth sets in conversation to make larger points about Southern beliefs and identities. 

About SEC Network

The Southeastern Conference and ESPN launched SEC Network on August 14, 2014. The network televises hundreds of games across the SEC’s 21 sports annually. Programming includes in-depth analysis and storytelling in studio shows such as SEC Nation, Thinking Out Loud, Out Of Pocket and Rally Cap, daily news and information with The Paul Finebaum Show and SEC Now, original content such as TrueSouth, SEC Storied, and SEC Inside, and more. Hundreds of additional live events are available for streaming exclusively on SEC Network’s digital companion, SEC Network+, via the ESPN App and their website. The network is also available in more than 135 countries throughout Europe, the Middle East, Africa, and Asia via ESPN Player, ESPN’s sports streaming service in the region.

Knights of X via Yanick Paquette for Marvel for use by 360 Magazine

Knights of X

Krakoa may represent mutant-kind’s brightest era yet but within the mystical realm of Otherworld, mutants are hated and feared once more. As the Destiny of X age begins, nine mutants will get the call to join Captain Britain on a fantastic quest to restore order in the all-new ongoing series KNIGHTS OF X!

Writer Tini Howard has redefined the X-Men’s relationship with magic in the pages of EXCALIBUR and X OF SWORDS. Now, she continues her enchanting work on the mutant mythos in KNIGHTS OF X alongside artist Bob Quinn. Known for his stunning work on WAY OF X, Quinn is equipped to capture the strange beauty and the mysterious danger of Otherworld. Together, this creative team will take readers on an adventure that will become mutant legend as Captain Britain, Rictor, Shatterstar, Gambit, Rachel Summers, Bei the Blood Moon, Gloriana, and two more surprise characters assemble to recover an artifact deeply rooted in X-Men history.

The gates to Otherworld are closed—and Captain Britain is trapped on the wrong side! Usurpers Merlyn and his right-hand man, King Arthur, are now in control of Lunatic Citadel. Furies the size of Sentinels raze villages to the ground in their hunt for the “witchbreed.” Cut off from Krakoa, Betsy Braddock is Otherworld’s only hero—and to save her people, Betsy must recruit a round table of her own. The Knights of X gather to restore the rightful order and rescue desperate mutants—but their quest is about to get so much bigger than that. This is the era of destiny… and the fate of Otherworld lies at the center of mutantkind’s future. 

“At the end of Excalibur, we saw Merlyn take control of all Otherworld, transforming the Starlight Citadel into the Lunatic Citadel and raging his war on mutants from Saturnyne’s former throne. Captain Britain stayed within when the gates fell, but even with the whole Corps at her side. It’ll take more than an army of one to bring down King Arthur and his Furies,” Howard explained. “You’ll recognize many of the Knights from Excalibur’s past, both my run and the classic, in a quest for a precious treasure that crashes our high fantasy tale into that most classic X-Men story, fighting for a(n Other)world that hates and fears them.”

“Tini Howard and Marcus To’s run on EXCALIBUR was incredible, so launching the follow-up series is equal parts exciting and intimidating,” Quinn said. “But I’m giving this series everything I have, I’m proud to say that these are the best pages I’ve ever drawn. Otherworld is a big draw for me. I’ve drawn midwest farms, New Jersey neighborhoods, and Central Park in my books at Marvel, and I’m excited to let my imagination loose drawing some of the weirder and wilder people and places in Otherworld!”

About Marvel Entertainment

Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world’s most prominent character-based entertainment companies, built on a proven library of more than 8,000 characters featured in a variety of media for over eighty years. Marvel utilizes its character franchises in entertainment, licensing, publishing, games, and digital media.

Rita Azar for use by 360 MAGAZINE

Top Specs

Eyewear is no longer only a need for the visually impaired – it is a way to make a statement. Today, the perfect pair of glasses cannot only help with vision or blue light correction but complete a stylish outfit. 360 Magazine compiled a list of the top fashionable frames for those choosing or needing to wear eyewear.

