Posts made in September 2019

INHALE THE COLORS

Boy Smells announces the launch of the second installment of the Chromesthesia candle series, Chromesthesia II, introducing four new scents and color ways to their collection of r e imagined personal care products. Each new scent features a blend of coconut and beeswax hand-poured into deep purple, burgundy, nav y and dahlia pink color -coated jars. Dubbed Philia, Damasque, De Nîmes and Cameo, the assortment features wax specially dye d to match the containers creating a monochromatic sensor y experience perfect for transitioning into the fall season.

Continuing to draw inspiration from Chromesthesia, a behavior which produces a visual impression based on scent, sight, or sound, the collection combines essential oils matched with their molecular identical: merging nature and the instinct to replicate it. Philia, offered in a shade of rich purple, features notes of ambrette seed, lilac, cassis, nutmeg, orris, sandalwood, musk , and hazelnut. Damasque, in a shade of burgundy, contains notes of rose, cherry, apricot, labdanum, cardamom, oud, cistus, olibanum, guiac and tobacco. De Nîmes, in a shade of regal navy inspired by the candle’s name sake city Nîmes (where denim was first produced ) combines almond, eucalyptus, rhubarb, violet, ambergris, blueberry and juniper. In a dahlia pink jar, Cameo features notes of crystalized ginger, rose, tuberose, vanilla, pomelo, heliotrope, and skin musk.

Each new scent is offered in the signature Boy Smells 8.5-ounce glass container and retails for $34.00 USD. Always push ing the boundaries of how one interact s with the products used every day, Boy Smells continues to juxtapose uniquely unexpected element sin to a harmonized blend of scent-specific items that offer a nod to nature, personal experiences, and modern lifestyle.

Packaged in pink and conceived beyond the gender binary, Boy Smells candles and intimate apparel make loving yourself a daily ritual. Boy Smells candles are all developed and mixed in the Los Angeles studio with fine perfume and essential oils, all-natural coconut and beeswax. The candles hand-poured in a reusable glass vessel, and hand- labeled in Los Angeles, California . Al l Boy Smells’ products are paraben, paraffin, sulphate, and phthalate free.

In 2016, Boy Smells began as an experiment in candle-making in the Los Angeles home of co-founders and real-life partners Matthew Herman and David Kien and their three dogs. Herman and Kien– both fashion veterans who worked in design (Herman) and product development (Kien)– began by making the things they’d want to use on a daily basis, products that were fluid and essential.

Boy Smells is currently carried in over 250 retail locations worldwide , with 22 original scents, votives, and 4 Unmentionables styles.

Pantone Fashion Color Trend

Pantone LLC, a global authority on color and provider of professional color standards for the design industries, today announced the Pantone® Fashion Color Trend Report Spring/Summer 2020 edition for New York Fashion Week. Published for the fashion industry by the Pantone Color Institute, the trend forecasting and color consultancy, this season’s report features the top 12 stand out colors, as well as current takes on the four classic neutrals we can expect to see on the runway as fashion designers introduce their new spring/summer collections.

According to Pantone Color Institute experts, colors for Spring/Summer 2020 New York, express our desire for a sense of the familiar. Friendly and relatable, a palette of colors that conveys a sense of ease. At the same time, in this era of personalized self- expression, this palette of recognized favorites uses the familiar to take some unique twists and turns highlighting elements of humor, modernity and entertainment. “Combining our desire for stability, creativity, and more spontaneous design approaches, the color palette for Spring/Summer 2020 infuses heritage and tradition with a colorful youthful update that creates strong multi-colored combinations as well as energizing and optimistic pairings,” said Leatrice Eiseman, Executive Director of the Pantone Color Institute.

About the Spring/Summer 2020 NYFW Color Palette

Colorful favorites coupled with seasonal core shades come together to create a palette of modern color classics.

18-1662 Flame Scarlet** : Burning bright, Flame Scarlet exudes confidence and determination.

14-1064 Saffron** : Pungent Saffron adds a flavorful brilliance to the palette.

19-4052 Classic Blue** : A boundless blue hue, Classic Blue is evocative of the vast and infinite evening sky opening us up to a world of possibilities.

15-5718 Biscay Green** : An aqua shade connected to cleansing waters, Biscay Green cools and refreshes.

19-0323 Chive** : A savory herbal green, Chive imparts a healthy and restorative harmony.

17-4021 Faded Denim** : Faded Denim, a relatable and dependable blue conveys comfort and ease.

16-1359 Orange Peel** : Piquant Orange Peel introduces a tasteful tang.

18-4528 Mosaic Blue** : The teal Mosaic Blue displays an air of mystique, grace and depth of feeling.

13-0822 Sunlight** : Soft Sunlight invites happiness, pleasant cheer and a smiling presence.

14-1318 Coral Pink** : Coral Pink wraps you up in a warm and welcoming embrace.

18-1345 Cinnamon Stick** : Earthy and warm, Cinnamon Stick is sweet yet spicy.

18-3513 Grape Compote** : Grape Compote is a composite of mysterious and mellow purple shades.

About the Spring/Summer 2020 Classics:

Displaying an element of natural sophistication and versatility, this season’s core hues serve as singular color statements or as a foundation for playful color contrasts.

16-1324 Lark** : Authentic and low-key, Lark is an understated and versatile khaki.

19-3923 Navy Blazer** : Deep blue Navy Blazer is stylish and self-assured.

11—4001 Brilliant White** : Clean, crisp and pristine Brilliant White is suggestive of simplicity and modernity.

16-3802 Ash** : Solid and strong, eternally timeless Ash conveys a message of longevity.

360 MAGAZINE, nyfw

Fashionable Art

By Armon Hayes × Vaughn Lowery

A decade ago, a collection of 35mm slides from the 80s and 90s capturing New York fashion would be rediscovered by set designer Gaetane Bertol. With relentless research, she understood the value of the contents to be a treasure to share with the world. In 2008, the untimely fire of fashion journalist Yuriko Tomita’s NYC apartment, birthed an opportunity for Tzili Charney. She decided to curate a photographic exhibition alongside of fashion historian Ya’ara Keydar.  

Before the launch of NYFW, 360 Magazine visited ZAZ10z for a preview of the exhibition. The installation is presented in the foyer of the iconic building which once served as home to some of the most prestigious designers in America (Donna Karan, Ralph Lauren and Marc Jacobs). The exhibition is free and open to the public from September 5, 2019 until January 20, 2020. It showcases runway images of the youthful fashionistas and supermodels of the era: Kate Moss, Cindy Crawford and Naomi Campbell. Enjoy the interactive art in real-time as you impart on design history and culture.

influencer Mariano Di Vaio , 360 Magazine, Dolce & Gabbana

K by DOLCE&GABBANA

K by DOLCE&GABBANA is a fragrance that inspires and captivates, blazing a trail of lingering masculine seduction. Instantly conjuring the Italian countryside and the Mediterranean midday sun, its warm enveloping embrace evokes the fresh earthy scent of wooded Tuscan hills. The sublime and majestic scent boldly creates a vibrant crescendo of citruses, ignited by fiery aromatics and underpinned by sophisticated and sensual woods. This scent was a collaboration between two renowned perfumers – Daphné Bugey and Nathalie Lorson – each bringing their own quality to the finished fragrance.  

The fragrance opens with zesty citruses that invigorate the senses: an energetic fusion of sparkling blood orange and pressed Sicilian lemon. Their effervescence is tinged with the fresh bite of juniper berry and warmed by amber accents of calming clary sage, blended with crisp geranium and restorative lavandin. These notes are ignited by an arresting spark of spicy pimento essence, an ingredient seldom used in perfumery, which adds a touch of heat, kindling the heart of the fragrance and amplifying its masculine energy. The scent then unfolds to a base of warm woods, sensual cedarwood merging with earthy vetiver, before yielding to the sweet spiciness of patchouli. Magnetic and unmistakably masculine, the scent both reflects and intensifies the innate charisma of a modern-day king.

Vaughn Lowery, 360 MAGAZINE

The Secret Code to Resetting Your Body’s Inner Clock

By Cynthia Li, MD

“Our modern lifestyle is disrupting a deeply ingrained, primordial, and universal code to being healthy.” This is how Dr. Satchin Panda, a professor at the Salk Institute in San Diego and a researcher on circadian rhythms, begins his book, The Circadian Code. His statement is backed by a compelling body of research.

In 2012, Dr. Panda’s team divided genetically identical mice into 2 groups, one with unlimited access to a high fat-diet, and another with access to the same diet but whose eating was restricted to an 8-hour window (during that 8-hour window, however, the second group could eat as often as they wanted). The total caloric intake per day ended up being the same in both groups.  