Bottega Veneta

The Bottega Veneta frames will introduce wearers to the luxury available in eyewear. Notorious for their signature 3D ribbon on the side of the frame, these spectacles are designed for modern and chic persons. With numerous styles and shapes available, Bottega Veneta has something for all shoppers.

Brunello Cucinelli

With exceptional quality and handcrafted materials, Brunello Cucinelli frames are reforming the eyewear industry. Brunello Cucinelli offers a range of frames that prioritize the blockage of blue light – the harmful light that can come from various screen technologies. Contemporary designs paired with technical advancements; these frames are spectacular.

Burberry

These lightweight, high fashion frames are designed by the one and only Burberry, famed for their products far beyond eyewear. From Burberry Eyewear comes an exclusive collection of chic frames that allow for a reduction of blue light with anti-reflective lenses. Available in an array of colors and styles, these frames are ideal for high fashion enthusiasts.

Cutler and Gross

The Cutler and Gross spectacles offer a more traditional take in eyewear. The frames are optimal for those who are looking for an opulent piece of eyewear in their conventional wardrobe. Displaying a unisex design, Cutler and Gross frames are ideal for any and everyone seeking a functional yet dapper pair.

Dita

Polished, sophisticated eyewear encapsulates the next generation of glasses wearers through Dita’s eyewear. The iconic frames sport varying lens colors combined with impeccable technical construction. Handcrafted to perfection, Dita eyewear is a step above the rest.

Dolce & Gabbana

From the luxury designer, Dolce & Gabbana created a revolutionary set of eyewear available in a multitude of shapes and colors. With an array of designs to choose from, the eyewear experience can be personalized around an individual’s style. Ranging from transparent pink to matte black, with several other colorful options in between, Dolce & Gabbana is eyewear to catch the eye of others.

Gentle Monster

Unique eyewear takes a new form with Gentle Monster frames. Gentle Monster has a collection of eyewear pieces with frames available in numerous lens colors, including the unique option of yellow. With such a high-tech feel, investing in a pair of Gentle Monster frames will elevate your eyewear experience.

Giorgio Armani

The renowned Giorgio Armani sports opulence transitions over to a new arena with their optical frames. Displaying frames that scale from ultra-thin to thick, Giorgio Armani has a design just right for the personal taste of anyone. Their optical frames exhibit timeless styling fit for the greatest of great.

Gucci

Drawing inspiration from their innovative nature are Gucci’s optical frames. The optical frames part of Gucci’s eyewear collection embraces the vision of the shapes and styles most significantly present in the 1970 and 1980s. Displaying the Horsebit and Double G logo throughout the eyewear, it is certain onlookers will be able to identify a pair’s origins. Gucci’s optical frames are a showstopper for those a fan of designer labels.

Modo

A sustainable brand with a mission to support children’s eye health, Modo frames are elegantly viable. With a slim design, Modo frames showcase super-thin acetate, uniting comfort and utility with vibrant designs. With each purchase of a frame, Modo helps a child see by providing vision screenings and treatments, perfect for more conscious shoppers.

Persol

Persol has an assortment of authentic eyeglass designs, with a specific focus on glasses for reading. Including some limited-edition spectacles in their eyewear collection, Persol has every option to complete a look.

Ron Arad Lancaster

With a distinctive design structure, Ron Arad Lancaster frames are perfect for those who prefer things out-of-the-box. The distinctive construction of the frames is captivating. Sure to steal the show, the Ron Arad Lancaster frames ought to be a wardrobe.

Tom Ford

Luxurious eyewear takes a new form with a Tom Ford eyewear frame. Known for their sophisticated American designs, Tom Ford transforms the everyday take on eyewear into a mature form. With classic designs like the half-rim optical to a modest square optical frame, Tom Ford is the standard for anyone’s spectacle needs.