The surprise: despite the same total caloric intake, the mice that ate within the time restriction showed no signs of disease often seen with a poor diet. No weight gain, diabetes, elevated cholesterol levels, fatty liver, or elevated markers of inflammation.  

In 2014, Dr. Panda’s team took it further. They divided genetically identical mice into 4 groups based on 4 different diets: high fat, high fructose, high fat and high sucrose (table sugar), and regular mouse kibble. Each of these groups had unrestricted eaters as well as those with time restrictions. Again, the caloric intake per day for all the mice ended up being the same. 

The result: the unrestricted eaters across the 4 groups tended to be obese with blood sugar, cholesterol, and inflammatory disorders, while those that ate within a 9- or 12-hour window stayed healthy, even if the latter “cheated” on the weekends. 

The purpose of these studies isn’t to condone a poor diet, but to stress the impacts of circadian rhythms on health and disease. Paying attention to when we eat seems to be a missing piece in the discussion of food, whether the goal is weight loss, more energy, or general health.  

What Exactly is the Circadian Clock?

The circadian clock is a biological rhythm found in plants, animals, and humans, closely aligned with the 24-hour day. This clock is influenced by our external environments—largely the exposure to light and dark—but is also controlled internally by our genes. Each organ has a set of genes that turn on, then turn off, at various times of the day and night. And though our environments have changed dramatically over the past century with artificial lighting and digital gadgets, our physiology remains largely the same today as it did two million years ago. In other words, there’s a mismatch between our internal clocks and stimuli from our modern lifestyle.    

Many of us know about the circadian rhythm, or have at least experienced it, in terms of jet lag.  Jet lag happens in part because melatonin, a brain chemical that dictates our sleep-wake cycles, gets disrupted by changes in the light-dark cycles when we cross time zones. But since each organ has its own internal clock, the liver is thrown off, too. And the digestive tract. And the lungs, the kidneys, and so on, through every organ. It takes on average 1 day for every hour of time change for the body to adjust.  

Why This Matters

When we deviate from our internal clocks, it creates added stress on the body. And stress, when perpetual and cumulative, can make us more vulnerable to chronic disease. Disrupted rhythms have been correlated with insomnia, attention deficit hyperactivity disorder (ADHD), depression, anxiety, migraines, diabetes, obesity, dementia, and cardiovascular disease. On the flip side, aligning with our clocks can optimize function, and optimizing function means improving health. 

The Good News

Getting back in sync is relatively easy. We can optimize our clocks in just a few weeks. Based on the rhythms of insulin, digestion, and sleep, you can try the following:

  1. Eat a big breakfast. Don’t skip it! This sets the clocks for the other organs.
  2. Eat a medium-sized lunch. Drink 1-2 glasses of water between meals for a greater sense of fullness, or healthy snacks in between are fine, too.
  3. Eat a small dinner. The earlier the better. If you want to skip one meal a day, it’s best to skip dinner.  
  4. Nothing to eat or drink after dinner (water and herbal teas are okay).

Research suggests to repair, reset, and rejuvenate, it’s best to have a fasting window of 12 hours or more (EX: 8:00 am-8:00 pm, or -6:00 pm for the more ambitious). Our bodies need this window as much as our brains do.

Time-restricted eating isn’t about counting calories; it’s being mindful and disciplined about timing. 

*If you have chronic fatigue or moderate-severe diabetes, short-term or intermittent fasting may not be optimal, and might worsen your symptoms. It’s best for these conditions to work with an integrative doctor or functional nutritionist. 

A Few Last Tidbits

—Our bodies can’t make and break up body fat at the same time. Every time we eat, the fat-making program turns on and the body aims to store it. The fat-burning genes only turn on a few hours after the food stops coming in.  

—Gut motility increases during the day and slows down at night. So when we eat late, indigestion, insomnia, and weight gain are more likely.  

—The gut’s microbiome (the bacteria, viruses, and yeast that aid in digestion, absorption, and overall health) is affected by our internal rhythms.  

The take-home

—The better you can stick to regular eating intervals, the easier on your body.  

—A twelve-hour overnight window can have major benefits for your overall health.

—Eat real foods with lots of vegetables of different kinds, and keep the processed foods to a minimum.

—Try this for 30 days and see how you feel. 

—To be in sync with the internal and external rhythms of your body can do your body right.

Dr. Cynthia Li, MD, is an integrative and functional medicine practitioner in Berkeley, CA. She serves as faculty on the Healer’s Art Program at the University of California San Francisco School of Medicine. She is the author of Brave New Medicine: A Doctor’s Unconventional Path to Healing Her Autoimmune Illness. 

church illustration by 360 Magazine

Kanye West Brings Sunday Service

Kanye West will bring Sunday Service to Chicago’s Huntington Bank Pavilion at Northerly Island this Sunday, September 8th. Sunday Service will begin at 9am CST. Tickets for Sunday Service will be made available via Ticketmaster at no charge to the public on a first come, first served basis while supplies last. Sunday Service will be simulcast on Chicago radio stations 107.5 WGCI and 103.5 KISS-FM, and will be live streamed on online.

360 MAGAZINE, Dr. Janet Denlinger, Dr. Rod J. Rohrich , Morgan Hare

AiRS Foundation

The AiRS (Alliance in Reconstructive Surgery) Foundation is a 501(c)(3) non-profit founded by Dr. Janet Denlinger and Morgan Hare, two women whose success in business motivated them to find a way to give back to our community. To that end, they asked Dr. Rod Rohrich, the founding Chairman of the Department of Plastic Surgery at the University of Texas Southwestern Medical Center, to suggest ways he felt they could make a difference. He told them about the issues related to breast reconstruction surgery after mastectomy, and that led to the three of them establishing the AiRS Foundation.

The AiRS Foundation works in partnership with physicians in the United States, providing the resources necessary to make this surgery an option for women who would not otherwise have access to breast reconstruction. AiRS Foundation partners with health care providers, health care centers and other groups to promote this service and teach other professionals and educators to carry on this work while supporting advances in health care research. AiRS Foundation advocates for, educates, and supports breast cancer survivors by raising awareness, building confidence, and restoring dignity through funding and the support of our professional network across the country.

About Morgan Hare:

Morgan Hare has more than 30 years of experience in the cosmetics and skin care industries, and she has held executive marketing and product development positions at national, blue-chip consumer product and retail companies. 

A visionary and results-oriented top sales and marketing executive and corporate officer with profit and loss responsibility as well as international and domestic expertise. Reinvigorating organizations by designing global strategies to secure the growth opportunities, streamline processes, and penetrate new markets.  She consolidates teams to produce cross-functional dialogues and leverage existing resources.  Morgan maintains an updated knowledge base of consumer trends and is a dedicated and personable leader who aligns staff with corporate mission to achieve core objectives.  

She is the Co-Founder and President of Dallas-based Hylaco LLC, parent company of eraclea®, In March 2011, Hylaco launched eraclea, the company’s revolutionary new line of skin care products featuring the patented Hylafusion®. This proprietary ingredient is scientifically designed to maintain the hydration that helps retain the youthful appearance of the skin.

About Dr. Janet Denlinger:

Dr. Janet L. Denlinger is President of the Matrix Biology Institute and Co-Founder and Chief Scientific Officer of Hylaco, LLC.  The Matrix Biology Institute (MBI) is a non-profit research and development organization dedicated to hyaluronan (HA, hyaluronic acid) research and education, and has also developed a special form of HA for use in skin care.  

Her research at the Department of Connective Tissue Research at the Boston Biomedical Research Institute in Boston, MA, was the basis for, viscosupplementation, for the treatment of the symptoms of osteoarthritis. 

While working at the Connective Tissue Laboratory of the University of Paris VIII, she received a Ph. D. degree for her work on the metabolism of hyaluronan in articular and ocular tissues.  Her publications include articles in the areas of ophthalmology, orthopedics, biochemistry and biotechnology.

She was cofounder of Biomatrix, Inc., a biotechnology research, development and manufacturing company in NJ.

About Dr. Rod J. Rohrich:

Dr. Rod J. Rohrich is an internationally known, highly respected and skilled plastic surgeon from Dallas, Texas. He is board certified by the American Board of Plastic Surgery and has led most of the key professional organizations in plastic surgery including serving as President of ASPS. 

Dr Rohrich was the founding chair/distinguished teaching professor of the Department of Plastic Surgery at the University of Texas-Southwestern Medical Center in Dallas. He chaired the Residency Review Committee for Plastic Surgery which oversees all the accredited plastic surgery training programs in the USA.  He served as a Director and Chair of the Oral Exam of the American Board of Plastic Surgery, the group that awards board certification to plastic surgeons. He has received numerous honors and awards including the Plastic Surgery Foundation Distinguished Service Award three times. 

He has authored hundreds of innovative academic publications in the field.  He serves as Editor-in-Chief of Plastic and Reconstructive Surgery and PRS Global Open. Dr. Rohrich has performed philanthropic work as a Dallas civic leader and established the Rod J. Rohrich, M.D. Foundation to support medical students in his native North Dakota. He also established the University of Michigan Rod J. Rohrich, MD Family Visiting Professor Lectureship to advance plastic surgery education. 

Morse Asturias, Vaughn Lowery, 360 MAGAZINE

5 Best Sports Activities for Students

With the lure of electronic activities like playing computer games and surfing the net that don’t require physical exercise, students may miss out on an opportunity to socialize, keep healthy and boost their brainpower. 

Sports activities will relieve your stress, help you to sleep better, control your weight, improve your mood and give you more energy. Universities and colleges usually have many traditional sports teams, but there are many other sports activities on campus that cater to all types of individuals and levels of expertise, from complete novices to the very sporty.

Here are various sports for students, some more conventional and others a little more unusual. 

Traditional sports

The most popular sports for students are usually traditional ones like football, basketball, volleyball and softball. Students who begin playing these sports in high school often continue in college. The average university sponsors at least twenty different sports. 

Playing team sports not only allows you to become fit but has many other benefits too. Sharing fun and special moments, socialization, making new friends and developing teamwork skills are all part of playing in a team. 

Playing a team sport allows you to pick up a number of soft skills, too, such as time management and strategic thinking. Showing you could play a team sport without affecting your studies, or that you could take a responsible role, such as captain, will impress future employees. 

Taking a break from your studies to play a team sport will help to keep your mind focused and alert because exercise increases the blood flow to your brain.  

Solo sports

There are many great ways to spend time exercising on your own. Swimming is one solo sport that offers a low-impact full-body workout. You can schedule it whenever you have the time and an hour of swimming will burn calories and give you some good aerobic exercise. Running, walking and strength training are other enjoyable solo sports.

As a student, you have a heavy workload and you often need to make a concerted effort to fit exercise into your program. You can even engage in an intensive cardio workout right in your dorm room to save time. 

There are many Pilates and yoga videos on YouTube that will give you a good workout. If you feel you don’t have the time, you can use writing services by the professional essay writers to complete college tasks, so your life is more balanced. Thesis or dissertation, college essays or term papers, online writing experts help you with every writing project. 

Adventure sports

If you like to accompany your exercise with a bit of adventure, off-road cycling, hiking, cross-country skiing, rowing, or rock climbing can challenge you. It also allows you to see more of nature, take great photos and forget about your studies for a while so you can return to them refreshed. 

Just remember that adventure sports place more demands on your body and proper nutrition is essential to keep your performance at its peak and reduce chances of injury. 

Reading nutrition essay topics, such as how nutrition influences brain performance or what type of nutrition you need if you do adventure sports, can help you to make the right choices when it comes to what you eat. 

Dance activities

After sitting in class, studying and researching, sometimes all you want to do is get up and move.  Dancing is often an extremely popular activity at college, with lots of interest and a variety of different opportunities, from hip-hop to ballroom. 

Dance clubs are student organizations that dance for fun and provide a great way to get some exercise. As the atmosphere is non-competitive, this is a more laid-back way to participate in dance than to join a dance team which competes with other college teams. 

Most dance clubs also have a performance or two to showcase their talents and you can invite family or friends along to see you perform. Special dance events can include programs organized by students to support charitable causes. 

Unusual sports

If you’re not into traditional sports, college is the place where you’re likely to find some unusual clubs. You could find an unusual club where you’ll meet people with similar interests to you. 

If you’re a Harry Potter fan, you may be tickled to play Quidditch which has made its way from fiction into our muggle world. Players may not ride on brooms but the game can be highly entertaining. Roller Derby is another full-contact sport played on wheels by both men and women. 

If you’ve always wondered what Underwater Hockey or Disc Golf (Frolf) must be like to play, now’s your chance. Parkour is another unusual sport that requires quick reflexes and stamina to overcome obstacles and the environment, simply by using your body. 

A final word

To find out what’s available at your school, check the student organizations page on the website and you’ll be amazed at how many diverse opportunities a school may have to offer.  University life can be stressful, with heavy workloads and pressure to meet deadlines for assignments. If you don’t find ways to relieve the pressure, you will find it difficult to cope. 

Sports activities provide the perfect outlet, keep your brain and body healthy and offer you the opportunity to make friends, conquer physical challenges and much more. Finding the right balance between your studies and other activities can be a challenge, but it is important if you want to be able to look back on an enjoyable and memorable university experience.  

Welcome To Mirrorland

Dreamville/Interscope Records duo, EarthGang, comprised of Olu and WowGr8, have released their highly anticipated debut album, Mirrorland. The long awaited project from the Atlanta natives packs a punch with 14 meticulously curated tracks, including previously released “Proud of U” featuring Young Thug, with 10 million Spotify streams, and “Up,” which first premiered on COLORS Berlin almost a year ago to this day. Mirrorland is a reimagination of “The Wiz,” a love letter to EarthGang’s hometown of Atlanta; the pair have spent two years creating a fluid project that ebbs and flows in multiple directions, held together by its homage to the various eras of hip hop. With the release of Mirrorland, combined with their multiple contributions to Dreamville’s Revenge of the Dreamers III album, EarthGang prove that they are artists with technicolor vision and a mission to succeed.

Also this week, EarthGang announced their debut worldwide headlining tour, including dates in North America, South Africa, Europe, and Australia; full list of dates and tickets available at hereThe duo also released a limited edition 8-bit game featuring storylines from the album, as well as Easter egg caricatures of their Dreamville label mates. The game, which debuted at #2 on Apple’s Top Mobile Games charts, is available now for download.

EarthGang — Mirrorland Tracklist

  1. La La Challenge
  2. UP
  3. Top Down
  4. Bank
  5. Proud of U feat. Young Thug
  6. This Side
  7. Swivel (first premiered on Revenge of The Dreamers III)
  8. Avenue
  9. Tequila feat. T Pain
  10. Blue Moon
  11. Trippin feat. Kehlani

   12. Stuck feat. Arin Ray

   13. Fields feat. Malik

   14. Wings

EARTHGANG – Mirrorland

Retail | Amazon | Apple Music | Google Play | iTunes | Pandora | Spotify | Tidal | YouTube Music

The Couch Potato Gene

Regular physical activity is a crucial part of living a healthy lifestyle. However, a majority of American adults spend their waking hours sitting, which leads to a variety of health issues such as obesity, cardiovascular disease and cancer.

Now, a researcher from the University of Missouri has identified a specific gene related to physical inactivity in rats that could potentially play a role in sedentary behavior in humans as well.

“Previous research has shown us that genes play some role in physical inactivity,” said Frank Booth, a professor in the MU College of Veterinary Medicine. “As inactivity leads to chronic disease, we wanted to identify which genes were involved and discovered one in particular, the Protein Kinase Inhibitor Alpha gene, that played a significant role.”

In 2009, Booth took 80 male rats and bred them with 80 female rats. He then placed the rats in voluntary running wheels, similar to those sold in pet stores, and tracked which rats ran the most and least. Over the past decade, Booth selectively bred the highly active rats with each other as well as the “lazy” rats with each other to determine if there is a difference in their genetic makeup. Booth found that the Protein Kinase Inhibitor Alpha gene was significantly less present in the “lazy” rats.

“What makes gene therapy difficult is that most chronic diseases are not caused by just one gene,” Booth said. “For example, there are more than 150 gene variations involved in type 2 diabetes. However, this study is paving the way for future research to identify other genes that might be involved in physical inactivity in humans as well.”

According to government data, costs associated with physical inactivity total $138 billion and account for more than 11% of total health care expenditures. In addition to the financial benefits of a more physically active society, Booth says a better understanding of genetic makeup could help public health officials see physical inactivity as a crucial priority to address.

“Physical inactivity contributes to more than 40 chronic diseases,” Booth said. “Rather than focusing on ways to treat chronic diseases after they have already developed, understanding the contributing factors to physical inactivity could help prevent those chronic diseases from occurring in the first place.”