Rita Azar for use by 360 MAGAZINE
Woman at Computer by Mina Tocalini for 360 Magazine

Aura SaaS

The Aura Blockchain Consortium, founded by LVMH, Prada Group, Cartier, part of Richemont, and OTB Group, is pleased to announce the launch of Aura SaaS, a game-changing cloud-based SaaS solution. The Aura Blockchain Consortium currently has more than 15 million digital tokens on their private, permission-based blockchain platform which offers both upstream and downstream traceability in the supply chain which is direct-to-consumer. 

The launch of Aura SaaS is the first blockchain-based platform designed for luxury brands to help the luxury industry to embrace the blockchain in their day-to-day business operations including supply chain, customer service, marketing, manufacturing, sustainability, purchasing, logistics, and legal. Aura SaaS will allow Aura member brands to quickly and easily onboard, maximizing value focusing on the customer journey and digital innovation and allowing for both upstream and downstream traceability in the supply chain for consumers–making it one of the best direct to consumer offerings in the market.

Aura SaaS is a no-code solution that allows for a quick and hassle-free implementation. There are also lower up-front costs, as Aura SaaS users benefit from lower license and onboarding fees. The launch of Aura SaaS will make Aura more accessible to luxury brands across the globe while strengthening the industry’s response to challenges such as counterfeiting and responsible sourcing. 

With Aura SaaS, brands can easily access the Aura Blockchain directly through APIs and connect them to their own IT systems and applications. Main functionalities include:

  • Smart contract generator: no coding skills needed
  • Products registered on the blockchain
  • Product events/rich content management
  • Product history
  • Product ownership acquisition & transfer

On top of the blockchain functionalities and APIs accessibility by luxury brands, Aura SaaS will offer various white-label front-end interfaces and web pages to easily write, read and display information from the Aura Blockchain–this will be fully customized to align with the UX of each brand, requiring no technical or blockchain expertise. These web pages can be also directly accessible by luxury clients. Aura SaaS helps luxury brands to address the following topics: authenticity, ownership, warranty, transparency, and traceability targeting both upstream use cases (e.g. raw material sourcing) and downstream use cases (e.g. digital certificates of ownership and authenticity certified on the Aura Blockchain, e-warranty, transfer of ownership, etc.)

Daniela Ott, Secretary General of Aura Blockchain Consortium, said of the launch: “Our ecosystem is growing on a daily basis and Aura’s solution covers the entire lifecycle of luxury production and consumption. Aura SaaS provides a game-changing toolbox for the luxury industry with an easy onboarding, minimum costs, and without the need to manage any Cloud infrastructure and deploying any instance, thus reducing the Time-to-Market to launch new blockchain use cases. This solution is meant to last and benefit the whole value chain. Given its accessible pricing, it is a solution suitable for luxury brands of any size, for most product categories within the luxury sphere.”

Alongside the Aura SaaS solution, the Aura Blockchain Consortium is also developing a suite of turnkey tools to accelerate route to market, with smaller brands in mind. These would include simple, ready-to-use front-end tools that can provide luxury consumers with a visualization of data on the blockchain. For example, brands could offer more transparency into their sustainability credentials by providing consumers with the ability to view the provenance of materials used in the manufacturing process. Such a solution is particularly attractive to brands yet to implement their own advanced front-end but keen to offer customers more insights and interactions.

Coachella 2022 Poster via Coachella for use by 360 Magazine

Coachella Lineup

Coachella returns to the Empire Polo Club in Indio, CA for two weekends set for April 15-17 and April 22-24, 2022, with Harry Styles, Billie Eilish, Ye, Swedish House Mafia, 88Rising’s Head in the Clouds Forever, and more performing both weekends. (Full lineup as of January 12 below) 

Register now for the weekend two presale and receive a unique code to purchase passes starting Friday, January 14 at 10 am PT. This is a presale and does not guarantee pass type, packages, or camping.

YouTube returns in 2022 as the official Livestream partner for both Coachella weekends on the festival’s official YouTube channel, marking its tenth year streaming the fest to millions of music fans around the world. 

Official Hotel Travel Packages are available for weekend one and weekend two, sold exclusively through Valley Music Travel. For more festival information and updates, please visit their website.

The complete Coachella lineup in ABC order is as follows: